转自：新华财经 广东中行将消保工作纳入党委会、行办会等重要安排，党委明确提出"要做市民的首选银行"理念，要求在产品设计、 流程优化、网点布局等各个领域始终以客户需求为先，并带头深入基层，开展消保专题授课、体验网点服务；针对群 众反映强烈的排队时间长、业务办理流程繁等痛点，对标同业构建标准化服务流程，切实为民办实事。 图为9月20日，中国银行珠海分行、横琴分行联合澳门分行举办"千家·万户——广东中行消保文化节"珠海·横琴站活动 多元解纷，打通服务"便民道" 金融为民，消保先行。中国银行广东省分行（下称"广东中行"）始终坚守"以人民为中心"的发展理念，将消费者权益 保护融入业务发展全链条、服务客户全过程，通过机制创新、场景延伸、科技赋能和多方合作，构建起全方位、多层 次、立体化的消保工作体系。 2025年以来，广东中行围绕"投资看准'三适当'，守住钱袋要稳当""智慧用卡，安全支付"等主题，联动公安、学校、 社区、企业等多方力量，常态化开展金融教育活动累计超万场，触达消费者近1亿人次；同时积极探索纠纷多元化解 路径，落地地市、县域两大调解工作站，共建珠海市金融纠纷人民调解委员会"澳门新街坊工作站"。从网红文旅打卡 ...

Core Viewpoint - China Life Insurance's Zhengzhou branch hosted the "700 Walking" financial education event, attracting over 500 customers, showcasing innovative customer service and brand building efforts [1][3]. Group 1: Event Overview - The event featured a carefully designed walking route around the Green Expo Park, with five themed check-in points and three photo areas, enhancing customer engagement through cultural and interactive games [3]. - The event included a 10th-anniversary theme wall and a completion announcement area, allowing participants to create lasting memories and a sense of belonging [3]. Group 2: Financial Education Initiatives - A dedicated financial consumer education area was established in the Shanxi Garden, where interactive games educated customers on preventing financial fraud and promoting rational consumption [3]. - Participants received consumer rights protection pamphlets, and audio cards at two supply stations provided ongoing consumer protection messages throughout the event [3]. Group 3: Legal and Community Support - The event featured a legal consultation booth provided by a partner law firm, offering face-to-face legal education and advice, particularly targeting elderly customers with anti-fraud knowledge [4]. - The company emphasized its commitment to serving diverse customer groups and fostering a respectful atmosphere for the elderly [4]. Group 4: Future Initiatives - China Life Insurance's Zhengzhou branch plans to continue offering diverse services that enhance customer experience, focusing on efficient processes, professional quality, and heartfelt care [4].

Core Viewpoint - Minsheng Insurance successfully held a large-scale financial education campaign from September 15 to 21, themed "Protecting Financial Rights and Supporting a Better Life," in response to the National Financial Supervision Administration's initiative for the 2025 Financial Education Promotion Week [1] Group 1: Campaign Overview - The campaign involved 26 branches and 459 service outlets, with 9,410 internal staff and agents participating, conducting a total of 1,024 promotional activities that reached 1.69 million financial consumers [2] - Online, the company published promotional content 919 times, achieving 1.16 million clicks, and created 262 original risk warning messages, with media coverage generating over 2.56 million clicks [2] Group 2: Digital Empowerment - Minsheng Insurance utilized new media platforms such as WeChat, Douyin, and video channels to create professional and innovative online educational products [3] - The company participated in the "Dou is Jingrong Guardian" campaign, producing engaging short videos and interactive quizzes to enhance public interest in financial education [3] Group 3: Community Engagement - The company conducted face-to-face financial services in rural areas, with staff explaining consumer rights to farmers and organizing community lectures to raise awareness [4] - Targeted educational efforts were made for different demographics, including youth in universities and delivery workers, to promote financial literacy [4] Group 4: Industry Collaboration - Minsheng Insurance engaged in collaborative educational activities across various regions, joining initiatives like "Shenyang Insurance County Benefit Action" and "Jinshan Jinmei into Thousands of Homes" [5] - The company introduced a "Finance + Public Welfare" model, combining financial education with community services such as health check-ups and support for special needs children [5] Group 5: Service Upgrades - The company established "Insurance Warm Stations" to provide convenient services for the elderly and outdoor workers, and optimized service processes for vulnerable groups [7] - The financial education campaign exemplified the company's commitment to a user-centered approach and its vision of becoming a respected company, with plans for ongoing innovation in financial education and risk management [7]

Group 1 - The core idea of the articles is the proactive approach of Minsheng Bank in enhancing financial literacy and risk awareness among the public through various educational activities [1][2] Group 2 - Minsheng Bank's Linyi Mall branch organized a financial education week themed "Protecting Financial Rights, Supporting a Better Life," focusing on local characteristics and diverse customer needs [1] - The branch engaged directly with local merchants in the plastic hardware machinery market, addressing concerns about financing difficulties and high costs by promoting inclusive financial credit products and services [1] - Staff provided practical knowledge on compliance, fraud prevention, and account security, receiving positive feedback from merchants [1] Group 3 - The branch also targeted new citizens in enterprise parks, conducting specialized financial knowledge lectures that highlighted common investment traps and encouraged prudent investment practices [2] - The bank created an educational atmosphere in its lobby, displaying promotional materials on financial rights protection and fraud prevention for easy access by customers [2] - Minsheng Bank plans to continue innovating its educational outreach and deepen its efforts in protecting financial consumer rights to contribute to regional financial stability [2]

Core Viewpoint - The event organized by the Industrial and Commercial Bank of China (ICBC) in Nantong focuses on enhancing financial education and consumer rights protection, aligning with the theme of the 2025 "Financial Education Promotion Week" [1][3]. Group 1: Event Overview - The event titled "'Dian' Brightens Financial Life, Safeguards Civil Rights" was held on September 16, aiming to integrate civil rights protection from the Civil Code with financial consumer rights [1]. - The activity received positive feedback from frontline employees of the wage-disbursing units who participated [1]. Group 2: Targeted Groups and Activities - The event targeted key demographics, including the elderly, middle-aged, and new employees, with tailored educational content for each group [2]. - Three main zones were established: - "Silver Guard Station" for elderly individuals, focusing on risks like pension fraud and misleading financial advice [2]. - "Middle-aged Navigation Station" addressing common issues such as mortgage rate adjustments and family asset allocation scams [2]. - "New Employee Station" aimed at educating new hires on financial literacy and personal information protection [2]. Group 3: Educational Approach - The event utilized a dual approach of "immersive legal education + interactive experience" to make complex legal concepts accessible [3]. - Real-life financial dispute cases were used to illustrate the core provisions of the Civil Code related to consumer rights in various financial scenarios [3]. - The initiative is part of ICBC's commitment to social responsibility and enhancing the warmth of financial services [3]. Group 4: Future Plans - ICBC Nantong South Chuan Garden Branch plans to continue leveraging the "Financial Education Promotion Week" to innovate educational formats and expand service scenarios [3]. - The goal is to further integrate legal knowledge with financial services to protect consumer rights and foster a safe financial environment [3].

Core Viewpoint - The article emphasizes the importance of financial literacy for migrant workers in China, highlighting the efforts of Hangzhou Bank's Beijing Pinggu Branch to enhance financial risk awareness and knowledge among this demographic during the 2025 Financial Education Promotion Week [1]. Group 1: Activity Overview - The financial knowledge promotion activities are themed "Inclusive Finance, Protecting Hard Work," aimed at delivering practical financial knowledge to migrant workers [1]. - The initiative addresses the specific needs of migrant workers, who often face challenges such as high mobility, limited access to information, and a lack of financial knowledge, making them vulnerable to financial fraud [1]. Group 2: Educational Content - The activities include core knowledge presentations using simple language to explain savings, safe investment options (like government bonds and low-risk bank products), legitimate credit channels (to avoid illegal high-interest loans), and safe mobile payment practices [4]. - One-on-one consultation stations are set up for personalized guidance on issues like salary cards, cross-regional remittances, social security contributions, and family savings planning [5]. Group 3: Engagement Approach - The communication is designed to be barrier-free, avoiding jargon and using everyday language, including local dialects, to ensure understanding [6]. - Selected case studies are relevant to the daily lives of migrant workers, enhancing relatability and providing cautionary lessons [7]. - The content is tailored to address the most common financial issues and needs faced by migrant workers, emphasizing practicality and applicability [8].

Core Viewpoint - The importance of financial education in today's complex financial market is emphasized, with a focus on enhancing public financial literacy and protecting consumer rights through various initiatives by financial institutions [1][4]. Group 1: Financial Education Initiatives - Financial institutions are encouraged to make financial education a long-term and regular effort, aiming to improve the financial literacy of the public [1]. - Ping An Consumer Finance has launched a "Financial Education Month" campaign targeting three groups: the elderly, youth, and new citizens, in collaboration with various organizations [1][4]. - The company has conducted targeted financial knowledge education activities in rural areas and communities to enhance the financial fraud awareness of elderly consumers [4]. Group 2: Targeted Outreach - Ping An Consumer Finance has partnered with local police to conduct financial education activities in universities, focusing on protecting the rights of the youth [4]. - The company has organized multiple financial fraud prevention seminars for new citizens and working professionals in major urban areas [4]. Group 3: Online and Offline Integration - The company is actively expanding its financial education outreach through a combination of online and offline methods, utilizing platforms like Douyin and WeChat for broader engagement [9]. - As of June 2025, Ping An Consumer Finance has conducted over 260 financial knowledge dissemination activities, reaching more than 15 million people [9]. - The ongoing efforts aim to make financial education more accessible and relatable to consumers, ensuring that risk awareness is effectively communicated [9].

Core Viewpoint - Linshang Bank is actively promoting financial literacy and consumer protection through a series of educational activities aimed at enhancing public financial knowledge and safeguarding the rights of financial consumers and investors [1] Group 1: Financial Education Activities - Linshang Bank has organized a "Financial Education Promotion Week" with a focus on community engagement and public awareness [1] - The bank's branches are collaborating to extend financial education initiatives to various locations, including shopping centers and communities [4][8] Group 2: Targeted Outreach - The Ningbo Yuyao branch has reached out to the Yuyao Qiu Pi City, providing financial knowledge through interactive and engaging methods [4][5] - The High-tech Zone branch has focused on educating elderly residents in the Hongbusi community about common scams and financial safety [8][9] Group 3: Specific Educational Content - Educational content includes prevention of health product scams, identification of impersonation fraud, and resistance to high-yield investment temptations [9] - The Pingyi branch has conducted community outreach on illegal fundraising and anti-money laundering, emphasizing the importance of financial awareness [11] Group 4: Engagement with Youth - The bank's financial knowledge promotion team has engaged with college students, addressing issues like campus loans and online scams [13] - The activities included practical skills training on identifying fraudulent financial applications and protecting personal information [13]

Core Viewpoint - The Postal Savings Bank of China in Jiaozuo City is actively enhancing students' awareness of telecom network fraud and their legal rights through educational campaigns in schools [1][2]. Group 1: Campaign Activities - The bank organized a "Campus Outreach" campaign during the Financial Education Promotion Week, which effectively raised awareness among students [1]. - Employees from the bank visited local kindergartens to explain common fraud tactics such as "emergency payment impersonating parents," "fake financial products related to education," and "imitation of official refund processes" [1]. - The campaign utilized a method of "case analysis + legal clause comparison" to dissect the key elements of fraud, focusing on how fraudsters exploit trust and information gaps [1]. Group 2: Educational Tools and Resources - The bank provided on-site guidance for teachers to install the "National Anti-Fraud Center" app and taught them the "three no's and one more" anti-fraud mantra to quickly acquire practical fraud prevention skills [1]. - A financial education consultation desk was set up in classrooms to educate students and teachers about illegal financial behaviors, particularly focusing on "campus loans" and their implications [1]. - The initiative emphasized the legal rights of financial consumers, helping participants understand how to protect their rights in financial matters [1]. Group 3: Future Plans - The Postal Savings Bank of China in Jiaozuo City plans to continue its commitment to "finance for the people" by collaborating with the education system to offer customized financial knowledge services for students and teachers [2]. - The bank aims to engage more students in these activities, promoting a better campus life through financial literacy [2].

Core Viewpoint - The company is actively promoting financial literacy and consumer rights protection through a series of educational activities aimed at various demographics, aligning with regulatory directives and focusing on enhancing public financial knowledge [1][3][6] Group 1: Educational Activities - The company has organized financial education activities targeting different groups, including employees, the elderly, and young people, to raise awareness about financial insurance and fraud prevention [3] - Specific initiatives include educating employees at a local company about avoiding false advertising and financial scams, and providing guidance to the elderly on preventing pension-related fraud [3] Group 2: Future Plans - The company plans to continue enhancing consumer financial literacy by focusing on key demographics such as the elderly, youth, and new residents, while diversifying educational methods to ensure broad outreach [6] - The goal is to deliver financial knowledge directly to consumers, contributing to a harmonious and healthy financial environment [6]