Core Viewpoint - Microsoft is restructuring its digital native business in the Asia-Pacific region, with Tian Zhuo taking charge, excluding India, indicating a consolidation of operations and a trend of centralizing authority within the company [1][2][3]. Group 1 - Tian Zhuo has been appointed as the head of Microsoft's digital native line in the Asia-Pacific region, overseeing all areas except India [1][2]. - Tian Zhuo has a background in AWS and Google Cloud, where he focused on gaming industry clients before joining Microsoft to lead the digital native division [2]. - The digital native business in Greater China remains under Tian Zhuo's leadership, with no new successor appointed, suggesting a merging of operations with the Asia-Pacific division [2]. Group 2 - Since last year, Microsoft has been gradually transferring parts of the digital native business from various Asia-Pacific countries to the Asia-Pacific region, reflecting a global trend of centralizing power [3].

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