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Zootopia 2 breaks records in China with $275 million opening
Reuters· 2025-12-01 02:44
Core Insights - Disney's Zootopia 2 has achieved the status of the highest-grossing animated foreign film in China, indicating a significant milestone for the company in the international market despite a general decline in interest for overseas films in the country [1] Industry Impact - The success of Zootopia 2 in China highlights the potential for animated films to perform well in foreign markets, even amidst broader trends of muted interest in international cinema [1] - This achievement may influence future investment strategies and production decisions within the animation sector, as companies assess the viability of targeting specific international markets [1]
首周票房近20亿,《疯狂动物城》如何成为迪士尼在中国最具国民感的IP
3 6 Ke· 2025-12-01 00:31
Core Insights - The release of "Zootopia 2" has generated significant box office success, surpassing 1.9 billion yuan within five days, making it one of the most notable hits in the domestic film market this year [1] - The film's strong performance is attributed to its dominant market share, capturing around 80% of cinema screenings, and the extensive marketing of its IP through various consumer products and activities [1] - The original "Zootopia" film, released nine years ago, grossed 1.5 billion yuan in China, establishing a strong cultural presence and community around the IP [1][4] Market Performance - "Zootopia 2" is projected to reach a box office of 4.26 billion yuan based on initial predictions, reflecting high audience anticipation and engagement [1] - The film's release comes at a time when the movie market has been relatively quiet, indicating a potential resurgence in cinema attendance [1] Cultural Impact - The character designs and world-building in "Zootopia" have effectively eliminated cultural barriers, making the film relatable to a broad audience [4][5] - The film's characters, such as Judy and Nick, have become iconic, with their relationship resonating deeply with fans, contributing to the film's lasting popularity [11] Localization Strategy - Disney has actively localized the "Zootopia" IP in China, including the establishment of the only "Zootopia" theme park in Shanghai, which has enhanced the IP's cultural relevance [13][15] - The film's marketing strategy includes collaborations with various brands across multiple sectors, resulting in a threefold increase in licensing revenue for the IP in the Greater China region [24] Consumer Engagement - The extensive range of merchandise linked to "Zootopia 2" spans various industries, including food, fashion, and entertainment, indicating a broad consumer appeal [25][27] - Collaborations with brands like McDonald's, Starbucks, and Uniqlo have created a diverse array of products that leverage the film's popularity to drive sales [25][27] Future Prospects - Disney plans to launch over 2,000 "Zootopia" themed licensed products in China by the end of 2025, indicating a long-term commitment to expanding the IP's market presence [33] - The ongoing success of "Zootopia 2" is expected to further enhance the brand's visibility and consumer engagement, paving the way for future projects and collaborations [1][24]
《疯狂动物城》70+联名品牌战,瑞幸、52TOYS凭什么霸榜?
3 6 Ke· 2025-12-01 00:31
Core Insights - "Zootopia 2" has achieved significant box office success in China, surpassing 7 billion in single-day box office and over 19 billion in total, making it the highest-grossing imported film in Chinese history [1][4] - The film's IP has generated over 70 collaborations across various sectors, including fast fashion, dining, and personal care, appealing to a wide demographic from children to adults [4][6] - The emotional connection and nostalgia associated with the characters have driven audience engagement and merchandise sales, particularly among the 20-29 age group [11][14] Box Office Performance - "Zootopia 2" set a record with a single-day box office of 7 billion, surpassing the previous record held by its predecessor [1] - The total box office has exceeded 19 billion, significantly higher than the first film's 15.4 billion [1] IP Collaboration and Marketing - The film has seen over 70 collaborations since June, covering a wide range of consumer products and services [4] - Successful collaborations include popular brands like Starbucks, McDonald's, and various fashion retailers, indicating a broad market appeal [38][40] - The "Fox and Bunny" couple has become a major marketing focus, generating significant social media engagement and discussions [24][31] Audience Engagement - The film has successfully tapped into nostalgia, with many viewers reflecting on their personal growth since the first film's release nine years ago [8][11] - The emotional resonance of the characters has led to a strong connection with audiences, particularly among those who grew up with the original film [14][56] Merchandise Success - 52TOYS has emerged as a leading brand in merchandise sales, with its "Best Partners" series becoming a top seller on platforms like Tmall and Douyin [49][51] - The emotional appeal of the products, such as plush toys and collectibles, has resonated with consumers, turning them into "emotional containers" for fans [56][58] - The collaboration with 52TOYS highlights the importance of understanding the IP's core audience and emotional needs [51][61]
“造梦引擎”迪士尼靠啥领跑
Qi Lu Wan Bao· 2025-11-30 21:45
Core Insights - The film "Zootopia 2" has achieved significant box office success, breaking records in China for animated films, with a first-day box office of 213 million yuan and surpassing 500 million yuan within three days [2][3][4] - The strong performance is attributed to the established fan base from the first film, which grossed over 1 billion USD globally and won an Academy Award [2][3] - Disney's strategic marketing and extensive IP collaborations have created a comprehensive consumer ecosystem around the film, enhancing audience engagement [4][10] Box Office Performance - "Zootopia 2" set a pre-sale record for animated films in China with over 309 million yuan before its release [3] - The film's total box office in China is projected to reach approximately 2.722 billion yuan, making it the best-performing Hollywood film in the Chinese market since "Avengers: Endgame" [4] Marketing and Consumer Engagement - Disney has announced nearly 60 IP collaborations across various sectors, including toys, clothing, and food, to enhance consumer interaction [4] - The marketing strategy included extensive social media engagement and local partnerships, such as a collaboration with Shanghai Animation Film Studio for promotional content [10][11] Industry Insights - Disney's success in China reflects a broader trend where animated films are increasingly resonating with diverse audiences, including adults [7][10] - The Chinese animation industry is evolving, with local productions like "White Snake 2" and "Ne Zha" gaining recognition for their unique storytelling and cultural relevance [10][11] - Disney's acquisition strategy, including Pixar, Marvel, and Lucasfilm, has fortified its content portfolio and market position [6][7]
‘Zootopia 2' 4th-Biggest Box Office Debut In History, Biggest 2025 Weekend
Forbes· 2025-11-30 19:50
Core Insights - Disney's "Zootopia 2" has achieved a record-breaking opening weekend, marking the largest weekend of 2025 for any film and the fourth-largest box office debut in history [1][5]. Box Office Performance - Current estimates for "Zootopia 2" place its worldwide earnings between $555 million and $560 million over the extended Thanksgiving holiday weekend [3]. - The film has received an A grade from audiences via Cinemascore and a 95% positive rating from verified audiences on Rotten Tomatoes, along with a 91% "Certified Fresh" critical score [3]. - "Zootopia 2" has surpassed "The Fate of the Furious," which had a $541.9 million opening in 2017, to claim its position on the all-time list [5]. Future Projections - Long-term projections suggest "Zootopia 2" could exceed $1.1 billion, with a potential high of $2.5 billion if it achieves a 4x multiplier [8][10]. - The first "Zootopia" had a final multiplier of 4.5x, indicating that if "Zootopia 2" performs similarly, it could significantly challenge the box office rankings [9]. - The film is positioned as a serious contender for the second place on the year-end box office charts, with the holiday season expected to boost its performance [12].
‘Zootopia 2' Opens to More Than Half a Billion Dollars Globally
WSJ· 2025-11-30 18:23
Core Viewpoint - Disney's sequel has achieved significant box office success in China, a market that has posed challenges for Hollywood films [1] Group 1: Box Office Performance - The sequel posted impressive numbers in China, indicating a strong reception among local audiences [1] - This performance contrasts with the overall difficulties faced by Hollywood films in the Chinese market [1] Group 2: Market Context - The success of Disney's film highlights potential opportunities for Hollywood in navigating the Chinese film landscape [1] - The film's performance may signal a shift in audience preferences or a recovery in the market for foreign films [1]
X @Bloomberg
Bloomberg· 2025-11-30 16:55
Walt Disney Co.’s Zootopia 2 brought in $156 million at the US and Canadian box office over the Thanksgiving weekend, making it the No. 1 film. https://t.co/DGDexUxfPC ...
Disney's 'Zootopia 2' hauls in $556 million at global box offices
Reuters· 2025-11-30 16:34
Core Insights - "Zootopia 2" generated an estimated $556 million in global box office sales during the U.S. Thanksgiving weekend [1] Group 1 - The film is part of Disney's animated adventure genre, focusing on a city inhabited by animals [1] - The box office performance indicates strong consumer interest and potential for continued revenue growth [1]
5天狂揽18亿票房,有影院经理称全天只放《疯狂动物城2》
2 1 Shi Ji Jing Ji Bao Dao· 2025-11-30 10:27
Core Insights - The release of "Zootopia 2" has revitalized the sluggish movie market at the end of the year, achieving a box office of over 1.8 billion yuan within five days of release [1][3] - The film's box office forecast in mainland China has been raised to 4.263 billion yuan, positioning it to potentially surpass "Furious 8" and challenge "Avengers: Endgame" for the top spot among imported films [1][3] - "Zootopia 2" has significantly increased cinema attendance, with some theaters reporting four times the average audience compared to the National Day holiday [1][3] Industry Impact - The success of "Zootopia 2" serves as a crucial boost for Disney in the global market, especially as its entertainment segment reported a 19% revenue increase to $4.7 billion for the fiscal year, despite a decline in fourth-quarter revenue [3][4] - The film has become a much-needed morale booster for Disney in the Chinese market, where its animated films have struggled to exceed 500 million yuan in box office since 2020 [3][4] - The strong performance of "Zootopia 2" is essential for cinemas to maintain cash flow, highlighting the ongoing demand for quality commercial films in a market that has been affected by a lack of such offerings [6]
5天狂揽18亿票房,有影院经理称全天只放《疯狂动物城2》
21世纪经济报道· 2025-11-30 10:18
Group 1 - The release of "Zootopia 2" has revitalized the movie market, achieving a box office of over 1.8 billion yuan within five days and attracting over 45 million viewers [1][2] - The total box office forecast for "Zootopia 2" in mainland China has been raised to 4.263 billion yuan, positioning it to potentially surpass "Furious 8" and challenge "Avengers: Endgame" [1] - The film's popularity has led to a significant increase in cinema attendance, with some theaters reporting four times the average audience compared to the National Day holiday [1][2] Group 2 - Disney's global market performance has been bolstered by "Zootopia 2," with the entertainment segment's annual revenue increasing by 19% to 4.7 billion USD, despite a decline in fourth-quarter revenue [2] - Since 2020, Disney's animated films have struggled in the Chinese market, with none surpassing 500 million yuan in box office revenue until "Zootopia 2" [2] - The film has been distributed in China by local companies, leading to a surge in stock prices for several cinema chain stocks following its release [2]