九狮村酒文化体验馆 & 曲水流觞规划图 唐昌之夜 花田里·悟家训 乡村振兴，文化赋美。一年前，肩负着我省高质量发展建设共同富裕示范区的使命，18位省、市、 区三级文化特派员从各自派出单位下沉临安各村。 他们一心扎根基层，潜心服务群众，努力推动"文化味"与"临安味""乡土味"的融合创新，为"文化 +"积极统筹资源、传播先进思想，为推动优质文化资源直达基层、赋美乡村振兴，各尽其力、各展其 能。 站在文化特派员驻村一年的时间节点上，我们将从"文化+旅游""文化+民生"两个维度，回望文化特 派员在临安的这一年，今天刊登"年鉴"之"文化+旅游"。 "文化+旅游"他们这样干 板桥镇上田村是钱氏后裔的重要聚居点，是传承、弘扬、展示吴越文化的重要人文节点。省级文化 特派员高玉平对照临安区"吴越文化展示年"工作目标，在板桥镇沿上田村、花戏村连片打造"花田里·悟 家训"吴越文化研学项目上献智献策。通过对吴越文化的挖掘活化，塑造IP人物"灯盏太公"，引导学 生、家庭、团队沉浸式研学《钱氏家训》、体悟钱王文化、体验吴越文化风情。该项目自去年9月正式 运营以来，已开展研学活动40余场，接待学生团体20余批次、5000余名，助力乡村运营 ...

在河南安阳，殷墟博物馆凭借厚重的历史底蕴和独特的文化魅力成为暑期研学的热门打卡地，初步统计日均接待量达到5000人 次。展厅内，甲骨、青铜器、玉器等珍贵文物前都挤满了游客。大家沉浸式感受三千年前殷商王朝的厚重文化。 央视网消息：暑期旅游旺季到来，需求升级、供给上新，避暑游、研学游、亲子游等差异化的特色文旅体验带动暑期游升温。 避暑游受青睐 夏季乐享冰雪乐趣 在河北石家庄的这家室内滑雪场，每天早上都有许多滑雪爱好者排队入馆。超3万平方米的场地可容纳1000到1500人，内设 初、中级雪道，最大垂直落差46米，最大坡度13度，滑雪爱好者们可以尽情体验滑雪的乐趣。 博物馆游持续火热 触碰千年文化 亲子游长线游火爆 差异化体验升温 在线旅游平台数据显示，亲子家庭是暑期出游的主力军。以上海为例，酒店预订量同比增长约40%，配备两张床的房型或者主 题亲子房逐渐成为来沪游客的首选。此外，300公里以上的"中长线游"需求增速超15%。丽江、大理、广州、呼伦贝尔等目的地备 受亲子家庭青睐。在江西，孩子们体验滑索、攀爬网等趣味关卡，享受探险的乐趣。 "长线游"火爆，带热以新疆、青海、宁夏为主的大西北热门旅游目的地。在新疆阿勒泰， ...

Core Insights - The summer travel peak season has begun, leading to intense competition among homestay platforms like Muniu, Tujia, and Meituan to capture market share [1][4] - Muniu's report predicts a significant increase in county-level homestay orders, with a year-on-year growth of 76.5% [3] - Overall, the summer season is expected to be one of the busiest in recent years, with various platforms launching diverse promotional activities to attract customers [5][7] Market Trends - There is a notable shift towards smaller cities and counties for travel, with traditional tourist cities still holding a significant market share but experiencing slower growth [3] - User expectations for homestay services are rising, with an increasing demand for unique features and value-added services [3][8] - The overall registration growth of homestay-related businesses has slowed, indicating a more stable market environment [8] Competitive Strategies - Muniu is focusing on diverse themes such as "beach therapy" and "homestay surfing," offering multiple discount coupons to enhance user engagement [6][7] - Tujia has launched family-oriented activities centered around water play, targeting larger group accommodations [6] - Meituan is leveraging its low-cost offerings to attract university students, focusing on group gatherings and events [6][9] Industry Dynamics - The competition among platforms is intensifying, with each trying to establish a unique market position through tailored offerings [8][9] - The platforms are not just selling homestays but are also integrating deeper lifestyle elements into their services [8] - The summer season presents a critical opportunity for platforms and hosts to enhance their market presence and customer loyalty [9]

Group 1 - Yangquan, known as "the first city created by the Communist Party of China," has a rich historical and cultural significance, featuring landmarks such as the majestic Niangzi Pass and the legendary Cangshan Mountain [4][18][25] - The city is home to the only memorial hall dedicated to the Hundred Regiments Offensive, showcasing over 470 images and 200 artifacts related to this significant historical event [21][23] - Yangquan is characterized by its natural beauty, with locations like Cuifeng Mountain boasting over 97% forest coverage, creating a "natural oxygen bar" [28] Group 2 - The city is evolving into a "smart city," leveraging digital technologies to enhance various sectors including energy, manufacturing, agriculture, and urban governance [35] - Yangquan is recognized as the first prefecture-level city in China to fully open up to autonomous driving, with self-driving taxis, buses, and delivery vehicles operating throughout the city [37] - The city has also gained recognition as a hub for science fiction literature, being the birthplace of renowned author Liu Cixin, who wrote the acclaimed "Three-Body Problem" [33]

Core Insights - The extreme high temperatures in China are becoming a new normal, with temperatures exceeding 40°C expected to be more common this summer [2] - The tourism industry, traditionally busy during the summer months, is experiencing a significant decline in visitor numbers due to extreme heat [3][4] - The changing consumer mindset towards leisure and vacation is leading to a shift away from traditional scenic spots to new entertainment options [11][20] Group 1: Impact of Extreme Heat on Tourism - On July 10, the Central Meteorological Observatory issued over 200 high-temperature warnings, indicating that most regions experienced temperatures above 35°C, with many exceeding 37°C [1] - Theme parks and outdoor attractions are seeing a 30% drop in daily visitor numbers due to extreme heat, with many visitors unable to stay for long periods [4][5] - Even in cooler mountainous areas, visitor numbers are down as the distance from urban centers and the extreme heat deter potential tourists [6][7] Group 2: Changing Consumer Preferences - The traditional view of visiting scenic spots for leisure is shifting; families are now prioritizing comfort and convenience over visiting crowded tourist attractions [9][10] - The core purpose of summer travel for families has evolved to simply finding places for children to expend energy while adults relax, rather than visiting traditional scenic spots [19][20] - New leisure and entertainment options are increasingly attracting visitors away from traditional scenic areas, as they offer more appealing experiences during extreme heat [21][22] Group 3: Strategies for Scenic Areas - Scenic area operators are recognizing that extreme heat is not the sole reason for declining visitor numbers; a lack of innovative attractions is a significant factor [28] - Some scenic areas are adapting by extending operating hours into the evening, adding cooling features, and hosting events to attract visitors despite the heat [30][31][32] - Operators are aware of the competitive landscape, with urban commercial complexes increasingly drawing visitors away from traditional scenic spots [23][24]

Group 1 - The Ministry of Culture and Tourism announced the first batch of typical dishonest behaviors in the tourism market, aiming to enhance the integrity level and optimize the tourism consumption environment [4][5][6] - The emergency response for flood control in Yibin, Sichuan, was activated, with over 8,000 people safely relocated due to severe weather conditions [2][3] - Hangzhou Yuanjing International Travel Agency was awarded as one of the "Top 100 Travel Agencies in Zhejiang Province," highlighting its excellence in service and talent [4] Group 2 - The Ministry's announcement includes specific cases of serious dishonest behaviors by various travel agencies, detailing violations such as failure to pay rental fees and unauthorized changes to travel itineraries [5][6] - The report emphasizes the importance of compliance with the "Cultural and Tourism Market Credit Management Regulations" implemented in 2022, which has led to improved market order [4][5] - The recognition of quality travel service providers aims to foster a competitive and trustworthy tourism industry [4][7]

Group 1 - Bali has become the second most densely populated island globally, with approximately 4.2 million residents and over 60,000 daily tourists, leading to an "overloaded" situation [1] - In 2024, Bali is expected to receive around 29 million tourists, including 6.33 million international visitors, which accounts for nearly half of Indonesia's international tourist arrivals, and 22.64 million domestic tourists, marking a 25.3% year-on-year increase [3] - The surge in tourism has resulted in significant challenges for local residents, including rising land prices and increased traffic congestion, making daily life increasingly difficult [3][4] Group 2 - Tourist congestion is particularly evident at popular attractions, with long queues and overcrowding detracting from the overall experience [3] - Traffic congestion has become a major issue, with travel times significantly extended during peak hours, and tourism facilities concentrated in the southern region, leading to imbalances in visitor distribution [4] - The Indonesian government is actively promoting tourism in the western, northern, and eastern parts of the island to alleviate pressure on the southern areas and achieve a more balanced resource allocation [4]

Core Viewpoint - Florence has announced a ban on small shuttle vehicles in the city center to alleviate traffic congestion, particularly in areas rich in historical significance [1][3] Group 1: Regulatory Changes - The new regulations prohibit small motorized shuttle vehicles and other unconventional transport from entering UNESCO World Heritage sites in Florence, especially around the Florence Cathedral and the 14th-century Palazzo Vecchio [1] - Violating vehicles will be impounded and fined under the new tourism regulations enacted by the Tuscany region [1] Group 2: Traffic Management - The traffic supervisor of Florence, Andrea Giorgio, noted that hundreds of shuttle vehicles were causing disorder in the city center, making it difficult to maintain order [3] - Florence will be the first city in Italy to restrict tourist shuttle vehicles from occupying public spaces freely [3] Group 3: Tourism Statistics and Measures - Florence is expected to receive 15 million tourists in 2024, with a projected growth of 7% this year [3] - In response to the surge in tourism, Florence is also enhancing management of short-term rentals to curb excessive price increases and has banned the use of loudspeakers on the streets [3]

位于爱琴海边的土耳其小镇库萨达斯曾是以弗所古城的附属港口。那天，我们先去了以弗所古城。黄昏 时分来到库萨达斯，七弯八拐到达夜宿处。 这座小院有上百年历史，奥斯曼帝国时期曾是个小医院，后来被当作警察局和私人住宅。几十年前，雷 ·吉甫的父亲租用时，这里院落荒芜，杂草丛生，连屋顶都垮了，但这棵桑树仍活着，还有好几只乌 龟。他的父亲仔细重建，硬是将小院盘活做成客栈。31岁时，雷·吉甫子承父业，接管了这里。算起 来，客栈经营已近70年。雷·吉甫读过大学，会英语，通过四通八达的网络将百年桑树客栈推向世界。 庭院门口，一条大黄狗横卧，门楣上方垂挂的三角梅花团锦簇，院中间一棵桑树粗壮，绿叶密集如冠， 枝条上缀满白色桑葚。看到如此情景，在烈日下奔波几个小时的疲惫瞬间抛于院外。我为这院落取名： 百年桑树客栈。 歇脚时，我们说起在以弗所的见闻。3000年沧海桑田，如今古城的骨骼依然坚挺：整座城市由巨大的花 岗岩与灰白光亮的大理石砌筑，虽然只余残垣断壁，但精华尚存——具有古罗马建筑特点的圆柱拱门、 栩栩如生的女神雕塑、壮丽的图书馆、古老的哈德良神庙、宏大的梯式环形剧场……徜徉此地，如同走 在一部久远的历史片中。 休息片刻，我们听到去 ...

中国驻乌兹别克斯坦大使于骏表示，中国和乌兹别克斯坦都是丝绸之路上的文明古国，两国友好交往源 远流长。近年来，两国旅游合作迎来广阔发展机遇，应以旅游合作激发丝路文明新活力，推动资源共 享、优势互补，在文旅交流与经济合作中实现互利共赢，构建更加紧密的区域旅游合作网络，为全球旅 游发展注入新动能。 其间，联合国旅游组织与世界旅游联盟联合发布合作报告《可持续旅游：社区韧性发展新路径》。报告 选取全球典型的社区旅游可持续发展案例，深度剖析社区与旅游的互动关系，为地方社区和旅游业利益 相关方开发有吸引力、有竞争力和可持续的旅游产品等提供借鉴。 世界旅游联盟是由中国发起成立的非政府国际旅游组织，总部位于中国杭州。近年来，联盟以"旅游让 世界和生活更美好"为宗旨，以旅游促进和平、旅游促进发展、旅游促进减贫为使命，在促进全球旅游 合作、加强文明对话方面发挥着积极作用。目前，联盟共有来自45个国家和地区的259个会员。 本报电(雁秋)近日，"世界旅游联盟.丝路对话"在乌兹别克斯坦撒马尔罕举办。本次活动以"丝路传承辉 煌，旅游共绘未来"为主题，由世界旅游联盟、乌兹别克斯坦旅游委员会共同主办，中国文化和旅游部 及乌兹别克斯坦生态、环 ...