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传媒行业:游戏板块估值低,投资机会凸显
Jianghai Securities· 2025-12-10 08:13
Investment Rating - The industry investment rating is maintained at "Overweight" [1] Core Insights - The gaming sector shows strong performance with leading companies demonstrating significant revenue generation, particularly Tencent and Century Huatong, which ranked first and second in global mobile game publisher revenue [3][4] - The number of domestic game licenses issued in 2025 has increased by 29.39% year-on-year, indicating a supportive regulatory environment for the gaming industry [4] - The gaming sector is characterized by strong cash flow, ongoing policy support, and deepening AI game development, making it an attractive investment opportunity [6] Summary by Sections Industry Performance - Over the past 12 months, the industry has shown a relative return of -3.47% compared to the CSI 300 index, with an absolute return of 12.26% [2] Market Developments - In November 2025, 33 Chinese companies made it to the global top 100 mobile game publishers, collectively generating $1.95 billion, which accounts for 35.8% of the total revenue of the top 100 publishers [3] - The flagship game "Whiteout Survival" from Century Huatong contributed 54% of its revenue in November, with total earnings exceeding $3.8 billion [3] Regulatory Environment - The National Press and Publication Administration issued 1,532 domestic game licenses from January to November 2025, reflecting a 29.39% increase compared to the same period in 2024 [4]
11月份游戏版号发放量创今年新高,游戏板块新品周期开启,聚焦游戏ETF(159869)布局机会
Mei Ri Jing Ji Xin Wen· 2025-12-03 02:59
Group 1 - The A-share market opened lower on December 3, with the Shanghai Composite Index down 0.14%, the Shenzhen Component down 0.13%, and the ChiNext Index down 0.04. The sectors showing weakness included lithium battery electrolyte, superhard materials, 6G, commercial aerospace, and CPO concept stocks, while themes related to cross-strait integration and AI applications showed strength [1] - As of December 2, the game ETF (159869) reached a product scale of 11.221 billion, facilitating investors to easily invest in leading A-share gaming companies [1] - The number of game approvals in November reached a new high for the year, with a total of 178 games approved, including titles from well-known manufacturers such as Bilibili and Perfect World. Year-to-date, 1,532 domestic games have been approved, while 93 imported games have been approved, with 6 in November [1] Group 2 - Among the games approved in November, "Star Sand Island," a life simulation game set in a subtropical island, has gained market attention. It features activities like fishing, livestock farming, and exploration. The game has previously appeared at major gaming events and has over 400,000 wish list entries on Steam as of November 13 [2] - Wanlian Securities predicts that competition in the life simulation game sector will intensify by 2026, with major game developers like miHoYo and Tencent entering the market. The success of "Star Sand Island" will depend on its differentiation and leveraging multi-platform advantages [2] - Related ETFs include the game ETF (159869), which focuses on leading companies in the A-share IP gaming industry, and the cultural and entertainment media ETF (516190), which provides balanced exposure across marketing, film, tourism, and IP toy sectors [2]
2025年共计下发游戏版号1624个,已显著超越2024年全年总量
Mei Ri Jing Ji Xin Wen· 2025-12-02 02:06
Core Viewpoint - The A-share market opened lower on December 2, with all three major indices declining, indicating a mixed market sentiment and sector performance [1] Market Performance - The Shanghai Composite Index opened down by 0.14%, the Shenzhen Component Index by 0.13%, and the ChiNext Index by 0.04% [1] - Sectors such as lithium battery electrolyte, superhard materials, 6G, commercial aerospace, and CPO concepts showed weakness, while themes related to cross-strait integration and AI applications gained strength [1] Gaming Sector Insights - The gaming sector exhibited a fluctuating performance in the morning session, with a slight decline observed [1] - The gaming ETF (159869) has seen significant inflows, accumulating a total of 371 million yuan over the past two trading days, reflecting strong investor interest [1] - As of December, the product scale of the gaming ETF reached 11.451 billion yuan, facilitating investors in strategically positioning themselves in A-share gaming leaders [1] Regulatory Developments - The National Press and Publication Administration released approval information for domestic online games in November 2025, issuing a total of 184 licenses, with 178 being for domestic games, marking a monthly high for the year [1] - By November, a total of 1,624 game licenses had been issued in 2025, significantly surpassing the total for the entire year of 2024 [1] - Key products approved include titles from Bilibili, Perfect World, Xishanju, and Thunder Game, covering various genres and indicating a diversified supply structure [1] Related ETFs - The gaming ETF (159869) focuses on leading companies in the A-share IP gaming industry [1] - The Cultural and Entertainment Media ETF (516190) provides a balanced investment across marketing, film, tourism, and IP toy sectors [1]
国泰海通|传媒:11月合计178款游戏获得版号,阿里千问有望加速构建AI应用生态
Group 1: Gaming Industry Insights - In November 2025, a total of 178 domestic games received approval from the National Press and Publication Administration, marking a new high for the number of approvals in a single batch [1] - Six imported games also received approval in November, with notable domestic titles like Giant Network's "Supernatural Action Group" and G-bits' "Staff Sword Legend" showing strong performance, potentially enhancing the profitability of related listed companies [1] - The gaming industry is expected to maintain a favorable outlook, with recommendations to focus on companies with key product launches or reserves, as well as high-quality overseas game content companies [1] Group 2: AI Application Development - The Qianwen App, launched by Alibaba Group, surpassed 10 million downloads within a week of its public beta, indicating strong user interest and potential for building a comprehensive AI application ecosystem [2] - The app allows users to generate complete and well-formatted research reports and presentations with a single command, showcasing its advanced capabilities [2] - The company plans to integrate various life scenarios such as maps, food delivery, ticket booking, and shopping into the Qianwen App, aiming to create a smart task execution hub [2]
11月共178款国产网络游戏获批,6款进口游戏获批
Mei Ri Jing Ji Xin Wen· 2025-11-28 01:29
Core Insights - The National Press and Publication Administration released the approval information for domestic online games in November 2025, with a total of 184 game licenses issued, including 178 domestic and 6 imported games [1] - The number of domestic game licenses has shown a phase-wise increase, reaching a new high this month, indicating a stable trend in the issuance of game licenses throughout the year [1] - The frequency of imported game licenses has shifted from bi-monthly to monthly since the beginning of this year [1] Summary by Category Domestic Game Licenses - Among the 178 domestic game licenses, there are 98 mobile games, 69 mobile-casual puzzle games, 7 mobile and client games, 2 client games, 1 client and console game, and 1 mobile, client, and web game [1] - Notable companies such as Perfect World, Bilibili, Kingsoft's Xishanju, and G-bits' Thunder Game have received approvals for their games [1] - Specific games approved include Perfect World's "Dream New Zhu Xian: Light Enjoy," Bilibili's "Shining! Lume," Kingsoft's Xishanju's "Star Sand Island," G-bits' Thunder Game's "Rebirth of Immortals," and 4399's "Dream Journey to the West: The Catastrophe of Li You" [1] Overall Game License Trends - As of November, a total of 1,624 game licenses have been issued in 2025, with 1,532 being domestic and 92 imported [2] - The total number of game licenses issued in 2024 was 1,416, indicating that 2025 has already surpassed last year's total and is on track to be the year with the highest number of licenses in recent years [2] - The normalization of license issuance is seen as a boost for the gaming industry, especially with the increasing proportion of multi-platform products, prompting domestic game companies to accelerate their global distribution and cross-terminal experiences [2] - The upcoming traditional peak season for the gaming market may lead to further growth in industry performance in the fourth quarter due to the concentrated launch of new games [2] Market Dynamics - The gaming sector is experiencing multiple catalysts, including AI, content, and commercialization model transformations [2] - The gaming ETF (159869) tracks the performance of A-share listed companies in the animation and gaming industry, presenting potential investment opportunities [2]
游戏版号数再创新高!11月共184款发布,完美世界、B站在列
第一财经· 2025-11-27 15:03
Core Viewpoint - The article discusses the approval of 184 gaming titles in November 2025, indicating a stable trend in the issuance of gaming licenses in China, with a notable increase in domestic game approvals compared to previous years [3][6]. Group 1: Approval Statistics - A total of 184 gaming licenses were issued in November 2025, comprising 178 domestic and 6 imported games [3][4]. - The number of domestic game licenses approved has shown a phase-wise increase, reaching a new high this month, continuing the stable trend observed throughout the year [4][6]. - As of November 2025, a total of 1,624 gaming licenses have been issued, with 1,532 being domestic and 92 imported, surpassing the total of 1,416 licenses issued in 2024 [6]. Group 2: Industry Impact - The regular issuance of gaming licenses is seen as a positive development for the gaming industry, particularly as the proportion of multi-platform products increases, prompting domestic companies to accelerate their global distribution and cross-terminal experiences [6]. - The upcoming traditional peak season for the gaming market at the end of the year is expected to drive further growth in industry performance, with the concentration of new game launches likely to enhance fourth-quarter results [6]. Group 3: Notable Titles - Notable games included in this batch of approvals are Perfect World's "Dream New Zhu Xian: Light Enjoy," Bilibili's "Shining! Lume," and other titles from major developers like Kingsoft and G-bits [5].
11月游戏版号出炉!共178款国产游戏获批
Bei Ke Cai Jing· 2025-11-27 13:48
Core Insights - The National Press and Publication Administration announced the approval of 178 domestic games in November 2025, including titles from major companies like Bilibili, Perfect World, and Xishanju [1] - Additionally, 6 imported games received approval in the same month [1] Group 1 - A total of 178 domestic games were granted licenses, indicating a robust approval process for the gaming industry [1] - Notable titles include Bilibili's "Shining! Lume," Perfect World's "Dream New Zhu Xian: Light Enjoy," and Xishanju's "Star Sand Island" [1] - The approval of 6 imported games suggests ongoing opportunities for foreign game developers in the Chinese market [1]
游戏版号数再创新高!11月共184款发布,完美世界、B站在列
Di Yi Cai Jing· 2025-11-27 12:41
Core Insights - The issuance of game licenses in 2025 has reached a total of 1,624, marking the highest number in recent years [6] - In November 2025, a total of 184 game licenses were approved, including 178 for domestic games and 6 for imported games [1] Group 1: License Issuance Trends - The monthly issuance of domestic game licenses has shown a phase of growth, achieving a new high this month, continuing the stable trend observed in the game industry throughout the year [5] - The frequency of imported game licenses has shifted from bi-monthly to monthly issuance starting this year [5] Group 2: Notable Game Titles - Notable titles in the latest batch of approved games include Perfect World's "Dream New Zhu Xian: Light Enjoy," Bilibili's "Shining! Luming," and Kingsoft's "Star Sand Island" [5] - Additionally, 7 games have undergone license information changes, including Tencent's "Peace Elite" with a new client addition [5] Group 3: Industry Implications - The normalization of license issuance is seen as a boost for the gaming industry, especially as the proportion of multi-platform products increases, prompting domestic game companies to accelerate global distribution and cross-terminal experiences [6] - With the traditional peak season for the gaming market approaching, the concentration of new game launches may further drive industry performance growth in the fourth quarter [6]