促消费
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“约惠光大”焕新而来:五大活动赋能消费提质扩容
Jin Rong Jie· 2026-02-04 02:17
Core Viewpoint - The article emphasizes the importance of expanding domestic demand as a strategic foundation, highlighting the role of credit cards in facilitating consumer spending and supporting financial development in line with the upgrading of resident consumption patterns [1] Group 1: Online Platform Collaboration - Everbright Credit Card has launched the "Yuehui Everbright" campaign in collaboration with Meituan, offering discounts for consumers who pay with their Everbright Credit Card on the platform, with a minimum discount of 1 yuan and a maximum of 10 yuan for orders over 30 yuan [2] - The partnership with JD.com allows customers to receive a discount of 10 yuan for orders over 200 yuan, while Platinum cardholders can enjoy a 50 yuan discount for orders over 1000 yuan, and JD co-branded cardholders can receive a 50 yuan discount for orders over 500 yuan [2] - Everbright Credit Card has also partnered with Taobao and Tmall to provide ongoing discounts, where customers can enjoy a 10 yuan discount on orders over 200 yuan when paying with their Everbright Credit Card through Alipay [2] Group 2: Offline Store Empowerment - In response to the growing consumer demand, Everbright Credit Card has extended its discount offerings to offline leisure consumption, collaborating with well-known stores to stimulate the real economy [3] - A partnership with Starbucks allows customers to receive a 15 yuan discount on purchases over 40 yuan when paying with Everbright Credit Card at Starbucks locations [3] - Additionally, a collaboration with KFC offers a 10 yuan discount for purchases over 30 yuan when using Everbright Credit Card at KFC outlets [3] - The company aims to continue building a consumption ecosystem by collaborating with various e-commerce platforms and entertainment enterprises to enhance consumer experiences and promote market prosperity [3]
广发信用卡联动数万家商户 引金融活水释放假期文旅消费活力
Jin Rong Jie Zi Xun· 2026-02-04 02:17
联动数万家商户,助力线下消费回暖 《方案》围绕"好吃""好住""好行""好游""好购""好玩"六大方向,推出一系列旨在繁荣节日市场、丰富 群众文化生活、激发假期消费活力的举措。广发信用卡迅速响应,紧抓春节消费旺季契机,正式启 动"贺岁狂欢·赢888元新年红包"品牌活动,将宏观政策细化为消费者身边可触可感的实惠与便利。此次 活动覆盖全国40余座城市、数万家商圈商户,携手奈雪的茶、霸王茶姬、肯德基、名创优品等知名品 牌,共同打造消费盛典。活动期间,持卡人达标即可获得每周五以5折优惠购买合作商户代金券的权 益。此举直接降低了居民消费成本,有效激发了商圈客流消费潜力。这不仅是对消费市场的有力提振, 更是广发信用卡围绕其"稳客户、稳业务、稳存量"的经营思路,聚焦核心消费场景深耕存量客户、提升 用户活跃与黏性的重要实践。 此外,广发信用卡依托"发现精彩"APP平台,在饭票专区推出"天天优惠"、"周五臻选"等活动,聚焦餐 饮、零售、3C产品等高频消费领域。符合条件的持卡人可以用优惠价格购买不同阶梯力度的代金券, 满足了消费者多元化、高性价比的日常消费需求。这种持续、稳定的价值供给,正是巩固客户关系、提 升存量客户获得感的关 ...
去年规上轻工业增加值增长5.3%
Ren Min Ri Bao· 2026-02-03 22:55
随着一系列扩内需、促消费政策协同显效,国内消费需求不断释放。2025年,轻工11类商品零售额 86719亿元,同比增长7.8%。其中,家用电器和音像器材类商品零售额同比增长11%,家具类商品零售 额同比增长14.6%,文化办公用品类商品零售额同比增长17.3%。 据新华社北京2月3日电(记者周圆、王悦阳)记者3日从中国轻工业联合会获悉,2025年,我国轻工业 经济运行态势总体平稳。其中,规模以上轻工业增加值同比增长5.3%;轻工业以占全国工业13%的资 产,实现了全国工业16.5%的营业收入和18.8%的利润。 数据显示,2025年,助动车、电池、塑料家具制造业增加值增速超过20%,农副食品加工业、食品制造 业增加值分别同比增长5.6%、5.3%。在国家统计局统计的90种主要轻工业产品中,35种产品产量实现 增长,其中电动自行车产量同比增长21.6%,太阳能电池产量同比增长7.6%。 ...
2025年我国规上轻工业增加值同比增长5.3%
Xin Hua Wang· 2026-02-03 12:35
Core Insights - The light industry in China is expected to maintain a stable economic operation in 2025, with a year-on-year growth of 5.3% in added value for large-scale light industry [1] - The light industry accounts for 13% of national industrial assets, contributing to 16.5% of national industrial revenue and 18.8% of profits [1] Group 1: Economic Performance - In 2025, the added value growth rates for certain sectors are projected to exceed 20%, including electric vehicles, batteries, and plastic furniture manufacturing [1] - The agricultural and food processing industries are expected to see added value growth of 5.6% and 5.3% respectively [1] - Among 90 major light industrial products, 35 are expected to see production increases, with electric bicycle production growing by 21.6% and solar cell production by 7.6% [1] Group 2: Domestic Consumption - Retail sales of 11 categories of light industrial goods are projected to reach 86,719 billion yuan, reflecting a year-on-year growth of 7.8% [1] - Specific categories such as home appliances and audio-visual equipment are expected to see retail sales growth of 11%, while furniture sales are projected to grow by 14.6% and cultural office supplies by 17.3% [1] Group 3: Export Performance - Among 22 major export categories in the light industry, 11 are expected to see year-on-year growth in export value [1] - Exports of batteries and battery parts are projected to reach 84.73 billion USD, with a growth of 22.3%, while daily chemical products and light machinery are expected to grow by 10.9% and 11.6% respectively [1] Group 4: Future Outlook - The President of the China Light Industry Federation, Zhang Chonghe, indicates that in 2026, the light industry will continue to show resilience and stable development due to ongoing economic stabilization and consumption promotion policies [2] - The light industry is expected to exhibit overall stability and differentiated growth characteristics, maintaining a medium-speed growth trend [2]
建设银行启动2026年春节促消费专项活动
Xin Hua Cai Jing· 2026-02-03 12:23
新华财经北京2月3日电近日,建设银行积极响应商务部等9部委2026"乐购新春"春节特别活动号召,启 动2026年春节促消费专项活动。 (文章来源:新华财经) 据介绍,该行紧密围绕人民群众"好吃、好住、好行、好游、好购、好玩"核心需求,以"福享舌尖、福 暖新家、福行天下、福购到家、福乐生活"为主题,精心策划开展15项惠民活动,并集中推出微信立减 金、消费券、数字人民币智能合约红包、支付满减、利率优惠等多重权益。 春节期间,该行将在手机银行、"建行生活"App推出"建行五福促消费"春节专项活动专区,做好各项活 动权益的集中展示及配套金融服务保障,积极对接政府消费补贴政策,落实好个人消费贷款财政贴息政 策,通过"政府补贴+贴息服务+银行权益+商户让利"的多方资源叠加联动,切实降低居民消费成本,提 升消费获得感与幸福感。 ...
补贴送实惠 场景有新意 郓城让消费潜力持续释放
Qi Lu Wan Bao· 2026-02-03 11:43
齐鲁晚报.齐鲁壹点周千清通讯员崔如坤 去年以来,郓城县锚定省市提振消费部署,以"政策+活动+场景"三轮驱动,精准打出促消费"组合拳",实现消费规模稳步扩 大、结构持续优化,核心消费数据亮眼,为县域经济高质量发展注入强劲动能。新的一年,郓城将聚焦"商文旅农体"深度融 合,推动消费提质升级、再上新台阶。 政策赋能添底气消费回暖显实效 民生兜底强根基新型消费拓空间 郓城县将民生保障融入促消费全过程,发放中度及以上失能老年人养老服务消费补贴63.58万元、"孝老优惠券"10万元,惠及老 年群体;举办线上线下招聘活动169场,提供岗位6.5万余个,达成就业意向7665人,以稳定就业筑牢消费基础。 活动搭台聚人气场景创新增活力 2025年,郓城县围绕促消费主题,全年开展各类活动170余场,覆盖商贸、文旅等多领域,实现"月月有活动、季季有亮点",吸 引超2000家次商户参与、超百万人次客流。 节假日节点精准发力,五一黄金周南湖广场商贸博览会联动乡镇分会场,70余家企业参展,实现销售额3000万元;"迎春购物 季""黄河大集"等系列活动,既让消费者得实惠,也帮企业拓市场。"来菏游好郓.百花迎牡丹"好汉文化节等17场大型文旅活 ...
分期乐商城贴息力度加码,3C数码类产品扩容至全品类
Xin Lang Cai Jing· 2026-02-03 09:50
Core Viewpoint - The "Hundred Billion Interest Subsidy" campaign launched by Fenqile Mall, a subsidiary of Lexin (NASDAQ: LX), aims to reduce consumer costs and stimulate consumption through competitive pricing and flexible installment plans, contributing to economic growth and high-quality development [1][7]. Group 1: Campaign Details - The interest subsidy activity has been ongoing for several months, gradually expanding its coverage and subsidy intensity from popular 3C products to a full range of goods [1][8]. - For example, the price of the iPhone 17 Pro 256G is 8,849 yuan on Fenqile Mall, which is lower than the official price, and a winter down jacket is priced at 533 yuan, also below the official store price [1][7]. - During the "New Year Goods Festival" (January 22 - February 3), customers can receive a 50 yuan supermarket voucher when placing orders, enhancing the price advantage of Fenqile Mall [1][7]. Group 2: Market Context - Recent fiscal interest subsidy policies are aimed at guiding financial resources towards reasonable consumer demand, further releasing consumption potential [2][8]. - The effective implementation of interest subsidy activities requires clear and verifiable transaction scenarios, which Fenqile Mall provides through real product transactions and installment features [2][8]. Group 3: Business Model and Development - There are two main types of installment malls: those with over 10 years of development history, like Fenqile Mall, and newer ones emerging after the 2025 lending regulations [3][9]. - The differences between these two types include aspects such as self-operated products, supply chain systems, focus on essential consumer needs, and the presence of interest subsidies [3][9]. Group 4: Company Overview - Fenqile Mall, launched in October 2013, has become a key component of Lexin's ecosystem, focusing on the consumption needs of young users and providing flexible installment options [4][10]. - The mall has established partnerships with numerous well-known brands and has implemented innovative service models like "Zhenpin Hui" and "Factory Store" to enhance consumer experience [4][10]. - The company aims to continue exploring consumer-friendly products and services while ensuring compliance and stable operations to support consumption recovery [4][10].
贵阳高新区促消费活动开幕
Xin Lang Cai Jing· 2026-02-02 18:02
转自:贵州日报 线下集市同步设置两场,首场于2月2日至4日在金阳园区贵阳国际人才城举办,第二场将于2月5日至7日 落地沙文园区太阳湖公园,每日10时至19时向职工开放。园区白鹭源、之界餐厅、高科格莱酒店等30家 优质商户入驻集市,领券会员可在任意集市核销消费券,商品支持现场提货、预约消费或配送上门,满 足不同职工的采购需求。 2月2日上午10点,首批20万元电子消费券一上线便被火爆开抢,吸引全区百余名基层工会会员奔赴线下 集市核销体验,活动现场十分热闹。 "我们积极响应上级工会促进职工消费、服务职工生活的号召,希望通过消费券补贴与特色集市相结合 的方式,为园区职工打造实惠、便捷、丰富的年货采购平台。"贵阳高新区工会相关负责人表示,开展 此次促消费活动,旨在激发区域消费潜力,助力园区经济内循环,以实打实的福利聚集园区人气,增强 职工的幸福感与获得感。 除了实惠的消费补贴,集市现场的福娃、小丑巡演,民俗互动等环节更添新春韵味;投壶竞技、剪纸迎 春、手写春联、糖葫芦DIY等免费体验项目引得职工踊跃参与、乐在其中。 (贵阳日报融媒体记者 杨蕾 文/图) (《贵阳高新区促消费活动开幕》由贵阳日报为您提供,转载请注明来源 ...
九部门发文鼓励金融机构 与商户合作策划春节专属活动
Xin Lang Cai Jing· 2026-02-02 18:02
2月2日,商务部等9部门印发《2026"乐购新春"春节特别活动方案》。其中提出,加大金融支持。鼓励 金融机构与重点商户合作,策划春节专属活动,推出消费红包、消费立减等优惠,扩大活动覆盖面。 (来源:衢州日报) 转自:衢州日报 结合地方促消费活动,推出支付满减、积分抵现等优惠措施,鼓励使用数字人民币智能合约消费红包。 充分满足小额现金需求,加强手机红包技术保障。金融机构保障适量网点开门营业,满足群众金融服务 需求。据央视新闻客户端 ...
鼓励各地推消费补贴 春节消费特别活动将启
Bei Jing Shang Bao· 2026-02-02 15:43
"好玩"方面,鼓励各地推出春节档观影优惠,开展"跟着电影品美食"等新春福利活动。鼓励文艺院团开 展精品剧目春节特别展演。举办全民健身大拜年活动,开展丰富多样的群众体育赛事和活动。鼓励热门 博物馆、美术馆等文博场馆在春节期间适当延长开放时间、扩大接待规模,支持符合条件的公共体育场 馆因地制宜免费或低收费开放。 "鼓励金融机构与重点商户合作,策划春节专属活动,推出消费红包、消费立减等优惠,扩大活动覆盖 面。"《方案》表示,结合地方促消费活动,推出支付满减、积分抵现等优惠措施,鼓励使用数字人民 币智能合约消费红包。充分满足小额现金需求,加强手机红包技术保障。金融机构保障适量网点开门营 业,满足群众金融服务需求。 《方案》还提出,指导有奖发票试点城市精心设计方案,在春节期间加大奖金投放力度,让消费者通过 消费赢彩头、添喜气、得实惠。鼓励其他地区整合各方资源,因地制宜组织开展购物抽奖、消费补贴、 消费返券等活动,吸引消费者广泛参与。 2月2日,商务部等九部门印发《2026"乐购新春"春节特别活动方案》(以下简称《方案》),提出六方 面活动内容和五大支持措施,旨在繁荣节日市场、丰富群众文化生活、激发假期消费活力,打造全域 ...