Core Insights - Shenzhen has significantly promoted the "National Fitness Day" with 57 events and 139 sports venues offering free or discounted access, marking a peak in public fitness enthusiasm [1] - The city has built 46,000 sports facilities, achieving a per capita sports area of 2.52 square meters, which supports its recognition as a "Model City for National Fitness" [2] - Over 8 million residents, accounting for over 45% of the population, regularly participate in sports activities, with various community fitness initiatives gaining traction [3] Group 1: Infrastructure and Development - Shenzhen's "Mountain-Sea Connected City" initiative has created a comprehensive sports network, including 200 kilometers of trails and coastal cycling paths, enhancing outdoor sports opportunities [2] - The city aims for 48% of its citizens to engage in regular exercise by 2025, with a target of 18,700 square meters of sports area per square kilometer and a 10% increase in facility usage [2] Group 2: Community Engagement and Events - The city has established popular community sports events, such as the "Shenzhen Cup" amateur league and various outdoor activities, to encourage public participation [3] - Upcoming events include cycling, hiking, sailing, and various sports tournaments, aimed at meeting the growing demand for personalized and high-quality fitness experiences [3] Group 3: Technological Integration - The launch of the "i Shenzhen" app allows residents to easily book over 2,000 sports venues, enhancing accessibility and convenience for users [4] - The platform also offers 40 million yuan in consumer vouchers, significantly reducing the cost of sports participation for citizens [4] - The initiative aims to address the supply-demand challenges in a large city while stimulating public interest in fitness through resource integration and smart upgrades [4]

Group 1 - The event "Bay Area Unity, Sports Together" marks the countdown to the 15th National Games and the 12th National Paralympic Games, showcasing Guangdong's innovation in the "Technology + Sports" sector [1] - The technology exhibition features 43 high-tech products from 31 enterprises in Guangdong, emphasizing the province's strength in technological innovation [1] - The exhibition is divided into five themes, including "Intelligent Creation and New Departure" and "Technology Assisting the Disabled," highlighting the integration of technology in sports and support for the disabled [1] Group 2 - A preparatory photo exhibition illustrates the behind-the-scenes efforts for the upcoming games, focusing on key milestones, venue construction, event schedules, and staff stories [1] - The exhibition aims to enhance public understanding of the challenges faced during the preparation and to promote the values of simplicity, safety, excitement, and technology in organizing the events [1]

Core Viewpoint - The 2025 China International Service Trade Fair (CIFTIS) will focus on sports services, aiming to create a high-level cooperation platform for global sports service trade, with the theme "Event City Linking the World" [1] Group 1: Event Details - The CIFTIS will take place from September 10 to 14, 2025, at Shougang Park in Beijing [1] - The sports services section will emphasize "event resource aggregation, industry integration spillover, and service trade cooperation synergy" [1] Group 2: Exhibition Highlights - The sports services section will feature the "Outdoor Ice and Snow, Vibrant Seasons" exhibition area, showcasing the transformation of Winter Olympic achievements, upgrades in ice and snow equipment, and innovations in venue construction [1] - The Shijingshan District's "Double Olympic Area" exhibition will utilize industrial heritage to create a display system integrating technology, culture, and sports [1] Group 3: Technological Innovations - The company Aierhaus will present cutting-edge technology, including a modular CO2 transcritical direct cooling ice rink and an AI ice sports analysis system, highlighting the integration of low-carbon ice-making technology and artificial intelligence [1] - These innovations aim to provide solutions for building a sustainable ice sports ecosystem, showcasing China's technological strength in the ice and snow industry [1] Group 4: Industry Integration - The sports services section will promote cross-industry integration through a four-dimensional ecosystem of "exhibition, competition, people, and fun," facilitating collaboration between international sports event services and emerging sports service trends [2] - The event will continue to leverage the value of Winter Olympic legacies while exploring new operational models for year-round sports activities, supporting the growth of new sports consumption formats [2]

Financial Performance - In 2024, the company achieved an operating revenue of 441 million yuan, a year-on-year increase of 8.77% [1] - The net profit attributable to shareholders and the net profit after deducting non-recurring gains and losses significantly narrowed compared to the previous year [1] - The gross profit margin was 23.12%, an increase of 1.23 percentage points from 2023 [1] - The net cash flow from operating activities surged by 1168.76% to 105 million yuan [1] - In Q1 2025, the company reported an operating revenue of 108 million yuan, a year-on-year growth of 3.27%, with a gross profit margin rising to 30.08% [1] Strategic Development - The company is focusing on the "bringing in" and "going out" strategy to strengthen its market position in event IP operations [2] - It has successfully introduced and operated several international events, including the FE Shanghai Station and TCR Asia [2] - The company operated a total of 112 events at various levels throughout the year, adding 8 new events, including the "FIA Australian Formula 4 Championship" [2] - The company's self-owned event IP, GTSC, has been upgraded to "China GT" with official authorization, expanding its automotive event matrix [2] Technological Innovation - The company is advancing sustainable development through technological empowerment, showcasing innovations in electric racing and autonomous driving systems [3] - The electric racing car, Dongfeng Yipai eπ007, successfully completed its first track test, demonstrating excellent performance [3] - The company is also developing a new energy vehicle experience center and plans to launch the E-TCR electric racing championship in 2025 [3] Industry Outlook - The sports industry in China is projected to reach a total scale of 5 trillion yuan by 2025, supported by government policies promoting sports development [4] - Recent government initiatives encourage the integration of sports with tourism and the hosting of various sports events to stimulate consumption [4] - The company is well-positioned to leverage industry trends and enhance its competitive edge through strategic partnerships and resource integration [5] Future Prospects - With top-level policy support and the company's strategic initiatives, there is potential for significant market opportunities and performance growth [6]