旅客到达目的地黄龙九寨站。图据新华社客户端 车窗外的风景如同一部长镜头电影，从城市楼群切换到平原、村寨、梯田，最终铺展向远方隐约的雪 线。旅客们或举着手机定格美景，或轻靠座椅静待旅途，这是2026年春运中，行驶在川青铁路上的一趟 列车。它从成都出发，穿越龙门山脉，驶向海拔2900多米的黄龙九寨站，将繁华都市与高原秘境紧紧相 连。 曾经，成都到九寨沟路途颠簸，单程就要大半天；如今动车飞驰，转眼便将人送入雪山、海子、藏寨与 熊猫栖息的山林间。这趟列车没有童话中的"九又四分之三站台"，却像一列开往仙境的"霍格沃茨特 快"，载着满车厢期待，驶入被自然施了魔法的风景里。 旅客文惠的九寨之旅，一等就是十余年。"大女儿6岁就计划出行，后来怀了老二，一直拖到现在。"今 年，小女儿也满6岁，一家人终于圆梦。车厢内熊猫元素随处可见，清新可爱，充满四川特色，让孩子 们格外欢喜。 不远处，7岁男孩悄悄亲吻妈妈的脸颊，用最纯真的举动，表达全家第一次奔赴黄龙九寨的激动。这条 铁路，让太多搁置已久的"等一等"，变成了说走就走的奔赴。 28岁的羌族列车长陈旭丽生在阿坝茂县，在她儿时的记忆里，去一趟成都，要在盘山路上开好久。"以 前，成都到茂 ...

"当文艺扎根泥土，它便不再悬于空中。"2月4日，李子柒非遗工作站负责人李子柒在人民日报撰文表示，自己已将工作重心逐步转向幕后。李子柒说，以 前，自己思考的是如何把视频拍得美，如何把手艺展现得好。现在她更关心这些文艺，能不能让更多与之相关的人得到实实在在的收益，能不能让手艺传 承发展下去。以下为全文—— 生活因文艺而改变（"乡人说"） 前段时间，四川绵阳平武县下了大雪。第二天一早，我和舅舅出门采空镜，特意去了趟白马藏族乡的甘海子景区。时间过得真快，此前我曾去那里弹琴。 雪宝顶终年积雪，大夏天都得穿棉服。我穿着蜀锦制作的裙子，在雪山前弹钢琴，手冻得僵硬，"叮叮哐哐"，音符似乎也被冻僵了，只能后期补录了一 版。没想到，视频发出后甘海子火了，网友纷纷奔赴那片雪山林海，与岷山的皑皑白雪"撞个满怀"。 如今，访客不少，这里却依然安静、纯粹。快到草甸时，我忽然听到一阵清亮的旋律，像是冰凌在阳光下碎裂一般。循声走近，我才看见是一名穿着传统 服饰的小伙，用传统乐器吹着《恭喜发财》，古朴的音色演绎着流行的调子，就像雪山峡谷与现代生活的交融。他身旁围着几名游客，举着手机，脸上都 是新奇。 甘海子里古老与新潮的交织，让我不禁想起两位 ...

每经编辑｜段炼 2月4日，李子柒非遗工作站负责人李子柒在《人民日报》文化版撰文《生活因文艺而改变》。 李子柒写道，不只村民的生活因文艺而改变，影视剧取景带动乡村文旅，许多短视频创作者让非遗技艺被更多人看见，主播卖出土特产的同时还宣介了乡 村……你看，当文艺扎根泥土，它便不再悬于空中。 李子柒说："这也是我将工作重心逐步转向幕后的原因。以前，我思考的是如何把视频拍得美，如何把手艺展现得好。可现在我更关心这些文艺，能不能 让更多与之相关的人得到实实在在的收益，能不能让手艺传承发展下去。" 以下为全文—— 甘海子里古老与新潮的交织，让我不禁想起两位老朋友。 一位是羌绣代表性传承人陈云珍老师。她带着十里八乡的女性，把原本只出现在被面和衣服上的图案，织在了杯垫、笔记本、包包上，把手艺变成了产 业，也丰富了乡村文旅业态。羌绣绣出了乡村的美丽与富饶，听说2025年北川羌族自治县石椅村村民的人均收入突破了10万元。 另一位是湖南湘西花垣县十八洞村的陈国桃老师，她在大山里开起苗绣非遗工坊。2025年我去过两次，那栋稻田中的漂亮木房子，成了村里最温暖的地方 之一。年近90岁的婆婆做不了针线活，就在工坊里教年轻绣娘传统花样；带孩子 ...

Core Viewpoint - The article highlights the successful implementation of the East-West cooperation model in North Chuan, focusing on the transformation of ecological advantages into economic benefits through industry development, technological empowerment, and improvement of living standards [1][3][10]. Group 1: Industry Foundation - North Chuan has effectively targeted the transformation of ecological advantages by innovating a model that integrates funding, entity cultivation, and supply chain extension, resulting in the establishment of a standardized high-altitude vegetable base [3][4]. - A total of 6.2 million yuan has been integrated from various funding sources to support the development of the organic vegetable industry, with over 400 tons of high-altitude vegetables sold, generating sales revenue of over 1.4 million yuan [3][4]. - The establishment of a profit-sharing mechanism among enterprises, bases, and farmers has enabled local farmers to earn stable income through land leasing and employment opportunities [3][4]. Group 2: Technological Empowerment - The North Chuan cooperation office has built a collaborative platform for industry, academia, and research, providing comprehensive technical support for organic agriculture, including pest control and organic standards [6][7]. - The introduction of a "livestock-slurry-vegetable" circular farming model has reduced planting costs and improved soil ecology by converting livestock waste into organic fertilizer [6][7]. - The launch of the "Cloud North Chuan" AI business model aims to enhance marketing for local specialty products, integrating smart agricultural technologies to improve productivity and market access [7]. Group 3: Improvement of Living Standards - The East-West cooperation has led to significant improvements in local livelihoods, with over 839 training sessions conducted, helping more than 700 individuals secure stable employment [9][10]. - The collective economy of Jinshan Village has increased by 20,000 yuan annually, with funds reinvested into local infrastructure and public services, enhancing the overall quality of life [9][10]. - The collaboration has fostered a culture of local employment and income generation, with various community members engaged in agricultural and handicraft activities, leading to increased happiness and satisfaction among residents [9][10].

随着人流走上映秀大桥，河面飞舞着闪亮的"铁花火符"；阳台小剧场里，跳着沙朗舞的羌族姑娘们，迎 来了墨西哥青年同舞；再往前，斯洛伐克"塞拉卡民族舞"正与藏族"阿拉吉吉"歌舞交融在一起；随后， 松潘花灯舞"花团锦簇"、乌兹别克斯坦雅库雅克歌舞、新西兰毛利艺术团舞蹈和泰国传统舞蹈等国内外 非遗项目轮番上演，令人目不暇接；羌族服饰的展演，更惊艳众人。抬头看，长达172米的《大熊猫百 图唐卡长卷》正通过光影技术不间断地"活"态呈现。 在羌族多声部民歌《云岭羌音》的背景音乐里，我们来到火塘坝坝非遗集市。这里有羌绣，有羌银，有 融合传统与现代的藏族服饰，有衍生的潮流文创产品……随夜游队伍走进"爱立方"，一场"白石击火"的 仪式在此还原着羌族的取火神话，仿佛在表达羌民们的历史记忆和情感归属。 当场中的篝火熊熊燃起时，无人机编队恰到好处地在空中勾勒出一颗大大的红心——那是感恩之心，那 是大爱之心！ 岷江两岸树叶金黄时，四川汶川映秀镇迎来了又一个羌年。 羌年，即羌历新年，原先是秋天收获后祭祀神灵和祖先、向神还愿的节日，最近被联合国教科文组织新 晋为"人类非物质文化遗产代表作"。 映秀小镇沉浸在浓浓的节日氛围里。江岸两侧，灯火璀璨 ...

央视网消息：每年的农历十月初一是羌历新年，今年是在11月20日。这两天，在四川阿坝州汶川县，当地群众身着传统民族服饰，与游客 一起载歌载舞、共话丰收。 羌年庆典在悠扬的羌笛与铿锵的羊皮鼓点中拉开帷幕，数百名身着盛装的羌族同胞齐聚映秀镇随乐起舞，现场热闹非凡。 中午，"羌年坝坝宴"开席了，腊肉、刨汤等羌味美食摆满餐桌，羌族老乡端着咂酒挨桌敬客，各族宾客围坐一起，欢声笑语此起彼伏，满 是团圆的喜庆。 在非遗体验区也是人头攒动，羌绣、羌笛、羌族剪纸技艺传承人现场献艺，彩线在指尖流转成精美纹样，悠扬的羌笛旋律婉转回荡，剪刀 在红纸间翻飞剪出灵动造型。游客们还可以参与体验，将蕴含羌韵的手作带回家。 汶川县委宣传部部长刘霞称："本次羌年庆典集中展现了非遗保护传承的丰硕成果，吸引了众多游客。后续，汶川将继续深耕羌文化资 源，让古老民族文化持续焕发活力。" 夜幕降临，沉浸式夜游观演点亮小镇，光影与羌寨建筑互相交融，将羌族文化元素生动呈现。 ...

Core Viewpoint - The 9th China Chengdu International Intangible Cultural Heritage Festival opened on May 28, showcasing the importance of intangible cultural heritage (ICH) and promoting cultural exchange and protection efforts [12][13]. Group 1: Event Overview - The festival is a key brand event in the ICH field, held annually since 2007 in Chengdu, which serves as its permanent venue [12]. - This year's festival features a "guest country + guest city" mechanism, with Malaysia as the guest country and cities like Algiers, Penang, Chiang Mai, and Bari as guest cities [12]. - Nearly 400 ICH inheritors and experts from over 60 countries and regions participated in the event [12]. Group 2: Festival Structure - The festival is organized into a "3+3+N" framework, including three main sections: "Vibrant ICH: Tianfu Parade," "Colorful ICH: World Dialogue," and "Charming ICH: International Exhibition," along with three special sections focusing on creative living, beautiful living, and healthy living [12][15]. - Activities are held across 288 community practice spaces in 183 counties, creating a strong atmosphere for public participation [12][20]. Group 3: Highlights and Activities - Approximately 600 ICH representative projects are showcased, with performances from various cultural traditions, including Sichuan opera and traditional dances from different countries [14]. - The "Creative Living" section includes an international ICH brand IP authorization trading event, attracting over 580 enterprises and facilitating significant business interactions [15]. - The "Healthy Living" section features over 120 traditional medicine representatives offering health consultations and experiences [16]. Group 4: Technological Integration - The festival incorporates technology into traditional practices, showcasing over 30 interactive tech installations that enhance the presentation of ICH [18][19]. - Innovative projects include a mobile game based on the 24 solar terms and a VR art exhibition exploring the origins of Chinese characters [19]. Group 5: Cultural Exchange and Tourism - The festival promotes cultural exchange and tourism, inviting global guests to experience Sichuan's unique charm and engage in discussions on ICH's role in tourism development [20][21]. - Activities during the festival include dragon boat races and cultural performances, aimed at integrating ICH into daily life and enhancing public engagement [20].

Core Insights - Northchuan County has successfully integrated low-altitude economy with tourism, achieving over 86% seat occupancy on short-haul flights during the May Day holiday [1] - The county's five leading industries—general aviation, cultural tourism, tea, food and medicine, and safety emergency—account for nearly 50% of the total economic output [1] Group 1: Economic Development Strategy - Northchuan's economic development strategy focuses on distinctive, differentiated, and ecological growth, moving away from resource-dependent industries [1] - The county has implemented a "Low Altitude Ten Measures" policy and established a 1 billion yuan industry development fund to support the general aviation sector [2] Group 2: Tourism Growth - Northchuan aims to attract 13.4 million tourists in 2024, a 31% increase year-on-year, generating 11.5 billion yuan in tourism revenue, up 29% [2] - The county has developed over 20 premium tourism routes, integrating low-altitude and intangible cultural heritage tourism projects [2] Group 3: Cultural and Creative Industries - Local artisans have created over 3,000 intangible cultural heritage products, generating an annual output value exceeding 550 million yuan [3] - The development of these cultural products has increased the income of practitioners by over 5,000 yuan annually [3]