近日，2025/2026四川省城市足球联赛在成都打响揭幕战，由成都队迎战遂宁队。 让热爱回归纯粹，让活力激荡民间。当"东哈·东北街边烧烤"的广告牌能够走进"苏超"赛场，当比赛门 票被降低到8元甚至5元，城市业余足球联赛的"门槛"被一再"削平"。这是属于普通人的比赛，它向每一 个参与者敞开怀抱，无论是球员、观众还是赞助商，因此它注定具备强大的生命力。 让热爱回归纯粹，让活力激荡民间。赛场上的火热，对市场何尝不是一种启示。近年来，受内外部多种 因素影响，中国经济持续承压前行，如何激活消费、增加投资、扩大出口，让"三驾马车"跑得更快，经 济能够稳中有进？各方在思考、在探索。无论如何，我们相信，"活力在民间"。当全民参与的积极性被 调动起来，社会自然会迸发出持续不断的强大动能。 种种迹象显示，大家对足球的热情因为业余联赛被重新点燃。而在这之前，因为成绩长期低迷，国足一 度沦为被群嘲的对象。相比之下，业余联赛的球员，虽然很多是快递小哥、网约车司机、医生、学生甚 至建筑工人，他们球技不精，场地匮乏，更没有高额的奖金，但他们热情高涨、玩命拼抢，更重要的 是，很多人仅仅是喜欢参与，没有任何功利目标。 业余足球联赛的魅力也正在 ...

四川是近年来国内第八个开展业余足球联赛的省份。在此之前，已有江苏、内蒙古、河北、广东、重 庆、江西、湖南等省（市）的业余联赛先后开打。 其中，名气最大的当数"苏超"，历史最悠久的则是"粤超"，迄今已有10年。 如果再算上其他民间机构主办的赛事、城市一级的小型赛事、"村超"以及筹备中的赛事，业余足球赛事 的星火已经在全国范围内散播开来。 每经评论员 杜恒峰 9月20日晚，2025/2026四川省城市足球联赛在成都打响揭幕战，由成都队迎战遂宁队。 不仅如此，业余联赛的火爆，也为社会经济发展尤其是旅游消费注入强大动力。球员在场上飞奔，球迷 在场下呐喊，主客队互相较劲，以城市为依托，以享受纯粹的比赛为精神纽带，一支球队就能聚拢民间 活力。当人员密集流动，交通、餐饮、住宿等领域同时被"搅热"。人们因为热爱而参与，因为参与而流 动，因为流动而活跃，因为活跃而反哺。 这一幕，更像是现代足球在西方兴起历程的复现——惟有最广泛的民间爱好和完全市场化的运行方式， 足球比赛、足球经济才具有持续的生命力。 让热爱回归纯粹，让活力激荡民间。当呐喊声为草根球员而响起，当球员不是为了奖金而奔跑，当观众 为了到现场看一场球赛而慷慨解囊，热爱 ...

Core Viewpoint - The Jiangsu Province Urban Football League is reigniting excitement with matches scheduled for August 16-17, featuring key games that are expected to boost tourism and cultural consumption in Suzhou [1] Group 1: Event Highlights - The matches include Suzhou vs. Taizhou, Changzhou vs. Zhenjiang, and Nanjing vs. Yancheng, with Suzhou's match attracting over 270,000 ticket requests, indicating high demand [1] - Suzhou is offering various tourism benefits, including free access to over 40 scenic spots for Taizhou visitors and exclusive discounts for ticket holders at local attractions [1] Group 2: Themed Activities - The "Suzhou Bank·Suzhou Super Night" themed market will feature over 60 unique booths and a 32-square-meter HD screen for live match broadcasts, enhancing the viewing experience for attendees [2] - The event is co-hosted by multiple organizations, including Suzhou Bank and the Suzhou Business Bureau, showcasing a collaborative effort to promote local culture and commerce [2] Group 3: Consumer Engagement - The event will distribute 5,000 market consumption vouchers, and various local businesses will offer food and products, creating an interactive environment for visitors [3] - Special promotions include discounts on transportation and unique local experiences, such as non-heritage craft activities and food giveaways from local vendors [3]

每经评论员 杜恒峰 每经编辑 何强 潘海福 贾运可 良好的营商环境，首要体现在对市场主体一视同仁。在传统大型赛事中，赞助商筛选往往存在诸多限 制：要么将个体户排除在外，要么令个体户望而却步。但苏超发源于草根，没有这些陈旧规则束缚，对 所有支持体育事业的赞助者都敞开怀抱。据报道，常州赛区赞助招募官方明确表示，赞助遵循先来后到 原则，"只要是热爱体育赛事、愿意支持常州体育事业的，我们都欢迎来赞助。"事实证明，官方严格依 照合同履行广告曝光义务，并未因烧烤店赞助金额低于其他品牌而差别对待。政府守信践诺、一视同 仁，营造出的公平市场环境，自然能引发社会各界广泛共鸣。 良好的营商环境，还需要有培育市场主体的耐心和善心。据了解，经营上述烧烤店的夫妻二人从外地来 到常州，丈夫曾投身五金生意却创业失败，之后两人选择摆摊卖烧烤。在此过程中，城市管理部门给予 了他们诸多包容与帮助。随着经验、客群和资本逐步积累，他们租下店面，将烧烤摊搬进室内。这样的 创业经历在现实中并不鲜见，每个创业者都怀揣成功的梦想，但创业之路充满风险，失败的可能性始终 存在。整个社会对创业失败最大的包容，就是为创业者创造从零开始的机会，而有了这样的机会，社会 ...

Core Insights - The "Jiangsu Super League" (苏超) has gained significant popularity, attracting over 180,000 spectators since its inception on May 10, with an average attendance exceeding 10,000 per match, surpassing many professional leagues [1][2] - The league has successfully integrated local culture and sports, creating a strong social impact and enhancing community engagement [1][2] Group 1: Attendance and Engagement - The third round of the "Jiangsu Super League" attracted 15,669 fans to a single match, contributing to a total of over 90,000 attendees across six cities during the round [2] - The upcoming matches have seen all home tickets sold out, indicating high demand and interest in the league [2] Group 2: Economic Impact - Local businesses have reported a significant increase in revenue, with some vendors experiencing nearly double their usual income on match days [4] - The league has boosted local tourism, with hotel occupancy rates increasing by 20% to 30% and retail and dining sectors seeing a 15% to 25% rise in sales during match events [4][5] Group 3: Cultural Integration - The league has sparked a "meme competition" on social media, enhancing its visibility and engagement among fans [3] - Local governments and businesses have launched promotional activities linked to the league, such as discounts for ticket holders and themed products, further driving consumer interest [5][7] Group 4: Merchandise Sales - Merchandise related to the "Jiangsu Super League," including team jerseys and themed products, has seen a significant sales increase, with some items selling out rapidly [6][8] - A canvas bag featuring a popular local team has sold nearly 3,000 units within days of its launch, showcasing the league's influence on local commerce [7]

Core Insights - The inaugural Jiangsu Province Urban Football League (Su Super) has unexpectedly gained nationwide popularity, generating significant economic benefits and attracting a diverse audience [1][3][9]. Economic Impact - The league is projected to create over 300 million yuan in comprehensive economic benefits throughout the season, with an average revenue increase of over 20 million yuan per city [1][9]. - The event has stimulated local economies, with a 14.63% increase in tourism consumption in six host cities, and notable spikes in hotel occupancy and restaurant sales during match days [8][9]. League Structure and Participation - The league features 13 teams representing different cities, comprising a mix of professional players, college students, and amateur athletes, totaling 516 participants with an average age of 24.09 years [2][3]. - The league's organization involves collaboration between the provincial sports bureau and local governments, establishing a robust operational framework [2]. Audience Engagement - Over 180,000 fans have attended matches, indicating a successful engagement strategy that has drawn in even those who typically do not follow football [3][8]. - The atmosphere at matches has been described as infectious, contributing to a sense of community and excitement among attendees [3]. Sponsorship and Commercialization - The league has attracted various sponsors, including Jiangsu Bank as the title sponsor, and has established multiple partnership tiers, enhancing brand visibility and market engagement [12][14]. - The growing interest in local football events is expected to lead to increased investment in related sectors, such as sports equipment and venue construction [14]. Future Prospects - The league is seen as a stepping stone towards greater marketization of football in China, with plans for improved management of broadcasting rights, sponsorship returns, and merchandise [14]. - Other provinces are also preparing to launch similar leagues, indicating a broader trend towards regional football development and commercialization [15].

Group 1 - The core viewpoint of the articles highlights a significant surge in soccer-related stocks, driven by the popularity of the Jiangsu Province's inaugural urban soccer league, which has become a hot topic and boosted local consumption [1][2] - Jinling Sports (300651.SZ) saw its stock price hit the daily limit, increasing by 20% to 20.40 yuan, with a total market capitalization of 2.627 billion yuan [1] - Co-creation Turf (605099.SH) also reached the daily limit, priced at 27.97 yuan, while other companies like Kangliyuan (301287.SZ) and Palm Holdings (002431.SZ) experienced notable gains [1] Group 2 - The inaugural Jiangsu Super League has attracted over 22,000 spectators for a single match, with ticket prices experiencing a 60-fold premium, indicating strong public interest [2] - The event has been organized under a collaborative framework involving the Jiangsu Provincial Sports Bureau and local governments, aiming to enhance local sports enthusiasm and promote economic development [1][2] - Recent policies from the central bank and other departments emphasize financial support for the sports industry, which is expected to invigorate the development of professional soccer leagues and youth training programs in China [2]

Summary of Conference Call Notes Industry or Company Involved - **Zhongheng Design**: Awarded a project for Shandong Arrow Yuan Aerospace Technology [1] - **Beijing Arrow Yuan Technology**: Developed the "Yuanxingzhe No. 1" verification rocket [2] - **North Chemical Co.**: Incident involving an explosion at a chemical workshop [5] - **Qianyuan Pharmaceutical**: Focus on smoking cessation drugs [5] - **Aok Shares**: Involved in the production of PEG-related products [6] - **Digital Government**: First company in unmanned inspection vehicles [6] Core Points and Arguments - **Zhongheng Design**: The company secured a contract in 2024 to provide architectural design services for Arrow Yuan Technology's aerospace production base [1] - **Beijing Arrow Yuan Technology**: Successfully conducted the first flight recovery test of the "Yuanxingzhe No. 1" rocket at Dongfang Spaceport [2] - **North Chemical Co.**: A chemical workshop explosion in Wuyi County is expected to impact nitrocellulose production capacity by 9,000 tons; the company holds over 30% of domestic nitrocellulose capacity [5] - **Qianyuan Pharmaceutical**: The market potential for smoking cessation drugs is significant, with approximately 3.5 billion smokers in China; the drug Varenicline is positioned as a leading product in this market [5] - **Aok Shares**: The company has a high gross margin of 53% from its PEG products, which are used in various pharmaceutical applications [6] - **Digital Government**: The company is pioneering unmanned inspection vehicles, targeting a market space of 240 billion; one unmanned vehicle can replace 30,000 to 40,000 inspection personnel [6][7] Other Important but Possibly Overlooked Content - **North Chemical Co.**: The company achieved a net profit of approximately 30 million yuan in Q1 2025, marking a turnaround from previous losses [5] - **Qianyuan Pharmaceutical**: The cost of Varenicline treatment is estimated at 1,700 yuan for 12 weeks or 3,500 yuan for 24 weeks, indicating a substantial market opportunity [5] - **Digital Government**: The company has established a strong presence in multiple cities with its unmanned vehicles, enhancing operational efficiency and reducing the workload of ground staff [6] - **Future Developments**: Significant government interest in ongoing projects, with high-level inspections scheduled, indicating potential for increased investment and project acceleration [7][8]