Core Viewpoint - The China Securities Regulatory Commission (CSRC) has released an action plan aimed at promoting the high-quality development of public funds, which includes measures to link management fees to fund performance, addressing long-standing issues in the asset management industry [2][3]. Group 1: Management Fee Structure - The new action plan introduces a floating management fee structure that ties fees to the performance of the funds, ensuring that fund companies must reduce management fees if their performance is significantly below the benchmark [2][3]. - This change aims to align the interests of fund companies, fund managers, and investors more closely, addressing the previous model where management fees were collected regardless of fund performance [2][3]. Group 2: Enhancing Accountability - The action plan increases the proportion of fund managers' investments in their own products and sets stricter lock-up periods, promoting a compensation system linked to fund performance [3][4]. - These measures are designed to enhance the sense of responsibility among fund managers and executives, encouraging them to prioritize investor interests and fund performance [3][4]. Group 3: Addressing Industry Challenges - The action plan proposes specific solutions to improve the scale and stability of equity investments in public funds, including optimizing fund registration processes and promoting innovative fund products [4][5]. - It emphasizes the importance of long-term performance assessments, with a focus on three-year evaluation periods, to encourage value investing and provide stable long-term capital support to the market [4][5]. Group 4: Overall Industry Impact - The series of measures in the action plan aims to enhance the overall service level and competitiveness of the asset management industry, injecting new vitality into the sector [5]. - The ultimate goal is to provide investors with a better investment experience, moving away from the previous "guaranteed income" model that has been criticized for its lack of accountability [5].

21世纪经济报道记者 庞华玮 崔文静 广州，北京报道 公募基金改革方案落地。 5月7日，中国证监会发布《推动公募基金高质量发展行动方案》（以下简称《行动方案》）。 《行动方案》从优化基金运营模式、完善考核评价制度、大力发展权益类基金、守牢风险底线、强化监 管执法、促进高质量发展等六方面提出了 25 条改革措施。 总体来看，《行动方案》回应市场和社会关切，探索建立适合中国国情、市情的公募基金发展新模式， 着力引导行业机构努力实现从"重规模"向"重投资者回报"转型，形成行业高质量发展的"拐点"，加快建 设一流投资机构。 业内认为，《行动方案》从多方面发力，在稳定市场、吸引资金、促进经济结构调整等方面有着积极意 义，有望构建更健康、可持续的市场生态。 五大改革要点 《行动方案》共提出 25条举措，包括五大重点内容： 一、优化主动管理权益类基金收费模式。 《行动方案》显示，对主动管理权益类基金，推行与基金业绩表现挂钩的浮动管理费率收取模式，对于 符合一定持有期要求的投资者，根据其持有期间产品业绩表现适用差异化的管理费率。业绩明显低于比 较基准的，须少收管理费，有力扭转基金公司"旱涝保收"的现象。 值得关注的是，《行动 ...

Core Viewpoint - The China Securities Regulatory Commission (CSRC) has released the "Action Plan for Promoting High-Quality Development of Public Funds," aiming to deepen reforms in the public fund industry, enhance investor service capabilities, and strengthen the binding of interests between the industry and investors [1][9]. Group 1: Reform Measures - The "Action Plan" proposes 25 reform measures across six areas, including optimizing fund operation models and enhancing risk management, to shift the industry focus from "scale" to "investor returns" [2][9]. - A new industry evaluation system centered on fund investment returns will be established, incorporating performance benchmarks and profit margins into the assessment framework [2][4]. Group 2: Performance Benchmarking - The performance benchmark will serve as a "anchor" and "ruler" for fund investments, clarifying investment styles and constraining investment behaviors to prevent significant deviations from product names and positioning [3][4]. - The plan aims to address issues of performance volatility and style drift in actively managed equity funds by reinforcing the constraints of performance benchmarks [3][4]. Group 3: Floating Management Fee Mechanism - The "Action Plan" introduces a floating management fee model linked to fund performance, allowing for differentiated fee rates based on the fund's performance relative to benchmarks [5][6]. - Fund companies will be required to implement this model for 60% of newly registered active equity funds within a year, with a phased approach for larger and smaller institutions [6][9]. Group 4: Compensation and Evaluation - The plan emphasizes the need for fund companies to align the interests of executives and fund managers with those of investors, with performance metrics weighted heavily towards fund investment returns [7][8]. - Fund managers with performance significantly below benchmarks will see a reduction in performance-based compensation, while those exceeding benchmarks may receive increases [7][8]. Group 5: Development of Investment Institutions - The "Action Plan" outlines measures to enhance fund company governance, improve investor service capabilities, and support the coordinated development of equity and fixed-income funds [8]. - It encourages the development of small and medium-sized fund companies through specialized operations and aims to improve the competitive landscape of the industry [8][9].

强化业绩比较基准约束作用 《行动方案》从优化基金运营模式、完善考核评价制度、大力发展权益类基金、守牢风险底线、强化监管执法、促进高质量发展等六方面提出了25条改革措 施，着力引导行业机构努力实现从"重规模"向"重投资者回报"转型，形成行业高质量发展的"拐点"，加快建设一流投资机构。 具体来看，《行动方案》全面建立以基金投资收益为核心的行业考核评价体系，将业绩比较基准对比、基金利润率等直接关乎投资者利益的指标引入考核体 系。 "强化业绩比较基准的约束作用在本次公募基金改革中发挥着较为关键的作用。"业内人士指出，这既关系到新的浮动管理费率产品的整体架构，也关系到基 金公司、高管及基金经理的绩效考核与薪酬激励。 通俗地说，业绩比较基准相当于基金投资的"锚"和"尺"，是基金公司根据产品类型、投资策略等因素选择的参考标准。其中"锚"的作用主要表现为明晰投资风 格、约束投资行为，防止基金产品在投资运作过程中，大幅偏离产品名称和定位；"尺"的作用主要表现为衡量基金是否跑赢市场，并据此对基金公司高管和 基金经理进行考核。从境外成熟市场经验看，业绩比较基准能够在很大程度上确保投资者对自己所投资的产品有一个客观的认识，并对这类产 ...

5月7日，中国证监会印发《推动公募基金高质量发展行动方案》（以下简称《行动方案》），以25条具体举措直 击行业痛点，从收费模式改革、利益绑定机制、投资者服务能力到权益投资规模等多维度发力，旨在构建规范、 透明、开放、有活力的资本市场生态。 证监会主席吴清在国新办新闻发布会上指出，此次改革的核心是 "以投资者为本"，通过优化基金运营模式、完善 考核评价体系、提升权益投资能力等措施，推动行业回归 "受人之托、代人理财" 的本源。 值得关注的是，改革直指行业考核 "指挥棒"，要求提高基金公司高管、基金经理跟投本公司管理产品的比例和锁 定期要求。具体来看，基金公司股东和董事会对公司高管的考核，基金投资收益指标权重不低于50%；对基金经 理的考核，基金产品业绩指标权重不低于80%。对基金投资收益全面实施长周期考核机制，其中三年以上中长期 收益考核权重不低于80%。 此外，《行动方案》督促基金公司建立健全与基金投资收益挂钩的薪酬管理制度，对三年以上产品业绩低于业绩 比较基准超过10个百分点的基金经理，要求其绩效薪酬应当明显下降；对三年以上产品业绩显著超过业绩比较基 准的基金经理，可以合理适度提高其绩效薪酬。 《行动方案》 ...

三、提升行业服务投资者的能力。引导基金公司、基金销售机构围绕投资者最佳 利益，全面优化投资研究、产品设计、风险管理、市场推广等资源配置，践行长期投 资、价值投资、理性投资，努力给投资者带来更优回报。抓紧出台公募基金投资顾问 管理规定，促进基金投顾业务规范发展，为投资者提供适配其特点和需求的组合投资 服务。加快推出机构投资者直销服务平台，便利各类机构投资者参与基金投资。 一、优化主动管理权益类基金收费模式。对主动管理权益类基金，推行与基金业 绩表现挂钩的浮动管理费率收取模式，对于符合一定持有期要求的投资者，根据其持 有期间产品业绩表现适用差异化的管理费率。业绩明显低于比较基准的，须少收管理 费，有力扭转基金公司"旱涝保收"的现象。 二、强化基金公司与投资者的利益绑定。全面建立以基金投资收益为核心的行业 考核评价体系，将业绩比较基准对比、基金利润率等直接关乎投资者利益的指标引入 考核体系，相应降低产品管理规模排名、基金公司收入利润等指标的考核权重。提高 基金公司高管、基金经理跟投本公司管理产品的比例和锁定期要求。督促基金公司建 立健全与基金投资收益挂钩的薪酬管理制度，对产品中长期业绩差的基金经理，要求 其绩效薪酬 ...