Core Viewpoint - The launch of the Li Auto i8, a pure electric SUV, comes after a delay of nearly a year, with mixed market reactions following its introduction [2][10]. Pricing and Specifications - The i8 is priced starting at 321,800 yuan, with three configurations: Pro at 321,800 yuan, Max at 349,800 yuan, and Ultra at 369,800 yuan, reflecting a price reduction of approximately 30,000 yuan from the previous expected range of 350,000 to 400,000 yuan [3][4]. - The vehicle dimensions are 5080mm in length, 1960mm in width, and 1740mm in height, with a wheelbase of 3005mm [4]. - It features a dual-motor all-wheel-drive system with a total power output of 400 kW and a top speed of 180 km/h. The standard battery options are 90.1 kWh and 97.8 kWh, offering CLTC ranges of 670 km and 720 km, respectively [5]. Design and Features - The i8 maintains the design language of the MEGA model, with a low drag coefficient of 0.218, but sacrifices third-row headroom and storage space, lacking a front trunk and having limited rear cargo capacity [6]. - The interior features a dual-screen layout with upgraded eco-friendly materials and includes zero-gravity seats in the second row [4][5]. Market Context and Competition - The delayed launch has placed Li Auto in a challenging position within the pure electric vehicle market, with competitors like Xiaomi's YU7 and the newly launched Lido L90 offering similar or better value propositions [11][12]. - The i8's late entry has resulted in missed technological advantages and policy benefits, facing increased competition from established players like Tesla [12]. Sales and Financial Outlook - Li Auto's sales targets for 2025 have been adjusted downwards, with the pure electric vehicle segment expected to contribute significantly to overall sales, aiming for 120,000 units [13]. - The i8 is projected to achieve a gross margin of 21%, which is crucial for the company's financial recovery and maintaining market position [13].