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首日,游客量、消费额双增!借助火热数据看假日文旅市场活力显现
Yang Shi Wang· 2025-10-02 03:34
Core Insights - The tourism market during the holiday period is experiencing significant growth across various provinces in China, with notable increases in visitor numbers and revenue. Group 1: Jiangsu Province - Jiangsu's monitored cultural tourism units received 6.42 million visitors, a year-on-year increase of 5.29% [1] - Total visitor spending reached 2.48 billion yuan, up 4.95% from the previous year [1] - Museums in Jiangsu welcomed over 570,000 visitors, generating more than 2.17 million yuan in cultural revenue [1] Group 2: Anhui Province - Anhui's A-level tourist attractions hosted 2.14 million visitors, marking a 6.3% increase year-on-year [2] - Ticket revenue reached 22.56 million yuan, reflecting a 7.2% growth [2] - Key tourist sites like the Ancient Huizhou Cultural Tourism Area and Jiuhua Mountain saw visitor increases exceeding 15% [4] Group 3: Fujian Province - Fujian's 135 4A-level and above scenic spots received 946,800 visitors, a 20% increase compared to last year [5] - Ticket revenue amounted to 17.88 million yuan, up 11.4% [5] - Popular attractions like Sanfang Qixiang and Gulangyu Island experienced significant visitor traffic, with Sanfang Qixiang seeing 152,000 visitors, a 12.6% increase [7] Group 4: Guangdong Province - Guangdong's 4A-level and above scenic spots welcomed 2.78 million visitors, a 6.1% increase year-on-year [9] - Rural tourism sites and historical villages attracted 282,000 visitors, up 4.5% [9] Group 5: Heilongjiang Province - Heilongjiang's key scenic spots saw a notable increase in visitors, with Harbin Polar Park exceeding 10,000 visitors, a growth of over 47% [10] - The region is currently in the peak viewing period for autumn foliage, attracting more tourists [12] Group 6: Liaoning Province - Liaoning received a 15.71% increase in visitors, with tourism revenue growing nearly 16% [16] - The province's 5A-level scenic spots saw a visitor increase of nearly 27% and revenue growth exceeding 22% [18] Group 7: Inner Mongolia - Inner Mongolia welcomed 2.51 million domestic tourists, generating a total expenditure of 1.77 billion yuan [19] - Self-driving travel has become the primary mode of transportation, with visitors from surrounding regions making up 47% of the total [21]
今年十一,年轻人扎堆去东北
虎嗅APP· 2025-10-02 03:12
Core Viewpoint - The opening of the Shenyang-Baihe high-speed railway has significantly boosted tourism in Northeast China, particularly attracting young travelers to the Changbai Mountain area, marking a transformative moment for the region's tourism industry [4][6][30]. Group 1: Impact of Shenyang-Baihe High-Speed Railway - The Shenyang-Baihe high-speed railway officially opened on September 28, 2023, and is considered a game-changer for Northeast China's tourism industry, expected to be the most important railway line for the next 5-10 years [6][30]. - Travel times have been drastically reduced: from Beijing to Changbai Mountain in 4.5 hours (down from 6 hours) and from Shenyang to Changbai Mountain in 2 hours (down from 3.5 hours), making it a more accessible destination for tourists [7][10]. - The railway's opening has ended the history of several smaller cities in Northeast China being without high-speed rail, providing them with opportunities for tourism growth [7][10]. Group 2: Young Travelers' Demographics - The primary beneficiaries of the railway are young travelers from Shenyang, who now find Changbai Mountain to be a convenient weekend getaway, allowing for multiple visits throughout the year [10]. - Young travelers from the Beijing-Tianjin-Hebei region are also expected to be attracted to Changbai Mountain due to the reduced travel time, which is within their psychological comfort zone for short trips [11]. - Southern young travelers represent another potential growth segment, as the railway provides a new transit option to reach Changbai Mountain, enhancing the region's appeal as a long-distance travel destination [12][13]. Group 3: Emerging Tourist Cities - The railway's opening is expected to spotlight lesser-known cities in Northeast China, such as Tonghua, which has developed into a significant skiing destination and is gaining popularity among young travelers [15]. - Baishan is another city poised for growth, with its proximity to Changbai Mountain and ongoing development of tourism projects, including ecological tourism and scenic areas [16]. - Local tourism businesses are preparing for increased demand, particularly in hospitality and transportation services, to capitalize on the influx of visitors [18]. Group 4: Broader Tourism Infrastructure - The simultaneous announcement of the G331 highway's full opening complements the railway, creating a new travel framework that combines rail and road travel to attract more adventurous young tourists [22][30]. - The G331 highway offers a scenic route through various landscapes and cultural sites, enhancing the overall travel experience in Northeast China [23]. - The combined effect of the railway and highway is already visible, with significant increases in travel bookings reported, particularly in cities along these routes [27]. Group 5: Economic Goals and Future Prospects - The tourism industry in Northeast China is aiming for a "trillion-yuan" revenue target, with Jilin Province leading the charge and implementing strategies to achieve this by 2030 [29][30]. - The Shenyang-Baihe high-speed railway is seen as a catalyst for this growth, potentially transforming the region's tourism landscape and contributing to its economic development [28][30].
嘉年华轮番登场 上海正精彩 国庆中秋假期首日上海迎客358万人次 同比增长18.5%
Jie Fang Ri Bao· 2025-10-02 02:24
记者 李宝花 陈玺撼 上海的文化高地优势进一步为夜经济赋能。上海自然博物馆、上海天文馆延长开放时间,推出"国 庆中国龙奇妙夜""邂逅星空"公益观月等特色活动,让科学之光点亮城市夜空;浦东美术馆年度大展"缔 造现代:来自巴黎奥赛博物馆的艺术瑰宝"开幕至今,已吸引约60万人次观展,长假期间将延长开放至 23时;上海市历史博物馆、上海元代水闸遗址博物馆、上海崧泽遗址博物馆节日期间均正常开放,并将 运营时间延长至19时。 今年国庆、中秋"双节"叠加形成8天长假,游客需求呈现鲜明的家庭团聚与文化体验特征,国潮元 素成为流行趋势,进一步激发了游客的文化认同感。例如,上海大观园推出"幻境前尘人间虚市"沉浸式 夜游,以《红楼梦》IP打造别样红楼梦境;社区文化中心组织的"非遗手作工坊""国风汉服巡游"吸引众 多家庭参与;"爱达·魔都号"推出的京剧表演及讲座受到游客欢迎。 市文旅局相关负责人表示,今年国庆中秋假期,上海将持续推出数百项涵盖都市漫游、文博艺游、 欢购热游、国风潮游、郊野趣游五大主题的文旅活动,推动夜经济与文旅商体展深度融合,让市民游客 在"全城开花、遍地是景、处处可赏"的节日氛围中感受人民城市的温度与活力。 另据记 ...
节日氛围感拉满 各地打造文旅消费新场景
Yang Shi Xin Wen Ke Hu Duan· 2025-10-02 01:50
中秋佳节临近,2025年中国柳州鱼峰歌圩中秋歌会在广西柳州举行,来自百色、来宾、贵州、云南等地的10支队伍,把具有地域特色的风土人情、特色风物 融入到歌曲之中,向现场游客推介美丽家乡,共庆双节。 这个假期,全国多地打造文旅消费新场景,激活假期消费新活力。 在江苏吴江,依托太湖风景,打造了融合水乡、丝绸等本地文化元素和动感时尚等多元内涵的运动岸线,吸引不少运动爱好者来到这里开展跑步、骑行活 动。 骑行爱好者朱琳:各个驿站提供的服务变多了,我们可以先打气,把水壶里的水装满,这一路停车都非常方便,大家可以随时停下来看风景、休息。 江苏淮安还通过VR、AR等技术让虚拟角色"走进"现实,打造集主题演艺、游乐设施、特色景观和互动体验于一体的消费新场景。 在新疆喀什古城景区,这几天每天都举行开城仪式,迎接来自全国各地的游客。 古城街巷里更是挂满了国旗,让人们感受到浓浓的国庆氛围。 辽宁游客晁宇:今年正值新疆维吾尔自治区成立70周年,和家人一起来到古城过国庆,是非常有意义的旅行。 [ 责编:袁晴 ] 为激活假期夜间消费,湖北孝感打造的"澴川渔火夜市"正式亮灯迎客。110家特色摊位香气四溢、小吃热气蒸腾,浓郁的烟火气息吸引众多 ...
四川新增一批开放式服务区、收费站 “拆墙”迎客 邀你花式打卡
Si Chuan Ri Bao· 2025-10-02 01:43
Core Insights - The article discusses the recent developments in Sichuan's open service areas and toll stations, which aim to enhance travel experiences during the National Day and Mid-Autumn Festival holidays [1][3]. Group 1: Open Service Areas - Sichuan has introduced four new open service areas, bringing the total to five, which include various thematic attractions and services [2]. - The first open service area, the Chajiang Tianfu Service Area, has been designated as a 4A scenic spot, offering visitors experiences related to tea culture [2]. - The Mi Yi Service Area has transformed local agricultural products, such as tomatoes, into cultural symbols, creating a marketplace for direct sales from farmers [2]. Group 2: Open Toll Stations - Three new open service-type toll stations have been established, allowing for a range of services beyond just toll collection, including parking and shopping [4]. - These toll stations are designed to enhance user experience by providing essential services such as charging stations and rest areas [5]. - The open toll stations aim to create a multifunctional hub that meets diverse travel needs, including retail and relaxation options [5].
假期首日山东200家景区迎客317.6万人次 同比增长9.2%
Da Zhong Ri Bao· 2025-10-02 01:32
各地围绕"国庆+中秋"双节同庆打造文旅项目。济南"天下第一泉"景区举办"泉颂华章"游园会,推出红 歌快闪、游船赏月、古风NPC互动、国潮市集等项目;烟台依托张裕酒文化博物馆打造"张裕1892老厂 公园嘉年华";淄博周村古商城推出"古城灵狮献瑞"夜间观影体验;济宁立足文化圣地资源优势,推出 诗书礼乐风雅集、有朋音乐节等精品活动。 记者10月1日从省文化和旅游厅获悉,假期首日,全省重点监测的200家旅游景区,截至当日15时,接待 游客317.6万人次,同比增长9.2%;旅游收入1.75亿元,同比增长8.1%。全省16家5A级旅游景区共接待 游客71.79万人次,同比增长5.16%;营业收入4814.10万元,同比增长2.03%。截至当日16时,全省公共 文化场馆当日服务75.09万人次,同比去年假期当日增长0.67%。 各级文化、文博公共服务场馆推出系列文化传承惠民产品。山东博物馆持续展出"一城山色半城湖—— 济南泉·城历史文化特展",山东古建筑博物馆推出"构木成室——中国古代建筑模型展"。(记者 唐晓 宁) ...
国庆中秋假期首日,文旅消费活力强劲 “跟着赛事游四川”氛围浓
Si Chuan Ri Bao· 2025-10-02 01:16
多地举办高水平赛事,"跟着赛事游四川"氛围浓。10月1日晚,"川超"自贡灯城燊龙队与内江重龍 酒队的比赛火热开踢。 赛场外搭起特色展区,自贡文化和旅游消费季与2025"甜蜜内江·相约双节"消费季同步释放活力, 百场活动+多维票根优惠,让观赛群众开启"观赛+消费+出游"的"双节"体验,点燃两地文旅消费热潮。 广安开展"足见广安·超级安逸"川超狂欢活动,设置10个重点景区"川超"创意打卡点与万人祝福签名 墙。遂宁激情开展"香港精装明星足球赛"等10项重点文旅活动。 当日,记者从中国铁路成都局集团有限公司成都车站获悉,成都车站迎来出行客流高峰,全站共发 送旅客66.6万人次,创历史新高。其中,成都东站发送旅客42.8万人次。 假期首日客流以中长途出行为主。省外热门目的地集中在北京、重庆、西安、昆明、武汉等旅游资 源富集城市,省内方向以泸州、西昌等周边城市及黄龙九寨等热门景区为主。(记者 吴梦琳 丛雨萌 寇 敏芳) ●铁路成都车站发送旅客66.6万人次,其中成都东站发送旅客42.8万人次 10月1日,国庆中秋假期首日,四川文旅市场精彩纷呈,文旅消费活力强劲。铁路成都车站迎来出 行客流高峰,创下历史新高。 记者从文化和 ...
假期首日全省文旅市场火热开局
Liao Ning Ri Bao· 2025-10-02 01:07
沈阳方城文化旅游区再次开启人山人海模式,千人同唱《我爱你,中国》激情澎湃。在以观日出云 海出名的本溪市五女山景区,一大早,众多游人便登上山顶,在巨幅五星红旗旁,看金色阳光在云海间 涌动,祝愿伟大祖国繁荣昌盛。铁岭市周恩来少年读书旧址纪念馆(银冈书院)精心策划"穿越百年书 院,重温红色记忆"主题活动,将红色历史传承与沉浸式文旅体验深度融合,为游客打造兼具教育意义 与互动乐趣的文化盛宴。 一系列特色鲜明、内涵丰富的文体旅活动全面开启。鞍山"好运莲莲·千山奇妙夜",各点位的灯光 秀、AR互动,云潭湖的音乐喷泉、水幕电影、全息投影等,科技感十足。葫芦岛兴城市宁远古城《就 在宁远》大型沉浸式实景演出,令大批游客赞不绝口。迎"双节",营口市举办国潮巡游、空中大戏台表 演、综艺晚会、青年集市、非遗开放式体验、美食展、无人机表演等活动,满足游客多元化、个性化的 出行体验。 假期首日,辽宁文旅火热开局。截至10月1日15时,全省共接待游客同比增长15.71%,实现旅游综 合收入同比增长15.93%。全省7家5A级旅游景区共接待游客同比增长26.92%,实现旅游综合收入同比 增长22.18%。 在新中国迎来76周年华诞之际,全省 ...
国庆中秋假期首日全省4A级及以上景区热度高涨 迎客超278万人次
Nan Fang Ri Bao Wang Luo Ban· 2025-10-02 00:57
Core Insights - The tourism market in Guangdong is experiencing a significant surge during the National Day and Mid-Autumn Festival holiday, with various attractions reporting increased visitor numbers compared to the previous year [1][2][3]. Group 1: Visitor Statistics - On the first day of the holiday, 4A-level and above scenic spots in Guangdong received 2.784 million visitors, marking a year-on-year increase of 6.1% [1]. - Key monitored areas, including ancient post roads and red tourism sites, saw varied visitor growth: 515,000 for ancient post roads (up 2.2%), 183,000 for red tourism sites (up 3.3%), 282,000 for rural tourism points (up 4.5%), and 314,000 for public cultural institutions (up 3.8%) [1]. Group 2: Tourism Orders and Popular Attractions - Overall tourism orders in Guangdong increased by 27% compared to last year, with Guangzhou seeing a 25% rise and Shenzhen experiencing a 39% increase [2]. - Popular attractions included the Guangzhou Science Museum, the South Yue King Museum, and the Chimelong Resort, which attracted significant visitor interest [2]. Group 3: Cultural and Sports Events - A "Cultural and Sports Carnival" was launched in Guangzhou, integrating various sectors to promote tourism alongside the 15th National Games [3]. - The 11th Football Champions Challenge in Zhuhai attracted participants and their families, promoting travel alongside sporting events [3]. Group 4: International Cultural Activities - International cultural events, such as the "Golden Land" music week and the 33rd Macau International Fireworks Competition, contributed to the influx of tourists [4]. Group 5: Diverse Cultural Activities - Various cultural activities were organized to enhance the holiday experience, including free access to public cultural venues and numerous festive events [5][6]. - The Guangdong Provincial Library and the Intangible Cultural Heritage Museum hosted themed activities and workshops, enriching the cultural landscape during the holiday [5][6].
假期首日海南文旅市场热力开跑
Hai Nan Ri Bao· 2025-10-02 00:51
红色铸魂、山海共庆、新意满盈 假期首日海南文旅市场热力开跑 10月1日晚,由海口市旅游和文化广电体育局主办的"夸下海口"草坪音乐会在海口万绿园精彩上演。文/ 海南日报全媒体记者 习霁鸿 见习记者 刘响 图/海南日报全媒体记者 李天平 摄 10月1日,2025海口餐饮主题活动暨海口琼菜&老爸茶美食嘉年华现场,设置美食DIY体验区,受到亲子 家庭的欢迎。活动主办方供图 10月1日,游客在三亚蜈支洲岛旅游区参与特色活动,向祖国告白。海南日报全媒体记者 刘杰 摄 2025环海南岛旅游公路自行车赛万宁站在兴隆热带雨林自行车绿道举行。万宁市旅文局供图 图 十月一日,定安糟粕醋美食文化周开幕式活动现场,精彩的琼剧演出吸引了观众的目光。活动主办方供 海南日报海口10月1日讯(海南日报全媒体记者 刘晓惠 实习生 劳兰婷)"我和我的祖国,一刻也不能分 割……"10月1日,国庆中秋假期首日,《我和我的祖国》在海南山海间唱响。 从红色旧址的沉浸式演艺到滨海新区的试营业热潮,从非遗与科技的碰撞到生态湿地的焕新开放,海南 各地以多元业态、丰富活动点燃假期氛围,文旅市场首日便呈现"热度足、体验新、服务实"的良好态势。 "琼崖的妇女不是无名 ...