寺庙经济

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这届年轻人,趁着长假去“清修”
3 6 Ke· 2025-10-02 02:27
「核心提示」 越来越多的年轻人选择在长假期间走进山里清修,在快节奏的都市生活之外,寻找一段可以 喘息的时间、一个重新认识自己的契机。 住在山间民宿吃粗茶淡饭,穿素净的白衣,清晨在鸟鸣蝉鸣中起床打太极或在山间散步,这是大部分生 活在水泥丛林的都市人对于避世生活的想象。 快节奏的生活、越来越大的精神压力,让人们渴望短暂逃离,短期进山的清修活动逐渐流行,成为部分 年轻人调节身心的方式之一。 据《豹变》了解,市面上的清修营并无时间限制,最短仅需三天,更像短途旅行的一种形式。包括国庆 在内的法定假日,不少道观、寺庙都有类似的活动。付费的清修营之外,不少寺庙也在招募义工——几 乎不需要付费,但要义务劳动。 和人们印象中白发飘飘、仙风道骨的修行之人不同,清修活动开始吸引越来越多的年轻人。 有人将义工作为人生的小假期,重新找到了事业方向;有人只想躲进山里住几天;有人在紧张的考研复 习中为自己"松松弦"…… 年轻人的焦虑,真的能在清修里解决吗? 大山里的清修营 今年6月,小玉带着妈妈报名了位于武当山的一个清修营。三天两夜的行程中,不仅包含了武当山的游 览、相关文化、国学内容的讲解,还有古琴疗愈、冥想、太极、香包制作、正骨等行程 ...
中国最赚钱的寺庙,少林寺竟然只能排第3
创业邦· 2025-08-05 10:33
Core Viewpoint - The article discusses the transformation of Shaolin Temple from a traditional religious site to a commercial entity, highlighting the broader trend of temple commercialization in China, which has become a significant consumer market. Group 1: Temple Commercialization Trends - The ticket sales for temple-related attractions surged by 310% at the beginning of 2023, maintaining a growth rate of 367% by March [6] - Notable temples like Yonghe Temple saw ticket sales increase by 5.3 times, while Dali Chongsheng Temple and Putuo Mountain scenic area grew by 4.8 times and 4.5 times respectively [6] - The market size of China's temple economy reached 800-900 billion yuan in 2023, with expectations to grow to 1.2 trillion yuan, maintaining an annual compound growth rate of over 10% [9] Group 2: Shaolin Temple's Business Model - Shaolin Temple has pioneered a new business model that combines "IP layout + capital" expansion, breaking traditional barriers of temple economics [11] - The temple has diversified its investments into various sectors including cultural tourism, healthcare, e-commerce, and real estate, significantly expanding its economic footprint [12] - Shaolin Temple's annual ticket revenue is approximately 320 million yuan, ranking third among Chinese temples, with the highest being Ling Shan Buddha at 762 million yuan [13] Group 3: Consumer Engagement and Innovation - The commercialization of temples has led to innovative consumer experiences, such as temple cafes and unique merchandise like prayer beads, which have become popular among visitors [14][15] - Temples are increasingly adopting digital solutions for operations, including electronic donation systems and online services, enhancing visitor engagement [17] - The article suggests that the successful commercialization of temples can provide insights for local governments struggling with stagnant cultural tourism assets, emphasizing the importance of cultural symbols and emotional connections in attracting visitors [17]
释永信十万袈裟下的商业帝国
Sou Hu Cai Jing· 2025-07-30 16:13
Group 1 - The core point of the article is the investigation of Shi Yongxin, the abbot of Shaolin Temple, who has been accused of various crimes after leading the temple for 38 years, transforming it into a commercial empire [1][29][32] - Shi Yongxin's management has led to significant financial growth for Shaolin Temple, with annual revenues reaching billions across various sectors including culture, dining, and real estate [1][24] - The temple's commercial success has raised questions about the integrity of religious practices, as financial motives appear to overshadow spiritual values [35][41] Group 2 - Historically, temples have been intertwined with wealth and power, dating back to ancient times when they served as financial institutions, lending money and accumulating assets [6][11][12] - The transformation of Shaolin Temple under Shi Yongxin's leadership included the establishment of the Shaolin Monk Troupe, which generated substantial income through global performances [21][22] - The article highlights the complex relationship between temples and local governments, where temples are seen as vital to tourism and local economies, leading to a blurred line between religious and commercial activities [40][41] Group 3 - The investigation into Shi Yongxin reflects broader issues within the temple economy, where many temples have become highly commercialized, with some generating over a billion in revenue [40][41] - The article discusses the potential for the temple economy in China to exceed 100 billion yuan by 2026, indicating a significant market opportunity [40] - The case of Shi Yongxin serves as a cautionary tale about the risks of excessive commercialization in religious institutions, where financial interests may compromise spiritual integrity [42][43]
九华旅游股价微涨0.87% 寺庙经济规模或突破千亿
Sou Hu Cai Jing· 2025-07-30 12:10
Group 1 - The core viewpoint of the article highlights the positive performance of Jiuhua Tourism, with a stock price increase and significant revenue growth in recent quarters [1][2] - Jiuhua Tourism operates in the tourism and hotel sector, providing services such as hotels, cable cars, passenger transport, and travel agency services [1] - In 2024, Jiuhua Tourism achieved an operating revenue of 764 million yuan, representing a year-on-year growth of 5.64%, and a net profit attributable to shareholders of 186 million yuan, up 6.5% [1] Group 2 - In the first quarter of 2025, the company reported a revenue of 235 million yuan, showing a substantial year-on-year increase of 30.13% [1] - The temple economy has been rapidly developing, with the market size expected to exceed 100 billion yuan between 2025 and 2026, benefiting Jiuhua Tourism [1] - The Jiuhua Mountain scenic area saw a significant increase in visitor numbers in 2024, which contributed to a 31.24% year-on-year increase in the company's passenger transport revenue [1] - Revenue from the cable car business reached 293 million yuan, becoming one of the important sources of income for Jiuhua Tourism [1]
市场规模有望破千亿,寺庙商业化底线在哪儿
第一财经· 2025-07-30 11:23
Core Viewpoint - The temple economy has become a high-profit sector within the cultural tourism industry, with market size expected to exceed 100 billion yuan by 2025-2026, driven by ticket sales, incense offerings, and various related services [1][2]. Group 1: Revenue Sources and Visitor Statistics - Major temples such as Shaolin Temple, Jiuhua Mountain, Emei Mountain, Lingyin Temple, Yonghe Palace, and Ling Shan Buddha generate significant revenue primarily from ticket sales and incense offerings, with annual visitor numbers reaching hundreds of millions [2]. - Emei Mountain A (000888.SZ) reported a revenue of 1.013 billion yuan in 2024, with a net profit of 235 million yuan, reflecting a year-on-year growth of 3.08% [2]. - Lingyin Temple received 12 million visitors in 2023, generating ticket revenue of 360 million yuan, with projections of 11 million visitors and 330 million yuan in revenue for 2024 [3]. Group 2: Business Segments and Growth - Jiuhua Tourism (603199.SH) reported a revenue of approximately 764 million yuan in 2024, with a year-on-year growth of 5.64%, and a net profit of 186 million yuan, growing by 6.5% [4]. - The revenue breakdown for Jiuhua Tourism includes hotel services (237 million yuan), cable car services (293 million yuan), and passenger transport (159 million yuan), with the latter showing a significant growth of 31.24% [4]. Group 3: Cultural and Culinary Integration - The temple economy's core income is derived from ticket sales and incense offerings, supplemented by tourism routes, transportation, cultural performances, and vegetarian dining options, which contribute significantly to revenue [6]. - Emei Mountain has implemented various promotional activities and policies to boost tourism, achieving a record 6.2 million visitors in 2024, with ticket revenue reaching 491 million yuan, a year-on-year increase of 248.38% [6]. Group 4: Digital and Creative Economy - The temple economy has diversified into digital and creative products, with significant sales through online platforms. For instance, Lingyin Temple's products have generated over 2 billion yuan in annual output value through local tourism clusters [8]. - The revenue composition of the temple economy includes over 30% from ticket sales, over 20% from incense offerings, and around 18% from creative products, indicating a shift towards a more diversified income model [8]. Group 5: Cultural Experience and Emotional Value - The popularity of temple tourism is attributed to emotional value and cultural experiences, providing a therapeutic outlet for visitors, especially younger generations facing stress [10]. - The industry faces challenges regarding commercialization and maintaining the integrity of cultural sites, emphasizing the need for regulation and responsible management to ensure sustainable development [10].
商业秘密|市场规模有望破千亿,寺庙商业化底线在哪儿?
Di Yi Cai Jing· 2025-07-30 11:19
Core Viewpoint - The temple economy, driven by famous temples like Shaolin Temple and Emei Mountain, has become a significant segment of the cultural tourism industry, with annual revenues reaching billions, and is projected to exceed 100 billion yuan by 2025-2026 [1][2][8] Revenue Sources - The primary revenue sources for these temples include ticket sales and incense offerings, with additional income from cultural tourism, dining, and creative products [1][6][8] - Ticket prices vary widely, with examples such as Jiuhua Mountain ticket at 160 yuan and Shaolin Temple ticket at 80 yuan, often bundled with other services [2][6] Visitor Statistics - Major temples attract millions of visitors annually, with Lingyin Temple receiving 12 million visitors in 2023 and Emei Mountain achieving a record 620,000 visitors in a single year [2][6][7] - Emei Mountain reported a significant increase in ticket revenue, reaching 4.91 billion yuan in 2023, a 248.38% increase year-on-year [6] Financial Performance - Emei Mountain A (000888.SZ) reported a revenue of 1.013 billion yuan for 2024, with a net profit of 235 million yuan, reflecting a growth of 3.08% [2] - Jiuhua Tourism (603199.SH) projected a revenue of 764 million yuan for 2024, with a net profit of 186 million yuan, marking a 5.64% increase [3] Cultural and Creative Products - The temple economy also includes a growing market for cultural and creative products, with online and offline sales channels contributing significantly to revenue [7][8] - Popular products include Lingyin Temple bracelets and Emei Mountain souvenirs, with some items priced significantly higher than average market rates [7][8] Emotional and Cultural Value - The popularity of temple visits is attributed to emotional value and cultural experiences, providing a therapeutic outlet for visitors [9] - Temples are seen as cultural heritage sites, attracting younger generations with innovative products and experiences [9] Industry Trends - The temple economy is evolving with new business models, including night tourism and sports tourism, aimed at enhancing visitor engagement [6][9] - There is a growing concern regarding the commercialization of temples, emphasizing the need for regulation to maintain cultural integrity [9]
商业秘密|市场规模有望破千亿,寺庙商业化底线在哪儿
Di Yi Cai Jing· 2025-07-30 11:03
Core Insights - The temple economy, represented by famous temples like Shaolin Temple and Emei Mountain, has become a significant part of the cultural tourism industry, generating substantial revenue through various channels such as ticket sales, incense offerings, cultural products, and dining services [1][3] - The market size of the temple economy is expected to exceed 100 billion yuan by 2025-2026, indicating its growing importance in the cultural tourism sector [1] Revenue Sources - Major temples in China, including Shaolin Temple, Jiuhua Mountain, Emei Mountain, Lingyin Temple, Yonghe Palace, and Ling Shan Buddha, generate annual revenues ranging from hundreds of millions to over ten billion yuan, primarily from ticket sales and incense offerings [3] - Ticket prices for these temples vary, with examples such as Jiuhua Mountain's ticket at 160 yuan and Shaolin Temple's ticket at 80 yuan, often bundled with additional services [3] - Emei Mountain reported an annual revenue of 1.013 billion yuan in 2024, with a net profit of 235 million yuan, reflecting a year-on-year growth of 3.08% [3] Visitor Statistics - Lingyin Temple received 12 million visitors in 2023, generating ticket revenue of 360 million yuan, with projections of 11 million visitors and approximately 330 million yuan in ticket revenue for 2024 [4] - Jiuhua Tourism reported an estimated revenue of 764 million yuan for 2024, with a net profit of 186 million yuan, showcasing a year-on-year growth of 5.64% [4] Cultural and Culinary Integration - The temple economy's core revenue includes not only ticket sales and incense but also related tourism services, cultural performances, and dining options, such as vegetarian meals that can cost around 100 yuan per person [6] - Emei Mountain has actively promoted cultural tourism integration, resulting in a 114.61% increase in visitor numbers in 2023, reaching 5.96 million [6] Digital and Creative Economy - The temple economy has diversified into digital and creative products, with significant sales through online platforms, including popular items like Lingyin Temple's hand-strung bracelets and Emei Mountain souvenirs [7][8] - The revenue breakdown indicates that ticket sales account for over 30%, incense offerings over 20%, and creative products around 18% of total income [8] Emotional and Cultural Value - The popularity of the temple economy is attributed to its emotional value and cultural experiences, providing a therapeutic outlet for visitors, especially younger generations facing stress [9] - The industry faces challenges regarding commercialization and maintaining the integrity of cultural heritage, necessitating a balanced approach to development [9]
Z世代的佛祖不需要释永信了
Hu Xiu· 2025-07-29 12:47
Group 1 - The article discusses the transformation of Shaolin Temple from a dilapidated site to a commercial powerhouse under the leadership of Shi Yongxin, who expanded its influence through various business ventures [4][5][10] - The temple's economic activities have grown significantly, with the overall temple economy in 2023 nearing 90 billion yuan, projected to exceed 100 billion yuan by 2025 [14][15] - Shi Yongxin's approach to business has raised concerns about the integrity of the temple, as he has been associated with numerous controversies, including allegations of personal misconduct [12][18][22] Group 2 - The article highlights a cultural shift among younger generations, who view temple visits more as transactions rather than spiritual experiences, indicating a pragmatic approach to religious practices [34][40] - The narrative suggests that the appeal of traditional martial arts and the Shaolin brand is waning among the youth, with a preference for modern consumer brands over historical practices [40][41] - The changing dynamics in religious engagement reflect broader societal trends, where younger individuals seek emotional value and practical benefits from their experiences [37][39]
不止少林寺,揭开寺庙的“赚钱密码”
3 6 Ke· 2025-07-29 04:09
Core Viewpoint - The recent investigation of Shaolin Temple's abbot Shi Yongxin for misappropriation of temple assets highlights the commercialization of Buddhist temples in China, with Shaolin Temple serving as a prime example of this trend [1][3]. Group 1: Shaolin Temple's Commercialization - Since becoming the abbot in 1987, Shi Yongxin has transformed Shaolin Temple from a dilapidated site with only 14 monks into a commercial empire generating over 1.2 billion yuan in annual revenue [3]. - Shaolin Temple has registered over 700 trademarks globally and has diversified its revenue streams through cultural tourism, film, e-commerce, and various merchandise, with its cultural IP valued at several billion yuan [1][19]. - The temple's approach to commercialization, including the idea that "monks also need to eat," has broken traditional barriers and led to a market-oriented operation [1][3]. Group 2: Revenue Generation in Buddhist Temples - Major Buddhist mountains like Emei Mountain, Wutai Mountain, and others have also adopted commercial strategies, with Emei Mountain generating 1.013 billion yuan in revenue in 2024, primarily from cable car services [4][6]. - Ticket sales are a significant revenue source for many temples, with Wutai Mountain earning 696 million yuan from ticket sales in 2023, and Putuo Mountain generating over 800 million yuan annually from ticket sales [8][9]. - The commercialization of temples has led to the emergence of new revenue streams, including electronic donation systems and innovative dining options, such as vegetarian meals and coffee shops within temple premises [14][18]. Group 3: Investment and Diversification - Temples are increasingly engaging in investment activities, with some, like the Shanghai Jade Buddha Temple, participating in angel investments in startups, showcasing a shift towards a more diversified business model [19][23]. - The integration of cultural and tourism development with traditional temple activities has created a comprehensive business model, allowing temples to thrive financially while maintaining their religious significance [23]. - The trend of temples acting as business conglomerates is evident, with many temples exploring various sectors, including real estate, cultural tourism, and technology [23].
A股五张图:信仰崩塌,说好的“寺庙经济”呢?
Xuan Gu Bao· 2025-07-28 10:35
Market Overview - The market showed a slow upward trend with the Shanghai Composite Index, Shenzhen Component Index, and ChiNext Index closing up by 0.12%, 0.44%, and 0.96% respectively, indicating a mixed performance overall [4][5] Film Industry - The film sector opened strong, with notable stocks like Happiness Blue Sea and China Film hitting the daily limit, while the overall sector rose by 2.34% [7] - The summer box office for 2025 has surpassed 5 billion yuan, with daily box office exceeding 100 million yuan for ten consecutive days [7] - The film "Nanjing Photo Studio" has exceeded expectations, grossing over 400 million yuan in its first three days, with total box office predictions now exceeding 3.2 billion yuan [7] Commodity Futures - Commodity futures have shown significant volatility, with polysilicon futures experiencing a sharp drop after a previous surge, while coking coal and coke futures also faced declines [9][10] - Lithium carbonate futures had a strong performance last week but faced a correction today, with related A-share stocks showing slight declines [10] Autonomous Driving - Shanghai issued the first batch of demonstration operation licenses for intelligent connected vehicles, which had been anticipated for several weeks [14] - Despite the hype, stocks in the autonomous driving sector experienced a collective decline, with companies like Jinjiang Online and Shanghai Public Transport seeing significant drops [16] Tourism Sector - The recent controversy surrounding the abbot of Shaolin Temple has sparked interest in related tourism stocks, particularly Emei Mountain A, which opened up by 3% but closed with a modest gain of less than 1% [23]