在现代社会，消费已经成为人们日常生活中不可或缺的一部分。然而，面对琳琅满目的商品和服务，消 费者如何避免踩坑、保障自身权益？一个越来越受青睐的做法是：在消费决策前，先通过投诉平台 【下载黑猫投诉客户端】查询商家的口碑和过往投诉记录。这种做法正在成为精明消费者的新标配。 一、消费维权新观念：预防胜于治疗 传统的消费维权模式往往是在权益受损后，消费者才开始寻找投诉渠道。这种"事后补救"的方式虽然必 要，但往往耗时耗力，且结果存在不确定性。相比之下，一种更为先进的消费理念正在形成：在消费决 策阶段就主动规避风险。 这种理念的核心在于充分利用互联网的信息透明度。就像我们在电商平台购物时会查看商品评价一样， 在选择服务机构、购买大额商品或尝试新品牌时，先查看该企业在各投诉平台的历史记录，能够帮助我 们预判风险，做出更明智的选择。 二、官方投诉平台的信息价值 全国12315平台作为最权威的投诉渠道，其公示系统具有重要的参考价值。消费者可以通过该平台查询 企业的基本工商信息、行政处罚记录以及部分投诉公示。这些信息能够反映企业的合规情况和信用状 况。 三、第三方投诉平台：消费前的"避雷针" 在消费前调研方面，第三方投诉平台展 ...

2025.11.25 本文字数：909，阅读时长大约1.5分钟 来源 | 智通财经、爱企查APP 封图 | 超级猩猩官网 据报道，健身品牌超级猩猩在进行大面积的门店调整。 最近，有消费者注意到，在北京、上海、深圳、成都等一线城市，健身品牌超级猩猩有新增门店开始运 营，但也在陆续调整和关闭一些门店，而这一态势从去年便已开始。 2024年6月，超级猩猩宣布同时进驻福州、厦门。但福州、厦门的8家门店在开业一年后就便悄然闭店， 目前两座城市的门店数量归零。 超级猩猩官方对本次闭店潮的回应显得颇为谨慎与统一。客服人员解释闭店主要源于租赁合同到期后未 续约，并同时强调在关店的同时也有新店落地，例如本月开张的成都仁和新城全能店、三里屯盈科中心 全能店。 对于受影响会员，客服补充称超猩卡在其他门店仍可正常使用。而对于福州、厦门这两座新开拓市场的 快速撤退，官方客服的回应则更为简洁："考虑到实际经营效果决定关店，至于未来是否会重新回归， 目前尚未收到相关消息。" 数据显示，目前超级猩猩在全国拥有近300家门店，相较于去年年底的260余家，在数量上仍有一定的提 升。 爱企查App显示，深圳市超级猩猩健身管理有限公司成立于2014 ...

2025.11. 25 数据显示，目前超级猩猩 在 全国 拥有 近300家门店 ，相较于去年年底的260余家，在数量上仍有一定的提升。 本文字数：909，阅读时长大约1.5分钟 来源 | 界面新闻、爱企查APP 封图 | 超级猩猩官网 据报道，健身品牌超级猩猩在进行大面积的门店调整。 最近，有消费者注意到， 在北京、上海、深圳、成都等一线城市， 健身 品牌超级猩猩有新增门店开始运营，但 也在 陆续调整和关 闭一些门店，而这一态势从去年便已开始。 2024年6月，超级猩猩宣布同时进驻福州、厦门。但福州、厦门的8家门店在开业一年后就便悄然闭店，目前两座城市的门店数量归 零。 超级猩猩 官方对 本次 闭店潮的回应显得颇为谨慎与统一。客服人员解释闭店主要源于租赁合同到期后未续约，并同时强调在关店的 同时也有新店落地，例如本月开张的成都仁和新城全能店、三里屯盈科中心全能店 。 对于受影响会员，客服补充称超猩卡在其他门店仍可正常使用。而对于福州、厦门这两座新开拓市场的快速撤退，官方 客服的 回应 则更为简洁 ：" 考虑到实际经营效果决定关店，至于未来是否会重新回归，目前尚未 收到相关消息 。 " 爱企查App显示，深圳市 ...

近年来，健身行业快速发展，各类消费纠纷 【下载黑猫投诉客户端】也随之增多。从办卡后的"跑 路"风波，到私教课程的质量争议，再到合同条款中的隐藏陷阱，健身消费的维权问题日益受到关注。 本文将围绕健身服务行业的常见问题，为大家介绍实用的避坑方法和有效的投诉渠道。 一、健身行业常见消费陷阱 在选择健身服务前，了解这些常见问题能帮助你提前避坑： 1． 消费者协会 各地消协在处理健身服务纠纷时具有独特优势： 1．预付费风险：健身房突然关门，会员卡余额无法退还 2．合同陷阱：条款中存在隐藏费用、自动续约等不合理约定 3．服务质量争议：私教专业度不足、课程质量不达标 4．虚假宣传：夸大健身效果、隐瞒重要信息 5．退款困难：因个人原因或服务质量问题要求退款遭拒 二、官方投诉渠道：维权的有力保障 1． 全国12315平台 跨区域处理能力：对于连锁健身机构的投诉，可实现全国联网处理 执法威慑力：市场监管部门可对存在违法行为的健身房进行行政处罚 处理时效保障：一般投诉在7个工作日内会有初步回应 2． 体育主管部门 行业监管职能：对健身机构的资质、教练资格等进行监管 专业判断能力：对涉及专业健身指导的纠纷能做出准确判断 地方特色明显 ...

Core Viewpoint - KEEP (03650) is focusing on profitability by actively shrinking its business and user base in the first half of 2025, with expectations for revenue stabilization and growth in the second half driven by AI and clothing categories [1] Financial Performance - In the first half of 2025, KEEP achieved a turnaround in adjusted profit, moving from loss to profit [1] - The adjusted net profit forecast for 2025 and 2026 is estimated at 0.7 billion and 1.7 billion respectively [1] - The adjusted net profit margin is expected to improve to over 5% in the second half of 2025 [1] Strategic Initiatives - The company is making progress with its AI coaching feature and is expanding its clothing product line [1] - The launch of new products for the autumn/winter season on September 5 is anticipated to help revenue recover [1] Future Outlook - The management expects that the AI coaching feature could contribute an additional revenue of 2.3 billion for every 1 million active users monthly in the following year [1] - The company plans to adjust its expense allocation in line with the improvements in AI functionality and clothing product offerings, aiming for a return to growth [1]

Core Viewpoint - The article discusses the misconception that physical decline is inevitable after the age of 35, emphasizing that lifestyle choices and regular physical training can significantly influence physical fitness and well-being, regardless of age [4][11][20]. Group 1: Age-Related Concerns - A report indicates a 14.9% year-on-year increase in job applications from individuals aged 35 and above, highlighting societal perceptions of declining physical and mental capabilities in this age group [4]. - The article notes that while aging can lead to some physical decline, many individuals experience issues like insomnia, back pain, and obesity due to accumulated poor lifestyle habits rather than age alone [5][8]. - The average adult loses 3% to 8% of muscle mass every decade after 30, and maximum heart rate and oxygen uptake decline by about 1% per year, but these declines can be mitigated through consistent physical training [19][26]. Group 2: Psychological Impact of Aging - The psychological effects of aging, such as anxiety about physical decline, are more pronounced than the actual physiological changes, with societal pressures contributing to this perception [8][10]. - The article discusses the phenomenon of "overwork obesity," where lifestyle factors like sedentary behavior and high stress levels exacerbate health issues, particularly in individuals over 30 [16][19]. Group 3: Importance of Physical Training - The article presents examples of individuals who have successfully improved their physical fitness well into their later years, demonstrating that age does not preclude the ability to achieve fitness goals [6][21]. - Regular exercise, including both aerobic and strength training, is recommended to counteract age-related declines and improve overall health, with the World Health Organization suggesting at least 150 minutes of moderate-intensity exercise weekly [20][26]. - The narrative encourages a shift in mindset, suggesting that maintaining a healthy lifestyle and exercise routine can lead to better physical and mental health outcomes, regardless of age [20][26].

Core Viewpoint - The article discusses the rising trend of affordable yoga classes in county towns, particularly focusing on how these classes have become a refuge for middle-aged women seeking a break from their daily responsibilities and a space for social interaction [2][10][18]. Summary by Sections County Women and Yoga Classes - County women, often perceived as affluent, are now opting for low-cost yoga classes priced at 9.9 yuan, which serve as a form of leisure rather than a serious fitness pursuit [2][4][10]. - These classes are designed more for relaxation and socializing than for rigorous training, appealing to women who want a break from their daily routines [4][6][12]. Experience and Social Dynamics - The yoga experience in county towns is characterized by large group classes where participants engage in basic stretching exercises, providing a sense of community and shared experience among women [12][13]. - Many women use these classes to fill gaps in their schedules, such as waiting for their children during school hours, making it a convenient and low-pressure option [6][10]. Psychological and Social Benefits - The yoga classes offer a mental escape for women, allowing them to disconnect from their roles as mothers and wives, and providing a space to unwind and socialize without the pressures of consumerism or societal expectations [10][16][18]. - The environment in these classes fosters camaraderie, as women share their life experiences and challenges, creating a supportive community [13][15]. Economic Considerations - The affordability of these classes makes them accessible, and women often prefer paying for a single session rather than committing to expensive long-term memberships, reflecting a shift in consumer behavior due to economic pressures [4][9][10]. - The trend indicates a broader cultural shift where leisure activities are being redefined in terms of value and accessibility, particularly in smaller towns [2][10][18].

Core Viewpoint - The article discusses the emerging opportunities in the silver economy, particularly in the fitness sector for the elderly, highlighting the challenges and potential for growth in this market [4][8]. Group 1: Market Overview - By the end of 2023, the population aged 60 and above in China is projected to reach 21.1% of the total population, indicating a significant market for services targeting this demographic [9]. - The silver economy in China is estimated to be around 7 trillion yuan, accounting for approximately 6% of GDP, representing a substantial market opportunity [9]. Group 2: Challenges in the Fitness Sector - Most fitness facilities are primarily designed for younger individuals, making it difficult for elderly people to find suitable exercise options [6][10]. - There is a lack of tailored fitness services for the elderly, as many do not prioritize fitness until health issues arise, leading to a gap in the market [11][20]. Group 3: Business Model and Strategy - The company, founded by two young entrepreneurs, aims to provide home fitness services specifically for the elderly, starting with personalized training plans developed by professional rehabilitation trainers [17][18]. - Initial plans for a dedicated gym for seniors were abandoned due to high costs, leading to a focus on home service to minimize startup expenses [17][18]. Group 4: Customer Engagement and Education - The primary clients are often the children of elderly individuals, who seek fitness services for their parents, indicating a need for education on the importance of fitness for seniors [23][24]. - The company faces challenges in changing the perception of fitness among the elderly, who often view it as unnecessary unless health problems arise [20][30]. Group 5: Service Delivery and Client Relationships - The company conducts thorough assessments of potential clients to ensure they are suitable for training, which helps mitigate risks associated with health issues [33][34]. - Building trust with elderly clients is crucial, as the service involves entering their personal space and requires direct physical interaction [39][40]. Group 6: Future Directions - The company is exploring new initiatives, such as organizing group hiking activities for seniors, to enhance social interaction and promote fitness [42]. - There is a growing interest among elderly clients in fitness, as evidenced by improved engagement and positive feedback regarding their health and well-being [46][48].

Core Insights - The article highlights the emerging market for fitness services tailored to the elderly population in China, particularly focusing on the challenges and opportunities within this sector [3][4][5]. Market Overview - As of the end of 2023, 21.1% of China's population is aged 60 and above, indicating a significant market potential for services targeting this demographic [3]. - The silver economy in China is estimated to be around 7 trillion yuan, accounting for approximately 6% of GDP, representing a substantial market opportunity [3]. Industry Challenges - The fitness industry has largely overlooked the elderly demographic, with most gyms catering to younger individuals, making it difficult for older adults to find suitable exercise options [4][5]. - There is a prevalent perception among the elderly that fitness is not a necessity until health issues arise, leading to low initial engagement with fitness services [11][17]. Business Model - The company, Chaoyang Fitness, was founded by two young entrepreneurs who recognized the gap in the market for elderly fitness services and initially offered home-based training sessions [10][21]. - The service includes personalized fitness plans developed by professional trainers, focusing on maintaining the elderly's daily living capabilities rather than aesthetic goals [5][14]. Customer Engagement - The primary clients are often the children of elderly individuals, who seek fitness services for their parents, indicating a need for effective communication and education about the benefits of fitness for older adults [13][17]. - Building trust with elderly clients is crucial, as many have preconceived notions about fitness and may resist participation [24][30]. Service Development - The company has expanded its offerings to include group activities, such as organized mountain climbing, to enhance social interaction among elderly clients while promoting physical activity [25][28]. - The approach emphasizes companionship and emotional support, recognizing that social engagement is a significant aspect of the elderly's well-being [28][30].

Core Viewpoint - The rising popularity of Pilates is transforming it into a new symbol of middle-class lifestyle, associated with health, self-discipline, and social status [1][3][41]. Group 1: Popularity and Cultural Significance - Pilates has gained immense popularity on social media, with celebrities endorsing it, linking it to ambition and self-discipline [3][5]. - The perception of Pilates as an elegant and sophisticated exercise contrasts with the challenging reality experienced by many practitioners [7][22]. - The term "middle-class exercise" is increasingly used to describe Pilates due to its high costs and the financial commitment required for long-term practice [39][41]. Group 2: Financial Aspects and Market Growth - The average cost of a Pilates session in major cities exceeds 500 RMB, making it a significant financial investment for practitioners [37][39]. - The Pilates market in China is projected to grow, with a current participation rate of 3.5% expected to double by 2029, reaching a market size of 53.8 billion RMB [42][45]. - The high costs associated with Pilates studios, including rent and specialized equipment, contribute to its perception as an elite fitness option [40][41]. Group 3: Consumer Behavior and Motivations - Many practitioners view Pilates as a long-term investment in health and well-being, despite the initial financial burden [49][55]. - The social value of participating in Pilates is significant, as it is seen as a trendy and desirable activity among urban populations [52][56]. - The psychological benefits of regaining control over one's body and life through Pilates practice are emphasized by many participants [55][58].