证券代码：600690 证券简称：海尔智家 公告编号：临 2025-049 海尔智家股份有限公司 2024年年度A 股权益分派实施公告 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、误导性陈述或者重大遗 漏，并对其内容的真实性、准确性和完整性承担法律责任。 重要内容提示： 每股分配比例 A 股每股现金红利0.96504元 相关日期 | 股份类别 | 股权登记日 | 最后交易日 | 除权（息）日 | 现金红利发放日 | | --- | --- | --- | --- | --- | | Ａ股 | 2025/7/24 | － | 2025/7/25 | 2025/7/25 | 一、 通过分配方案的股东会届次和日期 本次利润分配方案经海尔智家股份有限公司（简称"公司"、"本公司"）2025 年 5 月 28 日 的2024年年度股东会审议通过。 二、 分配方案 截至股权登记日下午上海证券交易所收市后，在中国证券登记结算有限责任公司上海分 公司（以下简称"中国结算上海分公司"）登记在册的本公司全体股东。 根据《上海证券交易所上市公司自律监管指引第 7 号——回购股份》等有关规定，公司 差异化分红送转： 是 ...

Core Viewpoint - Haier Smart Home is a leading player in the home appliance industry, focusing on innovation and technology to enhance its market position and product offerings [2][6]. Company Overview - Haier Smart Home, established on March 31, 1994, is located in Qingdao, Shandong Province, and was listed on November 19, 1993 [6]. - The company specializes in the research, production, and sales of smart home appliances, including refrigerators, washing machines, air conditioners, and kitchen appliances [6]. - The revenue composition includes: refrigerators 29.11%, washing machines 22.04%, air conditioners 17.15%, kitchen appliances 14.38%, equipment and channel services 11.33%, water appliances 5.51%, and other businesses 0.49% [6]. Market Position - Haier Group, founded in 1984, has expanded from producing refrigerators to a wide range of sectors, becoming a global leader in providing solutions for a better life [2]. - In 2014, Haier held a global retail market share of 10.2%, maintaining its position as the world's largest home appliance brand for six consecutive years [2]. Financial Performance - For the period from January to March 2025, Haier Smart Home achieved a revenue of 79.118 billion yuan, representing a year-on-year growth of 14.70%, and a net profit attributable to shareholders of 5.487 billion yuan, up 14.95% year-on-year [6]. - The company has distributed a total of 37.159 billion yuan in dividends since its A-share listing, with 17.090 billion yuan distributed in the last three years [7]. Investment and Shareholding - As of March 31, 2025, Haier Smart Home had 188,700 shareholders, an increase of 13.34% from the previous period [6]. - Major shareholders include Hong Kong Central Clearing Limited, holding 581 million shares, and various ETFs, which have seen a decrease in holdings compared to the previous period [8]. Technical Analysis - The average trading cost of the stock is 26.26 yuan, with the current price near a support level of 25.30 yuan, indicating potential for a rebound if this support holds [5].

Summary of Haier Smart Home Conference Call Company Overview - **Company**: Haier Smart Home - **Industry**: Home Appliances Key Points Global Operations and Supply Chain - Haier has established a global integrated research, production, and sales system, effectively mitigating currency and shipping risks while enhancing supply chain efficiency [2][3] - The company operates over 160 million units of production capacity, with 130 industrial parks and 163 manufacturing centers globally, creating a self-circulating production system [2][3] Performance in Emerging Markets - In 2024, Haier's revenue in the South Asia market reached 11.525 billion yuan, a year-on-year increase of 21.5%, with India showing over 30% growth [2][4] - The high-end brand Casarte achieved a retail revenue growth of 12% in 2024, with a 65% increase in suite sales [4][10] - The Leader brand, targeting cost-effective markets, saw a 26% increase in sales in 2024 [4][10] Financial Performance - Haier's financial performance remains robust, with a revenue growth rate exceeding 10% in Q1 2025, and nearly 50% of revenue coming from overseas [2][7] - The traditional home appliance business continues to lead, contributing over 68% of total revenue, while the smart building business grew over 15% globally [7] - The net profit attributable to the parent company is expected to reach 21.3 billion, 23.8 billion, and 26.3 billion yuan for 2025-2027, with corresponding EPS of 2.27, 2.54, and 2.80 yuan [4][17] Impact of Tariffs - Tariff impacts on Haier are relatively limited due to early investments in local production capacity in the U.S. and diversified overseas production [6] - The company has successfully transferred some production capacity to countries like Thailand, mitigating risks associated with U.S. tariffs on Southeast Asian imports [6] Innovations in Smart Technology - Haier is innovating in smart technology through the "Three Wings Bird" platform, offering customized smart home solutions [9] - The launch of the AI Eye series, including AI refrigerators and washing machines, enhances user experience and engagement [9] Sales and Marketing Strategy - The company has 126 marketing centers and over 230,000 sales outlets, covering mainstream channels and professional markets [15] - Haier's acquisition of Quick, a historical water heater brand in South Africa, enhances its market expansion potential [15] Regional Market Performance - North America: 2024 revenue reached 79.529 billion yuan, with a steady growth in appliance sales [16] - Europe: 2024 revenue was 32.089 billion yuan, growing 12.42%, outperforming industry growth rates in Eastern and Western Europe [16] - Japan: 2024 revenue was 3.426 billion yuan, with market share increases in refrigerators and freezers [18] Future Outlook - The company maintains a "buy" rating, with attention to risks in overseas operations, including currency fluctuations and economic slowdowns [17] - Haier's strengths in integrated research, production, and sales, along with deep global integration, position it well for future growth [17]

恒生科技指数盘初涨超1%，腾讯音乐(01698.HK)、哔哩哔哩(09626.HK)、均涨超5.5%，舜宇光学科技 (02382.HK)、海尔智家(06690.HK)均涨超3.5%。 ...

Core Points - Haier Smart Home (600690) closed at 25.35 yuan on July 11, 2025, down 1.93% from the previous week's closing price of 25.85 yuan [1] - The company's market capitalization is currently 237.857 billion yuan, ranking 3rd in the white goods sector and 47th among 5149 A-shares [1] Company Announcements - Haier Smart Home announced an adjustment to its profit distribution plan for 2024, proposing a cash dividend of 9.6504 yuan per 10 shares (including tax) [1] - The total dividend amount is approximately 8.997 billion yuan (including tax), which accounts for 48.01% of the net profit attributable to shareholders [1] - The company has completed the transfer of 31,481,400 shares to the 2025 A-share employee stock ownership plan, reducing the number of repurchased shares from 59,919,870 to 28,438,470 [1] - A total of 31,830,800 shares have been repurchased, with 60,269,270 shares held in the repurchase account [1] - The actual number of A-shares participating in the distribution is expected to be 6,194,231,825 shares, after excluding the shares in the repurchase account [1]

Investment Rating - The report maintains a "Buy" rating for Haier Smart Home [12] Core Viewpoints - Profit margin improvement is a continuous evolution direction for Haier, with a steady upward trend in profit margins observed in recent years. The report aims to systematically assess the potential and space for Haier's long-term profit margin enhancement by addressing three core questions: what factors have historically led to Haier's relatively low profit margins, what driving forces exist for profit improvement during the transformation process, and how much room for profit margin enhancement is there in the future [4][20] Summary by Relevant Sections Current Profit Margin Structure - Haier's overall gross margin has shown a year-on-year improvement since 2020, with a projected gross margin of 27.8% in 2024. The gross margins for various business segments in 2024 are expected to be 30.8% for refrigerators, 31.4% for washing machines, 23.9% for air conditioners, 29.3% for kitchen appliances, 41.6% for water appliances, and 8.6% for channel services, all reflecting year-on-year increases [23][25] Factors Leading to Low Profit Margins - The company's long-standing profit structure features "high gross margin + high expense ratio + low net profit margin." This is primarily due to differences in sales models compared to competitors, with air conditioning business still in the optimization phase and a significant investment in overseas acquisitions since 2015 impacting overall profitability [7][49][71] Drivers of Profit Margin Optimization - Since 2019, Haier's profitability has entered a phase of continuous improvement, with gross and expense sides contributing approximately 50% each to the incremental growth. The company is leveraging AI tools for digital transformation, which has already shown significant efficiency improvements. The domestic high-end brand Casarte has established a leading position, while overseas operations are undergoing organizational changes and production facility optimizations [8][10] Future Profit Margin Elasticity - Through digital transformation, product premiumization, and supply chain optimization, Haier aims to enhance profitability. Projections for 2024 suggest a long-term steady-state gross margin could rise to between 29.97% and 32.30%, with the expense ratio potentially optimizing to between 17.34% and 20.07%, leading to a net profit margin increase to between 10.85% and 14.08%, corresponding to an additional performance release of 56%-106% [9][10] Investment Recommendations - The report suggests seizing opportunities with this quality growth leader, as Haier's profitability has gradually improved since 2019. The domestic high-end market position of Casarte is expected to drive product structure optimization, while overseas business restructuring and efficiency improvements are anticipated to support continued growth. The company is expected to achieve net profits of 21.034 billion, 23.807 billion, and 26.207 billion yuan in 2025, 2026, and 2027, respectively, with corresponding P/E ratios of 11.4, 10.1, and 9.2 [10][18]

Investment Rating - The report maintains a "Buy" rating for Haier Smart Home [2] Core Viewpoints - Haier Smart Home is positioned as a leading player in the home appliance sector, focusing on "accelerated transformation and efficiency improvement" and "globalization with meticulous cultivation" as its growth strategies [2] - The company adopts a localized research, production, and sales model, differentiating itself from traditional "China manufacturing + overseas distribution" approaches, which enhances its global market expansion [2][63] - The South Asian market is identified as a high-potential area, with projected revenue growth of 21.05% in 2024, particularly driven by strong performance in India [2] Company Analysis - Haier has established a comprehensive global research, production, and sales network, with over 1.6 billion units of production capacity and 163 manufacturing centers worldwide, including 61 overseas [2][75] - The company has a multi-brand strategy, leveraging brands like AQUA, GEA, and Fisher & Paykel to penetrate various international markets [63] - The report highlights the company's strong performance in the high-end market, with the Casarte brand leading in premium segments, achieving significant revenue growth [19][15] Financial Analysis - In 2024, Haier's total revenue reached 2859.81 billion yuan, marking a year-on-year increase of 4.29%, with Q1 2025 revenue at 791.18 billion yuan, up 10.06% [23][24] - The company's net profit attributable to shareholders for 2024 was 187.41 billion yuan, reflecting a growth of 12.92% [34] - The report indicates a continuous improvement in profit margins, with a net profit margin of 7.13% and a gross profit margin of 25.40% in Q1 2025 [34][33] Market Analysis - The global home appliance market is projected to grow steadily, with emerging markets like South Asia and Southeast Asia becoming key growth drivers [47][53] - In 2024, Haier's overseas revenue accounted for 49.97% of total revenue, with significant contributions from North America and Europe [29] - The report notes that the company is well-positioned to navigate external economic fluctuations due to its robust global operations and localized production capabilities [2][43]

Group 1 - The company has approved a profit distribution plan for 2024, proposing a cash dividend of RMB 9.6504 per 10 shares, with a net profit distribution ratio of 48.01% [1][3] - The total amount for profit distribution remains unchanged at RMB 8,996,688,692.76 (including tax), despite changes in the number of shares due to share buybacks and employee stock plans [1][3] - The company will not issue bonus shares or convert reserves into share capital for this fiscal year, indicating a differentiated dividend approach [1][3] Group 2 - The company plans to repurchase A-shares using its own or self-raised funds, with a maximum repurchase price of RMB 40 per share and a total repurchase amount between RMB 1 billion and RMB 2 billion, to be completed within 12 months [2] - As of now, the company has repurchased a total of 31,830,800 shares under this plan [2] - The total number of A-shares is expected to be 6,254,501,095 by the end of the profit distribution implementation date, with 60,269,270 shares held in the repurchase account [2]

Haier Smart Home Co., Ltd.* 海爾智家股份有限公司 （於中華人民共和國註冊成立之股份有限公司） 股份代號：6690 海外監管公告 香港交易及結算所有限公司及香港聯合交易所有限公司對本公告的內容概不負責， 對其準確性或完整性亦不發表任何聲明，並明確表示，概不對因本公告全部或任何 部分內容而產生或因依賴該等內容而引致的任何損失承擔任何責任。 本公告乃根據《香港聯合交易所有限公司證券上市規則》第13.10B條由海爾智家股份 有限公司作出。 以下公告的中文版本已於上海證券交易所網站(www.sse.com.cn)刊登，僅供參閱。 特此公告。 承董事會命 海爾智家股份有限公司 董事長 李華剛 中國青島 2025年7月7日 於本公告日期，本公司執行董事為李華剛先生及Kevin Nolan先生；非執行董事為 宮偉先生、俞漢度先生、錢大群先生及李少華先生；獨立非執行董事為王克勤先 生、李世鵬先生、吳琪先生及汪華先生；及職工董事為孫丹鳳女士。 * 僅供識別 股票代码：600690 证券简称：海尔智家 编号：临 2025-048 2025 年 5 月 28 日，海尔智家股份有限公司（以下简称"公司"）召 ...

一、经股东大会审议通过的 2024 年度利润分配方案 因公司 2025 年 A 股员工持股计划非交易过户及 A 股股份回购事宜的进度更 新，使公司回购股份数量及实际可参与分配的股份总数发生变化，具体情况如下： 股票代码：600690 证券简称：海尔智家 编号：临 2025-048 海尔智家股份有限公司 关于 2024 年度利润分配方案调整每股分配比例的 公告 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、误导性陈述或 者重大遗漏，并对其内容的真实性、准确性和完整性承担法律责任。 2025 年 A 股员工持股计划建仓完成：2025 年 6 月 20 日，公司收到中国证 券登记结算有限责任公司发送的《证券过户登记确认书》，"海尔智家股份有限 公司回购专用证券账户"所持有的公司股票已于 2025 年 6 月 19 日非交易过户至 "海尔智家股份有限公司－2025 年度 A 股核心员工持股计划"专户，过户价格 为 24.03 元/股，过户股份共计 31,481,400 股，2025 年 A 股员工持股计划建仓完 2025 年 5 月 28 日，海尔智家股份有限公司（以下简称"公司"）召开 2024 年年度股 ...