Core Insights - The sports goods consumption continues to grow rapidly, with Adidas reporting a revenue of €12.105 billion for the first half of the year, a 14% year-on-year increase, and an operating profit of €1.2 billion, up 70% [1][3] - The Greater China region has been a significant strategic market for Adidas, contributing €1.827 billion in revenue, a 13% increase year-on-year, marking nine consecutive quarters of growth [1][3] Company Performance - Adidas' gross margin improved by 0.9 percentage points to 51.9% year-on-year [1] - The running category has become a key focus for Adidas, with a notable increase in the adoption rate of their running shoes, particularly during major marathons [1] - Revenue from Adidas' footwear segment grew by 9% year-on-year, with the ADIZERO series driving over 25% growth in the running business [1] Future Outlook - Adidas' CEO indicated that the company faced a €20 million impact from tariffs in the second quarter, with an expected increase of €200 million in product costs in the U.S. for the remainder of the year [3] - Despite these challenges, Adidas maintains its initial full-year outlook, projecting double-digit revenue growth in currency-neutral terms and operating profit between €1.7 billion and €1.8 billion for 2025 [3] - The global sports goods industry is expected to grow at a rate of 6% over the next five years, with 44% of executives expressing cautious optimism about 2025 amid inflation pressures and consumer spending constraints [3]

Core Viewpoint - The CEO of Adidas indicated that the company will proceed slowly with price increases in the U.S. market while monitoring market conditions [1] Group 1 - The company plans to implement price hikes gradually in the U.S. market [1] - The strategy involves careful observation of market dynamics before making further pricing decisions [1]

Core Viewpoint - The CEO of Adidas indicated that price increases in the U.S. will be implemented gradually while monitoring market conditions [1] Group 1 - The company plans to approach price adjustments in a slow manner [1] - The strategy involves careful observation of the market before making pricing decisions [1]

阿迪达斯首席执行官：涨价将仅限于美国。 ...

阿迪达斯首席执行官：集团拥有强大的供应链。将对最终关税进行定价审查。我们并未因美国关税而取 消任何订单。 ...

Group 1 - The core viewpoint of the article highlights Adidas' second-quarter performance, showing a revenue of €5.95 billion, which represents a year-on-year growth of 2.2%, although it fell short of the forecast of €6.21 billion [1] - The net profit for the quarter reached €369 million, marking a significant year-on-year increase of 94%, surpassing the expected €336.3 million [1] - The gross margin improved to 51.7%, compared to 50.8% in the same period last year, and exceeded the forecast of 51.5% [1]

阿迪达斯首席财务官：库存状况非常好。 ...

Core Insights - Adidas shares declined by 8.3% following the announcement of a significant financial impact from U.S. tariffs, estimating a hit of 200 million euros ($231 million) in the second half of the year [1] - The company expressed concerns about potential risks to consumer demand due to inflation triggered by tariffs, while maintaining its full-year guidance amidst elevated uncertainty [2] - Despite challenges, Adidas reported a 2% year-on-year increase in second-quarter revenues, totaling 5.95 billion euros, although this fell short of analyst expectations [3] Financial Impact - The anticipated cost increase from tariffs could reach 200 million euros ($231 million) in the latter half of the year [1] - The company reported a negative currency impact of 300 million euros on revenues [3] - Operating profit for the second quarter rose by 58% year-on-year to 546 million euros, exceeding forecasts of 518 million euros [3] Sales Performance - Second-quarter sales growth was noted at 2% year-on-year, with the U.S. market experiencing the weakest growth [3] - Full-year currency-neutral sales are expected to increase at a high-single digit rate, with operating profit projected between 1.7 billion euros and 1.8 billion euros [2]

智通财经7月30日电，阿迪达斯股价下跌6.8%，原因是收入增长低于预期。 ...

Core Viewpoint - Adidas reported significant losses in Q2 due to the Trump administration's global tariff policies, warning of potential cost increases of up to €200 million (approximately $231 million) for its U.S. sales in the second half of the year [1] Financial Performance - Adidas' Q2 net sales grew by 2.2% year-on-year to €5.95 billion, slightly below Wall Street's average expectation of €6 billion, impacted by approximately €300 million in adverse currency effects [2] - The company's inventory increased by 16% to €5.26 billion as a result of early procurement of sports products before the tariffs took effect [1] Market Outlook - Adidas maintained its full-year guidance, expecting sales growth in the high single digits and operating profit between €1.7 billion and €1.8 billion, which is stronger than market expectations [1] - The company faces challenges from U.S. tariffs on exports from its major sourcing countries, Vietnam and Indonesia, which account for about 27% and 19% of its product scale, respectively [2] Competitive Landscape - Nike, a major competitor, reported a significant decline in net profit by 86% to $211 million, indicating the severe impact of tariffs on international sports brands [2] - Analysts from JPMorgan view the 2026 World Cup, co-hosted by the U.S., Canada, and Mexico, as a potential catalyst for sales growth for Nike and other sports brands, predicting a recovery in operating profit margins [3]