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百度地图加入度小满“青年小店榜样计划”,数字化赋能助力青年小店成长
Zheng Quan Shi Bao Wang· 2025-07-07 07:49
随着百度地图商户认证标识点亮城市街角一间间小店,青年创业者们正迎来全新的流量"加速器"。 近日,百度地图宣布加入由中国青年创业就业基金会与度小满联合发起的"青年小店榜样计划",并通过 专属流量扶持、商家经营助手,助力散布在街头巷尾的青年小店突破地理局限,让"烟火微光"被更多人 看见。 百度地图的加入,也标志着"青年小店榜样计划"从线下赋能迈向"线上线下(300959)融合赋能"的新阶 段。自2024年12月于杭州启动以来,"青年小店榜样计划"已相继在杭州、佛山、丽水、张家口、长沙等 城市落地,在地方团市委的协同推进下,通过提供技能培训、免息贷款和宣传推广支持等举措,多维度 支持青年小店发展。在长沙,两天密集培训吸引百余位主理人参与,湘江新区"野趣猩球"营地主理人侯 星辰通过品牌策划课程优化传播策略,客流显著增长;雨花区鸟咖"有只小鸟"主理人仇苏阳则借助新媒 体运营技巧,让鹦鹉互动体验触及更广泛都市人群;浏阳河畔"浏小粒"茶馆主理人刘小粒更以"盐旱茶 +文创"模式焕新传统,直言"培训点燃了产品线与空间拓展的创意火花"。 随着百度地图的加入,这些成长中的小店获得了关键性基础设施支持。营销行业内人士认为,百度地图 ...
高德没有新故事
Xin Lang Cai Jing· 2025-06-27 07:03
Core Viewpoint - Alibaba is restructuring its business by integrating Ele.me, Fliggy, and Taobao Group into the China e-commerce business group, while separating Cainiao, Gaode, and Huijun Entertainment into other categories, indicating a significant shift in its local services strategy [1][2] Group 1: Organizational Changes - The integration of Ele.me and Fliggy into the e-commerce group is part of a broader trend among leading platforms to consolidate resources for unified management in the competitive local services market [2] - The previous structure under Yu Yongfu, which included Gaode, Ele.me, and Fliggy, has been dismantled, with each now having separate leadership roles [2][3] - The shift reflects a strategic move away from the previous model of combining local services under one umbrella, as seen in competitors like Douyin and Meituan [2][3] Group 2: Gaode's Position and Strategy - Gaode has struggled to transition from a navigation tool to a comprehensive local services platform, despite initial ambitions following its acquisition by Alibaba in 2014 [3][4] - The company has maintained a focus on navigation and user experience, opting out of the O2O market, which limited its ability to compete with platforms like Meituan [3][4] - Gaode's recent attempts to integrate local services have not yielded significant results, and it has returned to focusing on its core business of transportation services [5][6] Group 3: Financial Performance and Future Outlook - Gaode achieved profitability for the first time in the third quarter of Alibaba's 2025 fiscal year, primarily driven by advertising revenue, which accounted for over 60% of its total income [9] - However, Gaode's advertising revenue growth has slowed, indicating potential challenges in sustaining its business model as it moves away from local services [9][10] - The company is expected to continue focusing on its core transportation services, with its growth strategy centered around commission and advertising, rather than expanding into broader local service offerings [10]
理解百度地图,就能理解百度这二十年的所有选择
雷峰网· 2025-06-23 11:11
" 顾维灏、沈丽、李东旻、李莹、季永志、尚国斌,在百度做地图 的日子。 " 作者丨 吴彤 编辑丨 林觉民 那一天,百度办公室只有200多人,工位挤得像沙丁鱼罐头,却孕育着中国互联网史上最富创造力的一批 产品经理: 俞军正在打磨他的"贴吧"神作,李明远刚以实习生身份加入,顾维灏还在为地图数据的准确性发愁。 它曾用AI技术惊艳过用户,也因缺失账号体系沦为"流量漏斗",被列入"第四象限"; 它最早嗅到高精地图的机遇,却在"无图化"的技术革命前被迫转向; 它的V20版本实现了"手车一体"的突破,却在车道导航里植入无法关闭的功能饮料广告,间接暴露商业化 焦虑。 "理解百度地图,就能理解百度这二十年的所有选择。"一位曾负责过百度地图的高管,对雷峰网喟然长 叹。 如今,这个产品站在新的十字路口:对普通用户来说,它需要成为那个不可或缺的日用软件;对百度而 言,它需要成为智能驾驶不可或缺的数字底座。 当前,第六任掌舵人尚国斌要解决的,正是这种割裂——就像中年人要同时面对房贷和梦想。 01 这里没有严格的职级划分,一个刚毕业的年轻人可能同时负责技术和产品,这种混沌催生了"百度知 道"、"百度百科"、"百度地图"等划时代产品。 二 ...
出行平台的下半程:高德难破“阿里局”,滴滴寻觅“新大陆”
3 6 Ke· 2025-06-20 13:04
一度默默运行在手机后台的高德地图,逐渐成长为了庞然大物。 盈利对地图平台向来是道修罗场。即便是坐拥全球超10亿MAU、常年盘踞应用下载榜前列的谷歌地图(Google Maps),其年营收也不过97亿美元左右, 仅占其母公司谷歌总营收的约5%。谷歌地图的负责人曾坦言,尽管该部门已运作超过15年,但"商业化仍处于相当初级的阶段"。 高德地图所面临的局面,与此颇有几分相似。 一方面,维持高精度地图数据的实时更新、维护庞大的路网信息以及持续优化导航算法,本身就是一项成本高昂的投入,市场推广和营销费用也居高不 下;此外,聚合网约车业务以及接入各类O2O服务带来的佣金分成,虽确实为其运营提供了支撑。然而,无论是广告业务还是聚合打车模式,眼下都显露 出增长乏力的迹象,短期内似乎难以支撑高德实现更大的突破。 据QuestMobile最新发布的数据,2025年3月,高德地图拿下出行服务行业TOP10应用全景流量规模排行榜第一名,百度地图和滴滴出行紧随其后,腾讯地 图则被远远甩开身位。今年2月份,阿里巴巴集团高管也在财报电话会议中称高德地图首次实现盈利。 而值得注意的是,高德这些年在"后台"默默积累的资本是巨大的用户基数和数据流 ...
艾瑞咨询:中国移动互联网行业进入存量竞争深化阶段
智通财经网· 2025-06-10 02:35
智通财经APP获悉,6月10日,艾瑞咨询发布2025Q1中国移动互联网流量季度报告。其中提到,2025年一季度,中国移动互联网月独立设备数均值同比增长 2.6%,但单月环比增速较低,分别为0.27%、-0.03%、0.08%,市场需求趋稳,行业进入存量竞争深化阶段。 从各大重点行业分析,在美食外卖行业,外卖市场竞争加剧,京东(09618)外卖入局、美团(03690)闪购加速扩围、饿了么联合淘宝闪购迎战,行业或将迎来 新一轮洗牌。饿了么、美团外卖占据美食外卖行业主要市场份额;瑞幸咖啡APP活跃用户规模同比增长5.2%,依托咖啡饮品高频消费场景与会员体系提升用 户粘性;下厨房APP借"内容+工具"模式,差异化满足行业内用户需求。 截至Q1末,移动互联网用户单机单日有效使用时间268.0分钟,同比下降3.9%,使用次数为63.4次,同比下降5.1%,用户粘性持续走低。在一定程度上反映 出用户关注分散加剧的现状,存量用户注意力争夺战进入白热化阶段。 在电子商务行业,2025年1-3月,电子商务行业流量峰值逼平去年11月,至一季度末用户单机单日有效时间达23.8分钟、使用次数达7.5次,用户粘性连续四 个月环比正增长, ...
百度VS小米,科技圈的“神仙打架”要开始啦!
Sou Hu Cai Jing· 2025-06-06 04:17
家人们,最近科技圈可太热闹了,前脚刚有个大新闻,后脚就有个大瓜!这不,百度把小米和上海宜谊 给告了,理由是不正当竞争,这案子6月13号就要在上海青浦区人民法院开庭审理了,这消息一出来, 瞬间就把网友们的好奇心给勾起来了,纷纷化身"名侦探柯南",开始各种猜测和分析。 但话说回来,竞争虽然激烈,但还是希望各大企业能够通过合法、合规的方式来进行,毕竟只有公平、 公正的竞争,才能推动整个行业的健康发展。不然,今天你告我,明天我告你,不仅会耗费大量的时间 和精力,也会让消费者感到困惑和不安。 说起百度和小米,那可都是科技圈响当当的"大佬"。百度,作为搜索引擎界的"老大哥",凭借一句"百 度一下,你就知道",在互联网江湖中占据了一席之地,这么多年来,一直在互联网领域深耕,搜索、 地图、人工智能等业务也是做得风生水起。而小米呢,一开始靠着高性价比的智能手机迅速打开市场, 后来更是不断拓展业务版图,智能家居、智能汽车等领域都有它的身影,如今也已经成为了科技圈 的"顶流"企业。这两家看似"井水不犯河水"的公司,怎么就突然闹上法庭了呢? 目前,关于这场官司的具体细节还没有被公开,不过,网友们已经开始了激烈的讨论,各种猜测也是层 ...
百度AI信控落地贵阳市观山湖区 科技赋能,缓解交通拥堵
Ren Min Ri Bao· 2025-06-03 21:15
下一步,贵阳将进一步深化与百度智能云的合作,立足于服务交通民生工作,不断开展创新实践。目 前,贵阳正积极探索应用百度智能云交通大模型,以语言大模型、CV大模型、跨模态大模型支撑全域 研判、全域信控、安全防控、数字应用四大类场景。未来,贵阳将与百度智能云携手,以创新技术手 段,逐步迈向全域智能控制体系,形成交通治理新体系、新范式。 数据来源:百度 (文章来源:人民日报) 贵州省贵阳市地处云贵高原,是典型的山地城市,城市空间被3条山脉分割,形成了"双核多组团"的中 心城区空间结构。受地形地势限制,城市道路基础设施相对薄弱,路网密度仅为6.5公里/平方公里。 《中国重点城市道路网结构画像报告》指出,贵阳路网连通度低、断头路多、异形交叉口占比高、接入 位阶差≥4的路段占比高、道路网承载密度低。城市道路抗干扰能力差,易发生拥堵且拥堵消散时间 长。 2023年底,贵阳与百度智能云联合打造区域AI信控系统,并落地贵阳市观山湖区。依托交通态势研判 平台,深入分析试点区域内交通运行规律,借助大数据分析技术,精准定位关键常态拥堵路口、路段以 及交通子区。以缩短高峰行程时间为控制目标,设计区域内的单点自适应、干线协调和多干线的区域 ...
nova 14到手即享!60余款应用支持鸿蒙实况窗,轻松get支付宝、滴滴、美团新动态
Cai Fu Zai Xian· 2025-05-28 08:00
Core Viewpoint - The Huawei nova 14 series smartphones, equipped with HarmonyOS 5, enhance travel experiences by providing real-time service updates through the "Live Window" feature, allowing users to access important information without frequently opening applications [1][10]. Group 1: Travel Information Management - The HarmonyOS version of the High-speed Rail Manager and Flight Travel Companion apps support the Live Window, enabling users to check train departure and arrival times, platform numbers, and flight details effortlessly before their journeys [1]. - Users can view real-time updates on their travel itineraries, making the travel experience more organized and less stressful [1]. Group 2: Food Delivery and Local Cuisine - Upon arrival at their destination, users can order local delicacies through HarmonyOS versions of Meituan or JD, tracking delivery status in real-time via the Live Window [4]. - The Live Window feature allows users to monitor the progress of their food orders, enhancing convenience during their stay [4]. Group 3: Navigation and Transportation - Users can utilize HarmonyOS versions of Baidu Maps and Gaode Maps for sightseeing, with the Live Window displaying route information and navigation prompts without needing to open the app [6]. - The feature also provides real-time updates on ride-hailing orders, including vehicle details and estimated arrival times, ensuring a worry-free travel experience [6]. Group 4: Fitness and Health Tracking - The HarmonyOS version of Keep acts as a personal fitness coach, displaying key workout metrics such as duration, distance, and steps through the Live Window, allowing users to monitor their fitness without unlocking their phones [8]. - This feature supports users in maintaining their health routines while traveling [8]. Group 5: Future Developments and Additional Features - The Huawei nova 14 series and other HarmonyOS 5 devices will see an increase in applications supporting the Live Window, enhancing user experience with timely service notifications [10]. - Additional features include a parking Live Window in Alipay, providing users with real-time parking information and payment options, and a ticketing feature in Damai that shows countdowns for ticket sales [10].
百度地图发布地图AI开放平台
news flash· 2025-05-22 03:06
华尔街见闻获悉,百度地图在日前发布地图AI开放平台,其数据能力、引擎能力与AI技术全面开放, 向开发者深度开放四大核心能力和五大场景解决方案。 ...
日均服务万亿次!中国卫星导航系统北斗正走向世界
Jin Tou Wang· 2025-05-21 07:16
Group 1 - The Beidou satellite navigation system has established a dominant position in the Chinese market, with an economic impact growth of over 7% in 2024, generating a total economic output of 575.8 billion RMB, a year-on-year increase of 7.39% [1] - Beidou is compatible with 288 million smartphones in China, primarily produced by domestic brands like Huawei and Xiaomi, with over 1 trillion positioning uses daily [1] - Navigation applications such as Baidu Maps and Amap utilize the Beidou system, achieving a total daily mileage of 4 billion kilometers [1] Group 2 - The development of the Beidou system has spurred investments in related hardware and services, including chips, algorithms, data processing, terminal devices, and ground infrastructure [2] - Beidou is expanding its global coverage, enhancing positioning accuracy in major Asian countries, including Southeast Asia and nations involved in China's Belt and Road Initiative [2] - The operator of the Beidou system plans to replace the existing satellite constellation with advanced new satellites by 2035, which will support real-time positioning accurate to within centimeters [2]