Core Insights - Beijing Urban Library has won three international awards, including the Vega Digital Awards, A'Design Award, and iF Design Award, bringing its total to seven international honors [1][8] - The library's Metaverse Experience Hall utilizes advanced technologies such as AI, deep learning, and VR/AR to create immersive reading and learning environments [1][2] - The library's data visualization system integrates digital twin technology and real-time rendering to transform physical spaces into immersive 3D digital environments [2] Group 1: Awards and Recognition - The Metaverse Experience Hall won the Best Interactive Gold Award at the 2025 Vega Digital Awards, while the data visualization system received the Platinum Award at the 2024-2025 A'Design Award [1] - The library has also been recognized with the 2024 IFLA Public Library Award and the 2024 DFA Design for Asia Awards [8] - It was selected as the "Most Anticipated Public Library" by TIME magazine in 2025, marking it as the first cultural landmark in Beijing to receive this honor [8] Group 2: Technological Innovations - The Metaverse Experience Hall allows users to create personalized virtual avatars and interact with others, breaking down barriers between online and offline experiences [1] - The data visualization system features an 18-meter wide and 3-meter high interactive screen, enabling comprehensive management and immersive navigation [2] - The library's "Reading Garden" for children promotes lifelong reading through an interactive digital garden concept, which won the second prize at the 2025 IFLA PressReader International Marketing Award [5][7] Group 3: Cultural Initiatives - The "Printmaking Axis" exhibition, which won the iF Design Award, showcases the historical significance of Beijing's central axis through printmaking [2][5] - The library has hosted over 5,000 cultural events, with more than 26.57 million participants both online and offline, and a total of 4.79 million visitors [8]

Group 1 - The immersive viewing space created by Nanjing Lopu at the Shenzhen Cultural Expo features the world's first 20-meter 4K transparent sound LED movie screen, which has been under development for two years and is set to revolutionize the viewing experience through dual breakthroughs in sound and image technology [1][2] - Since its launch in 2024, the transparent sound LED movie screen has gained significant attention, with an average of one screen being deployed globally each month [1] - The showcased screen at the expo represents only 2.6% of the total display area, yet it delivers a remarkable sensory impact [1] Group 2 - Nanjing Lopu's chief scientist announced the release of the first domestically developed technology for commercial cinemas, "LEDMAX IAB immersive sound," which meets international standards and signifies a breakthrough in cinema acoustic experiences [2] - The successful implementation of this technology marks the completion of Lopu's "visual + auditory" dual-engine technology layout, with plans to further promote IAB immersive audio technology in various settings [2] - The company aims to inject new vitality into the cultural industry through technological innovation, with plans to reshape the global cinema industry chain by exporting its patented transparent sound LED movie screen [2]

Core Viewpoint - The launch of the Lantu FREE+ is aimed at establishing it as a second best-selling model for Lantu, with significant upgrades in its "Xiaoyao Cabin 2.0" and advanced technology integration [1][6]. Group 1: Product Features - The Lantu FREE+ features a "floating island" visual style and immersive five-sense experience design, with a spacious interior measuring 3.3 meters in length and nearly 1.5 meters in width, achieving a remarkable space utilization rate of 81.5% [3][4]. - The vehicle offers a large storage capacity, accommodating six 24-inch suitcases and six backpacks even when fully loaded with five passengers, along with a total of 33 storage spaces [3][4]. Group 2: Comfort and Technology - The "Xiaoyao Cabin" emphasizes an immersive experience with 95% of the interior covered in soft materials, advanced seating options, and a high-end sound system featuring 22 audio points and Dolby 7.1.4 surround sound [4][5]. - The Lantu FREE+ is the first model to feature Huawei's HarmonySpace 5, which includes advanced voice interaction capabilities and seamless integration with mobile applications, enhancing the overall smart experience [5][6]. Group 3: Market Positioning - Lantu believes that the upgrades make the FREE+ highly competitive in the 300,000 RMB electric SUV market, aiming to break into the top three in sales [6]. - Current market leaders include Tesla Model Y, Li Auto L6, and Li Auto L7, with April sales figures of nearly 20,000, 16,700, and over 8,000 units respectively, indicating that the FREE+ needs to achieve monthly sales of over 8,000 units to enter the top three [7].

画面模糊、设备笨重、体验感差……从业者的一句吐槽，道出了VR行业多年的尴尬境地。长期以来， VR设备陷入"专业用户看不上，普通用户不愿买"的尴尬处境。行业又陷入"没有用户就不敢投入内容， 没有内容更难吸引用户"的恶性循环。 随着90后、95后、00后逐渐成为消费主力，市场正在发生微妙变化。这些新代际用户不仅看重性价比， 更追求能够彰显自我价值的体验式消费。 "VR的出路不在硬件，而在内容。"在近日于深圳举行的哪吒IP主题融合5D全息技术与VR大空间交互的 创新文旅项目《哪吒5D VR》发布会上，天津芒狗动画科技有限公司董事长金岗指出。 随着90后、95后、00后逐渐成为消费主力，市场对体验式消费的需求日益增长。基于"能共情、可沉 浸、有互动"的内容，进而打造"可穿越的文化剧场"，能为用户提供沉浸式的文化体验。业内认为，VR 行业能借此东风，由文化剧场探索出一条突围新径。存增长瓶颈，传统VR寻突破口 "戴上VR眼镜，第一感觉是暗，第二感觉是模糊，第三是设备笨重——还拖着一根线。"一位从业者的 吐槽，道出了VR行业多年的尴尬。 这个曾被寄予厚望、被视为"元宇宙入口"的技术，在经历初期狂热后正面临现实考验。 在业内 ...

Core Points - The first Shanghai Fan Festival will create an immersive movie carnival for fans, themed "Movie City, You Are the Star" [1] - The festival aims to integrate professional and public engagement, enhancing the movie culture matrix in Shanghai [1] Group 1: Event Overview - The festival will feature a main movie carnival, two classic film screening units, and three "Movie Walk" routes [2] - The main carnival will take place from June 12 to 15, transforming the Shanghai Dazhong into a movie paradise with four themed sections: Fan Night, Fan Show, Fan Feast, and Fan Star [2] - Activities include classic movie reenactments, musical performances, and themed food offerings [2] Group 2: Fan Engagement - A special "Fan Star" selection will be held, utilizing a mini-program for immersive exploration of Shanghai's movie stories [3] - The selection process includes online challenges and on-site quizzes, aiming to identify 100 fans for a final competition [3] - Winners will receive exclusive benefits, including special seating at film festivals and observation qualifications for the Shanghai International Film Festival [3] Group 3: Cultural and Economic Impact - The festival will feature classic film exhibitions, including a 4K restoration of Hong Kong classics and a "Shanghai Classics" exhibition [4] - The event aims to attract a wide audience, with over 40 film screenings planned, including free outdoor showings [4] - The integration of film culture into urban exploration through the "Movie Walk" routes will enhance community engagement and cultural appreciation [5]

近年来，周边文创的热度持续攀升，各类文创产品凭借独特的文化符号吸引了消费者的目光。不 过，周边文创产业在快速发展的同时也存在一些痛点，影响着大众的消费体验。 杨欣怡认为，周边文创的设计者要多关注自己独特的IP，可以以系列化的模式推出产品。"像故宫 的文创，会依托某个文物开发出一系列产品。"杨欣怡还提到，现在很多周边文创都是盖纪念章、卖明 信片，"过于形式化，没什么意思"，她希望加入一些定制化的内容。"如果我能在某个特定时间收到以 自己名义寄来的明信片，或能寄给别人，就更有趣了。" 日前，中国青年报社社会调查中心联合问卷网（wenjuan.com），对1337名青年进行的一项调查显 示，质量参差不齐、同质化严重、文化内涵挖掘不足是受访者认为当前周边文创最需要改进的3个方 面。提升大众的周边文创消费体验，59.3%的受访青年期待搭建线上线下联动的"沉浸式"体验场景。 此外，杨欣怡希望周边文创产品有价格分层。"在合理的前提下，如果能开发出不同价位、面向不 同人群的产品，应该也很不错。" 26岁的互联网公司员工杨欣怡感觉，现在周边文创产品同质化比较严重。"不管到哪儿，卖的周边 文创大抵都是笔记本、冰箱贴、水杯、丝巾这 ...

Group 1 - The cultural industry investment promotion conference achieved a record total transaction amount with 41 signed projects and 35 promoted projects from 24 government delegations and enterprises [1] - A selection of high-quality cultural projects with deep cultural connotations and innovative business models was made from over 4,000 projects nationwide for the roadshow [1] - Significant partnerships were formed, including a 32 million yuan agreement between Henan Guomai Cultural Industry Park and BYD, and a 500 million yuan agreement for the construction of the Urumqi Ice and Snow World project [1] Group 2 - The Kashmir textile brand, Jinxiu Kashmir, reported a significant increase in sales during the cultural expo, receiving bulk orders from Afghan buyers for carpets [2] - The coffee brand Kafa Future, which entered the cultural industry exhibition, has achieved over 10,000 smart coffee machines deployed nationwide within a year, with over 60% in the Shenzhen market [2] Group 3 - The film technology sector is seeing rapid development with multiple projects signed, including collaborations on AI script creation and immersive viewing experiences [3] - The design and creative ecosystem is expanding, with companies like New Hui Bio and Bamboo Cloud Technology collaborating on cultural IP incubation and commercial space upgrades [3] - The "Gankeng New Town Karu Ice and Snow World" project aims to create the largest indoor ice and snow complex in eastern Shenzhen, integrating VR skiing and holographic shows [3]

Core Insights - Huawei's flagship store in Wangfujing, Beijing, has been newly renovated to enhance consumer experience, focusing on comfort and immersive interaction [1][6] - The store aims to create a warm and culturally rich environment, appealing particularly to young, pioneering users [1][15] Store Renovation and Experience - The flagship store features a comprehensive upgrade, improving the shopping experience through better environment, personalized service, and efficiency [6] - The design balances art and technology, adhering to principles of purity, simplicity, and high-end aesthetics [6][9] - New spatial layouts include independent vehicle display areas and private consultation spaces, catering to personalized service needs [8] Service and Amenities - The store provides a comfortable atmosphere with features like long light films for soft lighting and a humidity control system for optimal indoor conditions [9] - Staff exhibit high professionalism and warmth, focusing on understanding consumer needs rather than aggressive sales tactics [9] - Complimentary services such as phone film application and on-site coffee tasting enhance the consumer experience [9] Community Engagement and Brand Experience - Huawei Academy hosts events discussing the integration of technology and lifestyle, featuring insights from experts on product design and imaging capabilities [11][13] - The store serves as a "city living room," a third space for community engagement, with plans to host themed workshops on various topics [16]

Core Insights - The unexpected tourism success of Xuzhou during the May Day holiday, surpassing traditional tourist cities like Suzhou and Hangzhou, is attributed to its "free strategy" which attracted 5.29 million visitors on the first day [1][15] Group 1: Free Strategy - Xuzhou's decision to waive entrance fees for major attractions like the 5A-rated Yunlong Lake and 4A-rated Han Culture Scenic Area is a rare move that significantly increased visitor numbers [2][4] - The strategy led to increased spending in the local economy, with local restaurants reporting a surge in sales, indicating that the loss of ticket revenue was offset by higher overall visitor spending [4] Group 2: Culinary Appeal - Xuzhou set a Guinness World Record with 319 types of barbecue ingredients, enhancing its reputation as a culinary destination [5] - Local vendors capitalized on the influx of tourists by introducing innovative food offerings, such as "barbecue blind boxes," which became popular on social media [7] Group 3: Cultural Engagement - The city effectively utilized its rich cultural heritage, transforming historical narratives into engaging experiences for visitors, such as immersive activities related to Han culture [8] - The success of cultural storytelling was evident in the popularity of live broadcasts showcasing Xuzhou's historical sites, which generated significant interest among potential visitors [8] Group 4: Infrastructure and Services - Xuzhou's tourism infrastructure, including free shuttle services and well-equipped facilities, contributed to a positive visitor experience, contrasting with other cities that lacked such amenities [10][12] - The city quickly addressed capacity issues following the surge in visitors, demonstrating effective management and responsiveness to tourist needs [14] Group 5: Future Prospects - Xuzhou's innovative approach to tourism, including plans for night tours and collaborations with creative teams for events, suggests a commitment to sustaining its newfound popularity [15]

Core Insights - The report highlights the revitalization of historical cultural streets in non-first-tier cities, driven by cultural tourism IP empowerment, the activation of ancient buildings, and immersive consumption scenarios [1][2] Group 1: Popularity of Historical Streets - Harbin's Central Avenue, a historical street dating back to 1898, attracted 1.025 million visitors during the 2025 May Day holiday, showcasing its significance as a cultural landmark and the first pedestrian street in China [1] - The Dazhong Guangfu Corner area in Datong has gained attention due to the success of the game "Black Myth: Wukong," blending rich historical architecture with modern cultural elements, attracting diverse visitors [2] - Nanning's "Three Streets and Two Alleys" demonstrates the effectiveness of protective development, with historical buildings from the late Qing Dynasty to early Republic of China being revitalized, enhancing the area's cultural appeal [2]