雷军被"神化"，小米能走多远？ 最近小米汽车又刷了一波存在感——YU7首小时锁单量突破28.9万台，直接预定2025年上半年"现象级爆款"席位。 在新能源汽车赛道竞争已趋白热化的当下，小米SU7的交付表现堪称"现象级速度"：上市仅15个月，累计交付量已突破30万台，提前完成全年目标。雷军在社交平 台发文致谢："感谢所有车主朋友们的信任，我们将持续努力，用十倍投入认真造车。" 30万辆车什么概念？这个数字有多惊人？蔚来2024年全年汽车交付量才22辆，换句话说，小米SU7仅用一年时间，就达到了蔚来10年累积的销量高度。这种跨越式 增长，让小米汽车在红海市场中撕开了一道口子。 汽车业务高歌猛进的同时，小米的生态版图也在持续扩张：手机业务稳居国内前三，智能音箱市场与小度、天猫精灵形成三足鼎立之势，前不久更发布自研芯 片"玄戒O1"和"玄戒T1"，补上了造芯领域的最后一块拼图。 而站在舞台中央的雷军，正被网友捧为互联网时代的"新神"。公众场合永远是"谦谦君子"模样——演讲时90度鞠躬、为车主亲自开车门，亲民形象圈粉无数。 截至2025年7月，其抖音账号粉丝量已突破4500万。网友总结他的"完美人设"：不装不端不爹味， ...

Core Insights - The article discusses the June ranking of entrepreneurs' influence on Douyin, highlighting the top figures and their engagement metrics, with Huawei's Yu Chengdong leading the list and Xiaomi's Lei Jun returning to the top three after two months [1][5]. Group 1: Rankings and Metrics - Yu Chengdong, Huawei's Executive Director, has 13.15 million followers, gained 1.22 million new followers in June, and received 2.43 million likes on 20 posts, maintaining the top position for the fourth consecutive month [2][5]. - Lei Jun, founder and CEO of Xiaomi, ranks second with 39.42 million followers, 750,000 likes, and 107,000 shares from 21 posts, gaining 21,000 new followers in June [2][8]. - Wang Teng, Xiaomi's Vice President, made a significant leap to fourth place, with a notable increase in engagement due to a viral giveaway video [10]. Group 2: Engagement Trends - Yu Chengdong's follower growth peaked during live events, including a product launch and a developer conference, indicating the effectiveness of live streaming in driving engagement [6]. - Lei Jun's follower increase was closely tied to a major product launch event that attracted over 25 million viewers, showcasing the impact of product announcements on social media engagement [8]. - The trend of entrepreneurs leveraging short videos and live streaming to build personal brands is reshaping the communication dynamics between businesses and consumers, enhancing brand recognition and emotional connection [14].