在"体验经济"层面，城市乐园也尝试开拓创新业务。王涛举例，为分享设计的"星星人冰淇淋"、兼具美 感与仪式感的"MOLLY奶油蛋糕"等主题甜品，不仅成为游客打卡分享的热点，也旨在"让每一份甜蜜， 都成为旅程中值得回味的亮点"。 面对未来，王涛表示，泡泡玛特城市乐园仍是"未完成"的状态。即将亮相的1.5期升级，是持续迭代的 重要一步。"我们将继续打造更多演艺互动和主题活动，希望城市乐园场景常新，体验常变，在为消费 者带来全新体验的同时，也能契合旅游消费的'复游'需求，以潮流IP助力文旅融合创新，为'京彩'生活 贡献独特的潮流文化力量。" 运营数据显示，这一创新业态已展现出跨地域、跨年龄的吸引力。据王涛介绍，城市乐园的非家庭用户 占比接近60%，外埠游客占比同样达到约60%，其中不乏全球游客。据了解，2025年，该乐园位列北京 入境游热门景区第六名，较去年提升三个位次。王涛认为，这组数据背后，正体现了"以文兴旅、以旅 促商"的联动效应——独特的IP文化吸引了广泛客群，使城市乐园成为北京文旅消费的新亮点。 以线下乐园的体验深化消费者与IP的情感连接，是乐园运营的核心逻辑。"我们希望让城市乐园成为潮 流消费的新场景。" ...

Core Viewpoint - Qionghai City is preparing a series of cultural and tourism activities for the 2026 New Year and Spring Festival, aiming to create a festive atmosphere that combines international flair with local flavor [2] Group 1: Cultural Events - Qionghai Grand Theatre will feature 14 high-quality performances, including drama, opera, ballet, and symphony, showcasing both international and local cultural elements [2] - Notable performances include the Argentine Marcos Ayala Tango Dance Troupe's "Tango: Shadows of the Night" on December 19, and the Russian Tchaikovsky Ballet's "Swan Lake" on December 27 [2] - The Moscow Symphony Orchestra will hold a New Year concert on January 5, 2026, to celebrate the transition into the new year [2] Group 2: Local Cultural Activities - The classic Hainan opera "Huang Daopo" premiered on December 17, with additional performances of local and regional works scheduled from February to March 2026 [3] - Outdoor festive activities will take place in the core area of Boao Town, including a series of celebrations that engage local attractions, hotels, and towns [3] Group 3: Festive Celebrations - Fireworks themed events "Boao Night Fireworks Encounter Qionghai" will occur on December 20 and 27, while a New Year's Eve music festival will take place from December 31 to January 1, 2026 [3] - The "Golden Sands Night Market" will feature local delicacies, cultural markets, and fireworks, creating a vibrant night-time consumption scene [3] - Boao Dongyu Island Resort will waive the first entrance fee starting December 14 and will host a New Year themed event along with night wellness experiences [3] Group 4: Traditional Activities - During the Lantern Festival in 2026, various traditional folk activities such as lantern festivals, fat chicken competitions, and village evening events will be organized across Qionghai's towns [4]

Group 1 - The core viewpoint of the articles highlights the significant increase in travel demand and consumer confidence for the 2026 New Year's holiday, driven by an extended holiday period and supportive policies, which is expected to boost the winter tourism market substantially [1][6] - The search interest for keywords related to "New Year" and "cross-year" has surged over 280% compared to the previous year, indicating a strong consumer interest in travel during this period [1] - Hotel bookings in popular domestic cities have increased by over three times year-on-year, and domestic flight bookings have reached over 1.76 million, marking a 46% year-on-year growth [1] Group 2 - The travel preferences of consumers are becoming increasingly diverse, reflecting an upgrade in the structure of the "holiday economy," with a notable trend towards experiential travel and unique celebrations [2] - Major theme parks and concerts are becoming popular choices for New Year's celebrations, with events like the Shanghai Disneyland fireworks show and various concerts in cities like Guangzhou and Beijing attracting large crowds [2] - There is a growing trend of southern tourists traveling north for winter activities, such as ice and snow experiences, which is driving up flight prices and creating new tourism experiences [2] Group 3 - Long-distance travel, including outbound tourism, is also on the rise, with Southeast Asian countries within a five-hour flight radius being popular destinations [3] - The tourism industry is seeing continuous improvements in transportation, accommodation, and attractions, leading to a more diverse range of travel options for consumers [3] Group 4 - Various local governments are implementing multiple measures to stimulate tourism consumption, including policy support, event planning, and service optimization [4] - Beijing is launching a series of cross-year activities themed "Bell and Drum Chime, Beijing Colorful Journey," which includes various cultural and recreational events to enhance consumer engagement [4] - Zhejiang province is initiating a winter tourism consumption season with a budget of over 46 million yuan for tourism-related consumption vouchers [4] Group 5 - The "Hohhot 2025-2026 Winter Ice and Snow Tourism Season" includes numerous events and activities aimed at enhancing the winter tourism experience, along with the distribution of sports consumption vouchers [5] - The combination of subsidies and engaging content is expected to effectively stimulate consumer spending and improve the overall tourism experience [5] Group 6 - The tourism industry is anticipated to move towards higher quality, experiential, and personalized offerings, contributing to sustainable economic growth [6] - The multiplier effect of the holiday season is expected to lay a strong foundation for the consumer market in 2026, promoting deeper integration of tourism and other sectors [6]

Core Insights - The "Travel in Diqing: Snow Encounter Shangri-La" winter ice and snow themed promotional event aims to enhance the international recognition and market appeal of the Shangri-La brand through a deep integration of ice and snow landscapes, outdoor sports, and intangible cultural heritage [1] Group 1: Winter Tourism Development - Diqing Prefecture is breaking the stereotype of "off-season winter tourism" by leveraging its unique ice and snow resources, rich cultural heritage, and comprehensive tourism facilities to create a new pattern of "four-season tourism" [1] - The Shika Snow Mountain Scenic Area has been upgraded to include cable car sightseeing, allowing visitors to view eight famous snow-capped mountains, including Meili Snow Mountain and Yulong Snow Mountain [2] - The opening of the Shika Snow Mountain Snow Play Park in January introduced activities like snowmobiling and ice hiking, filling the experiential gap in winter tourism in Diqing [2] Group 2: Cultural and Economic Integration - The Balagezong Scenic Area has developed a comprehensive accommodation and dining system, promoting a model of "accommodation + dining + cultural experience" that enhances rural tourism income and supports rural revitalization alongside the ice and snow economy [5] - Diqing's outdoor sports resources are abundant, with multiple premium hiking routes developed in Weixi Lisu Autonomous County, and the Napa Lake wetland offering serene views that enhance the travel experience [7] - Local dining establishments are promoting winter specialty menus featuring traditional dishes, while innovative drinks combining local ingredients with modern coffee-making techniques are gaining popularity [7] Group 3: Product and Experience Innovation - Diqing is continuously enriching winter tourism resources and innovating products, business formats, and models to promote the winter tourism brand of Shangri-La [8] - New travel routes such as flower tours, matsutake mushroom tours, and winery exploration are being introduced, alongside events like the 2025 Shangri-La Cross-Country Race and the 11th (2025) Meili 100 Extreme Endurance Race [10] - The integration of intangible cultural heritage experiences, ethnic dance performances, and Tibetan medicine culture into tourism activities is enhancing visitor engagement and experience [12]

Core Insights - The article highlights the innovative development path of the Maoshan Scenic Area, focusing on cultural creativity to enhance consumption and empower tourism through intellectual property [1][2][3] Group 1: Revenue and Growth - By October 2025, the Maoshan Scenic Area's "Maoshan Fudu" cultural brand is projected to achieve revenue of 6.5 million yuan, representing a year-on-year growth of 90.27% [1] - The scenic area has developed over 400 cultural products, with more than 60 new products launched in 2025 alone, integrating elements of Taoism and local characteristics [1] Group 2: Intellectual Property and Brand Strategy - In 2025, the Maoshan Scenic Area completed copyright registration for 13 cultural products, establishing a knowledge property protection system to facilitate marketization [2] - The scenic area has formed strategic partnerships with artisans and brands to enhance product development and cultural depth, including collaborations with a Chinese arts and crafts master and a non-heritage brand [2] Group 3: Marketing and Distribution Channels - The Maoshan Scenic Area employs a dual-channel strategy, utilizing online platforms like Taobao and Douyin for marketing while also establishing 12 themed cultural stores at key tourist sites [2] - The area has participated in over 50 exhibitions and sales events in 2023, transforming static products into dynamic experiences that combine cultural display, interactive engagement, and consumer experience [3]

Core Insights - Nanjing has emerged as a prominent tourist destination during the 2025 National Day and Mid-Autumn Festival holiday, receiving over 20 million visitors and generating a total tourism revenue of 27.94 billion yuan, highlighting its status as a "internet celebrity" city [1] - The city's success is attributed to the integration of its rich historical culture with modern economic dynamics, showcasing a model for transforming transient popularity into lasting value [1] Group 1: Nanjing's Unique Appeal - Nanjing's "internet celebrity" status is derived from its unique combination of historical depth, modern aesthetics, and warm local culture, providing visitors with a profound sense of belonging [2] - The historical significance of Nanjing is evident through its cultural heritage, with nearly one million visitors to cultural and historical venues during the holiday, reflecting a deep recognition of its cultural identity [2] - Modern artistic expressions, such as the 3D immersive water curtain film at Xuanwu Lake and the immersive performances in historical districts, enhance the city's appeal by merging tradition with contemporary technology [2] Group 2: Economic and Developmental Foundations - Nanjing's robust educational and scientific resources, including 53 universities and 830,000 students, serve as a foundation for innovation and economic vitality, positioning the city as a leader in research and development [3] - The city has successfully transitioned from traditional industries to six emerging industrial clusters, establishing itself as a major software hub and attracting high-quality talent, which fosters a positive cycle of industry, talent, and urban appeal [4] Group 3: Cultural and Community Engagement - The city's governance model emphasizes community involvement and urban beautification, reflecting a commitment to enhancing the quality of life for residents and visitors alike [5] - Nanjing's high density of maternal and child facilities and initiatives like rural tourism programs demonstrate the city's inclusivity and respect for diverse community needs [6] - The friendly attitude of residents contributes significantly to the city's lasting appeal, creating a welcoming environment for tourists and fostering memorable experiences [6]

田卫涛摄 （人民图片） 第三十八届太阳岛雪博会标志性雪塑景观"雪人先生"在哈尔滨太阳岛风景区亮相。 王东摄 （新华社发） 第二十七届哈尔滨冰雪大世界园区。 游客在哈尔滨亚布力滑雪旅游度假区滑雪。 原勇摄（人民图片） 据了解，今年冰雪大世界将扩建一处售检票大厅，方便游客快速检票入园；配套建设停车场和入口 广场，优化游客出行体验；结合自然水域，增加冬钓、越野滑雪等新业态；搭建冰雪大舞台，丰富园区 演艺形式；举办雪地足球、雪地橄榄球比赛，邀请全国运动爱好者参与；新增5000平方米气膜馆，方便 游客用餐和休息；新建雪地温泉酒店，提升游客住宿体验。 12月17日，第二十七届哈尔滨冰雪大世界开门迎客，园区以"冰天雪地 童话世界"为主题，为游客 奉上又一年的冬季冰雪乐园。 两年前凭借独特的冰雪景观、"花式宠客"的文旅服务爆火后，黑龙江哈尔滨跃升为冬游热门目的 地。为了实现从"一季红火"到"四季常青"，哈尔滨从景区升级、业态创新、主客共享等方面精准发力， 在"变"与"不变"中书写出圈之后的新答卷。 重构城市老地标 歌曲《太阳岛上》曾是一代人的心头记忆。跟随歌声，走进哈尔滨太阳岛景区，这一松花江畔的城 市地标有了更丰富的玩法。 ...

Core Viewpoint - The food and beverage sector demonstrates resilience amid market pullbacks, with the Food ETF (515710) showing a smaller decline compared to major A-share indices [1][7]. Market Performance - As of the market close on December 16, the Food ETF (515710) fell by 0.17%, outperforming the Shanghai Composite Index (-1.11%) and the CSI 300 Index (-1.2%) [1][7]. - Notable declines were observed in consumer goods and certain liquor stocks, with Miao Ke Lan Duo down 2.5%, and several other stocks like Yang Yuan Beverage and Anqi Yeast dropping over 1% [1][7]. Fund Flows - Recent data indicates that the food and beverage sector has seen a capital influx, with the Food ETF (515710) recording net subscriptions of 16.64 million yuan over the last five trading days, and a total of 97.37 million yuan over the past ten days [1][8]. Company Developments - Moutai Culture recently launched a new product for the 2026 Spring Festival, a gift box featuring two bottles of 53% vol 200mL Guizhou Moutai liquor, designed in collaboration with a renowned master [3][9]. - This initiative aims to enhance cultural value and reach younger consumers through multiple platforms, marking a shift from pure product sales to cultural value output in the liquor industry [3][9]. Valuation Insights - The food and beverage sector is currently at a historical low in terms of valuation, with the Food ETF's underlying index PE ratio at 20.25, placing it in the 6.46% percentile over the past decade, indicating a favorable long-term investment opportunity [3][9]. Future Outlook - Guosen Securities suggests that the liquor sector is in a bottoming phase, with low valuations and holdings, and positive signals from both supply and demand sides could act as catalysts for growth [4][10]. - According to Founder Securities, the liquor industry is undergoing a deep cyclical adjustment, with structural opportunities becoming more significant than broad sector opportunities, emphasizing the importance of stable operations and long-term resilience [5][10]. Investment Strategy - The Food ETF (515710) is highlighted as a key investment vehicle, with approximately 60% of its portfolio allocated to leading high-end and mid-range liquor stocks, and nearly 40% to leaders in beverages, dairy, condiments, and beer [5][11].

(走进中国乡村)文旅赋能广西千年古镇 烟火重燃 "味"引八方 中新社广西贺州12月16日电 题：文旅赋能广西千年古镇 烟火重燃"味"引八方 作者 张广权 韦佳秀 "当初决定回来改造老宅，就是觉得不能让这么美的建筑空着、衰败下去。"民宿老板麦永乐站在自己经 营的"永乐居"庭院里，介绍他返乡创业的初衷。2016年，这位返乡创业青年将祖传老宅改造为精品民 宿，保留了完整的砖木结构、天井院落，仅在内部进行适度现代化改造。 "以前做豆豉是为了谋生，守住祖辈的手艺。现在，每一坛豆豉都成了游客想带走的'古镇味道'。""杨晋 记"第八代传人徐向前介绍，随着古镇活化与旅游发展，不少游客专门前来参观和学习这项传统技艺。 有着近千年历史的黄姚古镇是国家5A级旅游景区，以"小桥、流水、人家"风貌著称。通过科学保护开 发，古镇成为中国历史街区当代活化的范例。 借助古镇日益增长的客流与知名度，当地传统美食产业正加速走向更广阔的市场。如今，黄姚豆豉已从 地方风味"蝶变"为广域商品，其衍生品种已超20个，年产量突破400吨，热销海内外。一坛豆豉，串联 起古镇的烟火与世界的餐桌。 12月3日，制作黄姚豆豉的老字号"杨晋记"的门店里，店员正在向 ...

Core Viewpoint - The event "One City One Mountain Integration Development Civilizational Dialogue" aims to explore sustainable development paths between urban areas and mountains, emphasizing the theme of "City-Mountain Symbiosis, Cultural Tourism Integration, and Shared Civilization" [1] Group 1: Event Overview - The event was initiated by the Nanjing Zhongshan Cultural Research Association and took place in Nanjing [1] - It was guided by the Nanjing Social Science Federation and the Nanjing Zhongshan Cemetery Management Bureau, co-hosted by various institutions including the Ming Xiaoling Museum and the Jiangsu Academy of Agricultural Sciences [1] - Over 20 supporting organizations participated, including the Chinese Management Science Society and Nanjing Agricultural University [1] Group 2: Participation and Collaboration - Representatives from 16 mountains and their related management units attended the event, engaging in discussions on cultural tourism integration [1] - The mountains involved include Zhongshan, Tianzhushan, Yunmengshan, Huangshan, Danxiashan, Laoshan, and others [1] Group 3: Research and Development - The event featured the release of the research project "One City One Mountain: Research on Sustainable Development of Cities and Mountains," conducted by the Chinese Management Science Society and the Nanjing Zhongshan Cultural Research Association [1] - The aim is to establish a theoretical system and practical framework for city-mountain integration [1] - The "One City One Mountain Exchange Platform" was officially established to regularly host academic activities, publish research reports, and promote policy formulation and the integration of cultural tourism [1]