2025.10. 10 本文字数：712，阅读时长大约2分钟 为了提升产品竞争力，大众汽车等合资车企正加大本土化开发投入，同时强化智能化短板。值得注意的是，大众汽车 与小鹏开展了深度合作，双方联合开发CEA电子电气架构，而与众07的推出意味着双方合作成果的落地。 目前，金标大众在售产品为与众06，该车是ID.UNYX的升级车型，是金标大众去年上市的首款面向中国市场的纯电动 轿跑SUV。在金标大众产品线中，2026年推出的产品更加强化智能化，这些新车型将在未来几个月内陆续亮相。 微信编辑 | 小羊 第一财经持续追踪财经热点。若您掌握公司动态、行业趋势、金融事件等有价值的线索，欢迎提供。 专用邮箱： bianjibu@yicai.com 作者 | 第一财经 武子晔 （注：我们会对线索进行核实。您的隐私将严格保密。） 近日，工信部最新发布的《道路机动车辆生产企业及产品公告》第400批公示信息显示，金标大众首款智能纯电轿车 与众07完成申报。 申报信息显示，新车轴距为2826mm，是一款B级纯电轿车，目前申报车型搭载国轩高科的磷酸铁锂电池，采用单电 机后驱布局，电机峰值功率170kW，预计后续会增加双电机版本。 与众 ...

申报信息显示，新车轴距为2826mm，是一款B级纯电轿车，目前申报车型搭载国轩高科的磷酸铁锂电 池，采用单电机后驱布局，电机峰值功率170kW，预计后续会增加双电机版本。 与众07是大众汽车专为中国市场开发的电子电气架构下的首款纯电产品，预计将于2026年推向市场。按 照计划，2026年金标大众将推出3款新车，这三款车分别处于A级和B级市场，分别是两款轿车和一款 SUV车型。 公开数据显示，中国汽车市场新能源车渗透率已经突破了50%，但主流合资品牌新能源车渗透率还不足 10%。在外资品牌中，大众汽车的电动化战略较为激进，在主流合资新能源车中ID系列销量位居前列， 不过其销量规模与自主品牌相比还有很大的提升空间。按照规划，到2030年，大众汽车品牌希望纯电动 汽车销量占比60%，金标大众的产品组合将在其中发挥重要作用。 与众07是大众汽车专为中国市场开发的电子电气架构下的首款纯电产品，预计将于2026年推向市场。 近日，工信部最新发布的《道路机动车辆生产企业及产品公告》第400批公示信息显示，金标大众首款 智能纯电轿车与众07完成申报。 为了提升产品竞争力，大众汽车等合资车企正加大本土化开发投入，同时强化智能化 ...

另外，法拉利还宣布调整电动化战略，将2030年电动汽车销售占比目标从40%下调至20%。 花旗分析师在研报中表示，法拉利的指引"低于我们资本市场日预览中的'低增长情形'预估，反映出管理 层的保守态度"。他们补充说，考虑到指引虽然保守但暗示未来周期中运营杠杆有限，"我们认为近期共 识每股收益和估值倍数都存在一定风险"。 智通财经APP获悉，周四，法拉利(RACE.US)大跌逾12%，报419.16美元。消息面上，法拉利2030年业 绩指引未达华尔街预期，同时公司还下调了电动化转型目标。法拉利将2025年净收入预期从此前的"超 过70亿欧元"上调至"至少71亿欧元"，并设定2030年净收入目标约为90亿欧元。然而，分析师普遍认为 这一长期指引过于保守。分析师迈克尔·迪恩(Michael Dean)表示，法拉利预计2030年调整后EBITDA利 润率将超40%，而分析师的平均预期为42%。 ...

Core Viewpoint - Porsche is making significant adjustments to its product strategy in response to long-term sales decline and increasing profitability pressures, delaying the launch of some electric vehicle models while refocusing on internal combustion and hybrid models [1][3]. Group 1: Strategic Adjustments - The decision to add new internal combustion engine models aims to create a more balanced product portfolio, enhancing flexibility and market position amid a volatile market environment [2]. - A new high-end SUV series, initially planned to be fully electric, will now offer fuel and hybrid versions at launch due to current market conditions [2][3]. - Porsche's previous aggressive electrification strategy aimed for 80% electric vehicle sales by 2030, but has shifted to a parallel approach of internal combustion, hybrid, and electric powertrains [3]. Group 2: Financial Performance - Porsche's net profit for the first half of the year plummeted to €718 million, a 66.6% year-on-year decline, with a revised profit margin expectation of only 2% for the year [4]. - The company has lowered its 2025 profit forecast, attributing this to product launch delays and other issues [4]. - The parent company, Volkswagen Group, is expected to face a €5.1 billion loss, prompting Porsche to rely on internal combustion models to recover financially [6]. Group 3: Market Reactions - Market reactions to Porsche's strategic shift are mixed, with some investors concerned about missing the electrification wave and its impact on brand luxury positioning, while others believe the adjustment will stabilize short-term performance [3]. - Traditional luxury brands like Mercedes-Benz and Audi are also adjusting their electrification timelines, focusing more on hybrid and efficient internal combustion technologies [6].

Core Viewpoint - Porsche is making significant adjustments to its product strategy in response to long-term sales decline and increasing profitability pressures, shifting focus back to internal combustion engine models, including hybrids, while pausing the launch of upcoming electric vehicle models [2][3]. Group 1: Product Strategy Adjustments - Porsche has finalized steps to adjust its product strategy, aiming to meet customer demands with excellent products and deliver solid financial performance [3]. - The company plans to introduce new fuel models, including a new SUV series originally intended to be fully electric, which will now offer only fuel and hybrid versions at launch [3]. - The lifecycle of existing models like Panamera and Cayenne will be extended, with internal combustion and hybrid versions available until the mid-2030s [3]. - Due to a slowdown in electric vehicle adoption, the launch of some pure electric models will be delayed, and a new electric vehicle platform planned for the 2030s will be rescheduled [3]. Group 2: Financial Performance and Challenges - Porsche's net profit for 2024 is projected at €3.595 billion, a 30.3% decline year-on-year, with a sales return rate of 14.1%, down from 18% in 2023 [6]. - In the first half of the year, net profit dropped to €718 million, a 66.6% decrease, with a sales return rate plummeting to 5.5% from 15.7% year-on-year [6]. - The high costs of electric vehicles and lower profit margins compared to fuel vehicles, along with U.S. tariffs, have led Porsche to lower its financial forecasts multiple times [6]. Group 3: Strategic Repercussions and Market Trends - The restructuring is expected to result in an €1.8 billion loss in operating profit for 2025, prompting a further reduction in profit expectations [7]. - The anticipated special expenses related to the strategic adjustments are around €3.1 billion, including costs for battery business investments and organizational changes [7]. - The parent company, Volkswagen Group, expects a €5.1 billion loss in operating profit due to Porsche's reforms, leading to a downward revision of its profit expectations as well [7].

关注 「电动车公社」 和我们一起重新思考汽车 《今日新闻》将会每天给大家带来几条当日重磅新闻，并附上社长的简单评论。关注「电动车公社」，新能源圈大事小事 看我们就够啦～ 今日新闻要点： 1、 极速496km/h，纽北7分内 仰望U9 Xtreme全球首发 9月20日，仰望U9 Xtreme全球首发，限量30台。新车三电系统及空气动力学套件均有所升级，最大马力3019匹，以496.22km/h的速度刷新了量产车型极 速纪录，以6:59.197的圈速刷新了纽北量产电动车圈速纪录。 外观设计上，新车整体更加赛化，机盖采用了双贯穿风道设计，前唇、侧裙、尾翼的尺寸均十分巨大，能进一步增加下压力。 极速496km/h、纽北7分内，仰望U9 Xtreme全球首发 ； 新款AION RT上市，售价9.98-12.38万元 ； 保时捷推迟电动化战略； 性能方面，新车基于1200V超高压平台打造，搭载 易 四方及云辇-X智能全主动车身控制技术，其中易四方的分布式四电驱能够 以每秒超 100次的频率对每个车轮进行独立精准的扭矩矢量控制，实现 轮端扭矩矢量分配， 主动创造出转向所需的横摆力矩，提升弯速。每台电机峰值功率555kW， ...

Core Viewpoint - Porsche is adjusting its electrification strategy by continuing to offer high-performance versions of the next-generation 718 Boxster and Cayman with internal combustion engines, while canceling the planned large all-electric SUV "K1" [1][2] Group 1: Strategic Adjustments - The CEO, Oliver Blume, stated that Porsche will significantly upgrade the Cayenne and Panamera's combustion and plug-in hybrid models, extending their lifecycle at least into the 2030s [1] - The decision to halt the development of the Volkswagen Group's SSP 61 "Sport" platform, originally intended for the K1, Panamera, and Taycan's electric successors, has cost the company €1.8 billion [1] - The K1 will now be offered in both combustion and plug-in hybrid versions, with the specific launch date yet to be announced [2] Group 2: Market Conditions and Product Line Transformation - Blume noted a significant decline in demand for high-end electric vehicles, prompting the need for a strategic response [2] - The drop in luxury goods consumption in China and the increase in import tariffs on vehicles in the U.S. have also impacted profitability [2] - Porsche is transforming its product line by reducing engine displacement, adding turbocharging, and optimizing chassis to maintain the 718 Boxster's appeal among driving enthusiasts [2] Group 3: Future Plans - The company will continue to advance electrification, as electric models attract a rapidly growing customer base [2] - Porsche plans to launch an all-electric Cayenne based on the Volkswagen Group's 800V PPE architecture [2]

9月16日，AUDI首款战略车型奥迪 E5 Sportback正式上市，全系推出4款配置车型，臻享价23.59万起。 在辅助驾驶领域，奥迪是首个与中国科技公司Momenta达成深度合作的豪华汽车品牌，双方共同开发行 业首个"德系Driving DNA+端到端飞轮大模型"方案，全面覆盖城市、高速与泊车场景。上汽奥迪首次提 出"辅助驾驭"概念，提供柔和、敏捷、标准三种辅助模式，不仅充分适应中国用户的多元驾驶偏好，更 确保即使在辅助状态下，仍延续纯正奥迪驾控质感。 奥迪 E5 Sportback将奥迪运动基因注入纯电时代。其搭载前后永磁同步双电机系统，迸发787匹马力与 800Nm峰值扭矩，实现0-100km/h加速仅需3.4秒的表现。在奥迪百年驾驶数据大模型的训练下，quattro 在电动时代迎来进化，与机械quattro一脉相承，却更快更聪明，满血quattro以纯电形式焕然一新。同 时，E5 Sportback配备CDC可变阻尼减震系统与空气悬架，并搭载Brembo四活塞高性能制动卡钳，辅以 渐进式转向系统与后轮转向系统，兼顾运动张力与豪华舒适性。奥迪 E5 Sportback的到来，将进一步推 动奥迪在华电 ...

Core Insights - Audi E5 Sportback was launched in Guangzhou on September 16, 2025, with a starting price of 235,900 yuan, offering four configurations [1] - The vehicle represents Audi's new brand, combining German engineering with Chinese digital innovation, featuring advanced driving assistance systems and a focus on luxury and safety [3] Group 1 - The design of the E5 Sportback merges elements of coupe and wagon styles, with a horizontal layered interior layout using wood materials and technology [5] - The front features a "star diamond light curtain" design, integrating aerodynamic components and sensors into a unified tech grille [5] - The vehicle is powered by a dual-motor system with a maximum output of 787 horsepower and peak torque of 800 N·m, achieving 0-100 km/h in 3.4 seconds [5] Group 2 - Audi E5 Sportback is produced at the SAIC Audi AUDI manufacturing base, adhering to Audi's global standards and undergoing extensive testing [7] - The launch of the E5 Sportback signifies Audi's further commitment to electrification in China, with nearly 200 showrooms upgraded and plans to establish over 240 user centers in more than 100 cities by the end of the year [7]

Core Insights - The Audi E5 Sportback, Audi's first intelligent electric vehicle equipped with quattro, is set to officially launch on September 16, marking a significant step in Audi's electrification strategy in the Chinese automotive market [1][2] - Since the pre-sale began on August 18, the Audi E5 Sportback has garnered widespread attention due to its unique appeal and strong product capabilities, with a competitive starting price of 235,900 yuan [1][2] Group 1 - The launch of the Audi E5 Sportback represents an important milestone in Audi's deepening electrification efforts in China and is a significant achievement in SAIC Volkswagen's "Joint Venture 2.0" phase [2] - The "oil-electric simultaneous advancement" strategy of SAIC Volkswagen is being steadily implemented, showcasing a clear product lineup and technological roadmap [2] - The Audi E5 Sportback is expected to inject new vitality into the luxury electric vehicle market, providing consumers with a superior and diverse travel experience [2]