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宋PLUS DMI:客户对比宋L没相中,喜提宋PLUS不是我卖的
车fans· 2025-06-11 00:29
Core Viewpoint - The article discusses the sales performance and customer preferences for the BYD Song PLUS DMI, highlighting its competitive pricing and market challenges faced against other models like Song L and Galaxy Starship 7 [1][10]. Sales Performance - In a local three-tier city, the dealership sold approximately 130 vehicles last month, with 21 units of Song PLUS sold, indicating a significant interest in this model [2]. - The most popular configuration is the non-intelligent 112KM Honor version, primarily in gray, accounting for about 50% of the sales [2][11]. - Discounts for the non-intelligent version are around 25,000, while the intelligent version sees discounts of about 20,000, reflecting a trend of decreasing prices over the past two months [9]. Customer Demographics - Buyers of the Song PLUS are diverse, primarily using the vehicle for family purposes, with no distinct demographic trends observed [3][18]. - The article mentions a case where a customer initially interested in Song PLUS ended up purchasing from a competing dealership, indicating the competitive nature of the market [5]. Competitive Landscape - The Song PLUS faces stiff competition from models like Song L DMI and Galaxy Starship 7, with the latter gaining more traction among consumers [10]. - The dealership is experiencing intense competition, with sales teams under pressure to outperform each other, leading to a "cutthroat" environment [10]. Customer Preferences and Feedback - The most sought-after configurations are the 112 Honor type, with gray and white being the preferred colors [11]. - The least popular model is the 160KM flagship version, which struggles to sell even with significant discounts [12]. - Customers have expressed dissatisfaction regarding fuel efficiency and tire noise, indicating areas for improvement in the vehicle's performance [18]. Financial Aspects - Maintenance costs for the Song PLUS are estimated to be between 400-500, with the first service required at 5,000 hybrid kilometers or six months [19]. - The article notes that there are various financing options available, including high-interest bank loans with incentives [14]. Additional Considerations - The article mentions that trade-in subsidies are available, with 10,000 for the model and 8,000 for non-model vehicles, which can be combined with national and provincial subsidies [20].
吉利汽车(00175):2024年报点评:电动转型迅猛,AI生态布局全面推进
Huachuang Securities· 2025-03-29 14:43
Investment Rating - The report maintains a "Strong Buy" rating for Geely Automobile (00175.HK) with a target price range of HKD 23.86 to HKD 28.63, indicating a potential upside of 43% to 71% from the current price of HKD 16.70 [1][8]. Core Insights - Geely's electric transformation is progressing rapidly, with a comprehensive layout in AI ecosystems. The company reported a sales volume of 2.18 million vehicles in 2024, a year-on-year increase of 29%. Revenue reached CNY 240.2 billion, up 34% year-on-year, and net profit attributable to shareholders was CNY 16.6 billion, reflecting a significant increase of CNY 11.3 billion [1][4]. Sales and Profitability - In Q4 2024, Geely's sales reached 690,000 vehicles, marking a 29% increase year-on-year and quarter-on-quarter. The gross margin was 17.3%, up 1.0 percentage points year-on-year and 1.8 percentage points quarter-on-quarter. The net profit for the quarter was CNY 3.6 billion, an increase of CNY 1.12 billion year-on-year [2][3]. Brand Performance - The main brand, Geely, saw a sales increase of 2.3% year-on-year in Q4, while the new energy brand Galaxy experienced a remarkable growth of 110% year-on-year. The net profit from the main brand was CNY 3.4 billion, up CNY 1.3 billion year-on-year [2][3]. Future Projections - The report forecasts Geely's sales to reach 2.74 million vehicles in 2025, with expected growth rates of 26%, 18%, and 16% for the following years [4][9]. The company plans to launch several new models across its brands, including five new energy vehicles under the Galaxy brand and five new models under Zeekr and Lynk & Co [8][9]. Financial Outlook - The report adjusts the net profit forecasts for 2025-2026 from CNY 13.6 billion and CNY 17.1 billion to CNY 14.8 billion and CNY 20.8 billion, respectively. The projected net profit for 2027 is CNY 25.7 billion, with corresponding price-to-earnings ratios of 10.5x, 7.5x, and 6.0x for the respective years [8][9].
汽车行业周报(24年第51周):12月全国乘用车厂商零售销量预计环比增长11%,关注新车发布及并购重组标的【国信汽车】
车中旭霞· 2024-12-24 08:25
本周行情: 本周(1216-1220)CS汽车下跌0.94%,CS乘用车下跌0.58%,CS商用车下跌1.46%,CS汽车零部件下跌 0.94%,CS汽车销售与服务下跌3.15%,CS摩托车及其他下跌2.22%,电动车下跌2.03%,智能车下跌0.45%,同期的沪 深300指数下跌0.14%,上证综合指数下跌0.7%。CS汽车弱于沪深300指数0.8pct,弱于上证综合指数0.24pct,年初至今 上涨19.15%。 成 本 跟 踪 和 库 存 : 截 至 2024 年 12 月 10 日 , 浮 法 平 板 玻 璃 、 铝 锭 类 、 锌 锭 类 价 格 分 别 同 比 去 年 同 期-28.7%/+9.7%/+24.9%,分别环比上月同期+1.2%/-3.7%/+2.2%。11月中国汽车经销商库存预警指数为51.8%,同 比-8.6pct,环比+1.3pct。库存预警指数接近荣枯线,汽车流通行业景气度持续改善。 市场关注: 1)智驾进展:小马智行与埃安达成战略合作,拟推千台以上Robotaxi;2)车型相关:小鹏MONA第四次 OTA已全量推送,P7+上市四周累计交付破万;小米YU7预计明年六七月上市;蔚 ...