文化传播
Search documents
民族危难中的一曲文明壮歌
Ren Min Ri Bao· 2025-11-20 22:21
《国家记忆:故宫文物南迁史》:郑欣淼著;生活·读书· 新知三联书店、吉林人民出版社出版。 保护好故宫,发挥好故宫的作用,是故宫人的光荣使命。郑欣淼新近出版的《国家记忆:故宫文物南迁 史》(以下简称《国家记忆》)一书,讲述的就是故宫人不辱使命的历史。全书依托大量首次披露的档 案、日记、书信与影像,重现了1933—1949年间故宫文物南迁这场世界文物史上规模最大、历时最久、 行程最长的文化大迁徙,讲述了具有文明史意义的文化壮举。 作者在书的开篇即以历史细节生动呈现了南迁动议在当时引起的社会波澜之大。书中写道天津博物馆首 任院长严智怡1933年初致故宫博物院函:"况值此国家危难之时,敌忾同心,正宜示镇定坚决之心,励 一往无前之气。已经迁洛之政府,近且回京,何以独于敌氛未及之北平,岌岌若不克保,又专措意于古 物?"书中还影印了一份北平政务委员会决定呈请国民政府拍卖故宫文物用以购买飞机的电文,这项议 案在当时也掀起轩然大波。通过这些历史现场的照片、档案和文件,读者可以看到身处众声喧哗之中做 出故宫南迁的决策是何等不易。作者指出,故宫文物南迁是基于敌强我弱、抗日战争将是一个持久长期 过程所作出的决策。不只是文物,当时政府 ...
21专访|日本知名艺人美依礼芽:中国是我的“第二故乡”
2 1 Shi Ji Jing Ji Bao Dao· 2025-11-20 15:52
11月20日,美依礼芽在北京接受21世纪经济报道记者专访时再次表达了对中国的深情。"在我对自己没 有自信的时候,在我对自己音乐没有自信的时候,中国的粉丝给了我很多力量和勇气,让我感到这里是 我的'第二故乡'。" 美依礼芽与中国的情缘,是新媒体时代文化传播的经典案例。作为组合GARNiDELiA的主唱,美依礼 芽在2016年发布歌曲《极乐净土》,在Bilibili等中国视频平台引发广泛传播,在中国年轻一代,尤其是 ACG(动漫、漫画、游戏)爱好者中积累了极高的知名度。 (原标题:21专访|日本知名艺人美依礼芽:中国是我的"第二故乡") 南方财经21世纪经济报道记者郑青亭、实习生陈俊康 北京报道 据新华社报道,近日,日本首相高市早苗在国会发表的涉台错误言论在日本国内引发轩然大波。 11月18日,日本知名艺人美依礼芽在微博公开发文,表示:"中国对我而言就是我的第二个故乡,中国 的朋友都是我珍视的家人。我永远支持'一个中国'。"该表态迅速获得中国网友热烈响应,相关帖文点 赞量突破26万,留言区涌现大量"欢迎回家!""这才是真正促进中日友好的人"等暖心回应。 2023年,她登上综艺节目《乘风2023》(浪姐4)舞台,再 ...
董宇辉:文化的力量是巨大深厚的,它能感染人,也能温暖人,更能激励人 | 直击乌镇
Xin Lang Ke Ji· 2025-11-09 02:11
Core Viewpoint - The 2025 World Internet Conference in Wuzhen highlighted the integration of e-commerce, agriculture, culture, and tourism, emphasizing the role of cultural expression in enhancing communication and engagement [1]. Group 1: Event Overview - The forum titled "Cultural Exchange and Development in Cyberspace" featured Dong Yuhui, who discussed the impact of the "Agricultural, Commercial, Cultural, and Tourism" integration model on cultural dissemination [1]. Group 2: Cultural Significance - Dong Yuhui illustrated the cultural power of storytelling through the example of the Yellow River, emphasizing the emotional impact of music, specifically symphonic music, in conveying cultural narratives [1]. - The use of symphonic music in conjunction with visual elements, such as the Hukou Waterfall, was described as a profound cultural expression that can inspire and resonate deeply with audiences [1].
数据时代城市文化的被动重塑与主动升维
Xin Hua Ri Bao· 2025-11-07 09:23
Core Insights - The article emphasizes the profound transformation of urban culture in the data era, highlighting the importance of preserving and promoting traditional Chinese culture while adapting to technological advancements [1][2][3] Group 1: Opportunities in the Data Era - The data era is reshaping urban cultural ecology, providing new momentum for the protection, inheritance, innovation, and dissemination of urban culture [2] - Cultural preservation is shifting from "rescue-based restoration" to "preventive preservation," utilizing technologies like 3D scanning and digital modeling to create permanent digital archives of cultural heritage [2] - Cultural transmission is evolving from "one-way instruction" to "immersive experiences," leveraging AR, VR, and MR technologies to engage audiences interactively with historical contexts [3] - Cultural innovation is moving from "resource dependence" to "creative drive," with data analysis enabling personalized cultural offerings and the emergence of new artistic forms like digital art and metaverse exhibitions [4] - Cultural dissemination is expanding from "regional limitations" to "global coverage," as internet platforms allow unique cultural aspects of cities to reach a worldwide audience [4] Group 2: Challenges in the Data Era - The "digital divide" may lead to unequal access to cultural resources, marginalizing groups less familiar with digital technologies [5] - "Algorithmic bias" could result in cultural content homogenization, creating "information cocoons" that threaten cultural diversity [5][6] - Over-reliance on digital representations may dilute the authenticity of cultural experiences and historical connections [6] - "Data security" and "cultural security" face new risks, necessitating robust measures to protect cultural heritage in the digital realm [6] Group 3: Pathways for Cultural Development - Emphasizing a people-centered approach, efforts should be made to bridge the digital divide and ensure equitable access to cultural resources [7] - Value-driven algorithms should be developed to promote diverse and high-quality cultural content, countering the effects of "information cocoons" [7] - A focus on integrating digital technology with physical cultural experiences can enhance engagement and appreciation of cultural heritage [8] - Establishing a governance framework for cultural heritage in the digital age is essential to ensure the safety and sustainable development of cultural resources [8]
搜狐视频助力第六届国际大学生配音大赛暨鉴湖声音艺术季——以声为桥,让世界听见青春中国的声音
3 6 Ke· 2025-11-05 03:42
Core Viewpoint - The 6th International College Student Voice Acting Competition and Jianhu Sound Art Season successfully held in Shaoxing, Zhejiang, aims to promote voice art education and foster the professional development of voice acting in China, while integrating industry, academia, and research [1]. Group 1: Event Overview - The competition attracted youth from both domestic and international backgrounds, emphasizing the resonance of youth and faith through artistic expression [1]. - The event is recognized as one of the most prestigious voice art competitions in China, focusing on talent cultivation and innovation in the voice economy [1]. - A panel of national experts and industry leaders was invited to ensure the professionalism and fairness of the competition through comprehensive evaluations based on multiple criteria [1]. Group 2: Sohu Video's Role - Sohu Video, as a co-organizer, aims to build a creative platform for youth and promote the charm of Chinese voices [2]. - The company emphasizes the integration of content and social interaction, attracting a diverse young audience [2]. - Sohu Video launched the "Voice Has Drama" online community to engage participants and expand the reach of the competition [5]. Group 3: Activities and Engagement - Various activities such as "Voice Wave Meet," "Cloud Gathering Night Talk," and "Voice Wave Live Room" were organized to facilitate interaction between established artists and young talents [7]. - The competition serves as a platform for showcasing the artistic creativity and cultural dissemination capabilities of youth [8]. - The event is positioned as a significant practice in cultural education and regional cultural tourism integration [8]. Group 4: Cultural Impact - The competition aims to enhance the quality of talent cultivation and contribute to the development of the voice industry, reflecting the cultural confidence of the new era [8]. - Sohu Video is committed to promoting the youth-oriented development of voice art and inviting global voice enthusiasts to participate [8].
在中国,阿迪达斯“再造三条纹”
Mei Ri Jing Ji Xin Wen· 2025-10-20 15:02
Core Insights - Adidas showcased its Spring/Summer 2026 collection at the Shanghai Fashion Week, marking a significant event for the brand in the Chinese market [1] - The local team has driven a turnaround in performance, achieving growth for nine consecutive quarters since the appointment of the new managing director in 2022 [1][2] - The Shanghai Creative Center (CCS), celebrating its 20th anniversary, plays a crucial role in this success, with over 60% of products designed locally and 95% manufactured in China [1][2] Group 1: Event Highlights - The fashion show featured a diverse range of elements including racing, ice hockey, martial arts, and street dance, which resonated with various consumer interests [1] - Over 80% of the showcased items will be available to consumers in stages, emphasizing the local team's creative expression [2][4] - The event was a culmination of four months of preparation by the CCS team, highlighting their commitment and innovative approach [2] Group 2: Strategic Focus - Adidas emphasizes a localized approach to product development, with CCS evolving through key milestones such as the 2008 Beijing Olympics and collaborations with local celebrities [3] - The brand aims to explore new possibilities by understanding consumer needs and engaging in co-creation with younger audiences [5][7] - The CCS has become a central hub for global product distribution, with approximately 25% of locally designed products being exported [8] Group 3: Consumer Engagement - The company prioritizes direct interaction with consumers to gather insights and feedback, which informs product development [6][9] - The focus is on creating emotional connections with consumers, recognizing the shift towards co-creation in brand-consumer relationships [7][9] - The CCS aims to integrate traditional Chinese culture into its products, enhancing their appeal both domestically and internationally [10][12]
与旧书结缘 触摸城市阅读记忆 “旧书新知·淘书乐”3.0升级版市集今起在苏州河华政湾举办
Jie Fang Ri Bao· 2025-10-11 01:41
Core Insights - The 2025 Shanghai Book Fair "Old Books New Knowledge: Treasure Book Fun" will take place from October 11 to 17 at Suzhou River Huazheng Bay, showcasing a blend of cultural heritage and modern reading experiences [1][2] Group 1: Event Overview - The event marks the second collaboration between the "Treasure Book Fun" initiative and Huazheng, following its debut in Shanghai campuses last November [1] - The market will feature over 20,000 ancient texts and publications, with nearly 3,000 types of literature, children's books, art, politics, law, history, and popular science books available at discounts as low as 30% [1] - A special section will highlight rare books, including signed editions and limited publications, enhancing the cultural experience for attendees [2] Group 2: Cultural Significance - The event aims to celebrate the historical intersection of Eastern and Western cultures, particularly at the site of St. John's University, which serves as a testament to Shanghai's rich cultural legacy [1] - The market will incorporate a "reading can be fashionable" theme, promoting the idea that historical reading experiences can be engaging and enjoyable [2][3] Group 3: Activities and Engagement - A series of lectures and exhibitions will be held, including a talk by Zhou Limin on Shanghai's cultural characteristics and an exhibition on historical architecture and local chronicles [3] - The "Book Aroma Wheel" service will be launched, allowing for the collection of old books in a nostalgic manner while integrating modern efficiency through online valuation and appointment scheduling [3] - Attendees will have the opportunity to learn about ancient book restoration techniques and printing methods, further enriching the cultural experience [3]
大雁塔,丝路繁华的见证者(文化中国行·唐诗宋词里的古建筑)
Ren Min Ri Bao· 2025-10-09 22:22
Core Viewpoint - The article highlights the historical and cultural significance of the Big Wild Goose Pagoda in Xi'an, emphasizing its role in preserving Chinese heritage and its connection to the Silk Road [1][2][3]. Group 1: Historical Significance - The Big Wild Goose Pagoda, built during the Tang Dynasty, was established by the monk Xuanzang to store Buddhist scriptures, symbolizing the cultural exchange along the Silk Road [1][2]. - The pagoda is a key witness to the imperial examination system in ancient China, where the names of successful candidates were inscribed on its walls, a practice known as "Yanta Taiming" [1]. Group 2: Preservation Efforts - Modern preservation techniques, including digital modeling and 3D scanning, are being employed to monitor the structural integrity of the pagoda, ensuring its longevity for future generations [2]. - The Big Wild Goose Pagoda is part of the UNESCO World Heritage site "Silk Roads: the Routes Network of Chang'an-Tianshan Corridor," recognized for its historical importance [2]. Group 3: Cultural Impact - The pagoda continues to serve as a cultural beacon, with events and installations, such as poetry light displays, connecting contemporary visitors to its rich literary heritage [3]. - Interactive experiences, like the "Yanta Liuguang" light show, allow visitors to engage with the historical narratives of Xuanzang's journey and the pagoda's architectural evolution [3].
《猎魔女团》全球大卖,中美日资本谁在背后狂赚
Xin Lang Cai Jing· 2025-10-08 02:51
Core Insights - The animated film "K-POP: Demon Hunters" has achieved unprecedented success on Netflix, breaking multiple viewing records and evolving into a global cultural symbol, influencing various sectors including sports and politics [1][10][12]. Financial Outcomes - Netflix emerged as the biggest winner by acquiring the IP for a fixed cost, estimated to be worth billions, while Sony Pictures, the film's producer, missed out on long-term profits due to a pandemic-era sale [1][20]. - Sony Pictures invested over $100 million in the project but only received approximately $20 million in return due to a fixed-price agreement made during the pandemic [20][21]. - The Black Label, the music production company, significantly enhanced its global brand value through the film's success [1][20]. Viewing Records - "K-POP: Demon Hunters" recorded 325.1 million views during its 91-day tracking period, making it the most-watched film in Netflix's history, surpassing the previous record held by "Squid Game" [2][10]. - The film maintained a steady viewership of over 20 million per week for several weeks post-release, showcasing its sustained popularity [4][10]. Innovative Marketing Strategies - Netflix hosted a special "Sing-Along" event in theaters across several countries, generating an estimated $18-20 million in box office revenue over a single weekend [6][10]. - The film's soundtrack achieved significant success, with multiple songs charting on the Billboard Hot 100, including "Golden," which became the first K-Pop song by a female artist to reach number one [7][8][10]. Cultural Impact - The film's influence extends beyond entertainment, impacting cultural, political, and public health discussions, with references made by figures such as South Korean President Lee Jae-myung [10][12]. - The film's narrative combines universal themes with authentic Korean cultural elements, contributing to its global appeal [13][17]. IP Expansion and Future Prospects - Netflix plans to maximize the IP value of "K-POP: Demon Hunters" by launching various merchandise and adaptations, including sequels and a Broadway-style musical [21][24]. - The film's success has prompted a surge in related tourism and cultural interest, particularly in South Korea, with significant increases in visitor numbers to related sites [31][32]. Market Dynamics - The film's commercial success highlights the contrasting financial outcomes for involved parties, with Netflix capitalizing on its strategic positioning while Sony Pictures faced significant losses due to its earlier decisions [20][21]. - The film's performance in North America has been particularly strong, with all recorded box office revenue coming from the U.S. and Canada, while its connection to the Chinese market remains limited [30][31].
从赤水河到泰晤士河:贵州茅台助力非遗文化与世界同频
Ren Min Wang· 2025-10-07 02:30
Core Viewpoint - The recent cultural events in London, supported by Kweichow Moutai, highlight the internationalization of Guizhou's culture and the brand's role in promoting cultural exchange and heritage [1][6]. Group 1: Cultural Events - The "Boundless Mountains and Seas: Music Transcends the Globe" concert featured over 300 attendees, showcasing a blend of Chinese ethnic music and Western classical music [1][2]. - The first half of the concert presented diverse ethnic performances, including the lively ensemble "Horse Racing" and the elegant "Jasmine Flower," reflecting Guizhou's rich cultural heritage [2]. - The subsequent "Sound and Picture Guizhou: The Charm of Intangible Cultural Heritage" event displayed Guizhou's natural beauty and cultural richness, engaging British audiences through traditional music and local delicacies [1][2]. Group 2: Moutai's Role - Moutai's international presence goes beyond product sales; it serves as a cultural ambassador for Guizhou, embodying the region's spirit and craftsmanship [6][8]. - The brand's involvement in these cultural exchanges emphasizes the importance of protecting and promoting intangible cultural heritage, allowing traditional sounds and practices to resonate on a global stage [6][8]. - Moutai's innovative approach, such as introducing cocktails made with its liquor, aims to broaden its appeal and acceptance among international audiences [4].