2025年国庆中秋假期收官，中免集团海南区域六店(cdf三亚国际免税城、cdf海口国际免税城、cdf海口 日月广场免税店、cdf美兰机场免税店、cdf海口美兰机场免税店、cdf三亚凤凰机场免税店、cdf琼海博 鳌免税店)交出亮眼成绩单：累计接待顾客超45万人次，总销售额突破8亿元。假日期间，众多国际品牌 的旅游零售首店、免税新品与丰富的线下创意活动，共同构成了吸引全球游客的"消费磁石"，成功打造 了"购物+游玩"的一站式体验，有力推动了海南离岛免税消费市场的热度攀升，展现出强劲的消费活 力。 首店经济与品牌矩阵持续发力，打造消费新引力 国庆中秋假期期间，中免海南充分发挥"首店经济"的集聚效应，推动多个重点项目落地，以"免税+文 旅"深度融合成功引爆消费新潮流。cdf三亚国际免税城引入DIMOO"自然的形状"全国首展及Care Bears 爱心小熊咖啡店中国内地首店，结合古驰、海蓝之谜等品牌的主题快闪店，显著增强了场景的打卡吸引 力；cdf海口国际免税城则聚焦潮流与亲子业态，创新推出畅玩"MAX币"和巨型扭蛋机等互动装置； DIPTYQUE品牌首次入驻cdf三亚凤凰机场免税店，并开设快闪店；cdf海口日月广场免 ...

海南离岛免税行业遇上火热的假日经济，免税消费市场持续升温。海口海关10月9日公布数据显示，今年国庆 中秋"双节"假期期间，全省离岛免税销售金额累计达9.44亿元，比去年同期增长13.6%。其中，购物人数12.29 万人次，人均购物金额7685元，较往年保持稳定增长态势。 记者：曹马志 通讯员：梁浚哲 近日，在海口国际免税城，消费者在选购免税商品。海南日报全媒体记者 陈元才 摄 据悉，为保障热销商品快速上架，海口海关积极推进智慧监管手段升级应用，对免税商品实施"溯源码"管 理，确保每件商品从进口、仓储到销售的所有信息都可实时查询和追溯，通过远程视频查验、电子标签验 核、自动审单等"科技+制度"创新，实现免税品全链条精准监管。 原标题： "双节"假期海南离岛免税揽金9.44亿元 购物人数12.29万人次，人均购物金额7685元 国庆中秋假期，海南离岛免税消费迎来旺季。海南各大免税店构建多层次、强体验的"免税+文旅"消费新生 态，为消费者打造贯穿旅程、覆盖全岛的高品质度假购物体验。 从买产品到逛景区，三亚国际免税城持续刷新消费者购物体验。作为全国首个以免税商业为核心载体的国家 4A级旅游景区，该免税城通过推动旅游与 ...

(图：cdf三亚国际免税城) 随着中秋、国庆"黄金周"的持续推进，海南作为国内热门旅游目的地的热度不断攀升，阳光沙滩、椰风 海浪吸引着大批国内外游客前来打卡的同时，一场融合全球时尚潮流与沉浸式文旅体验的免税盛宴也在 如火如荼上演。10月5日，中免集团旗下cdf三亚国际免税城单日销售额突破1.2亿元，亮眼的成绩不仅 印证了中免集团围绕"首店经济、新品首发、全域营销、服务升级"四大维度同步发力所取得的显著成 效，更凸显出了"免税+文旅"深度融合下海南免税消费市场的强劲活力。 "首字经济"正当时，主题快闪轮番点燃游客购物热情 年初至今，包括蔻驰、雅诗兰黛、兰蔻等国际一线品牌的旅游零售首店或旗舰店相继落地，本次黄金周 期间，中免集团再次加码"首字经济"， 以"阅世界悦中免"为主题，45大免税品类、超800家国内外知名 品牌齐聚中免集团海南六大门店，多家国际品牌旅游零售首店或概念旗舰店，组成了强大的首店矩阵， 持续推出的中免定制、独家发售、限量版商品正不断点燃游客的双节购物热情。 在cdf三亚国际免税城，包括古驰、海蓝之谜、汤姆福特在内的知名品牌以快闪店的形式，不仅将品牌 最新系列、爆款单品第一时间带到游客面前，更通过 ...

10月3日 《经济日报》头版、2版刊发文章 《离岛免税业态升级》 版面图及全文如下 左右 核心体验之一 随着海南离岛免税政策的 不断优化 "免税购物天堂" 成为海南的又一张新名片 购物不再只是旅行的点缀 而成为游客赴琼旅游的 外国游客在三亚大东海旅游区购物。图源于三亚大东海旅游区 10月1日，位于海口市的海控全球精品免税城内，前来购物的消费者络绎不绝，在海南上大学的黄宇轩也是其中一员。"这是我第N次来免税城购物，这次 趁国庆假期出游来买一些护肤类产品。"黄宇轩说，海南离岛免税政策实施后，免税店成为她的购物首选，不仅价格优惠，新推出的"即购即提"政策也很 方便。 消费者在海控全球精品免税城内参与活动。图源于海控免税 海控全球精品免税城有限公司相关负责人介绍，近年来，免税城热卖商品格局有所改变，除传统热销产品外，彩妆、3C数码等品类销售增速较快，年轻 群体逐渐成为离岛免税购物的消费主力。这些年，为持续优化购物体验，免税城推出私享SPA、酒水品鉴等特色服务，全力打造海南离岛免税高端购物体 验新标杆。 资料图：海控全球精品免税城。南海网、南国都市报记者 李昊 摄 cdf海口国际免税城里，节日气息扑面而来。今年国庆中秋 ...

随着海南离岛免税政策的不断优化，"免税购物天堂"成为海南的又一张新名片，购物不再只是旅行的点 缀，而成为游客赴琼旅游的核心体验之一。 10月1日，位于海口市的海控全球精品免税城内，前来购物的消费者络绎不绝，在海南上大学的黄宇轩 也是其中一员。"这是我第N次来免税城购物，这次趁国庆假期出游来买一些护肤类产品。"黄宇轩说， 海南离岛免税政策实施后，免税店成为她的购物首选，不仅价格优惠，新推出的"即购即提"政策也很方 便。 从买免税到逛景区，三亚国际免税城持续刷新消费者购物体验。作为全国首个以免税商业为核心载体的 国家4A级旅游景区，通过推动旅游与时尚购物、亲子娱乐等业态深度融合，将传统商业空间转化为多 元价值平台，以"文商体旅康"融合发展模式构建国际消费新生态，打造了情景式、沉浸式休闲游览体 验。 三亚国际免税城聚焦"首"字经济，持续丰富业态组合和品牌迭代，引入爱心小熊咖啡店中国内地首店、 DIMOO"自然的形状"系列主题展全国首展等，通过"免税+体验+社交"的复合模式，吸引年轻客群。目 前已汇聚近1000个国内外知名品牌，为消费者提供多元购物选择。 如今，越来越多消费者选择海南离岛免税购物，线上线下相结合的购物 ...

cdf海口国际免税城里，节日气息扑面而来。今年国庆中秋双节期间，cdf海口国际免税城携超800个国 内外品牌，围绕"价格让利、场景互动、体验升级"三大方向，推出一系列优惠营销活动，以实实在在的 让利吸引顾客。在创意互动方面，店内设置了巨型扭蛋机、巨屏刮刮乐等互动装置，打造沉浸式场景， 延长留客时间、加强社交传播效果。"我们还创新推出'MAX币'作为通用畅玩币，有效串联'吃、喝、 玩、购、娱'五大消费环节，促进跨品类消费与场景互动。"cdf海口国际免税城销售经理孙慧妍说，希 望顾客不仅能感受到购物的愉悦，还能体验其他活动带来的快乐。 数据显示，自海南离岛免税额度新政实施以来，海口海关共监管离岛免税购物金额超2000亿元，免税购 物人数3000万人次，免税购物件数2.47亿件，海南离岛免税销售额占全球免税市场比重超8%。 海南离岛免税政策持续释放红利，有力促进了消费场景升级，"免税+文旅"模式不断深化，培育了多元 消费场景。 今年暑期，cdf海口国际免税城推出儿童剧场、研学课堂、主题巡游等活动，既可购物、饮食，又可游 玩、遛娃，实现从单一消费场景向复合型消费场景的升级。"近年来，我们与大型赛事、演唱会等活动 加强 ...

Core Viewpoint - China Duty Free Group (China CDF) reported a decline in both revenue and net profit for the first half of 2025, primarily due to fluctuations in the Hainan offshore duty-free market and intensified industry competition [2][3]. Financial Performance - In the first half of 2025, China CDF achieved operating revenue of 28.151 billion yuan, a year-on-year decrease of 9.96% - The net profit attributable to shareholders was 2.599 billion yuan, down 20.81% year-on-year - The net profit after deducting non-recurring gains and losses was 2.595 billion yuan, a decline of 19.84% year-on-year [2]. Business Segments - Main business revenue reached 27.531 billion yuan, with offline revenue at 19.703 billion yuan and online revenue at 7.828 billion yuan [3]. - The Hainan offshore duty-free shopping amount was 16.76 billion yuan, a year-on-year decrease of 9.2%, indicating a still weak overall market demand - The number of duty-free shoppers was 2.482 million, down 26.2% year-on-year, while the average shopping amount per person increased by 23.0% to approximately 6,754 yuan [3]. Market Dynamics - The Hainan offshore duty-free market faced challenges, but measures such as "duty-free + cultural tourism" integration and digital marketing were implemented to stabilize the market [3]. - China CDF operates six offshore duty-free stores in Hainan, with sales showing signs of stabilization - The Sanya International Duty-Free City was recognized as a national AAAA-level tourist attraction, reflecting the success of the "duty-free + cultural tourism" strategy [3]. Digital and Channel Expansion - The number of members exceeded 45 million, with improved user conversion and repurchase rates [4]. - China CDF successfully won the operating rights for the outbound duty-free store at Guangzhou Baiyun International Airport T3 terminal and several other port duty-free stores - The company made significant progress in overseas expansion, entering the Vietnamese market with duty-free stores at Hanoi's Noi Bai International Airport and Phu Quoc International Airport [4]. Cost Management - China CDF demonstrated strong cost management capabilities, with sales and promotion expenses decreasing by 8.11% to 4.794 billion yuan - Administrative expenses fell by 7.03% to 1.045 billion yuan, and employee costs decreased by 11.21% to 1.545 billion yuan [5].

Core Insights - The opening of Guangzhou's first city duty-free store marks a significant step in enhancing the city's international consumption center status and attracting high-end consumer spending back to the region [2][4] Group 1: Store Opening and Consumer Experience - The city duty-free store opened on August 26, attracting considerable attention and long queues from consumers eager to experience the new shopping option [2][3] - A customer from Egypt expressed high satisfaction with the shopping experience, highlighting the store's spacious environment, efficient service, and the convenience of shopping without the need to rush to the airport [3][5] Group 2: Location and Service Features - The store is strategically located in a prime area of Guangzhou, surrounded by major landmarks, making it a key player in driving high-end consumer spending in the Greater Bay Area [3][4] - Consumers can shop within 60 days before departure and enjoy a seamless "in-city ordering, airport pickup" service, with no purchase limits as long as they comply with customs regulations [3][6] Group 3: Product Offering and Promotions - The store features a diverse product range, including beauty products, watches, bags, and high-end alcohol, with a focus on domestic brands and technology products [6] - During the opening period, the store is offering various promotional activities, including discounts on duty-free and taxable items, to attract both locals and tourists [7] Group 4: Future Plans and Strategic Goals - The Guangzhou government plans to enhance the duty-free shopping experience by optimizing product offerings, improving service quality, and innovating shopping scenarios to establish the store as a new landmark for international consumption [7]

Core Points - The opening of the first city duty-free store in Guangzhou marks a significant step in the city's development as an international consumption center, providing travelers with a new shopping experience without leaving the country [1][3] - The store introduces an innovative shopping model combining "duty-free + taxable," "imported + domestic," and "offline + online," featuring a diverse product matrix [3][4] - The store aims to attract outbound travelers and promote the return of overseas consumption, enhancing Guangzhou's role as a global shopping hub [3][5] Company and Industry Summary - The Guangzhou city duty-free store is a collaboration between China Duty Free Group, Lingnan Group, and Guangzhou Baiyun International Airport, located in the CBD of Tianhe District [3][4] - The product offerings include international beauty brands, high-end spirits, luxury watches, and local cultural products, emphasizing a blend of global and local consumer goods [3][4] - The store provides a "city order, port pickup" service, allowing consumers to shop without limits on duty-free purchases, enhancing the shopping experience and integrating various tourism-related services [5][6] - The opening event featured promotional activities, including discounts on duty-free and taxable goods, aimed at attracting both local residents and tourists [6][7] - The store is positioned as a new landmark for cultural and commercial integration, enhancing the shopping experience with multi-language services and cultural elements [6][7] - Future plans include optimizing the product mix and service levels, aiming to establish the store as a new window for Guangzhou's international image and a high-quality shopping destination in the Greater Bay Area [7][8]

Core Viewpoint - The performance of China Duty Free Group (601888.SH) continues to decline in H1, with a 20.81% drop in net profit, but the opening of city duty-free stores and the upcoming "Hainan closure" may present new market opportunities for the duty-free industry [1] Group 1: Financial Performance - In H1, China Duty Free achieved operating revenue of 28.151 billion yuan, a year-on-year decrease of 9.96% [1] - The net profit attributable to shareholders was 2.6 billion yuan, down 20.81% year-on-year [1] - In Q2, revenue was 11.4 billion yuan, reflecting an 8.4% year-on-year decline, while net profit was 662 million yuan, a significant drop of 32.22% [1] Group 2: Market Trends - From January to June, the total amount of duty-free shopping in Hainan was 16.76 billion yuan, a decrease of 9.2% year-on-year [1] - The number of duty-free shopping items fell by 24.8% to 14.875 million, and the actual number of shoppers decreased by 26.2% to 2.482 million [1] - In July, these three indicators continued to decline, with year-on-year decreases of 6.7%, 20.6%, and 19.6% respectively [1] Group 3: Market Share and Expansion - China Duty Free's market share in Hainan has increased, with the company introducing over 60 new brands during the reporting period [1] - The company has opened city duty-free stores in Dalian, Sanya, Qingdao, and Xiamen, with additional stores in preparation [2] - The first city duty-free store in Shenzhen began trial operations on August 23, and the first store in Guangzhou opened today, featuring a new operational model that combines duty-free and taxable goods [2]