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被卷入胖都来碰瓷胖东来风波!ZARA母公司回应了
Nan Fang Du Shi Bao· 2025-05-14 08:08
Core Viewpoint - The controversy surrounding the supermarket "胖都来" (Pang Du Lai) and its similarity to the well-known "胖东来" (Pang Dong Lai) has escalated, with legal actions being taken and various parties involved facing public backlash [1][2][12]. Group 1: Company Actions and Responses - "胖都来" is currently handling legal communications and is planning to address naming issues in the future [1][7]. - The company claims to have authorization from a brand management service to sell discounted products from Inditex, the parent company of ZARA, despite Inditex denying any involvement [9][12]. - The official video from "胖都来" has been taken down, and its Douyin account is currently suspended until June 9 [2][6]. Group 2: Public and Legal Reactions - The launch of "胖都来" has led to accusations of "brand hijacking" from "胖东来," with legal experts suggesting a high probability of trademark infringement [2][12]. - Various celebrities who participated in the opening ceremony of "胖都来" have issued apologies, clarifying that they did not receive any payment for their involvement [10][11]. - The public reaction has been mixed, with some supporting "胖都来" while others criticize it for attempting to capitalize on "胖东来"'s reputation [12][13]. Group 3: Legal and Trademark Considerations - Legal experts indicate that "胖都来" may have intentionally chosen a name similar to "胖东来" to benefit from its established brand recognition, which could be seen as a deliberate attempt to infringe on trademark rights [12][13]. - The trademark registration process does not guarantee the right to use a name if it infringes on existing rights, highlighting the complexities of trademark law in this case [13].
宝安“首店经济”再增活力
Shen Zhen Shang Bao· 2025-04-27 06:30
Group 1 - ZARA has opened a new concept store in Qianhai Yifang City, Shenzhen, featuring a total area of over 2300 square meters, integrating fashion and technology for a sustainable shopping experience [1] - The store utilizes Inditex's latest global store concept, focusing on larger spaces and innovative technologies to enhance customer experience in a spacious and sustainable environment [1] - The store offers a range of modern technologies, including digital fitting rooms and self-checkout areas, to improve the shopping experience and reduce waiting times during peak hours [1] Group 2 - The new ZARA store in Qianhai Yifang City incorporates advanced ecological efficiency systems aimed at minimizing environmental impact, aligning with Inditex's goal of achieving net-zero emissions by 2040 [2] - The store features energy-efficient heating and cooling systems, as well as LED lighting, as part of its environmental measures [2] - The opening of ZARA's new concept store is expected to enhance the commercial vitality of the Bao'an Central District, contributing to the development of one of Shenzhen's five newly planned world-class business districts [2]