（来源：中国改革报） 转自：中国改革报 线上医保购药小贴士 0 第一步：激活你的"医保利"(医保电子凭证) 无论通过哪个平台支付,都必须先激活医保码。它相当 于你的电子匯保卡,全国通用。 2 激活调道:最常用的方法是打开支付宝或微信,直接搜 索"医保码"或"医保电子凭证"，按提示完成实名认证即 可激活。也可以下载"国家区保服务平台"App进行激活。 = 为家人绑定:在"国家医保服务平台"App或支付宝的 匯保码资面,可以开通"亲情账户"，帮助没有智能手机的 老人或孩子绑定他们的医保码,方便代为支付。 第二步:在线下单与医保支付 第三步:收费后,查验"药品追测码"保障安全 为确保药品安全合规,国家推行药品追溯码制度。收到 药品后,建议你养成扫码给药的习惯。 1 什么是追测码:这是印在药盒上的唯一"电子身份证" 粗显规定,2026年1月1日起,所有铜售的药品都必须实现追 测码全覆盖。购买时请避免选择没有追溯码或追测码被损毁 的药品。 = 如何查询:打开微信,进入"国家医保局"教信公众号, 通过庭部菜单的"医保服务"找到"药品滤测信息查询"功 能。扫描药盒上的追测码,查询结果可判断药品情况。 更多实用提醒 = 服务 ...

Core Viewpoint - Meituan's "Tuan Hao Huo" business has been suspended to focus on exploring new retail formats, reflecting a strategic shift in response to market changes [3][7]. Group 1: Business Strategy - Meituan's e-commerce strategy is evolving towards instant retail while downplaying traditional express e-commerce [7]. - The company aims to adapt to trends and actively seek changes in its business model [7]. - The suspension of "Tuan Hao Huo" will involve internal communication regarding the future plans for affected personnel [7]. Group 2: Financial Performance - Meituan's new business segments, including grocery retail, reported strong growth with revenues reaching 28 billion yuan, a year-on-year increase of 15.9% [7]. - Instant retail saw a peak of over 150 million daily orders in July, with more low-frequency users transitioning to high-frequency usage [7]. Group 3: Market Trends - Instant retail is gaining traction, with sales during this year's Double 11 shopping festival reaching 67 billion yuan, a 138.4% year-on-year increase [8]. - The growth in instant retail is driven by high-frequency purchases that stimulate lower-frequency buying, breaking through growth bottlenecks [8]. - Major brands are increasingly entering instant retail platforms, as evidenced by the participation of over ten thousand stores during the recent Double 11 event [8]. Group 4: Industry Insights - The rise of instant retail signifies a new phase in e-commerce competition, blending "far-field + near-field" strategies [9]. - Traditional e-commerce must enhance last-mile delivery capabilities, while local businesses leverage instant retail to challenge traditional e-commerce supply chain resilience [9].

Core Viewpoint - Meituan has decided to suspend its "Tuan Hao Huo" business to focus on exploring new retail formats, reflecting a strategic shift in its e-commerce approach towards instant retail and away from traditional delivery e-commerce [3][7]. Group 1: Business Strategy - Tuan Hao Huo, a B2C e-commerce initiative launched by Meituan in August 2020, has been rebranded as Meituan E-commerce and is being phased out as the company pivots towards instant retail [7]. - The decision to suspend Tuan Hao Huo is part of Meituan's broader strategy to adapt to the evolving grocery retail landscape, which has seen significant innovation and growth [7]. - Meituan's third-quarter financial report indicates strong growth in new business segments, with revenue reaching 28 billion yuan, a year-on-year increase of 15.9% [7]. Group 2: Market Trends - The instant retail sector is gaining traction, with data showing that sales during this year's Double 11 shopping festival reached 67 billion yuan, marking a 138.4% increase year-on-year [8]. - Meituan's flash purchase platform has seen record highs in transaction volume and user engagement during the Double 11 period, with average consumer spending increasing by nearly 30% [8]. - The entry of numerous brands into instant retail platforms signifies a shift in the e-commerce landscape, where traditional e-commerce must enhance last-mile delivery capabilities to remain competitive [9].

Core Insights - The National Health Commission has indicated that a flu peak is expected in early to mid-December [1] - There has been a significant increase in the demand for flu medications, particularly in East China, with Shanghai, Hangzhou, Ningbo, and Suzhou seeing over 80% week-on-week growth in orders for flu medications since December began [1] - The demand for flu testing has surged, with notable increases in sales of antigen test kits for both influenza A and B in certain cities [1] Regional Analysis - In East China, cities like Shanghai and Hangzhou have reported a more than 80% increase in orders for flu medications, with the order volume for the antiviral drug, Mabalosavir, doubling [1] - In Central China, Wuhan has experienced a week-on-week increase of over 95% in flu medication orders, with Mabalosavir orders rising by 120% [1] Service Expansion - Meituan's "1-on-1 urgent delivery" service is expected to achieve full coverage by early January 2026, with nearly half of the pharmacies on the platform already participating [1] - The platform has seen a more than 60% week-on-week increase in orders for home testing services, which include options for antigen testing and nucleic acid testing [1] - A promotional offer includes free antigen test kits with the purchase of fever-related medical devices like thermometers and fever patches, available in 28 cities nationwide [1]

记者在美团买药搜索发现，用户可根据个人需求选择抗原检测或居家快检核酸检测两种方式。近期，在 美团买药活动门店购买体温计、退热贴等发烧相关医疗器械，平台会随单免费附上一份甲乙流检测试剂 盒，该项服务覆盖全国28个城市。最近一周，美团买药居家快检服务订单量环比增长超60%。 新京报贝壳财经讯 （记者陈维城）近日，国家卫生健康委发布会指出，12月上中旬或将迎来流感高 峰。12月9日，美团买药健康指数显示，进入12月以来，华东地区上海、杭州、宁波、苏州等地甲流药 品订单量周环比上涨超80%，其中玛巴洛沙韦订单量周增幅翻倍。中部地区武汉甲流药品订单量周环比 上涨超95%，其中玛巴洛沙韦订单量增幅达120%。 与此同时，流感检测需求激增，华东部分城市甲乙流抗原检测试剂销量显著上升，此外上海等核心城市 的居家快检服务订单量也创下年内新高。目前，美团买药平台已有近半数药店接入"1对1急送"运力，该 服务预计将于2026年1月初实现全面覆盖。 校对 穆祥桐 ...

Core Insights - The national flu activity is on the rise, with a peak expected in mid-December, leading to increased demand for testing, medication, and online consultations [1] - Meituan's health index indicates a significant increase in flu medication orders, particularly in East and Central China, with some areas seeing over 80% week-on-week growth [1] - Meituan has launched a "Flu Protection Season" initiative, enhancing drug delivery and testing services to provide a comprehensive solution for flu management [1][2] Drug Delivery Services - Meituan's "1-to-1 urgent delivery" service allows users to receive medications within 5-25 minutes, with nearly half of the pharmacies on the platform already participating [2] - The service is expected to achieve full coverage by early January 2026, reflecting the growing trend of online health management [2] Testing Services - Users can choose between antigen testing and home nucleic acid testing, with free flu test kits provided with the purchase of certain medical devices [3] - Home testing services have seen a 60% week-on-week increase in orders, and a nurse home sampling service has been introduced in major cities for convenience [3] Market Trends - Public awareness and preventive measures regarding respiratory infectious diseases have significantly improved, leading to increased utilization of testing services through various channels [3] - The integration of online platforms offering "testing-consultation-medication" services is becoming an essential supplement to the healthcare system during flu season [3]

Core Insights - The demand for flu-related medications, testing, and online consultations has significantly increased recently, particularly in Northeast, North China, and Northwest regions, with Southern cities like Southwest and South China also experiencing rapid growth [1] Group 1: Demand Trends - Orders for specific flu antiviral medications have more than doubled since November, with Mabalosavir tablets increasing over 110% compared to the previous month and Oseltamivir phosphate granules rising over 85% [1] - The sales of respiratory test kits for flu have shown a remarkable increase, with a month-on-month growth exceeding 9 times [1]

Core Insights - The article highlights the transformation of digital services for the elderly in Beijing, showcasing how platforms like Meituan are bridging the "digital divide" through innovative services that enhance healthcare accessibility for seniors [1][3]. Group 1: Digital Adoption by the Elderly - As of June 2025, the number of internet users aged 60 and above in China is projected to reach 161 million, with an internet penetration rate of 52.0% among this demographic [3]. - Online health consumption, particularly local instant delivery services, is becoming a significant consumption scenario for the elderly, shifting from a novelty for younger users to a necessity for seniors [3]. - Meituan reports that from 2025 onwards, the order volume for medical supplies among elderly users has increased by over 30%, with specific categories like reading glasses and health devices seeing growth rates of over 50% and 70% respectively [3]. Group 2: Intergenerational Support and Safety - The article emphasizes the importance of reducing online risks for the elderly and creating a safe digital consumption environment, which requires the involvement and guidance of their children [4][5]. - Meituan has introduced features like "Buy Medicine for Them," allowing children to purchase medications for their parents remotely using health insurance, with 36% of the users being aged 55 and above [5]. - Video consultation services launched by Meituan in April 2025 enable licensed physicians to provide health consultations via video or phone, catering specifically to the needs of elderly patients [8]. Group 3: Future of Elderly Care Services - The "intergenerational linkage" service model is designed to lower the digital barriers for the elderly while fostering a robust family health support network [5][9]. - The demand for cardiovascular and bone health consultations is particularly high among elderly patients, reflecting common health issues within this age group [9]. - Industry experts believe that effective elderly care services can be enhanced through innovative models that activate the inherent capabilities of family units, leading to a more intelligent and integrated health service network for seniors [9].

Core Insights - Meituan has launched a "full refund for side effects" feature for GLP-1 drugs and insomnia medications, allowing users to return products within 21 days if they experience side effects [1] Group 1: Product Offering - The "full refund for side effects" feature applies to specific GLP-1 drugs such as Semaglutide and Tirzepatide, as well as insomnia medications like Lemborexant and Daridorexant [1] - Users can request a refund by providing a diagnosis from a hospital within the specified 21-day period [1] Group 2: Customer Assurance - The platform will offer a full refund for the drug order and compensation for shipping costs if the user meets the criteria for side effects [1]

Core Viewpoint - Meituan has launched a "full refund for side effects" feature for GLP-1 drugs and insomnia medications, allowing users to return products within 21 days if they experience side effects [1] Group 1: New Feature Introduction - The "full refund for side effects" feature allows users to request a full refund and shipping cost compensation if they experience side effects from specified medications [1] - This initiative applies to GLP-1 drugs such as Semaglutide and Tirzepatide, as well as insomnia medications like Lemborexant and Daridorexant [1] Group 2: User Requirements - Users must provide a diagnosis from a hospital to apply for the refund [1] - The refund process is facilitated through the Meituan platform or the "Meituan Buy Medicine" mini-program [1]