证券代码：300859 证券简称：西域旅游 公告编号：2025-016 西域旅游开发股份有限公司 2024 年年度权益分派实施公告 本公司及董事会全体成员保证信息披露内容的真实、准确和完整，没有虚假 记载、误导性陈述或重大遗漏。 西域旅游开发股份有限公司（以下简称"公司"或"本公司"）2024 年年 度权益分派方案已获 2025 年 5 月 16 日召开的 2024 年年度股东大会审议通过， 现将权益分派事宜公告如下： 一、股东大会审议通过权益分派方案的情况 （四）本次权益分派方案实施距离股东大会通过权益分派方案时间未超过两 个月。 二、本次权益分派方案 本公司 2024 年年度权益分派方案为：以公司现有总股本 155,000,000 股为基 数，向全体股东每 10 股派 3.000000 元人民币现金（含税；扣税后，QFII、RQFII 以及持有首发前限售股的个人和证券投资基金每 10 股派 2.700000 元；持有首发 后限售股、股权激励限售股及无限售流通股的个人股息红利税实行差别化税率征 收，本公司暂不扣缴个人所得税，待个人转让股票时，根据其持股期限计算应纳 税额【注】；持有首发后限售股、股权激励限售 ...

长江证券承销保荐有限公司 关于 西域旅游开发股份有限公司 详式权益变动报告书 之 财务顾问 二〇二五年五月 财务顾问声明 长江证券承销保荐有限公司（以下简称"长江保荐"、"财务顾问"）接 受委托，担任新疆文化旅游投资集团有限公司（以下简称"新疆文旅投"、" 信息披露义务人"）收购西域旅游开发股份有限公司（以下简称"西域旅游"、 "上市公司"）的财务顾问。 天池控股将持有的上市公司36,642,000股股票（占公司总股本的23.64%）对应 的表决权独家、无偿、不可撤销、排他且唯一地委托给新疆文旅投行使，并保 证其为排他的唯一受托人（以下简称"本次权益变动"）。 本次权益变动前，信息披露义务人新疆文旅投未通过直接或间接方式持有 上市公司股份。 本次权益变动后，新疆文旅投通过表决权委托享有23.64%的股份对应的表 决权，成为西域旅游的控股股东，西域旅游的实际控制人将由阜康市国资局变 更为新疆国资委。 新疆文旅投已取得自治区国资委印发的《关于对新疆文化旅游投资集团有限公 司通过表决权委托方式取得西域旅游开发股份有限公司实际控制权有关事宜的 批复》（新国资产权【2024】379号），具体批复内容如下： "1、同意你 ...

2024年年度持续督导意见 财务顾问 二〇二五年五月 财务顾问声明 长江证券承销保荐有限公司（以下简称"长江保荐"、"财务顾问"）接 受委托，担任新疆文化旅游投资集团有限公司（以下简称"新疆文旅投"、" 信息披露义务人"）收购西域旅游开发股份有限公司（以下简称"西域旅游"、 "上市公司"）的财务顾问。 长江证券承销保荐有限公司 关于 西域旅游开发股份有限公司 详式权益变动报告书 之 2024年9月26日，新疆文旅投与天池控股签署《表决权委托协议》，约定 天池控股将持有的上市公司36,642,000股股票（占公司总股本的23.64%）对应 的表决权独家、无偿、不可撤销、排他且唯一地委托给新疆文旅投行使，并保 证其为排他的唯一受托人（以下简称"本次权益变动"）。 本次权益变动前，信息披露义务人新疆文旅投未通过直接或间接方式持有 上市公司股份。 本次权益变动后，新疆文旅投通过表决权委托享有23.64%的股份对应的表 决权，成为西域旅游的控股股东，西域旅游的实际控制人将由阜康市国资局变 更为新疆国资委。 2024年10月16日西域旅游发布公告称，公司收到新疆文旅投的通知，近日 新疆文旅投已取得自治区国资委印发的《关于 ...

广东省广州市天河区珠江新城华夏路 10 号富力中心 23 楼整层及 31 楼 01、04 单元 邮编：510623 23/F, Units 01 & 04 of 31/F, R&F Center, 10 Huaxia Road, Zhujiang New Town, Tianhe District Guangzhou, Guangdong 510623, P. R. China 电话/Tel : +86 20 2826 1688 传真/Fax : +86 20 2826 1666 www.zhonglun.com 北京市中伦（广州）律师事务所 关于西域旅游开发股份有限公司 2024 年年度股东大会的法律意见书 致：西域旅游开发股份有限公司 北京市中伦（广州）律师事务所（以下简称"本所"）受西域旅游开发股份 有限公司（以下简称"公司"）委托，指派本所律师陈竞蓬、刘杰（以下简称"本 所律师"）出席公司 2024 年年度股东大会（以下简称"本次股东大会"）。本 所律师根据《中华人民共和国公司法》（以下简称"《公司法》"）、《上市公 司股东会规则》等有关法律、法规、规范性文件及《西域旅游开发股份有限公司 章程》（以下 ...

证券代码：300859 证券简称：西域旅游 公告编号：2025-015 西域旅游开发股份有限公司 2024年年度股东大会决议公告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚假 记载、误导性陈述或重大遗漏。 特别提示： 1、本次股东大会无增加、变更、否决议案的情况； 3、会议召开方式：采取现场投票和网络投票相结合的方式 4、召集人：公司董事会 5、主持人：公司董事长马瑜女士 6、本次会议的召集、召开符合《公司法》《上市公司股东会规则》等有关 法律法规及《公司章程》的规定。 （二）会议出席情况 2、本次股东大会不涉及变更以往股东大会已通过决议的情况。 一、会议召开及出席情况 （一）会议召开情况 1、召开时间： （1）现场会议召开时间：2025年5月16日（星期五）下午13:00开始； （2）网络投票时间：通过深圳证券交易所交易系统进行网络投票的时间为 2025年5月16日（星期五）的交易时间，即9:15-9:25、9:30-11:30和13:00-15:00； 通过深圳证券交易所互联网系统投票的具体时间为2025年5月16日（星期五） 9:15-15:00的任意时间。 2、现场会议召开地点： ...

关于参加新疆辖区上市公司 2025 年投资者 网上集体接待日活动的公告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚 假记载、误导性陈述或重大遗漏。 证券代码：300859 证券简称：西域旅游 公告编号：2025-014 西域旅游开发股份有限公司 为进一步加强与投资者的互动交流，西域旅游开发股份有限公司（以下简称"公司"） 将参加由新疆上市公司协会根据新疆证监局工作部署，联合深圳市全景网络有限公司举 办的"2025 年新疆辖区上市公司投资者网上集体接待日活动"，现将相关事项公告如下： 本次活动将采用网络远程的方式举行，投资者可登录"全景路演"网站 （http://rs.p5w.net），或关注微信公众号：全景财经，或下载全景路演 APP，参与本 次互动交流，活动时间为 2025 年 5 月 23 日（星期五） 15:00-17:30。届时公司高管将 在线就公司 2024 年度业绩、公司治理、发展战略、经营状况、融资计划、股权激励和可 持续发展等投资者关心的问题，与投资者进行沟通与交流，欢迎广大投资者踊跃参与！ 特此公告。 西域旅游开发股份有限公司董事会 2025 年 5 月 15 日 ...

Investment Rating - The report maintains a rating of "Outperform the Market" for the industry [3]. Core Insights - The industry fundamentals are expected to remain under pressure in 2024, with most sectors and companies still significantly affected by macroeconomic factors. However, a number of companies are emerging that are successfully navigating the challenges of consumer downgrade by upgrading from categories to quality and then to brand [1][2]. - The report highlights that companies with strong brand attributes are likely to continue outperforming as the market transitions from price-performance to quality-price comparisons [2]. Summary by Sections 1. Duty-Free Sector - The duty-free sales in Hainan are gradually stabilizing, with the implementation of the Hainan closure policy expected to benefit the duty-free sector. The market is seeing improvements in channel and supply chain capabilities, leading to a stable outlook for profitability [2][49]. - Key companies to watch include China Duty Free Group and Wangfujing [2]. 2. Tourism and Gaming - The tourism sector shows strong resilience in demand, becoming a crucial driver for domestic consumption. The recovery in inbound and outbound travel is significant, with a focus on new consumption scenarios and the silver-haired tourism market [2][3]. - Recommended companies include Jiuhua Tourism, Lingnan Holdings, and Sands China [2]. 3. Hotel Industry - The hotel sector is experiencing weak business travel demand, leading to pressure on RevPAR. However, leisure demand remains resilient, and leading companies are enhancing profitability through brand matrix validation and supply chain optimization [3][72]. - Companies to focus on include Huazhu Group, Atour, and Jinjiang Hotels [3]. 4. Restaurant Sector - Leading restaurant companies are demonstrating strong supply chain negotiation and profitability advantages. The overall supply in the restaurant industry is optimizing, with a competitive trend in price-performance [3][7]. - Notable companies include Mixue Ice City, KFC, and Haidilao [3][7]. 5. Cosmetics and Medical Aesthetics - The cosmetics sector is seeing a shift in focus towards profitability, with companies restructuring their product and channel strategies. High-growth companies are expected to achieve both revenue and profit increases [7][23]. - Key players include Juzhibio, Shumei, and Marubi [7][23]. 6. General Retail - The retail sector is undergoing digital upgrades and operational adjustments, with a focus on essential demand and cash flow stability. Companies like Yonghui Supermarket and Multi-Point Intelligence are recommended [8][30]. - The report also highlights the ongoing challenges in the jewelry sector due to rising gold prices [8][30]. 7. Overall Market Performance - The consumer services sector is expected to face challenges, with a projected performance of -8.70% in 2024. However, the beauty and personal care sector is anticipated to recover with a growth of +8.15% in 2025 [11][19].

Core Viewpoint - The company reported a decline in revenue and net profit for 2024, with a significant increase in losses in Q1 2025, primarily due to rising costs from new projects and increased marketing expenses [1][2]. Financial Performance - In 2024, the company achieved revenue of 304 million yuan, a year-over-year decrease of 0.5%, and a net profit attributable to shareholders of 87 million yuan, down 18% [1]. - The fourth quarter of 2024 saw revenue of 34 million yuan, a year-over-year decline of 8%, with a net loss of 29 million yuan, indicating an increase in losses compared to the previous year [1]. - For Q1 2025, the company reported revenue of 16 million yuan, a decrease of 0.7% year-over-year, and a net loss of 30 million yuan, which is an increase in losses from 12 million yuan in Q1 2024 [1]. Business Segmentation - Revenue from the tourism passenger transport segment was 195 million yuan, up 0.9% year-over-year, with a gross margin of 56.68%, down 3.1 percentage points [2]. - The cableway transportation segment generated 46 million yuan, down 21% year-over-year, with a gross margin of 73.36%, down 4.7 percentage points [2]. - The boat tour segment saw revenue of 44 million yuan, an increase of 31% year-over-year, with a gross margin of 74.09%, up 3.8 percentage points [2]. - The hot spring hotel segment reported revenue of 4 million yuan, down 18% year-over-year, while the travel agency segment also saw revenue of 4 million yuan, down 20% [2]. Profitability and Dividends - The overall gross margin for 2024 was 55.6%, a decrease of 4.4 percentage points year-over-year, with a sales expense ratio of 1.2%, up 0.7 percentage points due to increased marketing activities during the off-peak season [2]. - The net profit margin was 28.5%, down 6.1 percentage points year-over-year [2]. - The company plans to distribute a cash dividend of 3 yuan per 10 shares, totaling 46.5 million yuan, which represents 53.8% of the annual net profit [2]. Shareholding and Control - On September 26, 2024, the company's controlling shareholder, Xinjiang Tianchi Holdings, signed a voting rights entrustment agreement with Xinjiang Cultural Tourism Investment, transferring 23.64% of the company's shares and corresponding voting rights [3]. - Following this agreement, Xinjiang Cultural Tourism Investment will become the controlling shareholder, with the regional state-owned assets supervision and administration commission as the actual controller, which is expected to enhance management efficiency and business development [3]. Future Outlook - The company is positioned as the leading tourism stock in Xinjiang, leveraging the growth in tourist traffic to the Tianshan Tianchi scenic area [3]. - Revenue projections for 2025-2027 are 349 million yuan, 391 million yuan, and 434 million yuan, representing year-over-year growth of 15%, 12%, and 11% respectively [3]. - Expected net profits for the same period are 105 million yuan, 122 million yuan, and 138 million yuan, with growth rates of 21%, 16%, and 14% respectively [3].

Core Viewpoint - The controlling shareholder of the company has changed to Xinjiang Cultural Tourism Investment, with the Xinjiang Autonomous Region State-owned Assets Supervision and Administration Commission becoming the actual controller. The rich industrial resource layout of Xinjiang Cultural Tourism Investment, including several core 5A and 4A scenic spots, hotels, travel agencies, and theaters, aligns well with the company's core business. As the only listed cultural tourism company in Xinjiang, the company is expected to benefit from this change in control, leveraging the resources of the State-owned Assets Supervision and Administration Commission and Xinjiang Cultural Tourism Investment for sustained business development. The company's performance in the performing arts business has begun to gain momentum this year, and it is well-positioned in the low-altitude economy, pending local policy implementation in Xinjiang [1]. Financial Performance - In 2024, the company achieved an operating income of 304 million yuan, a year-on-year decrease of 0.51%, with the fourth quarter generating 34 million yuan, down 7.57% year-on-year. - The net profit attributable to shareholders for 2024 was 87 million yuan, a decline of 18.06%, while the net profit excluding non-recurring items was 86 million yuan, down 18.46%. In the fourth quarter of 2024, the net profit attributable to shareholders was -29 million yuan, an increase of 50.59% year-on-year, with a similar increase of 54.83% for the net profit excluding non-recurring items. - In the first quarter of 2025, the company reported an operating income of 16 million yuan, a decrease of 0.74%, and a net profit attributable to shareholders of -30 million yuan, an increase of 147.22%, with the net profit excluding non-recurring items also at -30 million yuan, up 145.96% [2]. Industry Outlook - In 2024, Xinjiang received 302 million tourists, a year-on-year increase of 14%, with total tourist spending reaching 359.542 billion yuan, up 21%, setting historical highs across various metrics. Cultural tourism has become a new strategic pillar industry for Xinjiang. The company's immersive performance project "Meet Kashgar" and the performance project at the West Sea Grassland scenic area are expected to welcome the first tourism peak during the May Day holiday, facilitating the company's business expansion outside Urumqi [3]. - The Civil Aviation Administration of China has completed the OC certification process over nine months, with EHang Intelligent obtaining OC certificates in Hefei and Guangzhou, potentially marking the beginning of commercial low-altitude manned flight in 2025. The company has established deep cooperation with EHang Intelligent in 2023, and the rich tourism resources and natural geographical advantages in Xinjiang are expected to provide a leading edge for the company's development in the low-altitude economy [4]. Investment Recommendations - The company's cable car business is expected to decline due to maintenance cycles but is projected to return to normal this year. The newly added performance project business may incur initial operating costs, with expected net profits attributable to shareholders of 102 million yuan, 136 million yuan, and 188 million yuan from 2025 to 2027, respectively. The current stock price corresponds to PE ratios of 59X, 44X, and 32X for those years, maintaining a "buy" rating [4].

Investment Rating - The investment rating for the company is "Accumulate" (maintained) [1] Core Views - The company is facing profit pressure, with a focus on the progress of resource integration [1] - The company is the only publicly listed cultural tourism platform in the Xinjiang Autonomous Region, with scarce resource endowments [7] - The market for cultural tourism in Xinjiang remains robust, and the company is expected to achieve steady growth through diversified business operations [7] - The adjustment of profit forecasts for 2025 and 2026 is due to significant increases in cost and expenses, with projected net profits of 1.0 billion, 1.3 billion, and 1.5 billion for 2025, 2026, and 2027 respectively [7] Financial Performance Summary - Total revenue for 2023 is projected at 3.05 billion, with a slight decline of 0.51% year-on-year for 2024, followed by a growth of 15.44% in 2025 [1][8] - The net profit attributable to the parent company is expected to decrease by 18.06% in 2024, but is projected to grow by 20.56% in 2025 [1][8] - The earnings per share (EPS) for 2024 is estimated at 0.56 yuan, with a forecasted increase to 0.67 yuan in 2025 [1][8] Business Segment Performance - Passenger transport revenue remained stable, while boat business revenue saw significant growth of 31% year-on-year [7] - The company plans to expand new projects and integrate resources to enhance market share and operational capacity [7]