今天分享的是：日本机会品类动向调查—厨房收纳与工具 报告最后建议，卖家可从满足便利性需求、推出亲民及多功能产品、采用套装销售等方面切入市场。附录还提供了日本一般消费者人口 统计、家庭结构、住房情况、线上购物渠道偏好及兴趣生活方式等信息，以及调查方法细节。 以下为报告节选内容 报告共计：48页 日本厨房收纳与工具市场调查报告总结 本报告是欧睿国际为亚马逊日本定制、2025年4月发布的关于日本厨房收纳与工具市场的分析报告，涵盖市场多方面核心信息，旨在为亚 马逊日本卖家提供参考。 市场概况方面，厨房收纳与工具市场需求预计稳定，受家庭烹饪增长、远程/混合办公延续及经济压力下成本节约推动。2021年因疫情家 庭烹饪增加需求上升，2023年仍高于疫情前，2024-2028年零售销售额将稳定，得益于产品开发和消费者对高效舒适烹饪的需求。增长因 素包括日本消费者忙碌生活催生对省时间、高品质、易清洁产品的需求；单身和小户型家庭多，节省空间、多功能产品受青睐；消费者 环保健康意识高，偏好木材、不锈钢等环保材料。市场有季节性，12月-1月因大扫除和促销、3月-4月因搬迁、夏季因食品储存需求，销 量会略高。 渠道上，线下是主要购买渠 ...

Core Viewpoint - The article emphasizes the importance of healthy lifestyle choices to prevent diseases, particularly cancer, highlighting specific habits that can increase risk and providing recommendations for improvement. Group 1: Cooking Habits - Cooking without using an exhaust fan can lead to lung cancer due to the inhalation of harmful substances from cooking fumes [2][3][4] - It is recommended to use a powerful exhaust fan and to keep it running for several minutes after cooking to minimize exposure to harmful gases [5] Group 2: Food Consumption - Eating leftover food can lead to gastrointestinal diseases and increase the risk of stomach cancer due to the potential presence of harmful substances like nitrites [6][7] - Certain food types, such as leafy greens, seafood, mushrooms, and starchy foods, are particularly prone to spoilage and should be consumed fresh [8] Group 3: Kitchen Hygiene - Not replacing chopsticks and cutting boards regularly can lead to the accumulation of aflatoxins, which are strong carcinogens [9][10] - Recommendations include replacing wooden chopsticks every 3-6 months and ensuring separate cutting boards for raw and cooked foods to avoid cross-contamination [11][12] Group 4: Breakfast Importance - Skipping breakfast is linked to an 11% increase in all-cause mortality and a 40% increase in cardiovascular disease mortality [14] - Regular breakfast consumption is crucial for preventing fatty liver, nutritional deficiencies, and other health issues [15][16][17] Group 5: Food Quality - Consuming partially spoiled fruits and vegetables can lead to health risks, including liver damage and increased cancer risk [22][23] - It is advised to discard any food that shows signs of spoilage to avoid potential toxins [24] Group 6: Health Checkups - Regular health checkups are essential for early detection of cancers, with a significant percentage of cases being preventable if caught early [26] - Different age groups should focus on specific health screenings, such as breast and cervical cancer for women and gastrointestinal checks for men [27][28][29][30]

Group 1 - The long-term use of chopsticks can lead to health risks due to the accumulation of bacteria and mold in small grooves on their surface, which can compromise stomach health [1] - A study by the Shanghai Consumer Protection Commission found that chopsticks used for over 6 months have 30% more mold than new ones, with wooden and bamboo chopsticks being particularly susceptible to wear and moisture [1] - Different materials have varying replacement cycles; wooden and bamboo chopsticks should be replaced every 3-6 months, while stainless steel and ceramic chopsticks can be checked every 3 months for wear [1] Group 2 - Proper cleaning of utensils is crucial for stomach health, with a recommendation to wash chopsticks separately to reduce bacterial counts by 30%-50% compared to washing them together [2] - Boiling utensils in water at 100 degrees Celsius for 10 minutes can kill 99% of pathogens, but certain toxins require higher temperatures or alkaline treatment to eliminate [2] - The habit of consuming very hot food poses cancer risks, with recommendations to keep food temperatures between 10-40 degrees Celsius [2] Group 3 - Regular screening for Helicobacter pylori is advised as it is a major cause of gastritis and stomach cancer, with recommendations for adults to undergo testing [3] - The use of separate utensils for serving food is encouraged to prevent cross-contamination [3] - Advances in technology have made painless gastroscopy more accessible, with recommendations for adults to undergo this examination every 3-5 years for early detection of stomach diseases [3]

Group 1: Company Strategy and Product Development - The "Jin Gang Ci" series is a revolutionary new material developed in collaboration with the Chinese Academy of Sciences, offering seven core advantages over traditional melamine products, including safety and high-temperature resistance [2]. - The company aims to focus on B-end customer cooperation for rapid market expansion while optimizing C-end channels and exploring overseas market opportunities in the long term [2]. - The company plans to enhance product technology and production capacity to reduce costs, expecting the "Jin Gang Ci" series to contribute significantly to future revenues [2]. Group 2: Financial Performance and Challenges - From 2021 to Q1 2025, the company's gross profit margin remained stable at over 30%, but net profit has been low due to factors like weak domestic demand and high traditional channel costs [3]. - In 2024, the company achieved a revenue of 1.368 billion CNY, with overseas sales contributing 359 million CNY, accounting for 26.22% of total revenue [7]. - The company reported a net profit of 28.42 million CNY in 2024, with a significant increase in revenue from new bamboo products, which generated 178 million CNY, a growth of 269.7% [8]. Group 3: Operational Efficiency and Management - The company has established a divisional operational structure with a profit-sharing mechanism to enhance employee motivation and efficiency [5]. - The management has implemented cost control measures, resulting in a decrease in sales expense ratio to 21.02%, down by 4.41% year-on-year [9]. - The company aims to improve operational efficiency and asset quality while introducing industry benchmarks for technology upgrades and project execution [10]. Group 4: Sustainability and Innovation - The company focuses on sustainable materials, leveraging its experience in bamboo processing to promote a circular economy through the "Jin Gang Ci" product line [5]. - The core products, such as cutting boards and chopsticks, are positioned for large-scale sales, reflecting the company's sustainable sales strength and core competitiveness [5]. - The company is committed to enhancing its capabilities in sustainable material applications and aims for long-term value growth through innovative practices [6].

Core Viewpoint - The article discusses the challenges faced by foreign trade companies in the context of the U.S. imposing tariffs, highlighting their strategies to adapt and thrive in a changing global trade environment [1][2]. Group 1: Company Strategies - Companies are enhancing their international competitiveness through product quality, technological upgrades, and market diversification. For instance, Nanjing Langqian Electromechanical Co., Ltd. has shifted its export focus from the U.S. to Europe, now accounting for over 80% of its market share [3]. - Hengtong Group, a leading cable manufacturer, has achieved a 3.5 times increase in exports in the first quarter compared to the previous year, driven by technological advancements and smart manufacturing [4]. - Giant Lift Co., Ltd. is focusing on digitalization and advanced technology to improve its market position, with its IoT platform significantly enhancing operational efficiency [5]. Group 2: Market Adaptation - Some companies are turning to domestic markets to mitigate the impact of reduced foreign orders. For example, Nanjing Bairuilege Clothing Co., Ltd. has successfully transitioned to domestic sales, finding a receptive market for its products [7]. - Jiangsu Shangshang Cable Group has attracted international customers at trade fairs, showcasing its innovative products that meet the growing demand for clean energy and infrastructure development [6]. Group 3: New Market Opportunities - The article emphasizes the importance of tapping into new markets, with companies like Giant Lift actively seeking orders from emerging markets in Central Asia and Africa [8]. - The rise of live streaming and e-commerce platforms is facilitating the connection between foreign trade companies and domestic consumers, allowing them to sell previously export-oriented products in local markets [9][10]. Group 4: Future Outlook - Experts suggest that the unification of domestic and foreign trade markets is a trend that companies should embrace, as it can enhance competition and provide consumers with more choices [8]. - The government is supporting foreign trade companies in transitioning to domestic sales through initiatives that promote collaboration with local retailers and the use of digital marketing strategies [11].