新华社哈尔滨1月9日电 题："三亿人上冰雪"催生"新蓝海"：中国为世界冰雪产业发展创造新机遇 参观者在2026哈尔滨国际冰雪经济博览会现场观看宣传视频。新华社记者 王松 摄 新华社记者杨思琪、赵国钰、何山 为期3天的哈尔滨国际冰雪经济博览会（简称"冰博会"）日前落下帷幕，吸引了来自20多个国家和地区的约300家知名企业参展。业内人士分 析，展览具有风向标意义，即中国"带动三亿人参与冰雪运动"的成果，正从文旅端"消费热"深度传导至供给端"制造强"。 冰博会现场，在哈尔滨凡奇智能科技有限公司的展位，一副变色滑雪镜吸引不少观众围观、试戴体验。这款滑雪镜即便在低温极端环境下， 镜片依然能瞬时变色。这项创新源于哈尔滨工业大学教授李垚领衔的智能光热调控技术团队，攻克了变色材料在低温下的活性难题，实现了完全 自主知识产权。 "现在的国产装备真是越来越好。"现场一名滑雪发烧友说，这款滑雪镜集成蓝牙技术可连接手机，镜片颜色随阳光强度自动调节，解决了滑 雪者在阳光刺眼与阴影交替间频繁换镜的痛点。 这是1月6日在2026哈尔滨国际冰雪经济博览会展会拍摄的雪镜展品。新华社记者 王松 摄 本届冰博会上，哈尔滨市29家高校及科研院所展示 ...

这一创新产品，源于哈尔滨工业大学教授李垚领衔的智能光热调控技术团队。公司行政总监张强介 绍，这款变色滑雪镜攻克了变色材料在低温下的活性难题，实现了完全自主知识产权，即便在低温极端 环境下，镜片依然能瞬时变色。 "现在的国产装备真是越来越好。"现场一名滑雪发烧友感叹道，这款滑雪镜集成蓝牙技术可连接手 机，镜片颜色随阳光强度自动调节，解决了滑雪者在阳光刺眼与阴影交替间频繁换镜的痛点。 本届冰博会上，哈尔滨市29家高校及科研院所展示了80项冰雪科技转化成果。哈尔滨工程大学校长 殷敬伟介绍，学校研发的极地无人机、极地燃油系统船舶等成果已在冰雪经济中落地，并为本土企业开 发旅游运输专用装备提供支撑。 1月8日，为期3天的首届哈尔滨国际冰雪经济博览会（简称"冰博会"）落下帷幕，吸引了来自20多 个国家和地区的300余家企业参展。 展厅内，一边是冰雪艺术呈现，一边是充满未来感的无人除雪机、碳纤维滑雪板、耐低温固态电 池……业内人士分析，这不仅是一场展览，更是一个风向标：中国"带动三亿人参与冰雪运动"的成果， 正从文旅端"消费热"深度传导至供给端"制造强"。 科技赋能冰雪装备"中国芯" 冰博会现场，哈尔滨凡奇智能科技有限公司 ...

冰天雪地如何变为金山银山？ 每当雪花落下 黑龙江便会给出生动的答案 从国际大赛到国内顶尖选手比拼 从群众活动到意想不到的趣味运动 一个冰雪季举办上千项冰雪活动 范围覆盖全省 这在其他地方也许很难看到 但在以冰雪著称的黑龙江省 却是实打实地办到了 | "冰超"·2026年哈尔滨市第二届"贺岁杯"东北三省室外 冰球挑战赛 | 2025年12月24日 | | --- | --- | | "冰超"·鹤城国际冰球邀请赛 | 2026年1月10日 | | "冰超"·2025/2026赛季中国女子冰球职业联赛 | 2025年11月29日 | | "冰超"·2025年"冰球促健身, 起向未来"群众冰球系 列活动 | 2025-12-15 | | "冰超"·2025/2026赛季中国男子冰球职业联赛 | 2026年1月3日 | | "冰超"·2025年齐齐哈尔市雪合战 | 2025-12-20 | | "冰超"·林海雪原穿越赛 | 2025年12月21日 | | "冰超"·首届镜泊湖冰跑超级联赛 | 2026年1月18日 | | "冰超"·第二届国际冰上篮球邀请赛 | 2026年1月20日 | | "冰超"·首届镜泊湖冬泳超级 ...

新华社哈尔滨1月8日电 题：从冰博会看中国冰雪运动装备的机遇和挑战 展会期间，冰雪欢腾体育装备科技（哈尔滨）有限公司发布了13款新品，吸引众多滑雪爱好者和业内人 士的关注。 "新款雪板应用航空级别碳纤维技术，在强度不变的情况下，让雪板重量变轻，头盔也应用了这一技 术，减轻滑雪者颈部负重，使用体验感更好。"企业产品经理秦文豹表示，近年来，冰雪欢腾通过与哈 尔滨工业大学等单位紧密合作，形成"产-学-研"联合体，为企业发展提供理论与技术支持，打破了技术 壁垒，并与哈尔滨亚冬会组委会签约，成为赛事雪具区域供应商。 冰雪经济蓬勃发展，催生更多本土企业，也让老品牌焕发新活力。 "我们是年轻的品牌，但是借助国产碳纤维材料，以及对市场的看好，我们有很强的发展信心。"黑龙江 碳境复合材料有限公司总经理于新龙介绍。该企业成立于2024年，这次带着碳纤维滑雪板来到冰博会， 受到很多关注。目前企业已建成三条年产一万套滑雪板的生产线，并计划开拓国外市场。 新华社记者王君宝 "这是我们为国家队专门研发的滑雪板，已通过多轮测试，有望在米兰冬奥会上亮相。"指着展台上的一 幅黑色雪板，哈尔滨乾卯雪龙体育用品有限公司总经理李智博对前来洽谈的展商 ...

Core Insights - The 9th Jilin Ice and Snow Industry International Expo showcases a vibrant atmosphere with a blend of traditional culture and modern ice and snow products [1][10] - The event highlights the strategic layout of "One Heart, Two Parks, and Six Venues," featuring various snow sports equipment and innovative products [3][10] Group 1: Exhibition Highlights - The "Learn to Ski in Changchun" themed exhibition area spans 2400 square meters, displaying snow gear and advanced products like snowmobiles and space capsules [3] - The intangible cultural heritage (ICH) exhibition area attracts significant attention, showcasing traditional crafts such as Manchu paper-cutting and regional delicacies [5][10] Group 2: Visitor Experience - Visitors express satisfaction with the opportunity to experience traditional culture and taste diverse regional foods, enhancing their overall experience [7] - Special promotions for ski tickets, including discounts and bundled offers with local attractions, are well-received by attendees [7] Group 3: Product Promotion - The "Changchun Gifts" booth features popular new products, including a ski-themed three-in-one pendant that appeals to younger audiences [9] - The event successfully merges traditional craftsmanship with modern trends, transforming ice and snow resources into consumer hotspots [10]

Group 1: Winter Sports Safety Guidelines - The article emphasizes the importance of preparation and knowledge for safely enjoying winter sports like skiing and winter swimming [2][3][4] - For skiing, it is recommended to choose appropriate equipment, such as skis that are 10-15 cm shorter than the skier's height, and to wear essential protective gear including helmets and goggles [3] - New skiers should start on gentle slopes and learn to control speed and direction before attempting more advanced trails, maintaining a proper posture while skiing [3][6] Group 2: Winter Swimming Precautions - Winter swimming can effectively enhance cardiovascular health and immune function, but it is not suitable for everyone; health screenings are advised before participation [4][5] - Swimmers should gradually acclimate to cold water temperatures and limit their time in water below 14 degrees Celsius to 14 minutes, reducing time as temperature decreases [5] - Post-swimming, it is crucial to dry off in a specific order and consume warm drinks to help restore body temperature [5] Group 3: Outdoor Hiking Recommendations - For winter hiking, a layered clothing approach is recommended, with moisture-wicking base layers and insulated middle layers to retain heat [6] - Proper footwear with good traction is essential, and hikers should consider using ice grips and trekking poles for stability [6][7] - High-calorie foods and hot drinks are advised for energy, and carrying emergency gear such as thermal blankets and GPS devices is recommended [6][7] Group 4: Snow Blindness Awareness - Snow blindness, caused by UV exposure in snowy environments, can lead to temporary eye inflammation and requires preventive measures such as wearing UV-protective goggles [7] - Symptoms include tearing, redness, and pain in both eyes, and treatment involves resting the eyes and using antibiotic eye drops if necessary [7]

Group 1: Winter Sports Safety and Preparation - The article emphasizes the importance of preparation and knowledge for safely enjoying winter sports like skiing and winter swimming [2][3][4] - Skiing should start with mastering basic skills on gentle slopes before progressing to more challenging terrains, with a focus on maintaining proper posture and safety distance from other skiers [3][6] - For winter swimming, a systematic health check is recommended before participation, and gradual acclimatization to cold water is crucial to avoid cold shock [4][6] Group 2: Equipment and Clothing Recommendations - Ski equipment should prioritize practicality and suitability, with specific recommendations for ski length and protective gear such as helmets and goggles [3] - For winter hiking, a layered clothing approach is advised, including moisture-wicking base layers, insulating mid-layers, and waterproof outer layers, along with protective accessories for the head, hands, and feet [6][7] - Emergency gear such as survival blankets, heat packs, and waterproof GPS devices are suggested for outdoor activities [7] Group 3: Techniques and Nutrition - Proper techniques for walking on snow and ice are highlighted, including specific foot placements and movements to maintain balance and prevent falls [6] - Nutrition during winter activities should focus on high-calorie foods and warm beverages, with suggestions for cooking in the field if conditions allow [6] Group 4: Eye Protection and Treatment - Snow blindness, caused by UV exposure in snowy environments, is discussed, with symptoms and prevention methods outlined, including the use of UV-protective goggles [8] - Treatment recommendations for snow blindness include resting, avoiding eye rubbing, and using antibiotic eye drops if necessary [8]

Core Insights - The domestic snow equipment market is experiencing explosive growth due to high cost-performance ratios, differentiated designs, and the integration of national trends, leading to increased order volumes [1][2][4] - Domestic brands are making technological breakthroughs, such as incorporating carbon fiber materials to enhance performance and adding glow-in-the-dark features to meet personalized demands, resulting in supply shortages for popular models [1][4] Group 1: Consumer Preferences - Consumers are favoring domestic snow gear for its high cost-performance ratio, with products like a snow helmet priced at 166 yuan being significantly cheaper than international brands [2] - The brand "Cosone" is gaining popularity for its customized snow equipment and local innovative designs, appealing to snow sports enthusiasts [2][3] Group 2: Market Trends - Domestic snow gear is transitioning from a "substitute choice" to a "preferred option" among consumers, as evidenced by positive feedback in both online and offline sales channels [3][4] - Offline stores are witnessing a surge in sales, with many consumers making purchases after trying products in-store, highlighting the quality and performance of domestic brands compared to imported ones [3]

Group 1: Market Trends - The domestic ski equipment market is experiencing growth as ski resorts open for the season, with a notable increase in consumer interest in domestic brands due to their differentiated designs and high cost-performance ratio [1] - Sales of ski clothing have seen a year-on-year increase of over 50%, while ski equipment sales have grown by over 30%, with some domestic brands reporting a 60% increase in ski clothing sales and a 100% increase in sales of helmets and protective gear [1] Group 2: Production and Supply Chain - In Ningbo, ski equipment companies are experiencing a boom in production and sales, with factories reporting a monthly shipment volume of over 3,000 units, a two to three-fold increase compared to the previous year [4] - A ski board production company in Suzhou has achieved a production volume of 110,000 units this year, with most products being exported to Europe, and orders extending into July of the following year [7] Group 3: Technological Innovation - Domestic ski brands are focusing on technological innovation and quality upgrades, with new products featuring enhanced materials like carbon fiber for improved elasticity and durability, as well as personalized features such as glow-in-the-dark capabilities [6] - Companies are leveraging mature domestic supply chains to promote product customization and expand their offerings, while also enhancing their online and offline channel strategies [6] Group 4: Export Growth - The demand for Chinese-made outdoor products is increasing overseas, with Suzhou companies busy fulfilling export orders for ski equipment and outdoor clothing materials [7] - In Kunshan, the export value of ski board products reached over 37 million yuan from January to October, marking a nearly 5% year-on-year increase, primarily to Europe and North America [9]

Core Viewpoint - The 2025-2026 snow season has begun, with ski resorts opening across various regions, including Xinjiang and Jilin, where students are enjoying "snow holidays" and starting their skiing journeys [1] Safety Guidelines - Before hitting the slopes, individuals should assess their health status, avoiding skiing if they have certain medical conditions or have consumed alcohol or medication that may impair their ability [3] - It is essential to learn safety protocols for winter sports, purchase accident insurance, and familiarize oneself with the ski resort layout and trail difficulty levels [3] - A warm-up of 5-15 minutes is recommended before skiing to prevent injuries due to cold muscles and joints [3] Protective Gear - Helmets are crucial for safety, and should fit securely without wobbling [5] - Protective gear such as knee, elbow, and hip pads can reduce injury risk during falls, especially for beginners [5] - Ski goggles should provide good visibility and protection against snow blindness, wind, and UV rays [5] - Wearing waterproof and breathable ski clothing, along with warm gloves, is necessary to prevent frostbite [5] Equipment Selection - Beginners should opt for double skis for better balance, with ski length being 10-15 cm shorter than their height for easier control [7] - Ski boots must fit well, ensuring the toes touch the front without being cramped, and the heel should not move [7] - New skiers should avoid using ski pole straps to prevent injury during falls [7] Dressing Appropriately - The "onion method" for dressing is recommended: wear moisture-wicking base layers, fleece or thin down mid-layers, and waterproof outer layers, preferably in bright colors for visibility [8] Skiing Rules - Skiers should choose trails that match their skill level and remain vigilant to avoid collisions [10] - Beginners should ski slowly along the edges of the ice rink and avoid skiing against the flow [10] - It is important to yield to skiers ahead and maintain a safe distance when overtaking [10] - Avoid stopping in the middle of trails or at turns, and do not ski in closed areas [10] Emergency Procedures - In case of a fall, skiers should adopt protective positions to minimize injury risk, such as crossing arms when falling backward [12] - If injuries occur, do not move if severe pain is present; instead, call for help [14] - To prevent hypothermia, seek shelter from the wind and change out of wet clothing [14] Post-Ski Recovery - After skiing, heat therapy and stretching exercises can alleviate muscle soreness [15][16] - Nutritional recovery should include high-quality carbohydrates and proteins within two hours post-exercise [16] - Maintaining hydration and ensuring adequate rest are crucial for recovery [17][18]