Core Viewpoint - Longdi Group reported significant growth in its 2024 annual report, achieving record highs in revenue and net profit, driven by strategic initiatives and market recovery [1][2]. Group 1: Financial Performance - In 2024, Longdi Group achieved operating revenue of 1.894 billion and net profit of 172 million, representing year-on-year growth of 16.16% and 57.16% respectively [1]. - The company attributes its performance to the implementation of the "old-for-new" policy in home appliances and the gradual recovery of overseas markets, leading to a notable increase in the overall value of the home appliance industry [1]. Group 2: Business Segments - Longdi Group has established three main business segments: household air conditioning blades, mechanical fans, and composite materials, leveraging a rich product line advantage [1]. - In the air conditioning blade sector, trends towards efficiency, intelligence, environmental protection, and product innovation are identified as key development directions [2]. - The mechanical fan industry is experiencing growth driven by the "carbon neutrality" and "carbon peak" goals, with a focus on green and low-carbon technologies [2]. - The composite materials sector is seeing widespread application in various fields, with a focus on high-performance, recyclable materials driven by environmental regulations [2]. Group 3: Future Outlook - For 2025, the domestic retail scale of home appliances is expected to see only a slight year-on-year increase due to factors such as the depletion of demand from 2024 and high retail bases from government subsidies [1]. - Longdi Group is proactively developing a joint module solution for robotic core motion components, integrating permanent magnet synchronous motors, reducers, and intelligent control technology, currently in the early development stage [2]. - The company aims to accelerate the application of its products in industrial automation and smart equipment, while embracing emerging technologies like smart home and artificial intelligence [3].

连续八个季度实现"有质量的增长"。 本文为IPO早知道原创 作者｜ Stone Jin 微信公众号｜ipozaozhidao 据 IPO早知道消息， 阿迪达斯 于 4月29日 发布了 2025年第一季度财报。 财报显示， 今年第一季度，阿迪达斯全球营收 61.53亿欧元，在货币中性下（下同）较上年同期增 长13%。同期，阿迪达斯营业利润较上年同期的3.36亿欧元同比增长82%至6.1亿欧元；毛利率也 较上年同期提升0.9个百分点至52.1% 。 在全球业绩增长超预期的同时， 作为阿迪达斯重要的战略市场之一，大中华区业绩再次实现双位数 增长 —— 今年第一季度，大中华区实现营收 10.29亿欧元，同比增长13%，已连续八个季度实 现"有质量的增长" 。 阿迪达斯全球 CEO古尔登表示，"对我们团队在第一季度取得的成就感到非常自豪。所有市场和渠 道均实现了双位数的增长，这不仅彰显了我们品牌的实力，也证明了团队卓有成效的工作。6.1亿欧 元的营业利润和9.9%的营业利润率，充分展示了公司的巨大潜力。 目前，由于美国对多个国家和地 区增加关税，且最终的关税处于不断变化的情况，这也将对我们今年的业绩带来不确定性。我们将 ...

Investment Rating - The investment rating for the company is "Buy" (maintained) [5] Core Views - The company has successfully advanced its new brand collaborations, with Q1 2025 revenue growth meeting expectations [5] - In Q1 2025, the company achieved revenue of 5.353 billion RMB, a year-on-year increase of 12.34%, while the net profit attributable to shareholders was 762 million RMB, a decrease of 3.25% [7] - The company continues to deepen cooperation with new clients and emerging sports brands, with sales of sports shoes reaching 49 million pairs, up 8.24% year-on-year [7] - The company has a strong dividend policy, distributing 2.3 RMB per share (including tax) for the 2024 fiscal year, with an expected payout ratio of approximately 70% of net profit [7] - The company is expanding its production capacity to meet downstream demand, with two new shoe factories starting operations in Q1 2025, increasing the workforce to 184,000, a year-on-year increase of 17% [7] - The growth in orders is driven by increased consumer demand in the sports industry and deeper collaborations with brands like Adidas [7] - The company is expected to see a rise in average selling price (ASP) due to structural changes in its client base [7] Financial Summary - Revenue projections for the company are as follows: - 2023: 20.114 billion RMB - 2024: 24.006 billion RMB (19.35% YoY growth) - 2025E: 27.664 billion RMB (15.24% YoY growth) - 2026E: 31.734 billion RMB (14.71% YoY growth) - 2027E: 36.258 billion RMB (14.25% YoY growth) [6] - Net profit projections are as follows: - 2023: 3.2 billion RMB - 2024: 3.84 billion RMB (20% YoY growth) - 2025E: 4.355 billion RMB (13.4% YoY growth) - 2026E: 4.959 billion RMB (13.87% YoY growth) - 2027E: 5.731 billion RMB (15.58% YoY growth) [6] - The company maintains a strong return on equity (ROE) of approximately 21% over the forecast period [6]

Investment Rating - The report maintains a "Buy" rating for the company, with a target PE of 14 times for 2025 [6][8]. Core Views - The company's revenue is projected to grow by 13% year-on-year in 2024, reaching 4 billion yuan, while net profit is expected to decline by 14% to 780 million yuan [1]. - The company is focusing on enhancing its main brand's competitiveness and nurturing a second growth curve through the development of sub-brands [4][6]. - E-commerce is experiencing high-quality and rapid growth, while offline stores are expanding steadily [3]. Revenue and Profitability - In 2024, the company's revenue is expected to be 4 billion yuan, with a net profit of 780 million yuan, resulting in a net profit margin of 19.5%, down 6.3 percentage points year-on-year [1]. - For Q1 2025, revenue is projected to be 1.29 billion yuan, with a net profit of 330 million yuan, reflecting a year-on-year decline of 8% [2]. Sales Channels - In 2024, sales revenue from various channels is expected to be: e-commerce 263 million yuan (+35%), direct sales 2.568 billion yuan (+7.2%), franchise 1.139 billion yuan (+24.1%), and others 34 million yuan (+19.9%) [3]. - The company plans to open approximately 100 new stores in 2025, contributing to its growth strategy [3]. Brand Strategy - The main brand is focusing on youth-oriented marketing and product differentiation, while the sub-brand K&C is progressing well in store openings [4]. - The company is enhancing its brand image through strategic partnerships and sponsorships in sports [4]. Cash Flow and Inventory Management - The company has maintained healthy cash flow management, with operating cash flow of 750 million yuan in 2024, approximately 1.0 times the net profit [5]. - Inventory levels increased by 34.3% year-on-year to 950 million yuan by the end of 2024, with inventory turnover days improving [5]. Financial Projections - The company expects steady revenue growth of over 10% in 2025, driven by ongoing store expansion and new brand investments [5]. - Projected net profits for 2025-2027 are 707 million yuan, 797 million yuan, and 890 million yuan, respectively [6].

本报记者张敏 见习记者梁傲男 4月29日，德国著名运动品牌阿迪达斯发布了2025年第一季度财报。财报显示，今年第一季度，阿迪达斯全球营收61.53亿 欧元，在货币中性下（下同）同比增长13%。同期，公司营业利润较上年同期的3.36亿欧元强劲增长至6.1亿欧元，同比增长 82%；毛利率也较上年同期提升0.9个百分点至52.1%。 《证券日报》记者了解到，在全球业绩增长超预期的同时，作为阿迪达斯重要的战略市场之一，大中华区业绩再次实现双 位数增长。今年第一季度，大中华区实现营收10.29亿欧元，同比增长13%，已连续八个季度实现"有质量的增长"。 阿迪达斯全球CEO古尔登表示："我对团队在第一季度取得的成就感到自豪。阿迪达斯在所有市场和渠道均实现了双位数 增长，这不仅彰显了品牌的实力，也证明了团队卓有成效的工作。6.1亿欧元的营业利润和9.9%的营业利润率，充分展示了公 司的巨大潜力。目前，由于美国对多个国家和地区增加关税，且最终的关税处于不断变化的情况，这也将对我们今年的业绩带 来不确定性。我们将一如既往地以务实、敏捷和灵活的方式应对当下的环境。阿迪达斯品牌是强大的，我们有优秀的员工和足 够的资源，从而在这个充 ...

Core Viewpoint - The article explores the life and struggles of the Japanese author Osamu Dazai, highlighting his descent into despair and his eventual suicide, which reflects his complex relationship with society and his own identity [1][34]. Group 1: Background and Early Life - Osamu Dazai was born in 1909 in a wealthy family in Aomori Prefecture, where his father was a prominent figure in local politics and business [9][12]. - Despite his privileged upbringing, Dazai felt a lack of familial warmth, as he was raised by a nanny and later by his aunt due to his parents' absence [15][16]. - His early education was marked by academic excellence, but he faced humiliation when his family did not support his transition to high school, leading to rebellious behavior [16][17]. Group 2: Influences and Personal Struggles - The death of his literary idol, Ryunosuke Akutagawa, profoundly impacted Dazai, leading him to question the meaning of life and the value of hard work [18][24]. - Dazai experienced further trauma with the death of his brother, which compounded his feelings of isolation and despair [22][24]. - He grappled with his identity as a member of the upper class, feeling guilt and shame, which drove him to participate in leftist movements and criticize his family's legacy [27][28]. Group 3: Descent into Darkness - Dazai's mental health deteriorated, leading to multiple suicide attempts, reflecting his belief that self-destruction was his only contribution to society [31][28]. - His literary works, particularly "No Longer Human," serve as a testament to his inner turmoil and critique of societal norms, showcasing his preference for exploring darkness over light [33][34]. - The article concludes with Dazai's final act of suicide at the age of 38, which he viewed as a culmination of his lifelong struggles and a final statement on his existence [31][33].

（耐克） 从筹备到落地，耐克始终围绕女性跑者的真实需求出发，打造一场"由她们参与、为她们发声"的夜跑体验，践行耐克长期致力于支持和服务女性跑者的承 诺。赛事启动伊始，耐克同步开启为期六周的线上线下「耐克上海女子跑步训练营」，围绕耐力、速度、力量等维度，为跑者提供系统训练与科学备赛建 议，积蓄力量，备战夜跑。女性社群的力量也在赛前不断累积。以"耐克跑百巷"为中心，耐克组织多场专属体验活动让女性跑者们在轻松开放的氛围中彼此 连接、自由表达、共同成长。同时，耐克为此次上海站赛事组建了全女子配速员团队，赛道沿途还设置3个亲友加油站，激励和守护着每一位女性夜跑者。 赛事服务细节之处也彰显细致周到，起终点及赛道全程的移动卫生间均配备香氛与卫生巾，为女性跑者安心奔跑提供保障。耐克还携手Hyperice打造专业恢 复专区，在赛后帮助跑者舒缓肌肉、恢复体能。After DarkTour巧妙融合了夜跑、文化、娱乐与社群体验，从起点到终点，每一个细节都为女性跑者而设， 让她们在夜色中感受到被看见、被支持、被庆祝的力量。 上海站之后，After Dark Tour不仅将继续交棒给下一座举办城市，这份能量也将传递给下一代女性。本次Af ...

Investment Rating - The investment rating for Li Ning is "Buy" (maintained) [2][6] Core Views - The report indicates that Li Ning's Q1 performance met expectations, with low discount sales improving and strong growth in running and e-commerce segments. The company focuses on professional sports, increasing resource allocation and expanding new products to cater to niche markets and emerging sectors [6][7][9] Financial Summary and Valuation Metrics - For the fiscal year 2023, Li Ning reported a revenue of 27,598 million HKD, with a year-on-year growth of 7.0%. The projected revenue for 2025 is 28,742 million HKD, reflecting a minimal growth of 0.2% [10] - The net profit for 2023 was 3,187 million HKD, showing a decline of 21.6% year-on-year. The estimated net profit for 2025 is 2,459 million HKD, indicating a further decline of 18.4% [10] - The gross margin for 2023 was 48.4%, with a projected gross margin of 49.8% for 2025. The net margin is expected to decrease from 11.5% in 2023 to 8.6% in 2025 [10] - The price-to-earnings (P/E) ratio for 2025 is projected at 14.6, with a price-to-book (P/B) ratio of 1.4 [10] Operational Insights - In Q1 2025, Li Ning's total store count was 6,088, a decrease of 2% year-on-year. The company plans to close 10-20 direct stores and open 30-40 wholesale stores throughout the year [8] - The report highlights that the running category saw over 20% growth, driven by sponsorship of events and strong performance of new running shoe products [7][9]

Group 1 - The core issue in the Asian market is that many consumers struggle to find athletic shoes that fit properly, leading to discomfort and potential foot health problems [1][6][10] - Research indicates that 63% to 72% of individuals wear shoes that do not match their foot length and width, a problem that is particularly pronounced in Asia due to differences in foot shape [1][3][10] - The design of most Western athletic shoes is based on Western foot data, which does not accommodate the wider and shorter foot shapes common in Asia, resulting in a mismatch in fit and comfort [3][8][10] Group 2 - Many consumers are unaware of their own foot shapes, leading to incorrect shoe purchases and inappropriate usage of shoes for different activities, which can cause discomfort and injuries [3][13][15] - The design logic of athletic shoes has historically centered around Western standards, neglecting the unique characteristics of Asian foot shapes, which can lead to various foot health issues [8][10][12] - Common design features in athletic shoes, such as high heels and narrow toe boxes, can exacerbate foot problems for Asian consumers, leading to conditions like bunions and plantar fasciitis [10][12][19] Group 3 - There is a growing demand for shoes designed specifically for wider Asian foot shapes, prompting some brands to introduce models that cater to these needs [19][21] - Brands are beginning to offer more specialized fitting services, including 3D foot scanning and dynamic gait analysis, to help consumers find the right shoe for their foot type [19][21][23] - A comprehensive guide for consumers on how to select the right athletic shoes has been compiled, emphasizing the importance of understanding one's foot shape and the specific requirements for different types of athletic activities [21][24][25]

刚刚视频中这位玩转各种健身器械的大姐，名叫卢怡蓓，今年50岁，在浙江杭州生活11年了。当同龄人开始规划退休生活时，卢怡蓓却开启了她崭新的人 生。8年前，作为全职妈妈的她第一次到健身房进行力量训练，从此便一发不可收拾地爱上了举铁。在两年时间里，卢怡蓓考取了国家职业健身教练认证， 成为一名健身教练。 在健身教练圈子里，卢怡蓓算得上是一名"大龄"教练。但她并不认为自己"老"，体脂率14.4%、卧推50kg、硬拉90kg，这样的健身成绩单，已经超越了很多 年轻人。卢怡蓓还给自己起了个英文名——Gillian，被大家亲切的称呼"连姐"。24小时，今天的遇见你，一起来认识这位健身大姐卢怡蓓。 清晨五点半，卢怡蓓就起床了。早餐是牛奶、鸡蛋、玉米和面包，利落吃完收拾好，她便静悄悄出了门，早上6点半前她要赶到健身房，准时开启第一节早 课。 今年50岁的卢怡蓓，带的是高强度混合训练课程。来上课的多是有健身基础的老学员。卢怡蓓教得很认真，从动作角度到呼吸节奏，手把手地抠细节。 卢怡蓓细致耐心的教学方式，获得了不少学员的喜欢和信任。她还有个好听的英文名叫Gillian，大家都顺口叫她"连姐"，还有人亲切地喊她"连妈"。 当健身教练已 ...