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驭风而行,湖山之间见未来——打造文化与旅游协奏共鸣的“杭州样本”
Hang Zhou Ri Bao· 2025-06-06 02:43
Group 1 - The core idea emphasizes the integration of culture, tourism, sports, technology, and ecology in Hangzhou, enhancing its identity as a world-class historical and cultural city and international tourist destination [2][4] - Hangzhou's cultural tourism industry is advancing towards high-quality development, focusing on enhancing cultural soft power and creating a tourism spatial structure of "one core, three belts, and three poles" [4][11] - The city has successfully implemented innovative tourism reforms, such as the free opening of West Lake, which has redefined the relationship between residents and tourists, paving the way for deeper cultural and tourism integration [3][4] Group 2 - In 2024, Hangzhou is expected to receive 240 million tourists, a 7.5% increase year-on-year, generating a total tourism revenue of 345.03 billion yuan, with inbound overnight tourists increasing by 107.8% [5] - The "CityWalk" initiative is transforming urban tourism by combining academic research with local history, creating over 50 unique walking routes that highlight the city's cultural heritage [6][7] - The "concert economy" in Hangzhou is booming, with 154 concerts and music festivals planned for 2024, generating over 2 billion yuan in ticket sales, marking a 400% increase [9][10] Group 3 - The integration of concerts and local tourism experiences is being promoted through initiatives like the "concert + performance" super linkage plan, which offers discounts on local attractions for concert-goers [10][11] - Hangzhou's cultural tourism policies are evolving to promote a model where large events like concerts and sports become new cultural symbols, enhancing the city's appeal to tourists [11]
为追星女孩保驾护航,能做成一门赚钱的生意吗?
3 6 Ke· 2025-06-03 12:09
最近一个爱追星的朋友兴致冲冲的发了一张产品图给我,惊讶现在旅行社也太会玩了,都开始拿难抢的演唱会门票做噱头来出线路产品。 图上演唱会信息是7月在韩国首尔举办的"BLACKPINK 2025世界巡演",产品特色主打演唱会+沉浸式追星。除看演唱会之外,推荐的景点基本也 都跟明星相关,以"打卡爱豆CityWalk一日游"为主题串联了许多首尔网红景点和商圈。 1 从定价看,这款产品人均8980元人民币,主要覆盖往返大交通,酒店、往返接送机+演唱会当天用车这些基础服务费用,再加上演唱会门票成 本。(公开可查BLACKPINK首尔站演唱会门票官方最高价格在1500元人民币左右) 而同时间段北京至首尔单纯机+酒三晚四天自由行产品价格两人出行基本在7000元左右,首尔市区或者周边一日包车8小时价格2000元左右,当地 包车接送机单程价格在900元左右,整体花费大约在11000元。 | 套餐费 (?) | ¥ 7658.67 | | --- | --- | | 如您预订了机票,价格中已含民航发展基金、燃油费及税费 | | | 成人 | ¥ 3829.34 | | | ×2人 | | 可选产品 | ¥ 3752 | | 【用车】 ...
提振消费进行时丨前五月南宁演唱会拉动经济增长超16亿元
Guang Xi Ri Bao· 2025-05-31 02:11
此外,南宁演唱会突出在地文化,如刀郎演唱会上刀郎献唱广西民歌、伴唱身着民族服装,嘉年华 活动设置漂流夜市,涵盖规上旅行社、限上餐饮、星级宾馆、A级旅游景区、特色文创、非遗美食等商 家,向全国歌迷展示南宁本地特色文化,打造全方位、多层次的文化体验空间。与此同时,南宁演唱会 着重提升歌迷互动体验,活动现场免费发放包含广西本土特色商品、手绘南宁地图、美食兑换券等物品 在内的南宁文旅宠粉大礼包,设置南宁文旅老友南宁音乐季打卡点,并开设5个群众舞台、3个老友互动 现场,为未能买到演唱会门票的各地歌迷提供展示平台和沉浸式的互动体验,实现城市与粉丝之间 的"双向奔赴"。(沈程) 5月24日至25日,刀郎演唱会在南宁火热上演,吸引了全国各地歌迷观众约4.76万人次,拉动经济 增长近1亿元。5月27日,记者从南宁市文化广电和旅游局获悉,今年1至5月,南宁共举办8场5000人以 上大型演唱会,接待观众约24.05万人次,拉动经济增长约16.43亿元。 据了解,今年以来,南宁市通过一系列创新举措和精细化服务管理,推动演唱会经济蓬勃发展,实 现"以文促旅、以旅兴商、以商带体"的良性循环。为塑造南宁市演唱会友好城市形象,该市深度创新活 ...
110万人次“鸟巢”观演!大型演唱会点燃京城文旅消费热潮
Core Insights - The article highlights the significant impact of concert events at the "Bird's Nest" stadium, attracting over 1.1 million attendees in 2023 and boosting surrounding commercial consumption by 30% [1][7][12] Concert Attendance and Economic Impact - From May 23 to 25, 2023, the Phoenix Legend held three concerts at the "Bird's Nest," drawing over 190,000 attendees [1] - Since the beginning of the year, major artists like Wang Sulong, A-Mei, and Zhang Jie have performed, contributing to a total attendance of nearly 1.1 million [7][9] - The concert economy has led to a 30% increase in commercial consumption around the venue [1][12] Venue and Surrounding Commercial Activities - The "Bird's Nest," as a unique dual Olympic venue, integrates concert events with commercial activities, showcasing sustainable use of Olympic heritage [1][13] - Surrounding areas have seen the establishment of various commercial entities, including international product experience centers and food markets, enhancing the overall visitor experience [9][11] - The opening of Beijing Aoyuan City Street has attracted over 50,000 visitors since its launch, featuring over 40 cultural and dining shops [11] Future Projections and Trends - The concert market in Beijing is thriving, with projections for 2024 to host 39 concerts with over 2.16 million attendees, and 2025 expected to exceed 50 concerts with an estimated 2.8 million attendees [15][16] - The concert ticket sales in 2024 are projected to surpass 26 billion yuan, marking a 78.1% increase year-on-year, indicating a growing trend in the live performance sector [15][16]
鸟巢放歌引爆双奥场馆新热潮
Core Insights - The Phoenix Legend concert series at the Bird's Nest attracted nearly 190,000 attendees over three days, contributing to a significant increase in surrounding commercial activity [1][4] - The Bird's Nest has hosted multiple concerts this year, with a total audience nearing 1.1 million, leading to a 30% growth in local consumption [1][4] - The concert economy is revitalizing local businesses, with food and retail sectors experiencing notable growth due to increased foot traffic from concert-goers [3][4] Group 1 - The Bird's Nest is set to host over 50 concerts in 2025, with expected attendance reaching 2.8 million, showcasing its role as a major venue for large-scale events [5] - The venue's integration with the concert economy demonstrates sustainable use of Olympic heritage, enhancing commercial and cultural tourism [5] - The surrounding areas, including the Olympic Center and various food markets, are benefiting from the influx of visitors, with some businesses reporting a nearly 30% increase in revenue [4][5] Group 2 - The concert market has seen a significant rise in popularity, with major artists like Wang Sulong and Zhang Jie performing at the Bird's Nest, indicating a strong demand for live entertainment [2][5] - The establishment of themed markets and food courts around the venue has created a vibrant atmosphere, attracting both concert attendees and tourists [3][4] - The Bird's Nest's status as a dual Olympic venue enhances its appeal, driving further investment and interest in hosting large-scale events [5]
建设“国际演艺之都”:海口的演唱会经济账
Core Insights - The concert economy is emerging as a new catalyst for urban cultural tourism, with Haikou positioning itself as a destination for various concerts and music festivals, attracting fans nationwide [1][3][9] Group 1: Concert Impact on Tourism - Haikou has seen a surge in hotel bookings during the May Day holiday, ranking first among major tourist cities due to the popularity of concerts like the Times Youth League and Dao Lang [1][3] - The Times Youth League concert attracted 115,400 attendees, generating a total expenditure of 655 million yuan, with 95% of attendees coming from outside the island [3][4] - Concerts contribute significantly to local tourism revenue, with the ticket sales generating a multiplier effect of 1:4.8 on surrounding consumption [3][4] Group 2: Economic Contributions - The 2023 Jay Chou concert attracted 154,600 attendees, resulting in a tourism revenue of 976 million yuan, including 134 million yuan from accommodation and 72 million yuan from dining [2][4] - The Kanye West listening session in 2024 drew 80,000 attendees, contributing 730 million yuan to tourism, with 96.5% of ticket buyers from outside the island [4][6] Group 3: City Collaboration and Services - Haikou's government and local businesses have implemented a "fan-friendly" initiative to enhance the concert experience, including free public transport and special services for arriving fans [5][6] - The city has established service stations at the airport for concertgoers and organized free music events for fans unable to secure concert tickets [5][6] Group 4: Policy Support and Development - The Hainan provincial government has launched a three-year action plan to support Haikou in becoming an "International Performing Arts Capital," emphasizing the development of the cultural tourism industry [6][8] - Haikou benefits from favorable policies, such as tax exemptions on imported entertainment equipment and a visa-free entry policy for citizens from 59 countries, facilitating international tourism [7][8] Group 5: Long-term Cultural Engagement - The challenge for Haikou lies in transforming temporary cultural consumption into lasting cultural recognition, fostering emotional connections through local experiences and memories [9]
透视深圳11区经济一季报:服务业加速上升,文旅拉动消费增长|“数”读深圳
Core Insights - Shenzhen's economy shows strong growth in the service sector, with significant contributions from Nanshan and Futian districts, which together account for over half of the city's tertiary industry value [1][3][4] - The overall value added by the tertiary industry in Shenzhen reached 5994.19 billion yuan in Q1, representing 66.97% of the GDP, an increase of 4.8 percentage points compared to the previous year [3][4] - Consumer spending trends indicate a shift towards cultural and tourism-related consumption, with Dapeng New District leading in retail sales growth at 20.1% [6][7] Tertiary Industry Performance - Nanshan District reported a tertiary industry value added of 2043.18 billion yuan, with a growth rate of 5% [2][3] - Futian District's tertiary industry value added was 1336.68 billion yuan, with the highest growth rate in Shenzhen at 7.6% [4][5] - Other districts such as Baoan, Longhua, and Guangming also outperformed the city average, with growth rates of 6.5%, 7.6%, and 7.4% respectively [4][5] Consumer Spending Trends - The retail sales of social consumer goods in Nanshan reached 451.35 billion yuan, growing by 11.5% year-on-year [3][4] - Dapeng New District's retail sales growth of 20.1% highlights the rising importance of cultural and tourism consumption [6][7] - Upgrading consumption trends are evident, with significant growth in categories such as home appliances and electric vehicles across various districts [7][8] New Business Developments - Shenzhen's economy is witnessing a surge in new retail stores, with 79 new stores introduced in Q1, marking a 38.5% increase year-on-year [7][8] - High-profile product launches and store openings, including those from Huawei and Tesla, indicate a shift towards quality in the retail landscape [10] - Upcoming commercial complexes and performance venues are expected to further stimulate consumer activity in the city [10]
全国每月超1000场演唱会,一场演出“激活”一座城
21世纪经济报道· 2025-05-16 11:09
作 者丨张晓慧 灯塔专业版数据显示,我国今年已经举办超过5 7 0 0场次演唱会,平均每个月有超过1 0 0 0场在 各地上演。 为演唱会痴狂 编 辑丨孙超逸 4月下旬,谢霆锋在香港启德体育园举办演唱会,门票曾在二手平台上被炒到1 7万元一张。在 香港上学的李文(化名)帮内地朋友抢到了一张门票,并很快将多抢到的一张票转手以溢价 1 0 0 0元卖了出去。 5月,孙燕姿北京演唱会门票一经开售便"秒空"。在二手平台上询价得知,孙燕姿演唱会票面 4 8 0元的门票,北京站已涨到1 6 0 0元,深圳站则溢价近6倍,涨到2 8 0 0元。大麦售票平台上, 未开票的重庆和南京站分别有超过6 0万人标记"想看"。 演唱会常被称为"行走的GDP",业界常用" 1:4 . 8 "形容其对消费增长的强大带动力,即门票 花费1元,即可带来同期周边消费4 . 8元。以演唱会为契机,通过大型演唱会来拉动当地的消 费,正成为不少城市的主动行为。 演唱会经济 奶 发 行走的GDP 有"料"的财经科普 演唱会辐射众多产业 票务 住宿 景点 演出设备 场地 餐饮 广告赞助 灯光舞美 x消费 旅游机构、导游 营销宣发 商超 创意策划 影视制作 ...
抠门的年轻人,为什么在演唱会上一掷千金
Feng Huang Wang· 2025-05-12 01:49
Core Insights - The article emphasizes the importance of placing people at the center of economic policies aimed at boosting consumption and stimulating the economy, highlighting the need for policies that enhance individual satisfaction and happiness [12]. Group 1: Economic Impact of Music Festivals - The first Super Strawberry Music Festival in the Greater Bay Area attracted approximately 80,000 attendees, generating around 280 million yuan in consumption in Dongguan [2]. - The hotel occupancy rate in Dongguan increased by about 70% during the music festival compared to the same period last year [2]. - The average spending per attendee at the music festival was significantly higher than the average spending of domestic tourists during the May Day holiday, indicating the strong consumption-driving ability of the event [3]. Group 2: Demographics and Consumption Patterns - Young people are not reluctant to spend; rather, they engage in "self-satisfying consumption," which is evident in their willingness to spend significantly at music festivals [4][9]. - Dongguan's location in the economically developed Pearl River Delta, along with its proximity to major cities like Hong Kong and Guangzhou, enhances its attractiveness for young consumers [4]. Group 3: Government and Local Business Initiatives - Local governments in Dongguan capitalized on the music festival by organizing various promotional activities to boost consumption, resulting in a nearly 35% increase in social consumption compared to the previous year's May Day holiday [7]. - The city launched over 180 cultural and tourism activities linked to the music festival, effectively leveraging the event to stimulate local economic activity [7]. Group 4: Broader Trends in the Entertainment Sector - The article notes a surge in concerts and music festivals during the May Day holiday, with over 30 events held nationwide, indicating a growing trend in the entertainment sector [8]. - The consumption patterns associated with concerts and music festivals reflect a significant release of pent-up demand among fans, which can lead to substantial short-term economic benefits [8][11].
中场、老虎机恢复强于行业,流水回落或反映增长放缓
HTSC· 2025-05-11 07:30
Investment Rating - The investment rating for Galaxy Entertainment is maintained at "Buy" with a target price of HKD 39.50 [7][8]. Core Insights - Galaxy Entertainment's GGR (Gross Gaming Revenue) recovery in the mass market and slot machines is stronger than the industry average, although there is a sequential decline in GGR, possibly due to the completion of renovations at Sands, leading to customer migration back to Sands [1][2]. - The EBITDA margin has improved sequentially, with adjusted EBITDA reaching HKD 3.3 billion, a year-on-year increase of 16% [1][2]. - The company is actively responding to the trend of casual gaming by accelerating its non-gaming transformation, including expanding its slot machine business and hosting concerts to attract visitors [3][4]. Financial Performance Summary - For Q1 2025, Galaxy Entertainment reported net revenue of HKD 11.2 billion, a year-on-year increase of 6% but a sequential decrease of 1% [1]. - The adjusted EBITDA for the same period was HKD 3.3 billion, reflecting a year-on-year increase of 16% and a sequential increase of 2% [1]. - The adjusted EBITDA margin (excluding construction) was 32.4%, compared to 32.3% in Q1 2019 and 30.6% in Q4 2024 [1]. Visitor Trends and Future Outlook - The May Day holiday saw strong visitor traffic in Macau, with an average of 170,000 visitors per day, significantly exceeding the tourism bureau's forecast [3]. - Upcoming concerts featuring popular artists are expected to continue driving visitor traffic and GGR in the coming months [3]. - The opening of the Capella hotel is anticipated to enhance visitor attraction, although the impact of frequent performances by certain artists may be limited [3][4]. Earnings Forecast - The earnings forecast for Galaxy Entertainment remains unchanged, with projected gross gaming revenue of HKD 45.2 billion, HKD 50.1 billion, and HKD 55.3 billion for 2025-2027 [4]. - The EBITDA estimates for the same period are HKD 14.7 billion, HKD 15.4 billion, and HKD 17 billion respectively [4].