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生产线变身“风景线”
Nei Meng Gu Ri Bao· 2025-08-24 15:38
转自:草原云 研学团在蒙牛工厂参观。 近年来,呼和浩特市以蒙牛工业旅游区、伊利智慧健康谷等工业景点为抓手,探索实践工业旅游新模 式,积极拓展新业态、新场景,不断挖掘工业旅游潜力,推动文旅产业高质量发展。 8月24日,在位于呼和浩特市和林格尔县的蒙牛工业旅游区,游客参观现代化生产线。暑假期间,"工业 游"备受关注,越来越多的人走进工厂参观体验,感受制造业的独特魅力。 沉浸式参观。 来自上海的游客在园区品尝乳制品。 合影留念。 内蒙古日报·草原云记者:白雪 新闻编辑:马嫣然 ...
小米汽车和北汽新能源享界两座超级工厂见证北京智造
Core Insights - Xiaomi's automotive factory showcases advanced manufacturing technology, producing a new vehicle every 76 seconds, highlighting the efficiency and innovation in the automotive industry [1][2] - The factory has achieved 100% automation in key processes, demonstrating a significant shift from traditional manufacturing to intelligent manufacturing [2][4] - The factory has attracted significant public interest, with over 93,000 visitors in the first half of the year, indicating a growing fascination with industrial tourism and modern manufacturing [2][5] Group 1 - The Xiaomi automotive factory is described as a "black light factory," having produced over 300,000 electric vehicles in just over a year [2] - The factory environment is clean and organized, contrasting with traditional manufacturing perceptions, and features various robots performing tasks such as assembly and material handling [1][2] - The factory's advanced technology includes a 9,100-ton die-casting machine that achieves precision within a hair's breadth, showcasing the high-tech capabilities of the facility [2][4] Group 2 - The Beijing New Energy Vehicle factory, set to begin production in 2024, is also embracing similar advanced manufacturing techniques, emphasizing the industry's shift towards automation and precision [3][4] - The factory has implemented strict quality control measures and eco-friendly practices, achieving zero heavy metal emissions and 100% waste gas treatment [4] - Industrial tourism is becoming a valuable aspect of the automotive sector, with factories like Xiaomi's and Beijing New Energy Vehicle's attracting visitors and generating interest in local tourism [5]
首钢园上半年665万客流2.6亿消费
Core Insights - The article highlights a new trend among young tourists in Beijing, focusing on industrial tourism as a growing preference [1] - The number of visitors to Shougang Park reached 6.65 million in the first half of the year, generating a consumption of 260 million yuan [1] Group 1: Industrial Tourism Trend - Young tourists are increasingly interested in visiting industrial heritage sites and factories, marking a shift from niche exploration to mainstream attraction [1] - Activities such as taking photos in industrial settings and witnessing automated processes, like a robot assembling vehicles, are becoming popular among visitors [1] Group 2: Economic Impact - The significant visitor numbers and consumption figures indicate a positive economic impact from industrial tourism in Beijing [1] - The trend reflects a broader change in tourism preferences, with industrial sites gaining popularity among younger demographics [1]
百年高炉遇见“未来世界”
Core Viewpoint - The transformation of industrial sites into tourist attractions is gaining popularity, with the Shougang Park exemplifying this trend through its innovative integration of industrial heritage and modern leisure activities [1][3][6]. Group 1: Industrial Tourism Development - Shougang Park has evolved from an old industrial site into a vibrant tourist destination, attracting a younger demographic interested in industrial heritage [3][6]. - The park features various attractions, including a sci-fi theme park and cultural events, which have significantly increased visitor numbers and engagement [5][7]. Group 2: Visitor Statistics and Economic Impact - In 2024, Shougang Park is expected to receive 13 million visitors, representing an over 8% increase year-on-year [6]. - The park's visitor spending has generated approximately 260 million yuan in revenue in the first half of the year, marking an 8% growth compared to the previous year [7]. Group 3: Community and Cultural Engagement - The park serves as a hub for various activities, including sports, arts, and family-friendly events, making it a popular gathering place for diverse groups [7]. - The integration of modern amenities and cultural events has transformed Shougang Park into a new landmark for consumption and leisure in the city [6][7].
今年目标游客2亿人次,深圳凭什么?
Core Insights - Shenzhen's tourism sector is experiencing significant growth, with a total of 90.57 million visitors and a revenue of 138.36 billion yuan in the first half of 2025, marking a year-on-year increase of 11.9% and 13.9% respectively [1] - The city aims to achieve a tourism revenue of over 300 billion yuan and receive more than 200 million visitors by the end of 2025 [1][4] - Shenzhen is positioning itself as a premier destination for weekend getaways and international tourism, with a focus on enhancing its global marketing efforts [2] Tourism Growth - The number of international and regional passengers at Shenzhen Airport reached 3.06 million in the first half of 2025, a 30.7% increase year-on-year, with over 20,000 international flights [3] - The city received 18.39 million inbound tourists, reflecting a 31.9% increase compared to the previous year [3] Marketing and Promotion - Shenzhen's tourism marketing strategy includes collaborations with social media influencers to promote the city globally, exemplified by the engagement of popular American influencer "IShowSpeed" [2] - The city plans to launch a global tourism campaign themed "2025 Amazing Shenzhen," focusing on various aspects of travel including dining, accommodation, and entertainment [2] Infrastructure and Events - Shenzhen is enhancing its tourism infrastructure, with new attractions and facilities set to open, including the Shenzhen Science and Technology Museum and the world's largest indoor ice and snow world [7][8] - Major events such as concerts and sports competitions are drawing significant visitor numbers, with over 30 large concerts held in the first half of the year [5][6] Cross-Border Tourism - Shenzhen is leveraging its geographical advantages to attract tourists from Hong Kong and other regions, with a notable increase in night-time cross-border traffic [6][9] - The city is also focusing on developing industrial tourism routes in collaboration with major tech companies like Huawei and DJI [9] Coastal and Cruise Tourism - Shenzhen's long coastline presents opportunities for coastal tourism, with plans to enhance the East Coast tourism area and develop a cruise tourism product system [12] - The city is actively promoting cruise tourism, with several international cruise ships docking at its ports [12]
【环时深度】China Travel暑期火热,外国游客体验“惊喜时刻”
Huan Qiu Shi Bao· 2025-08-01 22:49
【环球时报记者 任筱楠 丁雅栀 环球时报驻韩国特约记者 黎枳银】编者的话:7月30日,国务院新闻办公室举行"高质量完成'十四五'规划"系列主题新闻发 布会,会上介绍了"十四五"时期中国移民管理工作发展成就。其中提到,当前,免签入境已成为外籍人员来华旅游、商贸的主渠道,带动入境旅游持续升 温。文化和旅游部门数据显示,2024年,我国接待外国游客2694万人次,同比增长96%。时值暑期旅游旺季,"China Travel"全球热度持续升高。在中国免 签"朋友圈"不断扩大的背景下,外国游客在华旅游体验呈现出新特点与新需求,同时也对旅游服务提出更高要求。《环球时报》记者据此采访了多位来华外 国游客,记录下他们在中国旅行中的难忘体验。同时,也与旅游业界人士共同探讨入境游未来的新趋势与提升空间。 惊喜:从赛博朋克的重庆到温柔内敛的苏州 在延吉,让娜塔莉亚印象最深刻的体验便是换装当一次"延吉公主"了。"这真的很有趣,我挑选了一件粉红色的朝鲜族服装,只需要不到一个小时,我就完 成了全部妆造,花费不过两三百元。我很惊讶,在中国很多城市有这种妆造、旅拍商店。女孩子们不需要很多花费便能当一次'公主'或是'女王',像电视明 星一样拍 ...
产业链变身“风景线” 工业旅游魅力十足
Core Viewpoint - Industrial tourism is emerging as a new trend in the tourism market, attracting visitors to factories and showcasing the unique charm of the manufacturing industry [1][4]. Group 1: Industrial Tourism Development - Industrial tourism involves utilizing industrial heritage, museums, and modern enterprises to develop tourism, allowing visitors to observe production processes and engage in experiences [2]. - The BMW factory in Shenyang has become a notable example, receiving over 130,000 visitors since its designation as a national AAAA-level tourist attraction in 2017, and has opened new electric vehicle tours [2][3]. - Zhejiang Coca-Cola's "transparent factory" concept showcases automated production lines, attracting numerous school and community groups for tours [3]. Group 2: Consumer Demand and Trends - The rise of industrial tourism is driven by changing consumer demands, with visitors seeking personalized, in-depth, and experiential travel options [4]. - Younger consumers, particularly Generation Z, are drawn to high-tech production lines and smart equipment, while families value the educational aspects of industrial tourism [4]. - Companies benefit from industrial tourism by generating additional revenue through ticket sales and enhancing brand recognition and trust among consumers [4]. Group 3: Policy Support - The "14th Five-Year Plan for Tourism Development" encourages the development of industrial tourism, establishing national demonstration bases and providing strong policy support [5]. - The "Implementation Plan for Promoting Industrial Culture Development (2021-2025)" aims to innovate industrial tourism and create educational practice bases to promote industrial spirit [6]. - Local governments are actively responding to national policies, with Beijing identifying several industrial tourism demonstration sites, indicating a commitment to developing local industrial tourism resources [6]. Group 4: Economic Impact and Market Potential - Industrial tourism significantly boosts consumption through ticket sales, cultural product sales, and on-site dining, providing tangible benefits to companies [7]. - The Qingdao Beer Museum, for instance, attracted nearly 50,000 visitors during the Spring Festival, generating revenue of 3.9895 million yuan [7]. - Currently, global industrial tourism accounts for 10% to 15% of total tourism revenue, while China's market share is below 5%, indicating substantial growth potential [7]. Group 5: Future Outlook - Experts predict rapid growth in China's industrial tourism market, with increased visitor numbers and tourism revenue expected in the coming years [8]. - The focus will shift towards personalized and customized services, catering to diverse visitor demographics based on age, interests, and professions [8]. - Challenges remain, such as balancing production operations with visitor experiences and protecting commercial secrets during factory tours, necessitating collaboration among companies, governments, and relevant departments [8].
深圳巴士集团第四分公司安托山车队开行“人工智能蓝线”T212线
Sou Hu Cai Jing· 2025-07-19 00:09
Core Points - Shenzhen Bus Group has launched the "Artificial Intelligence Blue Line" T212 industrial tourism sightseeing line to promote industrial tourism resources and facilitate economic transformation in Shenzhen [1][7] - The T212 line operates from July 12 to August 31, 2025, on weekends and holidays, connecting various industrial research and study bases [4][7] - The new line aims to enhance accessibility to industrial tourism sites, reducing transfer hassles and travel time for citizens [7] Summary by Sections Launch and Purpose - The T212 line is part of Shenzhen's initiative to integrate industrial tourism resources and support economic transformation [1] - The line connects multiple industrial research bases, including transportation, agriculture, and technology [7] Operational Details - The T212 line operates from July 12 to August 31, 2025, specifically on weekends and holidays [4] - Key stops include Antuoshan Station, Qiaoxiang South, Jing Tian Walmart, and others, facilitating access to various industrial tourism sites [4] Benefits to Citizens - The T212 line provides a direct route to industrial tourism landmarks, improving convenience and reducing travel costs for citizens [7] - The service aligns with the mission of Shenzhen Bus Group to enhance urban mobility and provide quality service [9]
工业美学“硬核气质”出圈释放文旅新空间 全新体验激活消费活力
Yang Shi Wang· 2025-07-02 05:31
Group 1 - The core viewpoint of the article highlights the rising popularity of industrial tourism, transforming factories into attractive destinations for visitors to experience industrial culture and charm [2][5]. - Industrial tourism connects industrial production with tourism consumption, providing new experiences for visitors while generating tangible economic benefits for companies [7][12]. - The industrial tourism sector has significant growth potential, with global industrial tourism accounting for 10% to 15% of total tourism revenue, while China's market share is less than 5% [12]. Group 2 - A food company in Shanghai is hosting student tours, allowing them to learn about cheese history and participate in pizza-making, showcasing the interactive nature of industrial tourism [4]. - Jiangnan Shipyard has received over 180,000 visitors since launching its industrial tourism program in 2019, with an average daily flow of around 500 visitors during peak summer periods [6]. - The appeal of industrial tourism stems from public curiosity about advanced technology and automated production, moving away from traditional production line perceptions [11].
工业旅游热度升温 打开文旅新空间 也为企业带来增量收入
Yang Shi Wang· 2025-07-01 09:28
Group 1 - The industrial tourism sector is experiencing growth as factories transform into popular tourist destinations, allowing visitors to experience industrial culture and charm up close [1] - In Shanghai, a food company hosts student tours where they learn about cheese history, observe production processes, and make their own pizzas, highlighting the educational aspect of industrial tourism [2] - Jiangnan Shipyard has welcomed over 180,000 visitors since launching industrial tourism in 2019, with an average of 500 visitors per day during peak summer months, indicating strong interest in industrial experiences [4] Group 2 - Industrial tourism connects industrial production with tourism consumption, providing new experiences for visitors and tangible economic benefits for companies [5] - The popularity of industrial tourism stems from public curiosity about advanced technology and automated production, with modern factories showcasing high-tech environments that appeal to aesthetic interests [7] - Industrial tourism generates significant economic benefits, including ticket sales and brand exposure, with global industrial tourism accounting for 10% to 15% of total tourism revenue, while China's market share is below 5%, indicating substantial growth potential [7]