冰雪经济
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这个冬天,来北京“玩”雪吧!
Bei Jing Qing Nian Bao· 2025-12-10 12:51
随着2025-2026冰雪季全面开启,北京依托"双奥之城"的独特优势,整合市内、京郊及京津冀区域冰雪 资源,构建起覆盖亲子戏雪、专业滑雪、文旅体融合、赛事体验的多元冰雪旅游产品体系。在市区,便 捷的儿童戏雪场地让冰雪旅游触达更广泛人群;在京郊,持续升级的滑雪设施构建了全龄友好的冰雪旅 游体系;在京津冀,优质服务和精彩绝伦的各类滑雪赛事,让"上冰上雪"成为全民共享的盛宴……这个 冬季,北京全力打造极具吸引力的冬季旅游目的地,推动冰雪经济成为区域高质量发展的新引擎。 全龄参与全时服务 市内冰雪场地焕新升级 北京的冰雪运动热情持续升温,"上冰上雪"已成为市民游客冬日出游的新选择。北京青年报记者发现, 各大公园内亲子戏雪乐园趣味十足,专业标准的室内冰场更是星罗棋布。不仅如此,市内冰雪场地更全 面焕新升级,通过设施迭代、服务优化与业态融合,打破了冰雪运动的时空限制和技能门槛,让孩子、 初学者、专业爱好者等在家门口就能找到适合自己的冰雪打开方式。 周末的温榆河公园东园,阵风呼啸挡不住孩子们的热情。园内的冰雪乐园里,低龄儿童驾驶着迷你坦克 车、挖雪机在雪地上穿梭,稍大一点的孩子在雪道、彩虹道上尽情嬉戏。市民阚女士带着两个孩 ...
我国冰雪旅游市场持续火热
Yang Shi Wang· 2025-12-10 12:25
央视网消息(新闻联播):这个冬天,我国从北到南,冰雪旅游市场持续火热,各地优化产品、升级服务,激发冰雪经济活力。 南方多地也通过打造新场馆、新场景,推动冰雪经济持续升温。深圳前海冰雪世界今年亮相,设有5条专业雪道,涵盖多种雪道类型,并新增雪上卡丁 等14项雪上娱乐项目。同时还开通了香港往返巴士,方便香港市民来滑雪。目前,已接待游客超70万人次。 这些天,河北崇礼8个滑雪场全面开板,累计接待游客近80万人次。当地加大交通保障力度,在周末加开火车班次,开通周边城市机场、火车站直达班 车,方便游客出行。这个冰雪季,首届黑龙江冰雪运动超级联赛开赛,百项省级"冰超"赛事带动市、县上千场活动,既有冰球、滑雪等传统项目,也有雪地 足球、冰上龙舟等休闲活动,让冰雪爱好者充分感受运动魅力。内蒙古推出159项特色冰雪文旅活动、48项文体赛事以及45条冰雪旅游线路。在陈巴尔虎 旗,冰雪那达慕上,搏克等精彩表演引来游客阵阵欢呼。在根河冷极村,雪地里扭秧歌、木屋里剪窗花,特色体验让大家流连忘返。 多地"雪假"实施,冰雪季再添新活力。吉林雪假期间,全省39家滑雪场、滑冰馆为义务教育阶段学生提供每日3小时免费滑雪体验。新疆乌鲁木齐、阿 勒 ...
冰雪经济助推文旅地标“上新” 特色雪趣带火多样消费
Yang Shi Wang· 2025-12-10 07:33
冬季到来,多地冰雪季旅游升温。从中国最北最冷的室外滑雪场运动到全国纬度最低的室内滑冰雪场, 冰雪运动热度不断攀升。黑龙江漠河北极滑雪场是全国位置最北、纬度最高、雪期最长的室外滑雪场之 一。现在,各种有趣的文旅场景正在那里精彩上演。 漠河北极滑雪场2025年首推夜滑模式,游客们在冰雪欢乐中开启漫长的冬夜。漠河北极童话村雪雕园开 园迎客,灯光秀把整个景区装扮得流光溢彩。雪地篝火、烟花表演,让大家仿佛走进了一个童话世界。 在北极村,寒冷能把阳光冰封进肥皂泡泡,大家泼水成冰,把一颗火热的心画在洁净的天空里。在这个 祖国最北的沿江村落核心打卡地北字广场,以"百'北'齐聚"的独特设计让大家漫步其间,沉浸式体验中 感受"找北"的乐趣。 零下三十几度,咬上一口晶亮亮的糖葫芦,品尝冰凉酸爽中的甜蜜。买上一只漠河雪糕,感受一下地道 的东北味道。大家在冰雪世界中感受中国最北城市的文化魅力。 特色冰雪消费场景燃动冰雪经济 在湖北武汉黄陂区,冰雪运动正带动文旅升温。 在深圳,北纬22°的湾区现在也有了乐享冰雪世界的好去处。 "开板"、开滑、开摔、开心!在深圳前海冰雪世界,有最长单道距离463米、最大垂直落差83米,全球 纬度最低的室内 ...
“冰雪游”多点开花 我国万亿冰雪产业点燃冬季消费
Yang Shi Xin Wen· 2025-12-10 07:30
据《中国冰雪产业发展研究报告(2025)》 今年我国冰雪产业规模 将突破万亿元大关 达到10053亿元 "冷资源"正全面释放"热效应" 万亿赛道升温 冰雪经济有多"热"? 雪场规模快速扩张:2018—2024年,全国雪场数量从1133个增至2678个,增幅达136%。 滑雪场辐射效应显著:2024—2025冰雪季,全国滑雪场消费金额达786.13亿元,滑雪场周边两公里内, 消费金额同比增长27.97%,对周边零售、交通、餐饮等行业拉动作用明显。 冰雪运动的版图已不再局限于北方,浙江宁波一座1.75万平方米的滑雪场,每天吸引数百名滑雪爱好 者,其中约70%的客流来自长三角地区。 武汉、广州、成都等城市更将冰雪乐园引入核心商圈,冰滑梯、雪地露营、冰雕观赏……让人们在家门 口尽享冰雪乐趣。 "冰雪游"多点开花 从哈尔滨开往漠河这趟列车将主题装饰、文化讲解,和趣味互动融为一体,让北国风光在旅途中"动"了 起来。新疆喀什更是主打"少雪不寒、民俗浓郁",160+场民俗活动、文化展演,让你从早嗨到晚。 •河北崇礼服务更新 新雪季畅滑进阶 河北崇礼近期将举办8场国际雪联国际级赛事,这也直接带动了区域客流的爆发式增长。各大雪场 ...
冰雪经济助推文旅地标“上新” 特色雪趣让游客留下来、住下来 带火多样消费
Yang Shi Wang· 2025-12-10 07:16
央视网消息:冬季到来,多地冰雪季旅游升温。从中国最北最冷的室外滑雪场运动到全国纬度最低的室内滑冰雪场,冰雪运动热度不断攀升。 黑龙江漠河北极滑雪场是全国位置最北、纬度最高、雪期最长的室外滑雪场之一。现在,各种有趣的文旅场景正在那里精彩上演。 漠河北极滑雪场2025年首推夜滑模式,游客们在冰雪欢乐中开启漫长的冬夜。漠河北极童话村雪雕园开园迎客,灯光秀把整个景区装扮得流光 溢彩。雪地篝火、烟花表演,让大家仿佛走进了一个童话世界。 在湖北武汉黄陂区,冰雪运动正带动文旅升温。 6条专业雪道如银练垂悬,十余种娱雪项目散落其间。在华中地区规模最大的室内滑雪场——甘露山国际滑雪场,"全龄段、全时段、全业 态"的冰雪梦幻空间里,一场冬日派对提前开场,拉开了本地冬季旅游的序幕。 在北极村,寒冷能把阳光冰封进肥皂泡泡,大家泼水成冰,把一颗火热的心画在洁净的天空里。在这个祖国最北的沿江村落核心打卡地北字广 场,以"百'北'齐聚"的独特设计让大家漫步其间,沉浸式体验中感受"找北"的乐趣。 零下三十几度,咬上一口晶亮亮的糖葫芦,品尝冰凉酸爽中的甜蜜。买上一只漠河雪糕,感受一下地道的东北味道。大家在冰雪世界中感受中 国最北城市的文化魅力 ...
“春秋假”后 “雪假”会带来什么?
Xin Hua She· 2025-12-10 06:08
Core Insights - The introduction of "snow holidays" in regions like Jilin and Xinjiang aims to promote winter sports and boost the local ice and snow economy, with students enjoying breaks of five to nine days [1][2][7] - The initiative involves multi-department collaboration to enhance the effectiveness of the holidays, focusing on creating a supportive environment for students and families to engage in winter activities [2][4] Group 1: Policy and Implementation - The "snow holiday" policy is a result of coordinated efforts among various departments, including education, tourism, and sports, to maximize its impact on youth engagement in winter sports [2][3] - Jilin's approach to the "snow holiday" draws from successful experiences in other provinces that have implemented spring and autumn breaks, adapting to local conditions [2][3] Group 2: Economic Impact - The "snow holiday" has significantly increased tourism and participation in winter sports, with platforms like Meituan reporting a 43% increase in searches for "Aletai skiing" [7][8] - During the first days of the "snow holiday," major ski resorts in Jilin received over 50,000 visitors, with some locations seeing visitor numbers double compared to previous periods [7][8] Group 3: Community Engagement - The initiative has fostered a vibrant atmosphere for family outings, with many parents combining their leave with the "snow holiday" to enjoy winter activities with their children [5][6] - Schools are organizing various ice and snow activities, enhancing students' understanding of local culture and history through experiential learning [6][7] Group 4: Future Prospects - Industry experts believe that the "snow holiday" could become a new growth point for the cultural and tourism industry, with significant increases in visitor numbers comparable to peak holiday seasons [8] - The initiative is expected to stimulate diverse market consumption, contributing to the winter economy and creating a ripple effect that benefits local businesses [8]
第一创业晨会纪要-20251210
First Capital Securities· 2025-12-10 05:09
Macro Economic Group - SpaceX is advancing its IPO plan, aiming to raise over $30 billion with a target valuation of approximately $1.5 trillion, potentially listing in mid-2026. This could positively impact the domestic commercial aerospace sector in China, as the valuation surge in the U.S. market often influences local industries and capital markets [3]. Advanced Manufacturing Group - GCL-Poly Energy announced the establishment of a limited partnership with its subsidiaries and China Cinda Asset Management to acquire a 42.5% stake in Xinyuan. The company raised about $700 million from a Middle Eastern sovereign fund to facilitate structural adjustments in polysilicon capacity. This partnership enhances the feasibility of industry consolidation and asset disposal, with early signs of supply-demand improvement indicated by the stabilization of polysilicon prices [7]. Consumer Group - Roborock Technology performed exceptionally during Black Friday, with total sales of 390,000 robotic vacuum cleaners in Europe, a year-on-year increase of 41%, and 210,000 units in North America, up 58%. The company also saw significant growth in floor cleaning machines, with year-on-year increases of 361% in Europe and 257% in North America, indicating strong multi-category synergy and potential profit growth [9]. - Data from Ctrip shows a 70% year-on-year increase in domestic ski and ice scenery ticket bookings from November to February, with overseas bookings rising by 50%. Notably, ski ticket bookings in China surged nearly 120% year-on-year since November, reflecting a growing demand for immersive experiences. Additionally, exports of ice and snow products from Yiwu, Zhejiang, have seen a significant increase, with some manufacturers' orders extending to March next year [9].
年终特别报道|这一年,经济运行总体平稳、稳中有进
Ren Min Ri Bao· 2025-12-10 03:57
Group 1: Economic Development Trends - The year 2025 is significant for China's modernization process, with a focus on high-quality development and achieving major economic and social goals [2] - The Central Economic Work Conference highlighted the importance of developing new economic sectors such as the "first release economy," "ice and snow economy," "silver economy," and promoting healthy platform economy and county economy [3][4] Group 2: First Release Economy - The first release economy is gaining traction, with cities like Beijing, Shanghai, and Chengdu enhancing policy support to attract new brands and stores, becoming a key driver for domestic demand [3][6] - Chengdu has seen the establishment of 631 first stores in the first three quarters of the year, indicating a growing trend of "first release" becoming a lifestyle [8] Group 3: Ice and Snow Economy - The ice and snow economy is evolving from a seasonal focus to a year-round industry, with the market expected to exceed 1 trillion yuan by 2025 [3][9] - Harbin's Ice and Snow World is integrating technology and culture, offering diverse shopping and dining experiences to enhance consumer engagement [11] Group 4: Silver Economy - The silver economy is expanding with new service models for the elderly, including specialized travel services that cater to their needs, reflecting a shift in consumption patterns towards quality and personalization [12][13] - The elderly demographic is becoming a significant force in the tourism market, with over 80% of travelers on specialized trains being aged 60 and above [13] Group 5: Platform Economy - The platform economy is transitioning from a "what to sell" model to a "what is needed" approach, enhancing consumer experience through direct subsidies and one-stop services [14][15] - E-commerce platforms are driving growth in both domestic demand and foreign trade, with significant increases in sales and participation in global promotional events [16] Group 6: County Economy - The county economy is experiencing robust growth, with initiatives like "Hundred Villages, Thousand Stays" promoting eco-tourism and local industries, leading to increased income for local residents [17][18] - The integration of tourism and local agriculture is driving economic development, with significant increases in visitor numbers and revenue [18] Group 7: Marine Economy - The marine economy is focusing on green and low-carbon initiatives, with advancements in shipbuilding technology and sustainable practices [19][21] - The marine engineering sector is seeing growth, with a reported output value of 32.85 billion yuan in the first ten months of the year, reflecting a 16.9% increase [21] Group 8: Bay Area Economy - The Guangdong-Hong Kong-Macao Greater Bay Area is fostering innovation and collaboration, with companies leveraging regional strengths for technological advancements [22][24] - The synergy between Hong Kong's research capabilities and the manufacturing strengths of the Pearl River Delta is facilitating the commercialization of scientific innovations [24]
大看台 | “春秋假”后,“雪假”会带来什么?
Xin Hua Wang· 2025-12-10 03:20
Core Viewpoint - The introduction of "snow holidays" in regions like Jilin and Xinjiang aims to promote winter sports and boost the local ice and snow economy through coordinated efforts from multiple departments [1][4][11]. Group 1: Policy Implementation - The "snow holiday" initiative involves collaboration among various departments such as education, tourism, and sports to create a comprehensive plan that encourages participation in winter sports [1][4]. - Jilin province's "snow holiday" is designed based on successful experiences from other provinces that have implemented spring and autumn breaks, adapting to local conditions [4][11]. - The policy includes incentives like free access for students and discounts for parents, aiming to enhance physical health and foster a love for local winter sports [1][4]. Group 2: Community Engagement - The "snow holiday" has led to increased family participation in winter activities, with many parents taking time off to enjoy the snow with their children [6][11]. - Local communities are actively involved in ensuring safety and enhancing the experience for families during the "snow holiday," including improvements in facilities and services [5][6]. Group 3: Economic Impact - The "snow holiday" has significantly boosted tourism and local economies, with a notable increase in search interest for skiing and related activities [11][13]. - Data shows that ski resorts in Jilin and Xinjiang experienced a substantial rise in visitor numbers, with some locations reporting over 50,000 visitors in just a few days [13][15]. - The initiative is expected to stimulate diverse market consumption, benefiting the winter economy by attracting families and tourists alike [11][15].
“春秋假”后,“雪假”会带来什么?
Xin Hua She· 2025-12-10 02:12
新华社长春12月10日电 题:"春秋假"后,"雪假"会带来什么? 新华社记者段续、孙哲、李典 今年以来,一些地区中小学放春秋假引发了热议。如今,部分省区的中小学生又有了一个新的假期—— 雪假。 2025年12月,在吉林和新疆等地上学的青少年开始放"雪假"。多则八九天,少则五六天的"雪假",让更 多的孩子奔向校园外的广阔天地。从白山松水,到天山南北,一场场冰雪盛宴渐次绽放。 寒假之外,又放"雪假",为何备受关注?出于哪些考虑?又有哪些效应? "组团"送政策:部门联动 精准"投放" 回顾这次吉林、新疆等地的"雪假",最大的特点莫过于联动各方,多部门协同,以系统思维统筹假期安 排,力求让假期充分发挥作用,培育冰雪运动爱好者、参与者,为冰雪经济持续注入新动能。 多部门"组队",一盘棋推进。地处世界冰雪"黄金纬度带"的吉林,由多部门形成合力,让"假"放得更彻 底。当地文旅、教育、人社、体育等部门联合印发工作方案,以"冰雪"为引线,打出"学生免费、家长 优惠、职工调休"的政策组合拳。"让孩子们增强体魄,热爱家乡的冰雪,实现快乐成长。"吉林省文旅 厅厅长孙光芝说。 孙光芝介绍,近年来,广东、浙江、四川、湖北、陕西等地探索性 ...