文旅产业

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文旅产融新机遇|探索融资租赁赋能文旅产业
Di Yi Cai Jing Zi Xun· 2025-08-29 12:13
Core Viewpoint - The article emphasizes the need for financial innovation in the cultural and tourism industry to address challenges such as high investment and operational costs, limited financing channels, and difficulties in asset conversion [1] Group 1: Government Initiatives - In January, the State Council issued measures to stimulate cultural and tourism consumption through consumer benefits, innovative consumption scenarios, and enriched supply [1] - Local governments are actively implementing supportive policies to enhance the role of tourism consumption in economic development [1] Group 2: Industry Challenges - The cultural and tourism industry faces significant challenges, including high investment scale, high operational costs, and a high proportion of light assets [1] - Companies in this sector typically have a low proportion of owned land, real estate, and equipment assets, which complicates financing [1] Group 3: Financial Innovation - There is a call to explore financial innovation models that align with the characteristics of the cultural and tourism industry [1] - The dual advantages of financing leasing, combining "asset financing" and "financial support," are highlighted as a means to assist the high-quality development of the industry [1] Group 4: Event Overview - On September 12, a forum on financing leasing and the cultural tourism industry was held, organized by First Financial, Shanghai Trading Group, Shanghai Financing Leasing Association, and Doulong Port Ecological Tourism Resort Group [1] - The forum included modules for in-depth discussions on financing leasing empowering new models in the cultural tourism industry and on-site inspections of benchmark projects to analyze financing challenges [1]
国家文化产业示范基地!凉山文旅去年营收增长491.21%
Nan Fang Du Shi Bao· 2025-08-29 10:21
Core Insights - Liangshan Cultural Tourism Group achieved a total operating income of 1.596 billion yuan in 2024, marking a growth of 491.21% since its establishment, with 1.287 billion yuan earned from January to July 2025 [1] Group 1: Business Performance - Liangshan Cultural Tourism Group's total operating income for 2024 is projected at 1.596 billion yuan, reflecting a significant increase of 491.21% since its inception [1] - The company reported an operating income of 1.287 billion yuan from January to July 2025 [1] Group 2: Cultural and Tourism Integration - The company focuses on "cultural empowerment and three-industry linkage," creating five main business sectors: cultural arts, tourism services, scenic area development, sports health, and cultural tourism elements [2] - Liangshan Cultural Tourism Group has implemented three major brand initiatives, including "Colorful Clouds" for new artistic media, "Asniu" for ecological food supply, and "Panda You Tour" for family service systems [2] Group 3: Cultural Projects and Recognition - The company has produced numerous award-winning cultural works, including TV dramas and ethnic operas, receiving multiple prestigious awards [7] - Liangshan Cultural Tourism Group has organized significant cultural events and projects, such as the Daliangshan Drama Festival and the Spring Festival Gala [7] Group 4: Tourism Development Strategy - The company is developing several new scenic projects across five lines, focusing on various themes such as health tourism, ethnic culture, and ecological tourism [14] - Liangshan Cultural Tourism Group aims to enhance the "Red Army Long March through Liangshan" cultural heritage and innovate in the "industry + research" model for tourism development [14] Group 5: Future Goals and IPO Plans - Liangshan Cultural Tourism Group is targeting an IPO, emphasizing market-oriented strategies and capital operations to enhance its brand and market presence [16] - The company has been rated "AA+" for creditworthiness, becoming the first cultural tourism enterprise in Sichuan province outside Chengdu to achieve this rating [16]
“古城夜趣”再添消费温度
Jin Rong Shi Bao· 2025-08-29 02:40
Core Viewpoint - The article highlights the vibrant development of nighttime economy in Yangzhou, showcasing how cultural and tourism integration has transformed the city into a hub for nighttime consumption, driven by innovative experiences and enhanced infrastructure [1][2][4]. Group 1: Nighttime Economy Development - Yangzhou's nighttime economy is characterized by a blend of cultural heritage and modern consumer experiences, attracting significant tourist traffic, especially during holidays [1][3]. - The introduction of innovative cultural performances and immersive experiences, such as the "Grand Canal Yangzhou" boat shows, has led to a 65% year-on-year increase in visitor numbers since August [2]. - The city has seen a 10.25% year-on-year increase in nighttime cultural tourism consumption venues, with a 27.9% increase compared to the previous month [4]. Group 2: Consumer Experience and Engagement - Unique offerings like DIY experiences and creative food products have enhanced consumer engagement, with nighttime foot traffic reaching up to 50,000 during holidays [3]. - The integration of sports events, such as the "Super League," has significantly boosted local consumption, with a 42.7% increase in service revenue across various sectors [6]. - The introduction of interactive experiences, such as "script killing" games in gardens, has attracted younger audiences and deepened their connection to local culture [7]. Group 3: Infrastructure and Support Services - Yangzhou has improved its infrastructure to support nighttime activities, including the renovation of roads to enhance pedestrian and non-motorized vehicle traffic flow [10][11]. - The city has implemented various measures to improve the nighttime consumer experience, such as the introduction of smart payment systems that reduce queue times by over 60% [13]. - Financial institutions are actively supporting the nighttime economy through credit facilities and innovative financial products tailored to local businesses and consumers [16][18]. Group 4: Financial Support and Innovation - The collaboration between financial institutions and local government aims to enhance the nighttime economy by providing targeted financial support and developing new consumer credit products [14][17]. - Recent agreements have led to significant funding for cultural tourism projects, with over 30 billion yuan allocated to support infrastructure upgrades and nighttime activities [16]. - The establishment of a big data platform has streamlined credit services for small businesses, facilitating quick access to financing for nighttime market vendors [17].
洛阳:区委书记带头“穿越”洛邑古城!六大消费优惠9月启动
Sou Hu Cai Jing· 2025-08-28 16:24
Core Insights - The article highlights the innovative approach taken by the leadership of Luoyang's old district to enhance the local cultural tourism economy through immersive experiences and direct engagement with consumers [1][8]. Group 1: Leadership Engagement - The leadership team, led by District Secretary Zhao Shuzheng, conducted an "immersive research" by dressing in Hanfu and interacting with tourists, showcasing a new model of government service [1][6]. - They adhered to the "three no's and three musts" principle during their street visits, which included not revealing their identities and making personal purchases to understand consumer experiences better [3][8]. Group 2: Promotional Measures - The district introduced six major promotional measures aimed at boosting the Hanfu economy, which includes discounts for wearing Hanfu while dining, staying in accommodations, using transportation, shopping, and enjoying entertainment [4][5][6]. - These measures are set to be implemented from September 1 to December 31, targeting various aspects of consumer spending in the area [6][11]. Group 3: Economic Impact - The Hanfu economy in the old district has seen exponential growth, with the number of Hanfu makeup and styling businesses increasing to 1,360, a 14-fold increase from the end of 2022 [9]. - The district anticipates receiving 40 million tourists and generating a total tourism revenue of 30 billion yuan in 2024, creating new job opportunities for around 30,000 individuals in related fields [9]. Group 4: Cultural Revival - The article emphasizes that the Hanfu trend is not a fleeting phenomenon but a significant aspect of the revival of traditional culture, as articulated by Zhao Shuzheng [9][11]. - The integration of cultural tourism with local economic development is portrayed as a means to enhance the quality of life for residents and promote shared growth [11].
思美传媒:上半年营收增长26.78% 新传媒与新文旅双轮驱动
Zheng Quan Shi Bao Wang· 2025-08-28 13:12
Core Insights - The company reported a revenue of 3.558 billion yuan for the first half of 2025, representing a year-on-year growth of 26.78% in a slightly growing advertising market [1] - The integration of AI technology is enhancing the quality and efficiency of advertising marketing, while the company is also expanding into the new cultural tourism sector [1][5] Group 1: AI Empowerment in New Media - The company is actively strengthening AI technology to build a content production system centered around artificial intelligence, achieving capabilities such as AI-generated creative ads and automated ad analysis [2] - The subsidiary, Bafang Tengtai, launched the AdPex one-stop intelligent advertising platform, which aims to provide efficient and cost-effective advertising solutions [2] - Bafang Tengtai has become an official partner of Apple Ads, providing significant opportunities for the company's international advertising market expansion [2] Group 2: Collaboration with Major Media - The company continues to deepen collaborations with leading media platforms like ByteDance, Tencent, and Baidu, leveraging the user base and traffic resources of emerging social media [3] - These partnerships enable the company to better understand market dynamics and meet diverse client needs, thereby solidifying its advertising marketing business [3] Group 3: Policy Support for Cultural Tourism - The cultural tourism sector is experiencing accelerated growth due to policies aimed at boosting domestic demand and consumption [4] - The company has leveraged its internal resources to gain experience in new media marketing for cultural tourism projects, collaborating with local governments to create unique tourism products [4] - The partnership with Alibaba Cloud is aimed at strengthening rural digital infrastructure, promoting rural revitalization, and creating new opportunities in cultural tourism [4] Group 4: Business Growth Potential - The company's steady revenue growth in new media and cultural tourism reflects its efforts and potential in exploring new growth paths [5] - With the support of AI technology and favorable policies, the company is expected to achieve significant breakthroughs in the cultural tourism sector, providing strong momentum for long-term development [5]
南京秦淮区发布十项行动计划,全力打造“中国人文旅游第一区”
Yang Zi Wan Bao Wang· 2025-08-28 11:33
Group 1 - The core objective is to establish Qinhuai District as "China's Humanistic Tourism No. 1 District" with ambitious targets for 2028, including over 100 million tourists, over 10 billion in overseas exposure, annual investment exceeding 100 billion, total tourism revenue surpassing 1 trillion, and more than 10,000 new market entities [1][2] - The "Ten Action Plans for Promoting High-Quality Development of the Cultural and Tourism Industry" were released, focusing on transitioning from "traffic economy" to "value economy" and enhancing the overall experience rather than just sightseeing [2][3] - The district has achieved significant tourism milestones, with over 55 million visitors and total revenue exceeding 53 billion in the first half of 2025, ranking first in the city [1] Group 2 - The action plan includes ten systematic actions aimed at enhancing various sectors such as scene improvement, industry aggregation, cultural creation, night economy, food branding, cultural performances, and international outreach [2] - A budget of at least 20 million annually will be allocated to support brand performances, key enterprises, cultural exports, and tourism initiatives, ensuring the effective implementation of the action plan [2] - The establishment of the "Qinhuai Cultural and Tourism Industry Alliance" aims to integrate resources from key areas and provide comprehensive support for cultural and tourism enterprises [1][2]
天府文旅(000558.SZ):2025年中报净利润为743.70万元、同比较去年同期下降1.65%
Xin Lang Cai Jing· 2025-08-28 10:31
Financial Performance - The company reported total revenue of 204 million yuan, ranking 13th among disclosed peers, with an increase of 94.86 million yuan, representing a year-on-year growth of 86.75% [1] - The net profit attributable to shareholders was 7.437 million yuan, ranking 10th among peers, with a decrease of 124,800 yuan, reflecting a year-on-year decline of 1.65% [1] - The net cash flow from operating activities was -189 million yuan, ranking 17th among peers, with a decrease of 249 million yuan, indicating a year-on-year decline of 416.00% [1] Financial Ratios - The latest debt-to-asset ratio is 47.12%, ranking 12th among peers, with an increase of 0.66 percentage points from the previous quarter and a rise of 12.00 percentage points year-on-year [3] - The latest gross profit margin is 34.14%, ranking 10th among peers, with a decrease of 7.99 percentage points from the previous quarter and a decline of 9.58 percentage points year-on-year [3] - The latest return on equity (ROE) is 0.69%, ranking 10th among peers, remaining flat compared to the same period last year [3] Earnings Per Share and Turnover Ratios - The diluted earnings per share is 0.01 yuan, ranking 11th among peers, remaining stable compared to the same period last year, with a year-on-year decline of 1.69% [3] - The latest total asset turnover ratio is 0.09 times, ranking 16th among peers, with an increase of 0.03 times, achieving three consecutive years of growth, representing a year-on-year increase of 55.19% [3] - The latest inventory turnover ratio is 0.66 times, ranking 16th among peers, with a decrease of 1.25 times, indicating a year-on-year decline of 65.50% [3] Shareholder Structure - The number of shareholders is 77,300, with the top ten shareholders holding 530 million shares, accounting for 41.10% of the total share capital [3] - The largest shareholder is Chengdu Sports Industry Investment Group Co., Ltd., holding 29.90% of the shares [3]
从菜篮子到打卡地:老菜场改造升级 撬动文旅消费新活力
Yang Shi Wang· 2025-08-28 09:52
央视网消息:咖啡馆、小吃店、书店,在陕西西安的城墙脚下,一个老菜场不断改造升级,引入多元业态,方便附近居民的同 时,也让这里成为年轻人,甚至是游客的打卡地。究竟这个"一半烟火,一半潮流"的老菜场,是如何成功出圈的呢?一起去现场看 看。 在陕西西安市碑林区城墙根下的信义巷,街坊们吃过早饭,就会到建国门综合市场遛弯、买菜,累了可以找个地方喝个咖啡、 饮个茶。 建国门综合市场所在地的前身是西安市平绒厂。1998年,厂子停产后,平绒厂将部分厂区改建成建国门综合市场,经营的主要 是蔬菜、肉蛋禽和日用品,能满足周边近10万居民的生活需求。 2017年,西安市平绒厂与西安世界之窗产业园投资管理有限公司合作,对建国门综合市场进行了提升改造,打造老菜场市井文 化创意街区。 2019年,在政府的引导下,老菜场的改造工作全面铺开,拆除违建,建天桥、连廊,重新划分市场的功能性区域,招募不同的 业态入驻,吸引青年人来此创业。 2023年,杨漫修从国外留学归来,因为看好老菜市的发展前景,他在这里开了一家火锅店。不仅能够就近买到新鲜的食材,还 能订购很多特殊的调味品。 为了保持老菜场的新鲜感,管理方与商户一年一签约,在招商时也会避免同质化 ...
香菇富民、文旅兴村,随州以特色产业铺就共富路
2 1 Shi Ji Jing Ji Bao Dao· 2025-08-28 02:41
Core Insights - Hubei province is leveraging local resources to enhance rural economic vitality and improve residents' livelihoods, with Suizhou's initiatives exemplifying this approach [1][2] - Suizhou's Suixian County has developed a robust mushroom industry, generating over 30 billion yuan in total output value and creating significant employment opportunities [3][5] - The cultural and ecological resources in Zengdu District are being utilized to promote rural tourism, leading to increased income for local residents [7][10] Suixian County: Mushroom Industry Development - Suixian County has a 40-year history in mushroom cultivation, becoming one of China's top four mushroom production areas and a major processing and export hub [3][4] - The county has trained nearly 1,000 individuals in mushroom cultivation skills, with an average age of trainees around 50 years [4] - Employment in the mushroom industry has reached 300,000, significantly contributing to the increase in rural residents' disposable income, which is now 10,309 yuan [5][6] Technological Advancements in Mushroom Cultivation - The introduction of automation in mushroom production has improved efficiency, reducing labor needs and increasing yield [6] - The expansion of the mushroom industry has also led to the emergence of new job roles, such as "smart greenhouse operation positions," and boosted e-commerce activities, with sales exceeding 1 billion yuan [6] Zengdu District: Rural Tourism Development - Zengdu District is capitalizing on its unique cultural and ecological resources to develop a comprehensive tourism sector, including the establishment of the Silver Ginkgo Valley national tourism resort [7][8] - The district has introduced 22 tourism projects and 32 brands, enhancing local attractions and creating diverse employment opportunities for residents [7][10] - Local residents are benefiting from tourism-related businesses, with over 3,000 jobs created in the tourism sector, primarily for rural laborers [10]
丁兰“青兰之声” 青年理论宣讲团亮相
Hang Zhou Ri Bao· 2025-08-28 02:19
Group 1 - The event celebrated the 20th anniversary of the "Green Mountains and Clear Water are as Valuable as Mountains of Gold and Silver" concept, showcasing ecological practices in Dinglan through various innovative formats [2] - Presenters shared relatable and in-depth stories, including the transformation of industrial land into ecological parks and the importance of biodiversity [2] - The grassroots cultural approach of the presentations was highlighted as a means to enhance community spirit and cultural life, reflecting significant changes in the Dinglan area [2] Group 2 - The "Qinglan Voice" youth theoretical宣讲团 was introduced, consisting of outstanding young representatives from grassroots, enterprises, and research institutions [3] - The street's leadership emphasized the commitment to using "people's language" to narrate "era stories" and promote ecological civilization development [3] - Future plans include creating a new model for cultural tourism in Gaotingshan and enhancing the beauty of ecology, life, and development in Dinglan [3]