春暖花开，2026年2月14日至5月20日，上海世博文化公园在世界花艺园开启一场花艺+雕塑的奇花艺境 展。 22日，上海世博文化公园，世界花艺园，盛开的垂枝梅。智通财经记者 朱伟辉 图 作为上海国际花卉节首个联动活动，逾500株垂枝梅、垂枝樱、杜鹃、紫藤等珍品首次在沪集中亮相， 与HOW昊美术馆联合7位国内外顶尖艺术家的19件雕塑作品，打造16大主题景点+3大艺术组团+2个特 色集市，引领游客步入一个可观、可感、可思的沉浸式艺境。 2026年2月 2026年2月 22日，上海世博文化公园，世界花艺园，游客和艺术家陈文令的作品《仰望星空》合影。智通财经记者 朱伟辉 图 花展以四个主要花期依次展开，从2月中旬的垂枝梅，到5月初的鸢尾与月季，覆盖整个春天，让春景在 时间中持续变化。上百棵 20 余个品种，高达 10 米、单株开花量超12000朵、冠幅 8 米的垂枝梅首次集 中亮相！枝条低垂成瀑，粉白、锦红与淡绿交织，一树成景，拉开春日序幕。 2026年2月 22日，上海世博文化公园，世界花艺园，盛开的垂枝梅。智通财经记者 朱伟辉 图 2026年2月 2026年2月 22日，上海世博文化公园，世界花艺园，游客在梅花树 ...

Core Viewpoint - The article highlights the cultural significance of flowers during the Chinese New Year celebrations, emphasizing the deep-rooted tradition of using flowers to enhance the festive atmosphere across various regions in China [1][10]. Group 1: Regional Celebrations - In Jiangnan, the early spring is marked by the blooming of plum blossoms, with Changzhou being a representative city where the celebration includes a blend of cultural and festive activities [3]. - Wuhan's East Lake Plum Garden features over 30,000 plum trees, attracting visitors who enjoy the beauty of the blossoms while celebrating family reunions [3]. - In Guangzhou, the "Flower Street" tradition is a vital part of the New Year celebrations, where families select flowers symbolizing good fortune and prosperity [5]. Group 2: Flower Varieties and Symbolism - The article describes various flowers associated with the New Year, such as the butterfly orchid, large flowered cymbidium, and winterberry, which contribute to the festive atmosphere in Jiangnan [3]. - In Southwest China, the camellia is a popular choice for decoration, symbolizing good wishes for the coming year, while in Guizhou, the fragrance of wax plums fills homes, representing family health and happiness [6]. - Northern regions feature the winter plum blossom, which adds elegance to the New Year celebrations, with traditional activities like enjoying sweet snacks while admiring the flowers [8]. Group 3: Cultural Significance - The act of flower appreciation during the New Year is portrayed as a cultural inheritance, representing warmth and familial bonds, transcending mere visual enjoyment [8][10]. - Each blooming flower is seen as a beautiful wish, and family outings to enjoy the flowers serve as a testament to reunion and togetherness [8].

年味伴花香。在福建漳州百花村花卉市场，雕刻技艺融合生肖创意，让年宵花消费量价齐升。这款马上 开花的雕刻水仙造型，一上市便成为爆款。今年春节假期，漳州百花村花卉市场线上线下单日最高销售 额突破4000万元，比去年同期增长10%。 在云南丽江现代花卉产业园，有着"马到成功""马上纳福"等吉祥寓意的彩色马蹄莲成为年宵花市场的热 门品类。预计到元宵节，这里将陆续上市20万枝彩色马蹄莲。 央视网消息（新闻联播）：新春佳节，全国年宵花市场迎来消费高峰。南北花市同样红火，成为消费市 场的亮眼风景。 大年初二，陕西西安秦岭花世界里，花色缤纷，花香弥漫，吸引不少消费者来这里赏花、买花。蝴蝶 兰、杜鹃等传统年宵花备受青睐。 中国花卉协会最新监测显示，2026年年宵花市场供销两旺，消费趋势呈现显著的多元化、个性化特征， 线上线下融合加深，有效激发"美丽经济"的市场潜力。 ...

在云南丽江现代花卉产业园，有着"马到成功""马上纳福"等吉祥寓意的彩色马蹄莲成为年宵花市场的热 门品类。预计到元宵节，这里将陆续上市20万枝彩色马蹄莲。 央视网消息（新闻联播）：新春佳节，全国年宵花市场迎来消费高峰。南北花市同样红火，成为消费市 场的亮眼风景。 中国花卉协会最新监测显示，2026年年宵花市场供销两旺，消费趋势呈现显著的多元化、个性化特征， 线上线下融合加深，有效激发"美丽经济"的市场潜力。 大年初二，陕西西安秦岭花世界里，花色缤纷，花香弥漫，吸引不少消费者来这里赏花、买花。蝴蝶 兰、杜鹃等传统年宵花备受青睐。 年味伴花香。在福建漳州百花村花卉市场，雕刻技艺融合生肖创意，让年宵花消费量价齐升。这款马上 开花的雕刻水仙造型，一上市便成为爆款。今年春节假期，漳州百花村花卉市场线上线下单日最高销售 额突破4000万元，比去年同期增长10%。 ...

转自：成都日报锦观 成都绿化氛围营造已上线 街头巷尾皆美景 乡土植物贺新春 春节临近，成都街头已悄然换上新装。记者12日从成都市花木技术服务中心获悉，全市主要通道及重要节点的绿化氛围营造工作已全面完成。 今年新春氛围营造的一大亮点是让乡土植物走上街头。此次新春景观大量选用适应本地气候、彰显地域特色的乡土植物进行景观营造，小报 春、蓝盆花等12种独具四川特色的花卉首次大规模亮相街头，与市民熟悉的红梅、蜡梅、结香等共同构成"蓉城花卉名片"。同时，天府立交、 二环路等城市高架与主干道也成为流动的"花卉长廊"。通过优选杜鹃、大花海棠等耐寒抗风品种，形成富有节奏与韵律的彩色飘带，实现 了"车行花下、花随车动"的动态景观效果。 值得一提的是，聚焦城市交通枢纽，本次氛围营造还以精致园艺打造高颜值门户景观，一步一景，皆是新春盛意，让来蓉旅客能够及时感受到 成都的新春氛围。 成都日报锦观新闻记者 魏捷仪 受访单位供图 ...

Core Viewpoint - The 2026 Nanchang Spring Flower Market officially opened on February 8, attracting numerous citizens to purchase flowers, featuring a variety of floral offerings from high-end orchids to affordable auspicious plants [2]. Group 1 - The flower market gathered 88 vendors, showcasing a wide range of flowers including butterfly orchids and large flower cymbidiums [2]. - The market also offered budget-friendly green plants such as kumquat, azalea, and lucky bamboo, which symbolize good fortune [2].

蝴蝶兰以其优雅独特的花姿、"幸福向你飞来"的美好寓意，在年宵花市场中备受青睐，作为年宵花的"头牌"，今年蝴蝶兰的身价却有所回落。在南京花卉 西市场的一处摊位前，藏宝图、安娜等热门蝴蝶兰品种，10棵带盆的售价都在300元左右，往年的售价则在330元至350元。 随着春节的临近，年宵花市场也开始热闹起来。扬子晚报记者探访时发现，与往年相比，年宵花"头牌"的蝴蝶兰，今年的价格与往年相比有所回落。 蝴蝶兰售价同比有所回落 年宵花点亮节日氛围感 消费偏好上也呈现出差异化特征。"过年图个红红火火，传统红色系蝴蝶兰依旧最受欢迎。"花卉市场的一位摊主介绍，与此同时，年轻消费群体则更青睐 染色的"马卡龙"色系蝴蝶兰，这类品种颜色新颖独特，且多以一两棵组盆，注重花型搭配与意境营造。 花卉市场一角 "现在顾客都会线上比价，价格透明度很高，我们报价也实在，报高了根本留不住客。"花卉市场的一位摊主一边招呼着顾客，一边提醒有意选购的市民要 趁早，"到了年根底下价格肯定要涨，去年临近除夕，品相好的红色蝴蝶兰一盆最高卖到800元，还得靠抢。" 供应量充足是主要原因 不仅实体花卉市场的蝴蝶兰价格略低于往年，线上渠道同样如此。在某直播间内，10 ...

Core Insights - The flower market in Wusu City, Xinjiang, is experiencing a significant increase in customer traffic and sales, particularly for auspicious flowers like orchids and azaleas [1][3] - The North Garden Spring Flower Market covers an area of approximately 4,700 square meters and offers over 2,000 varieties of flowers, with specific popular items during the holiday season [3] Market Dynamics - The market has seen a notable rise in the sales of butterfly orchids, longevity flowers, and other popular plants, indicating a strong consumer demand [3] - To enhance the variety of flowers available, the market operators are encouraging existing merchants to expand their offerings and are also introducing new vendors [3] Consumer Behavior - Local residents appreciate the diverse selection and affordable prices, with merchants providing helpful care tips for the plants [3] - The introduction of auspicious plants like the money tree and wealth tree has also gained popularity among consumers, reflecting cultural preferences in purchasing decisions [3]

Core Insights - The flower industry in Zhejiang is experiencing a peak in production and sales as the New Year approaches, with a strong demand for auspicious flower varieties and unique new products [1][2] Group 1: Market Trends - The flower base in Huzhou has over 150,000 butterfly orchids blooming, with consumers favoring purple varieties for their festive appeal [1] - The market is seeing a trend towards group pot arrangements rather than single orchids, indicating a shift in consumer preferences [1] Group 2: Product Development - The flower base has introduced over 20 new varieties this year, focusing on black flower species and enhancing environmental resilience through temperature control during cultivation [2] - A biotechnology company in Haiyan County has developed heat and cold-resistant azalea seedlings, which have been successfully exported to South Korea after five years of environmental adaptation [2] Group 3: Pricing and Sales - The average price for cut branches of North American holly ranges from 20 to 50 RMB, while potted plants can reach prices between 150 to 300 RMB, with most customers being flower shops and wholesalers from Shanghai and Shandong [3] Group 4: Technological Advancements - The flower economy in Zhejiang is thriving due to technological advancements in variety improvement, efficient breeding, and precise management, which are essential for high-quality flower cultivation [5] - The butterfly orchid production base utilizes smart management equipment to control key growth factors such as light, temperature, moisture, and fertilization, ensuring year-round supply [5][6]

Core Insights - The third Beijing Family Gardening Carnival will commence on January 1, 2026, and run until March 10, 2026, coinciding with major holidays such as New Year's Day, Spring Festival, and Lantern Festival [1] - Over 2 million pots of seasonal flowers will be introduced from major production areas including Yunnan, Fujian, Shandong, and Guangdong, featuring popular varieties like butterfly orchids and amaryllis [1] - The event will integrate offline immersive experiences with online convenient purchasing through collaboration with various flower markets, parks, and online platforms [1] Event Details - The carnival will involve 23 flower markets, 100 key parks, 100 gardening stations, and 400 key flower shops across the city [1] - Major venues include the Beijing Flower Trading Center in Fengtai District and the Jingbei Flower World in Changping District, which will serve as the northern and southern core venues [1] - Special themed potted plants, such as "Horse-shaped Orchid" and "Horse Bloom," will be designed to blend traditional zodiac culture with modern gardening aesthetics [1] Activities and Offerings - The event will feature gardening classes and family interaction activities in key parks and gardening stations [1] - Leading enterprises from eight major flower production areas will present unique New Year flowers, including peonies from Shandong and water lilies from Fujian, at various flower markets [1] - An online component will be available through the "Beijing Flower Industry Digital Platform," with dedicated sections on platforms like Meituan and JD for online flower purchases [1]