Core Insights - The "美IN山东" project aims to empower cultural tourism integration and stimulate the consumer market in Shandong through event-driven economic activities [1][5] - The initiative focuses on three main components: exploring beautiful scenery, unique products, and talented individuals, creating a comprehensive cultural tourism matrix [2][3] Group 1: Project Overview - The project is themed "潮起东方·美IN中国" and is initiated by Shandong Tide Media Technology Co., Ltd. in collaboration with various stakeholders [1] - It aims to transform the local cultural essence into a tourism brand, enhancing visitor retention through innovative digital experiences [2][3] Group 2: Economic Impact - The project is expected to attract millions of offline visitors and achieve billions of online exposures, creating an economic cycle through events and exhibitions [5] - The collaboration between government, enterprises, and media is essential for achieving deep integration of culture, tourism, and consumption [5][6] Group 3: Strategic Partnerships - A strategic cooperation agreement was signed between the "美IN中国" organizing committee and Shandong Seeking Beauty Cultural Media Co., Ltd., marking a significant step in promoting cultural tourism development [6] - The first event, "淄博市直播经济节," is set to launch on May 16, aiming to activate new consumption scenarios in cultural tourism [6][9] Group 4: Future Activities - The project will introduce various activities such as "公益行" and "美景打卡直播季" to continuously energize the event economy and showcase the beauty of Shandong [9] - The initiative aims to contribute to the narrative of sustainable, high-quality development in Shandong [9]

5月5日，成都凤凰山体育公园迎来2025中超联赛第十一轮比赛，热情的成都球迷现场助威。记者 华小峰 摄 4月28日，四川省体育局印发《四川省引进国际重大体育赛事活动激励奖补实施细则》的通知（以下简称通 知），对在2025年1月1日至2025年12月31日期间，引进在川举办纳入名录库的国际重大体育赛事的举办单位，将 按标准给予一次性奖补，最高可达600万元。 足球世界杯预选赛、奥运会预选赛、中国杯国际足球赛，篮球五人制世界杯（含预选赛）、奥运会预选赛、 攀岩世界锦标赛，轮滑世界锦标赛等，可享受一次性最高300万元的奖补。电子竞技全球总决赛需同时满足现场观 赛人数10000人以上且票房收入1000万元以上的条件，可申请最高300万元的奖补。 四川省体育局相关负责人表示，四川各地体育行政部门要积极思考如何以更丰富的形式和内涵，为百姓美好 运动生活增色添彩；把扩大消费摆在优先位置，鼓励和支持各级体育组织和体育企业举办各类观赏性强、参与度 高的赛事活动，促进体育、商务、文旅深度融合发展，将赛事活动带来的"流量"转换为经济的"增量"；将体育赛 事融入百姓的日常生活，将体育赛事从传统场馆拓展到新型消费地，融入公园景区、购物 ...

Core Viewpoint - The Chongqing Tonglianglong Football Team's performance in the 2025 China League One season has generated significant enthusiasm among fans, while the Chongqing Tongliang District Public Security Bureau has played a crucial role in ensuring the safety and security of the events, contributing to the local economy and enhancing the overall experience for attendees [1][3]. Security Measures - The Chongqing Tongliang District Public Security Bureau has implemented a comprehensive security plan tailored to each match's scale and audience size, conducting risk assessments and developing differentiated security work plans and emergency response strategies [3]. - A security command center has been established on-site, integrating video surveillance and real-time monitoring to ensure rapid response to any incidents [3]. - Collaboration with various departments has been emphasized to maximize seating capacity while maintaining safety, thereby supporting the economic development of the events [3]. Event Management - Police and auxiliary officers arrive four hours before each match to conduct thorough inspections of the venue and surrounding areas, ensuring all safety measures are in place [5]. - A multi-layered control system has been created to manage crowd flow effectively, including designated entry points and strict checks on attendees and their belongings [5]. - Continuous monitoring of the event environment is conducted to prevent potential conflicts among fans and ensure a safe viewing experience [5]. Community Engagement - The Chongqing Public Security Bureau has actively engaged with fans, providing assistance and addressing inquiries to enhance their experience [8]. - Special arrangements have been made for individuals with disabilities, ensuring they receive necessary support during the event [8]. Economic Impact - The football matches have not only increased ticket sales but have also positively impacted related sectors such as dining, transportation, and accommodation, thereby stimulating the local night economy [8]. - The Chongqing Public Security Bureau has increased patrols in busy areas post-match to enhance public safety and security [8]. Performance Metrics - The Chongqing Public Security Bureau has successfully completed security tasks for four home matches in the China League One this year, deploying over 4,500 personnel and achieving a goal of "zero errors, zero mistakes, and zero incidents" [8].

刚刚过去的"五一"假期，射箭、攀岩、街舞、围棋、足球等群众体育赛事在广西各地不断上演。透 过精彩赛事，可以看到"跟着赛事去旅行"成为度假新风尚，赛事经济成为拉动城市文旅消费的新引擎。 5月2日下午，2025年广西少年围棋段级位赛暨广西少年围棋精英赛在南宁进行。这是广西围棋界一 年一度的"中考"，1000余名来自全区各地的围棋好苗子参赛，竞争升段名额。每一个小棋手的背后，都 是一整个家庭的托举。来自贵港的家长张志贤说："因为儿子参赛，我们一家六口都来了南宁，比赛结 束以后还要在南宁玩几天，一起去方特东盟神画和青秀山风景区等地。" 一场赛事还可以带动赛场周边商业热起来。在南宁华南城附近进行的这场围棋盛宴，使得周边酒 店、餐馆迎来旺季。离赛场最近的一家品牌连锁酒店早早被预订一空，临近路段的停车场一位难求，多 家餐饮店也出现火爆场景。一些精明的商家还在赛场外设立了流动摊点，为小选手和家长们提供饮料小 食等多种消费服务。 同样的一幕也出现在5月4日的南宁市李宁体育园。2025年广西青少年攀岩冠军赛在这里进行，选手 中有半数以上来自外地。上午的赛事结束后，要到下午5时才重新开战，一方面避开高温，另一方面也 给运动员和家长 ...

Group 1 - The "May Day" holiday saw Xingan League launch 52 cultural and tourism activities, significantly enhancing the holiday experience for visitors [1] - From May 1 to May 5, the total number of tourists received in the league reached 771,700, a year-on-year increase of 38%, with total tourism revenue of 480 million yuan, up 31% [1] - Alshan City promoted its "Warm Alshan" brand with various interactive events, attracting visitors to enjoy the scenic beauty and participate in activities [1] Group 2 - Other counties in Xingan League also experienced a flourishing tourism market, with unique events like immersive folk performances and culinary competitions drawing crowds [2] - The Inner Mongolia National Liberation Memorial Museum organized a series of red-themed educational activities, enhancing visitor engagement and experience [2] - The introduction of the "Wing Explanation" smart guide system provided personalized services to tourists, further enriching their experience [2] Group 3 - The event economy showed promising results, with the Alshan River rafting challenge attracting over a hundred outdoor enthusiasts, boosting local tourism [3] - The "Roaming Xingan Natural Competition" cycling event saw participation from over 200 cycling enthusiasts, promoting eco-tourism [3] - The fourth "Tianjun Cup" archery competition gathered over 400 participants, benefiting local hospitality and dining sectors through increased visitor spending [3]

Group 1 - The core viewpoint of the articles highlights the economic impact of the Yangling Marathon and related events, showcasing a significant increase in local consumption and tourism [1][2][3] - The Yangling Marathon has been held for 11 years, creating a virtuous cycle of "sports attracting consumers—boosting consumption—industry linkage," transitioning from a one-day event to a long-term effect [2] - The Yangling Demonstration Zone has implemented measures to support high-quality development of the exhibition industry, including a one-time subsidy of up to 5 million yuan for agricultural brand exhibitions and international conferences [2][3] Group 2 - During the recent Yangling Marathon, hotel occupancy rates reached 100%, and restaurant sales increased by 50% year-on-year, indicating a strong boost in local hospitality and dining sectors [1] - The "1+N" event mechanism introduced during the marathon included a series of activities such as agricultural product promotion, enhancing the overall experience for participants and visitors [1] - The "old-for-new" campaign has engaged 173 enterprises and 191 stores, covering various sectors, and aims to stimulate local consumption through innovative policies and community support [4][5]

Core Viewpoint - The article discusses the growing significance of sports events in driving urban economic growth and highlights the need for cities to leverage sports events to stimulate consumption and enhance development opportunities [1][2]. Group 1: Economic Impact of Sports Events - Sports events are becoming a crucial part of urban development, serving as a key driver for economic growth and fulfilling the public's demand for a better quality of life [2][3]. - The current structure of China's sports events is suboptimal, with issues such as supply-demand imbalance and low spectator engagement, indicating that the economic potential of sports events has not been fully realized [2][3]. - The hosting of major sports events leads to significant economic benefits, as evidenced by the Chengdu Universiade generating 43.83 billion yuan in related consumption and the Hangzhou Asian Games contributing 48.96 billion yuan [5][6]. Group 2: Infrastructure Development - The "one event, one city" model exemplifies how sports events can enhance urban infrastructure, with examples like the transformation of Shougang Park into a sports consumption space following the Beijing Winter Olympics [3][4]. - Major sports events catalyze rapid urban infrastructure development, which in turn supports the hosting of future events and enhances the city's overall appeal [3][4]. Group 3: Industry Structure Adjustment - The integration of sports events with other industries is essential for fostering new business models and enhancing urban economic structures [4][5]. - Initiatives like the "Follow the Event to Travel" campaign in Hebei Province illustrate how sports events can stimulate tourism and related industries, thereby promoting economic diversification [4][5]. Group 4: Consumer Behavior and Spending - Sports events drive various forms of consumer spending, including ticket purchases, travel expenses, and related retail consumption, which collectively boost local economies [5][6]. - The economic impact of events is amplified during peak seasons, as seen during the Hangzhou Asian Games coinciding with national holidays, leading to increased consumer spending [5][6]. Group 5: Challenges and Considerations - The economic benefits of sports events can lead to displacement effects, where increased spending on events reduces expenditures in other sectors like tourism and dining [8]. - The concentration of sports events in certain cities can create regional disparities, potentially leading to underdevelopment in neighboring areas [8][9]. Group 6: Future Directions - Increasing the number of sports events and optimizing resource allocation are critical for building a robust urban sports event ecosystem [10][11]. - Emphasizing green development in sports event planning can align with broader urban sustainability goals, promoting eco-friendly practices in venue construction and event management [12][13].

Core Insights - Sports events are evolving from mere competitive activities to significant drivers of urban economic growth, with "event venues" becoming "consumption hubs" and "cultural tourism integration" emerging as a new highlight [1] Group 1: Event and Tourism Integration - In Chengdu, a city sports event creatively integrates running, frisbee, and fitness activities with local landmarks, offering participants a travel experience while competing [4] - The event features various themed routes and interactive games, allowing participants to earn vouchers for dining, entertainment, and shopping [4] - The introduction of unique tourism routes and themed dining accommodations during events aims to attract participants' friends and families, enhancing the travel experience [6] Group 2: Economic Impact of Sports Events - The surge in sports events is stimulating public enthusiasm for sports, leading to a continuous rise in the sports consumption market [10] - There is a notable increase in the production and sales of sports and outdoor equipment, driven by heightened consumer demand [10] - Manufacturing facilities in Zhejiang are experiencing increased activity, with a growing demand for personalized and customized outdoor gear [11]

Group 1 - The integration of sports and tourism is becoming a new trend, with cities leveraging sports events to boost cultural and tourism consumption [1] - Chengdu has seen a significant increase in sports consumption as a result of hosting high-level events, with sports consumption's share of urban consumption continuously rising [1][2] - Outdoor activities like hiking, marathons, and climbing are gaining popularity, enhancing visitor experiences and extending their stay, which in turn boosts consumption levels [1] Group 2 - Many cities are focusing on sports event economies as a key strategy to stimulate consumption, but some lack long-term planning, leading to post-event declines [2] - Chengdu's innovative approaches during events, such as themed performances and special menus, have resulted in substantial increases in local consumption, with a 167% rise in restaurant sales [2] - Post-event, venues like Chengdu's Phoenix Mountain Sports Park have transformed into multifunctional spaces, achieving a venue usage rate of 87% and hosting multiple events in a single day [2] Group 3 - Cities are combining event organization with community fitness initiatives, enhancing infrastructure to meet local sports demands and integrating new sports into daily life [3] - The vitality of the sports economy stems from both high-profile events and everyday life, with cities encouraged to promote "sports+" industry integration to sustain economic growth [3]

Core Viewpoint - The upcoming World Games in Chengdu is expected to significantly boost the local economy, particularly in tourism and sports-related sectors, while enhancing the region's cultural and sporting profile [1][2]. Group 1: Economic Impact - The Sichuan government aims to improve sports facilities, with a projected 27% increase in per capita sports area by 2024 compared to 2022 [2]. - The 2023 World University Games in Chengdu generated 12.6 billion yuan in tourism consumption, highlighting the potential economic benefits of hosting large-scale events [2]. - The World Games will attract over 4,000 athletes from more than 100 countries, potentially increasing local economic activity through tourism and related services [2]. Group 2: Tourism Promotion - The Sichuan government promotes the region as a cultural and tourism destination, leveraging its rich historical heritage and modern attractions [3]. - Chengdu is integrating various sectors, including commerce, culture, tourism, and sports, to create diverse consumption scenarios around the World Games [4]. Group 3: Service Enhancements for Visitors - Chengdu is enhancing inbound tourism services, including mobile payment options for international visitors through partnerships with major payment platforms [4][5]. - AI translation services are being implemented in key tourist areas to assist foreign visitors, along with bilingual menus in major restaurants [5]. - The city is expanding its tax refund services for departing tourists, increasing the number of refund stores to 429 [5].