Financial Data and Key Metrics Changes - The company reported a real GMV growth of 12.1% in 2024, with an unadjusted inflation basis GMV growth of 74% year on year [6][7] - Gross contribution margin improved to 11.3%, reflecting a 2.1 percentage point increase compared to the previous year [7][18] - EBITDA as a percentage of GMV reached 1.1%, marking a 0.7 percentage point rise year on year [7][18] - Revenue grew by 11.1% for the full year, with a 6.4% increase in Q4 [20][24] Business Line Data and Key Metrics Changes - Active customers increased by 235,000, totaling 12.2 million, with orders growing by 16 percentage points year on year to 131.4 million [8][18] - The company saw a shift towards marketplace operations, with 3P operations accounting for approximately 70% of the business [19] - Delivery service revenue increased by 50% in 2024, contributing significantly to overall revenue growth [21][22] Market Data and Key Metrics Changes - The company faced macroeconomic headwinds in early 2025, impacting consumer purchasing power and marketing activities [15][25] - The company is excited about the potential value creation opportunities from the acquisition of a 65.4% controlling stake in a leading payment marketplace in Kazakhstan [15][26] Company Strategy and Development Direction - The company focuses on three strategic priorities: enhancing customer loyalty, improving delivery services, and expanding B2B services [9][12] - The loyalty program has grown to 3.7 million members, and partnerships have been established to enhance program offerings [10] - The company aims to capitalize on differentiation through lending solutions, with total lending volume reaching 16.2 billion, a 2.6 times increase from 2023 [12] Management's Comments on Operating Environment and Future Outlook - Management acknowledged the challenges posed by macroeconomic conditions and political sensitivities affecting marketing efforts [15][25] - The acquisition of a controlling stake in a prominent fintech ecosystem is seen as a significant milestone, providing optimism for future growth [15][26] Other Important Information - Free cash flow decreased by 1.9 billion compared to the previous year, primarily due to a decline in net cash from operating activities [24] - The company recorded a significant increase in other revenue, including advertising services and premium subscription revenues [21][22] Summary of Q&A Session - There was no Q&A session during this earnings call, and participants were encouraged to direct their questions to the Investor Relations team [26]

【环球网报道 记者 李飒】亚马逊要给商品标注关税成本？据美国有线电视新闻网（CNN）报道，这一消息传出后，美国总统特朗普"气得"打电话 给亚马逊的创始人贝索斯。 29日早些时候，美国"潘趣酒碗"新闻网站援引一位消息人士的话报道，亚马逊即将向消费者展示每件商品价格中因关税增加的成本，该金额将与 商品总价一同显示。CNN称，有两名白宫高级官员告诉该媒体，特朗普给贝索斯打电话抱怨有关报道。"他当然很生气"，一名不愿意透露姓名的 官员对CNN说，"为什么一家价值数十亿美元的公司要将成本转嫁给消费者？" CNN称，特朗普后来称这是"一通不错的电话"。 "贝索斯很好，他太棒了"，特朗普周二（29日）对记者说，"他很快就解决了问题，是个好人"。 针对美媒爆出"亚马逊要给商品标注关税成本"的消息，白宫新闻秘书卡罗琳·莱维特29日第一时间表态，批评报道中亚马逊的做法是"敌对且政治 化的行为"。 白宫发表评论后，亚马逊一名发言人对美国消费者新闻与商业频道（CNBC）作出澄清，证实该公司仅考虑在部分商品上显示关税费用，而这些 商品属于其超低价购物版块Amazon Haul，而非整个亚马逊平台。 一些媒体报道，美国一系列关税措施对其 ...