文旅经济

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新时代中国调研行之文化中华|记者观察:历史记忆与文旅经济共塑古城风华
Xin Hua She· 2025-08-19 05:23
Core Viewpoint - The Baekje Ancient Town and the Baeckje City Ruins in Jilin Province are revitalizing the historical significance of the Bohai Kingdom through cultural tourism, showcasing its historical connections to the Tang Dynasty [3][5][6]. Group 1: Historical Significance - The Baekje City Ruins, located in Hunchun City, Jilin Province, served as the capital of the Bohai Kingdom during the Tang Dynasty [1]. - The layout of Baekje City emulates the Tang capital, Chang'an, reflecting the cultural absorption of the Tang Dynasty by the Bohai Kingdom [3]. Group 2: Cultural Tourism Development - A commercial complex named Bohai Ancient Town, located about 4 kilometers from the Baekje City Ruins, is thriving and aims to explore the political, cultural, and economic aspects of the Bohai Kingdom's emulation of the Tang Dynasty [5]. - The Bohai Ancient Town features interactive experiences, ancient markets, themed squares, and scenic bridges, allowing visitors to engage with the historical narrative [5][6]. - The transformation of historical memory into development momentum is evident as the ancient kingdom's legacy is revitalized through cultural tourism, showcasing new vitality [6].
新疆文旅市场“现象级井喷”,豪华酒店扎堆掘金|夏游记
2 1 Shi Ji Jing Ji Bao Dao· 2025-08-14 11:39
Group 1: Tourism Growth in Xinjiang - Xinjiang tourism has experienced a significant surge, with 130 million visitors in the first half of the year, a year-on-year increase of 11.15%, and total spending reaching 142.56 billion yuan, up 11.59% [1] - The region has seen a notable influx of international hotel brands, including Ritz-Carlton, InterContinental, and Marriott, with over 10 new stores established by domestic brands like Huazhu and Jinjiang [1] - The tourism boom has positively impacted companies like Xiyu Tourism, which has seen some scenic spots receive over 10 million visitors, and overall profits nearing 10 million yuan [1] Group 2: Transportation and Travel Trends - The demand for self-driving tours has surged, leading to a significant increase in rental car prices, with some customers saving up to 50% by choosing self-drive over flying [2][3] - Traffic congestion has become a challenge due to the influx of tourists, with reports of long wait times at popular attractions [3] - The completion of new highways has improved travel efficiency, allowing tourists to visit multiple locations in a single day [5][6] Group 3: Cultural and Entertainment Impact - Cultural events, such as the China Xinjiang International Ethnic Dance Festival and various concerts, have boosted tourism and created a unique appeal for the region [4] - The rise of the "concert+" model has led to increased hotel bookings, with some hotels experiencing a 120% increase in reservations during major events [5] Group 4: Hotel Market Dynamics - The hotel market in Xinjiang is undergoing structural changes, with over 4,700 hotels and nearly 500 star-rated hotels, indicating a low chain rate of about 25% compared to the industry average of 85% [6][7] - Significant investments are being made in high-end hotel projects, with over 12.6 billion yuan allocated for new developments across key tourist cities [7][8] - A total of 15 international high-end brands have initiated construction projects in Xinjiang, reflecting strong market demand [8] Group 5: Infrastructure Development - The ongoing construction of 33 new and expanded airports is expected to enhance transportation networks and alleviate bottlenecks in the region [9] - The Tianshan International Airport has seen record passenger throughput, with over 2.69 million passengers during the summer travel period, marking a 9.01% increase year-on-year [8][9]
广东民主党派关注提振消费,相关部门:正培育十大世界级商圈
Sou Hu Cai Jing· 2025-08-05 13:29
Core Viewpoint - Guangdong province aims to boost consumption as a key driver for macroeconomic growth and domestic demand expansion, with a focus on new economic growth points such as the first-release economy, silver economy, and cultural tourism economy [1] Group 1: First-Release Economy - Guangdong has unique advantages for developing the first-release economy due to its strong economic strength, consumption potential, and favorable business environment [2] - Recommendations include establishing special funds to support core business districts and unique commercial streets, and integrating first-release products with culture, technology, and tourism [2] - A proposed framework includes creating a "global first-release demonstration area" and promoting new business models that combine first stores with various sectors like parks and communities [2] Group 2: New Consumer Scenarios - Focus on meeting the consumption needs of Generation Z, new middle-class consumers, and the elderly by creating online and offline integrated, age-friendly consumer scenarios [3] - The introduction of high-quality local fashion brands and international fashion labels is suggested to create trendy gathering places and enhance cultural tourism [3] Group 3: Silver Economy and Tourism - The silver economy is identified as a significant growth area, with projections indicating over 800 million tourists in Guangdong by 2024, including a notable increase in foreign visitors [4] - Recommendations include establishing legal frameworks for senior tourism to ensure safety and standardization, addressing the unique needs of elderly travelers [4][5] - Suggestions for improving infrastructure and services for elderly tourists include enhancing accessibility features in tourist areas and promoting insurance products tailored for seniors [5] Group 4: Government Initiatives - The Guangdong Provincial Commerce Department plans to enhance policy support for building international consumption centers and attract well-known brands to the region [6] - Development of night-time consumption zones and cultural tourism clusters is prioritized, with a focus on promoting brand awareness through various media channels [6] - The Guangdong Provincial Culture and Tourism Department aims to improve services for the elderly, including the evaluation of tourism accommodations and enhancing the overall experience for senior travelers [7]
西藏上半年地区生产总值同比增长7.2%
news flash· 2025-07-21 14:07
Core Insights - The economic performance of Tibet Autonomous Region in the first half of 2025 shows a GDP of 138.27 billion yuan, with a year-on-year growth of 7.2% [1] Economic Performance - The primary industry added value reached 7.07 billion yuan, growing by 12.5%, driven by improvements in highland特色 agriculture and livestock, with vegetable and meat, egg, and milk production increasing by 17.4% and 14.3% respectively [1] - The secondary industry added value was 52.98 billion yuan, with a growth rate of 7.0%, as green mining and clean energy industries accelerated their development [1] - The tertiary industry added value was 78.22 billion yuan, growing by 6.9%, with tourism, finance, and logistics showing signs of recovery in modern service sectors [1] Tourism Sector - The region welcomed 32.18 million tourists, generating a total tourism revenue of 31.55 billion yuan, reflecting growth rates of 11.7% and 10.2% respectively [1] - Cultural and tourism economy has become a significant driver of consumption in the region [1]
专访上海财大校长刘元春:建议将“以旧换新”补贴规模扩大至5000亿元以上,乘数效应约为3~4倍
Sou Hu Cai Jing· 2025-07-15 12:35
Core Viewpoint - The overall performance of the consumer market in the first half of the year shows a recovery driven by policy support, but the underlying fundamentals for sustained growth remain weak [3][5][6]. Economic Performance - In the first half of the year, the total retail sales of consumer goods reached 24,545.8 billion yuan, with a year-on-year growth of 5.0%, accelerating by 0.4 percentage points compared to the first quarter [1]. - The contribution rate of domestic demand to GDP growth was 68.8%, with final consumption expenditure contributing 52%, marking it as the main driving force for growth [1]. Policy Impact - Policy-driven initiatives, particularly the "old-for-new" replacement policy, have significantly boosted consumption in sectors such as home appliances, communication equipment, and new energy vehicles [3][5]. - The current scale of subsidies for the "old-for-new" policy is deemed insufficient, with a recommendation to increase the subsidy from 300 billion yuan to between 500 billion and 1 trillion yuan to effectively stimulate consumption [5][6]. Structural Challenges - The weak consumption is attributed to a combination of low income levels, asset balance sheet issues, and consumer expectations [7][8]. - A comprehensive approach involving sustainable and combined policies is necessary to address the underlying issues of insufficient domestic demand [7][8]. Future Policy Directions - Key areas for policy focus in the second half of the year include enhancing the "old-for-new" policy, increasing transfer payments to low-income groups, addressing service consumption supply bottlenecks, and ensuring that fiscal support aligns with policy design [9][10][11]. - The macroeconomic goals should have a mid-term orientation, considering the structural and external pressures facing the economy [12]. Consumer Trends - The cultural and tourism economy is expected to become a core growth point for expanding consumer demand, driven by a shift from survival-based consumption to improvement-based consumption as GDP per capita exceeds 13,000 USD [17][18]. - There is significant potential for growth in cultural services consumption, which currently lags behind the global average by about 10 percentage points [17][18].
从球场卷到天上!赞助商挤破头!苏超这波操作让中超都懵了?
第一财经· 2025-06-15 13:28
Core Viewpoint - The Jiangsu Province Urban Football League ("Su Super") is gaining significant popularity and economic impact, with various cities leveraging the event for tourism and local business growth [1][19]. Group 1: Event Highlights - The fourth round of "Su Super" has seen innovative promotional activities, including a drone show in Nanjing with over 1,000 drones showcasing the event [3][4]. - The match between Yangzhou and Taizhou attracted nearly 20,000 spectators, with aerial displays from five light aircraft adding to the excitement [4][6]. - Celebrities and sports figures, such as David Beckham and renowned sports commentator Han Qiaosheng, have participated in promoting the league, enhancing its visibility [11][12]. Group 2: Sponsorship and Economic Impact - The number of sponsors for "Su Super" has increased from 6 to 20, with sponsorship fees rising to 3 million, indicating high demand for sponsorship opportunities [15][17]. - Major brands like JD.com and Yili have joined as official sponsors, alongside other notable companies, reflecting the league's growing commercial appeal [16]. - The league is projected to generate over 300 million in comprehensive economic benefits throughout the season, driven by increased tourism and local promotions [19]. Group 3: Local Economic Initiatives - Cities are actively promoting local tourism during the league, with initiatives such as free access to 44 attractions in Wuxi and special discounts in local businesses [18]. - Events like the "Lobster Feast" in Huai'an are expected to attract significant visitor numbers, with projections of selling 100 tons of lobsters over three days [18]. - The Jiangsu Provincial Department of Culture and Tourism has launched over 1,800 cultural and tourism activities to coincide with the league, aiming to boost local economies [19].
苏超排面“杀疯了”!赞助商暴增、飞机拉烟秀翻天、海军13舰助阵
Di Yi Cai Jing· 2025-06-15 12:34
Core Insights - The Jiangsu Provincial Urban Football League ("Su Super") is gaining significant popularity, drawing comparisons to major events like the Super Bowl due to its vibrant activities and community engagement [1][2] - The league has seen a substantial increase in sponsorship, with the number of sponsors rising from 6 to 20, reflecting a growing interest from major brands and industries [1][10] Group 1: Event Highlights - The fourth round of the "Su Super" attracted nearly 20,000 spectators to the Yangzhou Sports Park, showcasing the event's ability to draw large crowds [3] - A spectacular drone show featuring over 1,000 drones was held in Nanjing, enhancing the event's visibility and excitement [2] - The event included aerial displays from five light aircraft, which added to the festive atmosphere and drew cheers from the audience [5] Group 2: Sponsorship and Economic Impact - The number of sponsors for the "Su Super" has increased significantly, with sponsorship fees reaching 3 million, indicating a high demand for sponsorship opportunities [10] - Major brands such as JD.com and Yili have joined as official sponsors, further solidifying the league's commercial appeal [10] - The league is projected to generate over 300 million in comprehensive economic benefits throughout the season, highlighting its potential impact on the local economy [14] Group 3: Community Engagement and Promotions - Various cities are leveraging the league's popularity to boost local tourism and economy, with initiatives like free entry to attractions and special discounts on local cuisine [13] - Events such as the "Lobster Feast" in Huai'an are expected to attract significant visitor numbers, with projections of selling 100 tons of lobsters during the event [13] - The Jiangsu Provincial Department of Culture and Tourism has launched over 1,800 cultural and tourism activities to coincide with the league, aiming to enhance visitor experiences [14]
离境退税“即买即退”助力乐游佛山 境外旅客“丝滑”开启“买买买”模式
Sou Hu Cai Jing· 2025-06-05 00:54
Core Points - The article highlights the successful implementation of the "immediate tax refund" service for departing travelers in Foshan, marking the first such transaction in the city [1] - Foshan's tax and commerce departments have collaborated to create a mechanism for precise policy promotion and rapid service response to enhance the travel shopping experience [1][2] - The initiative aims to boost the local economy by facilitating a smoother shopping experience for international tourists, encouraging them to spend more [2] Group 1 - The first successful "immediate tax refund" transaction occurred at a tax refund pilot counter in Nanhai District, Foshan, where a Russian traveler received a tax refund on-site [1] - The local tax authorities and commerce departments have developed a coordinated approach to implement the new tax refund policy effectively [1][2] - The "Tax-Business Bridge" mechanism has been established to ensure efficient implementation of the tax refund policy, enhancing coordination with banks and other stakeholders [1] Group 2 - Tax authorities are providing one-on-one training for merchants to facilitate the electronic processing of tax refunds, significantly reducing wait times for travelers [2] - Future plans include expanding the coverage of pilot tax refund stores and improving compliance and operational efficiency among merchants [2] - The initiative is expected to enhance the overall consumer experience for international travelers, thereby stimulating local economic growth [2]
20.9公里月季景观大道亮相
Bei Jing Wan Bao· 2025-05-11 09:08
Core Points - The 9th International Rose Conference is being held in Mentougou District, showcasing over a thousand varieties of roses and featuring an AI digital persona named "Xiao Miao Yue" for interactive experiences [1][2] - This conference, organized by the International Society for Horticultural Science (ISHS), is the largest and highest-level event in the global rose sector, marking its first occurrence in China in 40 years [1] - The main exhibition area covers approximately 230,000 square meters, with over 1,000 rose varieties planted across 35,000 square meters, including domestic and international themed gardens [1][2] Event Highlights - The event features an immersive experience area where visitors can use AR glasses to observe the life cycle of roses, alongside innovative food offerings like rose latte art coffee and petal ice cream [2] - A 20.9-kilometer rose-themed scenic avenue has been constructed, showcasing over 50 varieties and 439,000 rose plants, making it the most diverse rose display avenue in China [2] - The district is hosting a series of cultural and tourism activities under the theme "Rose Fragrance and Cultural Tourism," aiming to create a vibrant consumer experience throughout May [2][3] Cultural and Artistic Activities - The main venue is hosting the "Flower YOUNG Lifestyle Festival," which includes various activities such as market fairs, camping, and family-friendly events, promoting a leisurely lifestyle [3] - Seven artistic scenes have been developed to enhance the conference, including music festivals, children's choir performances, and light shows, contributing to a rich cultural atmosphere [3] - Special discounts on tickets and accommodations are being offered to encourage local tourism and cultural consumption, linking the rose theme with broader economic activities [3]
兴业银行南宁分行点燃文旅消费“兴”活力
Zhong Guo Jin Rong Xin Xi Wang· 2025-05-10 07:10
Core Viewpoint - The tourism and cultural economy is thriving, and financial institutions have significant opportunities to contribute by enhancing financial support for the industry [1] Group 1: Financial Support for Tourism - During the "May Day" holiday, tourist attractions in Guangxi experienced a surge in popularity, supported by financial institutions [2] - The bank provided a loan of 3 million yuan to support the operation of a sailing project, ensuring smooth service for tourists [2] - The bank has customized financial service plans to support emerging tourism sectors, providing 10 million yuan in loans for facility upgrades at the "Ocean Window" scenic area [4] Group 2: Investment and Financing - The bank has actively utilized its investment banking advantages to help tourism enterprises expand market scale and upgrade services, raising credit funds [5] - As of the first quarter of 2025, the bank has underwritten 26 bonds for Guangxi tourism enterprises, mobilizing 13.2 billion yuan in financing [6] Group 3: Hotel and Accommodation Support - The bank has provided over 330 million yuan in loans to hotel projects in various scenic areas, including 100 million yuan to two hotels in Yangshuo, Guilin [8] - This financing aims to develop high-end tourism accommodations that integrate ecological vacationing, cultural experiences, and wellness [8] Group 4: Consumer Engagement Initiatives - The bank has launched promotional activities around dining and tourism, issuing over 50,000 discount vouchers to stimulate consumer spending [8] - These initiatives include special offers tailored to local dining habits, enhancing the synergy between food and tourism [8]