Investment Rating - The report maintains a positive outlook on the home appliance sector, particularly highlighting the white goods segment as undervalued with high dividend yields and stable growth potential [5]. Core Insights - The report emphasizes the impact of government subsidies, with the third batch of 690 billion yuan allocated to support the consumption of old appliances, which is expected to stimulate demand in the home appliance market [4][11]. - The introduction of DJI's first robotic vacuum cleaner, ROMO, marks a significant entry into the market, indicating competitive dynamics in the home appliance sector [12]. - The report notes a general increase in sales volume across various appliance categories, with a particular focus on air conditioners and kitchen appliances, despite a decline in average selling prices [2][3][30][34][36]. Summary by Sections Air Conditioning Data - Online sales of air conditioners reached 9.18 million units in June 2025, a year-on-year increase of 27.9%, while offline sales were 1.032 million units, up 40.4% [2][30]. - The average online price decreased by 5.6% to 2,429 yuan per unit, and the offline average price fell by 2.5% to 4,031 yuan per unit [2][30]. Kitchen Appliance Data - Sales of range hoods increased, with online sales at 565,000 units (up 13.7%) and offline sales at 180,000 units (up 32.8%) in June 2025 [3][34]. - The average online price for range hoods decreased by 2.0% to 1,662 yuan, while the offline price increased by 4.8% to 4,674 yuan [3][34]. - Dishwasher sales also saw growth, with online sales at 192,000 units (up 8.9%) and offline sales at 49,000 units (up 24.3%) [3][36]. Industry Dynamics - The home appliance sector underperformed compared to the CSI 300 index, with the sector index remaining flat while the CSI 300 rose by 1.7% [4][6]. - Key companies such as Marsman and Lek Electric showed significant gains, while others like Huaxiang and Supor faced declines [4][8]. Investment Highlights - The report identifies three main investment themes: 1. White goods benefiting from favorable real estate policies and government incentives [5]. 2. Export-oriented companies like Ousheng Electric and Dechang Co. that are seeing stable income growth [5]. 3. Core component manufacturers like Huaxiang and Sanhua Intelligent Control, which are expected to benefit from increased demand in the white goods sector [5].

Investment Rating - Industry rating: Recommended [5] Core Insights - The global commercial projection market is currently subdued due to macroeconomic factors and competition from alternatives like conference flat panels and TVs. However, the introduction of a new pure laser hybrid solution by the company XGIMI is expected to leverage its technological advantages from the consumer market to commercial applications [9][10] - In Q1 2025, the global commercial projection market saw a penetration rate of laser light sources reach 31.5%, an increase of 2.2 percentage points year-on-year, indicating a growing preference for laser technology over traditional LED and bulb sources [10] Summary by Sections 1. Weekly Topic: XGIMI Enters Commercial Projection Market - XGIMI announced its entry into the commercial projection market with a new pure laser hybrid solution at a technology conference in Chengdu [9] - The global commercial projection market faced a decline, with Q1 2025 shipments totaling 57.7 million units, down 13.9% year-on-year, while the overall projection market saw a slight increase of 2.2% [9][10] 2. Key Company Announcements - Huabao New Energy reported a significant increase in outdoor power sales in the Americas, with a 173% year-on-year growth in volume and a 106% increase in sales revenue [11] - Juxing Technology plans to acquire an 18.47% stake in Hangzhou Micro-Nano Technology for 45.4 million RMB, which will make Micro-Nano a subsidiary with projected revenues of 146 million RMB in 2024 [11] 3. Data Tracking 3.1 Raw Material Data - As of July 18, 2025, LME copper prices increased by 0.3% week-on-week, while aluminum prices remained stable [16] 3.2 Shipping Rates and Exchange Rates - The CCFI composite index decreased by 0.77% week-on-week, with specific routes showing varied changes [24] 3.3 Real Estate Data - From January to June 2025, the sales area of commercial housing decreased by 3.5% year-on-year, with significant declines in construction and new starts [27]

Investment Rating - The report maintains a positive outlook on the home appliance sector, indicating a "Buy" rating for key companies in the industry [3][4]. Core Insights - The home appliance sector outperformed the CSI 300 index, with the Shenwan home appliance index rising by 1.9% compared to a 1.1% increase in the CSI 300 index [3][4]. - The issuance of 123 billion yuan in ultra-long-term special bonds is expected to support the "old-for-new" consumption policy, with a total of 300 billion yuan allocated for this initiative [9][62]. - Midea Group has become the official sponsor of the 2025 Africa Cup of Nations, indicating a strategic investment in the African market, which is seen as having strong consumer potential [10][11]. Summary by Sections 1. Market Performance - The home appliance sector has shown resilience, with key companies like Yitian Smart (up 25.0%), Ecovacs (up 20.9%), and Roborock (up 9.7%) leading the gains, while Huaxiang Co. (-4.8%) and Hisense Visual (-2.4%) faced declines [3][6]. 2. Industry Dynamics - The issuance of 123 billion yuan in ultra-long-term special bonds aims to bolster consumer spending through the "old-for-new" policy, with 3 billion yuan allocated for this purpose [9][62]. - Midea's partnership with the African Football Confederation marks a significant step in expanding its investment in Africa, with plans for new manufacturing facilities in Egypt [10][11]. 3. Data Observations - In June, the average retail price of white goods increased, with air conditioners seeing a 10.1% rise in retail volume and a 14.6% increase in retail value [28][30]. - The average price of refrigerators rose by 2.7% to 7,137 yuan, despite a 2.4% decline in retail volume [31][34]. - The kitchen appliance segment also saw growth, with range hoods and gas stoves experiencing retail volume increases of 18.4% and 9.9%, respectively [36][37]. 4. Economic Environment - As of July 18, 2025, the exchange rate of the US dollar against the Chinese yuan has decreased by 0.54% since the beginning of the year [39][40]. - The sales area of commercial housing in June 2025 increased by 11.84% year-on-year, indicating a recovery in the real estate market [41][42].

Investment Rating - The report maintains a "Positive" outlook on the home appliance industry for the mid-2025 performance forecast [3] Core Insights - The home appliance sector is expected to benefit from domestic sales policies and the "old-for-new" program, which is driving demand for major appliances and kitchen appliances [4][5] - The air conditioning industry saw a cumulative production of 101.54 million units from January to May 2025, representing an 8% year-on-year increase, while sales reached 103.49 million units, up 9% year-on-year [4][17] - The report identifies three main investment themes: 1. **White Goods**: The reversal of real estate policies and the "old-for-new" program are expected to catalyze growth in the white goods sector, which is characterized by low valuations, high dividends, and stable growth [5][6] 2. **Exports**: Companies like Ousheng Electric are recommended due to stable income growth driven by large customer orders, while Dechang shares are highlighted for their expanding automotive parts business [6] 3. **Core Components**: The report suggests that the demand for core components will exceed expectations due to the strong performance of white goods, recommending companies like Huaxiang and Shun'an Environment for their competitive advantages [6] Summary by Sections 1. Air Conditioning and Major Appliances - The air conditioning sector is experiencing high growth in exports, with a 11% year-on-year increase in external sales from January to May 2025 [4][17] - The "old-for-new" policy is expected to enhance the average price of white goods, with major companies like Midea and Gree projected to see revenue growth of 8% and 5% respectively in Q2 2025 [4][29] 2. Kitchen Appliances - The kitchen appliance market is recovering due to real estate policies and the "old-for-new" program, with online sales of range hoods and gas stoves increasing by 17.5% and 16.5% respectively [40] - Companies like Boss Appliances are maintaining strong market shares in the kitchen appliance sector, with expected revenue growth of 5% in Q2 2025 [41] 3. Small Appliances - The small appliance sector is benefiting from high growth in domestic sales and exports, with companies like Supor and Joyoung expected to see revenue increases of 5% and 120% respectively in Q2 2025 [4][41] - The "old-for-new" policy is set to include small appliances, which is anticipated to significantly boost sales [5][20] 4. New Displays and Lighting - The emerging display market is at a turning point, with companies like Hisense and Jimi Technology expected to see revenue growth of 5% in Q2 2025 [4][5] 5. Investment Highlights - The report emphasizes the potential for a rebound in the home appliance sector driven by favorable policies and market conditions, recommending a combination of leading companies such as Midea, Haier, and Gree for investment [5][6]

Summary of the Conference Call for XGIMI Technology Company Overview - **Company**: XGIMI Technology - **Date of Call**: June 27, 2025 Key Points Industry and Market Performance - **Gross Margin**: Domestic market gross margin is approximately 30%, while overseas market gross margin has recently approached 45% [2][4] - **Market Demand**: Domestic market demand is under pressure, but profit margins are improving, and scale remains stable. Overseas markets continue to grow, with Europe generating revenue of 600 million RMB last year, growing over 40%, and the US market nearing 200 million RMB with similar growth rates [2][6] - **Japan Market**: The Japanese market has been a drag on overall overseas growth due to channel adjustments [2][6] Product Lines and Financials - **Home Products**: - Entry-level Play and Z series products have a gross margin close to 30% in the domestic market. Mid-to-high-end products like RS20 Ultra can achieve gross margins of 35% to 40% [3] - The gross margin for the K6 series has improved from about 10% to around 30% due to a 40% drop in TI DLP chip prices and design iterations [5] - **Vehicle Business**: - Focused on smart cockpits and smart headlights, with expected revenue contribution of 300 to 400 million RMB this year. The business is in the investment phase, aiming for stable profitability at around 1 billion RMB in revenue [7][16] - **Commercial Projection Business**: - Production began at the end of June, with shipments starting in July. The goal is to capture 10%-20% of the 10 billion RMB domestic commercial market [8][9] - Expected revenue of tens of millions RMB this year with a gross margin of 40%-50% [8] Strategic Developments - **LCOS Solution**: Collaboration with HiSilicon on LCOS solutions is ongoing, with potential mass production in Q4. This could disrupt TI's chip monopoly [3][10][11] - **North American Market**: Facing a 37.5% tariff on exports, the company plans to establish a factory in Vietnam to support future exports to North America and Europe [18][19] Future Outlook - **Revenue and Profit Goals**: - The company aims for stable revenue in the domestic market while maintaining growth in overseas markets. The home business is expected to generate over 400 million RMB in profit [27] - The vehicle business is projected to reach breakeven next year and achieve stable profitability by the following year [16] - **Market Strategy**: - The company does not plan to engage in large-scale marketing or price competition but will focus on integrating the midstream supply chain to mitigate risks from declining terminal demand [24] Additional Insights - **Sales Performance**: The suspension of national home appliance subsidies has had a limited impact on sales, primarily affecting product structure rather than overall sales volume [10] - **Product Mix**: The Play and Z series account for over 60% of total sales, with the Play series alone contributing over 30% [29] - **Dividend Plans**: The company plans to issue dividends this year, maintaining a historical payout ratio of around 50% [30]

Group 1 - The core viewpoint of the articles highlights the launch of the MoGo4 and MoGo4Laser portable projectors by the company in Paris, marking the overseas debut of the Play6 series in Europe [1] - The MoGo4 series aims to enhance the perception of portable projectors, emphasizing not only portability but also personal expression, as stated by the company's chairman [1] - The company introduced two accessories, the Power Base stand and a 70-inch portable outdoor screen, to enhance user experience and convenience for outdoor settings [1] Group 2 - According to Mordor Intelligence, the global projector market is projected to grow from $12.39 billion in 2025 to $16.27 billion by 2030, with an annual growth rate of 5.6% [2] - Chinese brands dominate the global projector market, producing 75% of projectors and 62% of core panels, indicating a strong manufacturing presence [2] - The company's revenue for 2024 is expected to reach 3.405 billion yuan, with overseas revenue accounting for approximately 31.89% [2] - The overseas projector market is expected to grow faster than the domestic market, providing significant opportunities for penetration of smart projectors [2] - The company continues to lead in global home projector shipments, supported by its global expansion strategy and advancements in smart systems, content resources, light source technology, and automation features [2]

Macro Overview - The Federal Reserve is expected to maintain interest rates at the June meeting, with a focus on domestic employment and inflation trends, despite geopolitical tensions in the Middle East affecting oil prices [2] - The Bank of Japan has decided to keep its policy rate at 0.5% and will slow down its balance sheet reduction starting April 2026, reflecting a cautious outlook on growth and inflation due to tariff uncertainties [3] Energy/Coal Sector - The escalation of the Israel-Palestine conflict is likely to lead to a rebound in coal prices, as historical data shows a correlation between oil and coal prices during geopolitical conflicts [3] - The average oil-coal price ratio since 2000 is 3.37, with a correlation coefficient of 0.71, indicating a strong relationship between the two commodities [3] Consumer Sector - In May, China's retail sales reached 4.1 trillion yuan, growing by 6.4% year-on-year, driven by government subsidies and active holiday consumption [6] - The consumer recovery is expected to continue, with a focus on structural opportunities in emerging categories driven by emotional value and technological innovation [6] Transportation Sector - Airlines have seen a steady increase in capacity and a high passenger load factor of 84.6%, with ticket prices improving for eight consecutive weeks [7] - The industry is expected to enter a profitable cycle, supported by low supply growth and effective revenue management by airlines [7] Home Appliances Sector - The home appliance sector has shown a mild recovery, with a cumulative increase of 1.9% from January to May 2025, ranking 12th among sub-industries [11] - Key trends include focusing on core assets, enhancing local capabilities for overseas markets, and leveraging AI and innovation for growth [11]

Core Viewpoint - The automotive display market is experiencing high growth but is simultaneously facing a structural dilemma of low profitability, leading to a shift in competitive focus from mere scale expansion to differentiation strategies [4][13]. Market Growth Potential - The global automotive display system market is projected to grow from $23.83 billion in 2024 to $47.37 billion by 2029, with a compound annual growth rate (CAGR) of 14.7% [2]. - The total shipment of automotive display panels is expected to reach 232 million units in 2024, marking a year-on-year increase of 6.2% [2]. Competitive Landscape - The automotive display market is viewed as a "second growth curve" for the display industry, especially as traditional markets like mobile phones and TVs face saturation [3]. - Major display manufacturers are increasingly investing in automotive display capacity, leading to intensified price competition [4]. Structural Challenges - The automotive display market is characterized by "structural dividends and competitive excess," with many suppliers feeling the pressure from both automotive manufacturers and price wars [4][10]. - The shift towards direct partnerships between panel manufacturers and automakers is emerging, reducing reliance on traditional Tier 1 suppliers [10][11]. Differentiation Strategies - Building deep relationships with automakers and Tier 1 suppliers is crucial for success, as the automotive project cycle is long and complex [15]. - Companies must focus on diverse technological innovation capabilities to meet the stringent requirements of automotive-grade products [15][16]. Company Strategies - BOE is adopting a comprehensive strategy to become a "general contractor" for smart cockpits, leveraging its extensive technology portfolio [18]. - Tianma is focusing on high-resolution LTPS LCD technology, achieving over 30% year-on-year revenue growth in its automotive business [19]. - TCL Huaxing is rapidly increasing its market share through deep partnerships with key automotive players, achieving a 125% year-on-year growth in automotive display shipments [20]. Emerging Technologies - The rise of electric vehicles is driving demand for larger and more advanced screens, with HUD technology becoming increasingly common in mid-range vehicles [7]. - Companies like XGIMI are exploring projection technology as an alternative to traditional screens, aiming to address space and adaptability challenges [23].

Group 1 - The second "Belt and Road" Technology Exchange Conference was held in Chengdu from June 10 to 12, focusing on new display technologies and international capacity cooperation [2] - The conference gathered leading companies, industry associations, and experts to discuss innovative mechanisms and models for technology collaboration along the "Belt and Road" [2][5] - The conference highlighted advancements in projection technology, with a focus on commercial market innovations by companies like XGIMI Technology [2] Group 2 - A new generation of electronic paper display technology was introduced, achieving a significant breakthrough with 50 frames per second color dynamic electronic paper [3] - The ultra-high-definition industry is projected to reach a scale of 8 trillion yuan by 2030, driven by multiple factors including user demand and policy support [3] - The integration of culture and technology is becoming a national strategy, positioning the ultra-high-definition audio and video industry as a pillar of the national economy [3] Group 3 - XGIMI Technology is prioritizing its vehicle-mounted business, establishing a dedicated division and increasing investment in R&D and market expansion [4] - The vehicle-mounted business is seen as a new chapter for XGIMI, leveraging its core competencies in optical and projection technologies [4] - XGIMI has secured eight vehicle-mounted business contracts, with production expected to commence in 2025 [4]