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罗永浩,又缺钱了
36氪· 2025-08-25 09:10
以下文章来源于邱处机 ,作者邱鑫浩 邱处机 . 专门研究商业牛人 从AR到播客再到泡面,53岁的罗永浩似乎真的站在了人生的十字路口。 文 | 邱鑫浩 来源| 邱处机(ID:qiuchuji_1993) 封面来源 | 视频截图 "九年了,变的是赛道,不变的是特别想给这个赛道来点不一样的创新。" 8月20日,罗永浩在微博宣布尘封九年的TBT项目即将面世。当网友们猜测这是否是某种革命性科技产品时,他端出的却是一盒泡面——康师傅"特别特"泡 面(TBT为"特别特"拼音首字母缩写)。 营销戏法背后,是方便面市场面临的严峻挑战。 世界方便面协会数据显示,2020至2023年,中国市场方便面消费量减少了40亿包;2024年消费量更是跌至438亿包,而2025年Q2销售额则同比下滑了 8.9%。业内测算,外卖市场每扩张1%,方便面消费量便萎缩0.0533%。 康师傅请来罗永浩和张朝阳(在直播间开讲"特别版物理课"),无疑是想借助名人效应,为传统泡面市场注入新活力。但这款九年磨一剑的泡面,能否真的 挽回渐行渐远的消费者,仍需等待市场的检验。 而在泡面代言前,罗永浩刚刚开启了播客新征程。 而就在前一天,他的深度播客节目《罗永浩的 ...
巴菲特看好的这家卫星广播公司,未来战场何在?
财富FORTUNE· 2025-08-10 13:25
正是对音乐的狂热,吸引SiriusXM的首席执行官詹妮弗·维茨加入这家公司。图片来源:Aaron Richter for Fortune; GROOMING BY YOKO FUMOTO 在 SiriusXM 位于美国纽约市曼哈顿中城总部的高层办公室里,首席执行官詹妮弗·维茨保留着一幅用音 乐会的门票做成的 4 英尺(约 1.22 米) × 3 英尺(约 0.91 米)的拼贴画。里 面的藏品包括她人生观看 的首场演出—— 1982 年霍尔与奥兹乐队( Hall and Oates )演出的 10.50 美元票根,以及 1993 年西蒙 和加芬克尔( Simon and Garfunkel )演出、 2000 年金 属乐队( Metallica )在巨人体育场( Giants Stadium )的震撼表演门票,还有 2010 年为庆祝 SiriusXM 的订阅用户突破 2,000 万而举办的保罗·麦卡 特尼演唱会的门票。 2002 年,正是音乐的魅力让维茨加入当时刚刚成立的卫星广播公司 Sirius 的财务部门。她的第一份工 作是在银行业,为处理垃圾和危险废弃物的客户提供服务。维茨表示:"我决心要努力从事与音乐 ...
拒绝“吃苦为美”,金融人开启半卷模式!
Sou Hu Cai Jing· 2025-08-09 16:59
Group 1 - The article discusses the shift from a growth-focused narrative in the financial industry to a more cautious approach as the economy enters a downturn [2][5][7] - It highlights the challenges faced by professionals in the finance sector, leading to a trend of individuals leaving traditional roles for self-media entrepreneurship [2][5][8] - The podcast format is emphasized as a new medium for financial discussions, with a focus on authenticity and the sharing of real experiences [8][9] Group 2 - The conversation touches on the changing dynamics of the investment landscape, where the emphasis on scale is diminishing [7][8] - It notes the increasing complexity and competition in the self-media space, making it more challenging for new entrants [8] - The article reflects on the emotional and psychological aspects of leaving established career paths, indicating a shift in mindset among finance professionals [5][6][8]
X @0xLIZ
0xLIZ· 2025-06-23 02:44
AI Application in Audio Analysis - AI tools offer a practical solution for analyzing speakers' content on platforms like Twitter Space and podcasts [1] - AI significantly enhances the ability to process audio data by providing transcriptions and summaries [1] Audio Acquisition - Twitter Space audio can be downloaded using readily available tools, suitable for low-frequency use [1] - For frequent use, plugins like Audio Downloader Prime can be used to capture audio streams [1] - Podcasts from platforms like Xiaoyuzhou and Apple Podcast can be accessed via RSS feeds [1] - RSSHub Radar plugin can assist in generating RSS feeds from shared podcast links [1] Audio Processing and Analysis - Tongyi Qianwen from Alibaba is identified as a potentially strong product for analyzing audio content, offering transcription and speaker differentiation [1] - Tongyi Qianwen allows users to upload audio files or share RSS feeds to generate text transcripts [1] - While Tongyi Qianwen summarizes core viewpoints, minor manual adjustments may still be needed [1]
打响“耳朵争夺战”!超20家基金公司,布局!
券商中国· 2025-06-16 02:05
Core Viewpoint - The podcast is emerging as a strategic new platform for public fund brand communication and investor education, with over 20 public fund companies launching podcast channels to engage with investors in a more relaxed and informative manner [1][2][3]. Group 1: Podcast Adoption and Growth - Starting in 2024, multiple public fund institutions have launched podcast programs, with companies like Dachen Fund, Southern Fund, and others continuously introducing new content [2]. - Currently, over 20 public fund companies have established podcast channels on platforms like Ximalaya and Xiaoyuzhou, covering various themes such as market trends and investment research insights [2][3]. - The most subscribed podcast from Huaxia Fund, "Dafang Talks Money," has nearly 75,000 subscribers, with its most popular episode focusing on family financial conflicts, achieving over 116,000 plays [3]. Group 2: Engagement and Interaction - Podcasts provide a deep communication scenario and enhance user engagement, with average listening times exceeding 40 minutes and a completion rate of about 45% on platforms like Xiaoyuzhou [4]. - The interactive nature of podcasts allows for high-quality audience engagement, with listeners providing valuable feedback and suggestions for future content [4][5]. Group 3: Educational Focus and Content Strategy - Dachen Fund emphasizes investor education as the primary focus of its podcast, offering timely insights on market trends, macroeconomic topics, and investment philosophies [5]. - The content is categorized to reach different audiences, including general financial education for the public, specialized content for existing investors, and engaging topics aimed at attracting younger demographics [5]. Group 4: Advantages of Audio Format - The audio format of podcasts allows for a more immersive and companionable experience, making it easier to convey complex financial knowledge and build trust with listeners [6][7]. - Podcasts facilitate real-time emotional interactions between fund managers and investors, presenting a more human side of fund management [7]. Group 5: Future Trends and Innovations - The podcast platform is seen as a crucial tool for public funds to enhance user companionship, with expectations for more quality financial content producers to join [8]. - The rise of AI technology is anticipated to support the development of podcast platforms, enabling personalized content delivery and efficient operations [9]. - The podcasting space for financial content is still in its early stages in China, with significant growth potential expected by 2025, driven by the demand for in-depth financial discussions [10].
YouTube launches weekly top podcast list to rival Spotify and Apple
CNBC· 2025-05-15 17:01
Group 1 - YouTube is launching a weekly top podcast shows chart to compete with Spotify and Apple [1] - Popular podcasts on YouTube include "The Joe Rogan Experience," "Kill Tony," and "Rotten Mango" [1] - YouTube podcasts generate over one billion monthly active views, making it the preferred platform for podcast listening [2] Group 2 - Edison Research indicates that YouTube surpasses Spotify and Apple in podcast preference [2] - The MeidasTouch Podcast co-founder highlights YouTube's superior cost-per-mile compared to other platforms [2] - YouTube aims to position itself as a primary channel for content consumption, similar to cable news [3]