Core Insights - Beijing aims to achieve an annual industrial tourism visitor count of 20 million and revenue of 3 billion yuan by 2027 [1] Group 1: Industrial Tourism Development - Industrial tourism in Beijing is experiencing rapid growth, with visits to automotive factories, smart production lines, and industrial museums becoming popular among the public [1] - The Beijing Municipal Bureau of Economy and Information Technology has identified 30 municipal industrial tourism demonstration sites, including Beijing Automotive Group's factory and Yili Park [1] - Three locations, including Shougang Park and 798 Art District, have been recognized as national industrial tourism demonstration bases [1] Group 2: Implementation Plan for Industrial Tourism - The "Implementation Plan for High-Quality Development of Industrial Tourism in Beijing (2025-2027)" was jointly issued by the Municipal Bureau of Economy and Information Technology and the Municipal Bureau of Culture and Tourism [2] - The plan focuses on creating five must-visit industrial parks and around ten popular points in sectors like automotive, mobile manufacturing, and cultural heritage [2] - The initiative encourages travel agencies to integrate industrial parks and popular points into existing sightseeing routes, promoting a series of premium urban tourism routes [2] Group 3: Resource Management and Support - A systematic survey of industrial cultural resources will be conducted, with a database established by the end of 2025 [3] - The plan includes a classification and protection system for industrial heritage, supporting land use conversion for tourism projects [3] - Financial incentives will be provided for travel agencies developing premium industrial routes and for high-demand industrial products recognized as "Beijing Gifts" [3]

Core Insights - The Shanghai biopharmaceutical industry is projected to grow from 761.71 billion yuan in 2021 to 984.70 billion yuan by 2024, with an average annual growth rate of 8.94% [1] - The biopharmaceutical manufacturing output is expected to increase from 171.20 billion yuan in 2021 to 201.17 billion yuan in 2024, reflecting a compound annual growth rate of 6.9% [1] - By the end of 2024, Shanghai will have 2,183 biopharmaceutical enterprises, with 19 of the top 20 global pharmaceutical and medical device companies having established headquarters or centers in the city [1] Industry Growth and Development - Shanghai has been a pioneer in the biopharmaceutical sector since 1993, emphasizing modern biotechnology and pharmaceuticals as key high-tech industries [2] - The "14th Five-Year Plan" for Shanghai aims to double the scale of three leading industries, including biopharmaceuticals, with a total fund of 100 billion yuan allocated for these sectors [2] - The biopharmaceutical industry accounted for a significant portion of the 1.8 trillion yuan combined scale of Shanghai's three leading industries in the previous year [3] Innovation and Market Position - Shanghai has established a complete biopharmaceutical industry chain with over 80,000 related enterprises, leading the nation with 30 companies listed on the Sci-Tech Innovation Board [4] - In 2024, Shanghai approved 7 first-class innovative drugs and 15 third-class innovative medical devices, representing 17.5% and 32.6% of the national total, respectively [4] - The city also leads in overseas licensing transactions, with 15 projects exceeding 500 million USD, totaling 19.83 billion USD, marking a 30.5% year-on-year increase [4] Future Prospects - Shanghai is on the verge of surpassing the 1 trillion yuan mark in its biopharmaceutical industry, with plans to enhance the entire value chain from basic research to application [5] - The city aims to become a world-class biopharmaceutical innovation hub and industrial cluster, focusing on accelerating technological innovation and high-end industry leadership [5]

Core Points - Beijing aims to develop industrial tourism by creating engaging destinations that integrate tourism, shopping, and experiences, targeting 20 million annual visitors and 3 billion yuan in revenue by 2027 [1][5] Group 1: Industrial Tourism Development - The new implementation plan emphasizes five themes: super factories, fashion forefront, urban revival, craftsmanship inheritance, and industrial memory [3] - Approximately 10 popular industrial tourism sites will be established, featuring well-known factories and boutique museums [6] - The plan includes the transformation of around 20 factories to enhance their tourism appeal through immersive experiences and improved service levels [8] Group 2: Infrastructure and Experience Enhancement - The city will support the upgrade of industrial heritage parks like Shougang Park and 798 Art District to create vibrant cultural tourism hubs [5] - A comprehensive database of industrial tourism resources will be established by the end of 2025, facilitating better management and promotion [8] - The plan encourages the integration of industrial tourism with urban public transport, enhancing accessibility to popular sites [9] Group 3: Policy Support and Market Development - New policies will allow for the development of non-industrial functions within industrial land to support tourism [9] - The initiative aims to promote local craftsmanship and modern design, creating unique products that reflect industrial culture [8] - The city will implement measures to improve the overall service quality of industrial tourism, including multilingual guides and enhanced payment options [9]

新京报讯 据北京市经济和信息化局消息，10月11日，北京市经济和信息化局、北京市文化和旅游局印 发《北京市推动工业旅游高质量发展的实施方案（2025—2027年）》。 工业旅游是对生产过程、遗址风貌、品牌文化等资源系统整合开发，为公众提供观光游览、消费体验和 科普教育等多样化服务的新型旅游形态。北京是近现代中国工业的重要发源地、新中国工业体系的重要 形成地和推进新型工业化的先行地，形成了兼具历史积淀与创新特质的工业文化。 方案提出，加力开发工业旅游资源。突出"超级工厂、时尚前沿、城市复兴、工匠传承和工业记忆"五大 主题，优化工业旅游资源空间布局，编制发布具有首都特色的工业旅游名录图谱。鼓励工业企业、文旅 机构开发工厂车间、产业园区、工业遗产和工业博物馆等资源，优化工业旅游供给品质，共同打造融旅 游、购物和体验于一体的工业旅游目的地。到2027年，力争实现年工业旅游人数达到2000万人次、工业 旅游收入达到30亿元。 打造"来京必去"产业公园。支持以首钢园、798·751为代表的工业遗产园区传承弘扬工业文化，升级打 造会展、演艺和文创新空间，塑造成为"可逛、可玩、可沉浸"的文旅高地。 建设"专精潮新"热门点位。 ...

刚刚过去的国庆中秋长假，不少游客发在社交平台的旅游短视频里出现了"工厂""车间"，"生产线也是 风景线"成为大众共识。工业旅游热潮的背后，是我国制造业科技实力与超大规模市场消费需求的同频 共振，彰显了这一新兴业态蕴藏的巨大潜力。 让中国工业旅游站上"风口"的，有三张好牌。 第一张好牌是根基扎实的硬核产业。 我国工业体系共有41个工业大类、207个工业中类、666个工业小类，是全世界唯一拥有联合国产业分类 中所列全部工业门类的国家。 从需求端看，硬核科技自带流量，极易形成社交裂变，能满足消费者的个性化需求。曾经"闲人免进"的 工厂车间，如今正成为年轻人的"赛博乐园"。 第三张好牌是不断完善的政策环境。 2016年公布的《全国工业旅游发展纲要（2016—2025年）（征求意见稿）》提出，到2025年我国将创建 1000个国家工业旅游示范点。2021年以来，利好政策持续加码。《推进工业文化发展实施方案（2021— 2025年）》《"十四五"旅游业发展规划》等文件都对工业旅游作出明确部署。 在中央和各地的支持下，工业旅游蓬勃发展。截至2024年底，我国先后公布2批共122家国家工业旅游示 范基地，6批共232家国家工 ...

Core Viewpoint - Guangdong is emerging as a significant tourist destination, with projected visitor numbers and tourism revenue showing substantial growth for the 2025 National Day and Mid-Autumn Festival holidays [1][11]. Summary by Sections Tourism Growth Projections - Guangdong is expected to receive 65.176 million visitors during the 2025 National Day and Mid-Autumn Festival holidays, an increase of 11.5% compared to 2024, with tourism revenue reaching 61.32 billion yuan, a growth of 14.2% [1]. Emerging Tourism Trends - Various cities in Guangdong are developing unique cultural tourism projects, such as industrial tourism in Shenzhen, dragon boat culture in Foshan, culinary experiences in Shantou, and rural eco-tourism in Meizhou, reflecting a shift in local tourism consumption models [1][12]. Industrial Tourism in Shenzhen - Shenzhen has launched industrial tourism, exemplified by the Gaoju Innovation Science and Technology Industrial Tourism Base, which allows visitors to engage with drone technology and manufacturing processes [6][8]. - The base is part of Shenzhen's "Top Ten Industrial Technology Tourism Routes," which aims to enhance visitor engagement through interactive experiences [8][10]. - Industrial tourism in Shenzhen is still in its early stages, primarily attracting students and corporate visitors, with plans to broaden its appeal to diverse consumer groups [9][10]. Cultural Tourism in Other Cities - Foshan is promoting dragon boat culture beyond the traditional Dragon Boat Festival, hosting various events and integrating local cuisine into the tourism experience [13]. - Shantou is focusing on food as a central attraction, embedding culinary experiences into tourism routes, with significant visitor numbers reported during the recent holiday [14]. - Meizhou's rural tourism is thriving, with new hospitality offerings attracting visitors to its scenic villages [14]. Collaborative Development - Cities in Guangdong are encouraged to strengthen their unique tourism projects to attract a broader range of visitors, with Shenzhen positioned as a benchmark for industrial tourism [12][15]. - The emphasis is on creating immersive experiences and leveraging local culture to enhance tourism appeal, while also integrating digital technologies for better engagement [15].

Core Insights - Industrial tourism is gaining popularity among young people, with significant visitor numbers reported at various factories and museums, indicating a shift in consumer preferences towards immersive experiences [1][2][3] Group 1: Industrial Tourism Growth - Xiaomi's automotive factory has received over 150,000 visitors since opening for tours, averaging over 10,000 visitors per month [1] - Qingdao Beer Museum attracted over 40,000 visitors during the Spring Festival, generating revenue of 4 million yuan from ticket sales and beer consumption [1] - The market share of aerospace and automotive industry tours has exceeded 20%, with several factories ranking among the top five in visitor interest [1] Group 2: Immersive Experiences - Xiaomi's factory features 419 industrial robots and 304 visual systems, creating a comprehensive experience that combines research, production, and deep engagement [2] - Middle school students experienced high-speed train manufacturing at CRRC Changchun Railway Vehicles, enhancing their understanding of engineering principles through real-world applications [3] - The interactive dining experience at the Guangxi Liuzhou Luobawang Industrial Park allows visitors to engage in the cooking process, enhancing their connection to the product [4] Group 3: Policy Support and Future Trends - Beijing is developing themed tourism routes that include industrial tourism, reflecting a growing governmental support for this sector [6] - The trend towards personalized and customized tourism experiences aligns with the preferences of younger consumers, who seek deeper engagement rather than simple sightseeing [6] - Industrial tourism is projected to grow significantly, with estimates suggesting the market could reach over 100 billion yuan by 2030 [10] Group 4: Cultural Integration - Industrial tourism is not merely about visiting factories; it integrates historical narratives and cultural elements, enhancing visitor engagement [9] - The transformation of old industrial sites into cultural hubs, such as the Meitao Bay in Foshan, demonstrates the potential for industrial tourism to foster community and creativity [8] - The development of immersive and interactive projects is essential for transforming industrial sites into culturally attractive destinations [10]

央视网消息：假期里，工业旅游掀起热潮。许多"大国重器"向公众开放，不仅成为拉动消费的新引 擎，也让百姓可以近距离感受中国制造的魅力。 ...

当冰冷的生产线遇上鲜活的文旅体验，会碰撞出怎样的精彩？在金湖县全力推进"旅游＋"产业融合发展 的浪潮中，西派集团工业旅游区给出了生动答案。这里打破"工厂"与"景点"的边界，让硬核工业与柔软 文旅深度交融，不仅于2023年11月成功创成江苏省工业旅游区，更成为金湖全域旅游版图中极具辨识度 的新亮点，为工业旅游发展探索出一条特色路径。 近年来，金湖县聚焦旅游资源深挖与产业融合创新，将"工业＋旅游"作为重点方向，力求通过"生产线 变游线、厂房变景点"的模式创新，延伸产业链条、丰富旅游体验。而西派集团能在这一领域快速突 围，首先得益于其深厚的先进制造业"家底"——作为国家高新技术企业、专精特新"小巨人"企业，集团 还拥有江苏省智能制造示范车间、江苏省五星上云企业、江苏省互联网标杆工厂等多张"含金量"十足的 名片。坚实的产业基础，为工业旅游的打造提供了独一无二的"硬核"内核，让游客得以近距离感受现代 制造业的科技魅力。 而真正让游客"留下来、有回味"的，是景区打造的多元沉浸式体验。专属机器人导游"派派"化身旅途伙 伴，带领游客打卡各个特色点位，用趣味讲解消解工业知识的枯燥；针对不同群体需求，景区还定制了 科技体验、科普 ...

Core Insights - The article highlights the growing trend of industrial tourism in Beijing, merging historical industrial sites with modern cultural and leisure experiences [1][2][3] - Industrial tourism is positioned as a new engine for urban development, integrating manufacturing history with contemporary culture and consumer experiences [2][3] - Beijing's unique industrial heritage and cutting-edge technology create a compelling narrative for industrial tourism, distinguishing it from other cities [2][3] Group 1: Industrial Tourism Development - The core purpose of developing industrial tourism is to blend historical industrial production spaces with current urban culture and leisure activities [2] - Beijing's industrial tourism benefits from its rich history as a significant industrial hub in China, with unique resources like the Shougang Park and various museums [2][3] - The integration of old factories into urban renewal projects allows for experiential and consumable spaces, enhancing visitor engagement [3] Group 2: Visitor Experience and Engagement - Increasing visitor interest in industrial tourism is evident, with popular sites like the Xiaomi Super Factory and Robot World experiencing high demand for tours [4][5] - The article emphasizes the need for innovative experiences, such as DIY workshops and immersive VR/AR environments, to meet evolving consumer expectations [5] - Industrial tourism should not be limited to individual factories but should connect various industrial sites and surrounding attractions to enhance visitor retention and value creation [5] Group 3: Future Directions - To elevate industrial tourism, Beijing must leverage its existing resources and encourage more industrial enterprises to open their doors to the public [4][5] - The development of diverse tourism routes, such as the Old Industry Revival Tour and Advanced Manufacturing Experience Tour, is essential for creating a comprehensive industrial tourism experience [5] - The article suggests that industrial tourism can significantly contribute to the city's cultural identity and economic vitality, driving high-quality development in Beijing [5]