近年来，烟台市在优化营商环境、促进商业繁荣、推动消费升级方面出台了一系列政策措施，为国内外 知名商业品牌入驻提供了良好的发展土壤。有分析指出，山姆会员商店选择此时布局烟台，正是看中了 烟台广阔的市场前景和潜力。 据悉，截至2025年11月，山姆在全国已布局61家门店，且正加速推进北方市场扩张，计划2026年在青 岛、济南等北方城市落地十多家门店，逐步扭转"南强北弱"的格局，这也为烟台引入山姆创造了有利的 契机。山姆会员商店若落地烟台，有望为消费者带来全新的购物体验，引发本地零售企业的差异化竞 争，进一步优化烟台商业布局，提升城市商业能级。 山姆超市的选址向来被视为城市消费力的"试金石"，其核心指标涵盖城市能级、消费人群、交通配套等 多个维度。 烟台是北方首个经济总量过万亿的地级市，今年前三季度，烟台全市社会消费品零售总额2931.50亿 元，同比增长6.1%。近年来，烟台持续发力首店经济，出台多项扶持政策吸引知名品牌入驻，2023年 以来，已有20余家首店获得政策认定，形成了良好的品牌集聚效应，已具备了承接山姆落地的坚实基 础。 齐鲁晚报.齐鲁壹点闫丽君 近日，一则关于"山姆会员商店有望落地烟台"的消息在市民 ...

商贸零售 商贸零售 2026 年 01 月 04 日 投资评级：看好（维持） 行业走势图 数据来源：聚源 -19% -10% 0% 10% 19% 29% 2025-01 2025-05 2025-09 商贸零售 沪深300 相关研究报告 《潮宏基多渠道高效推新，毛戈平推 出高端冻龄系列 — 行 业 周 报 》 -2025.12.28 《海南自贸港封关正式启动，首日数 据表现亮眼—行业周报》-2025.12.21 《11 月社零同比+1.3%，整体增速有 所承压—行业点评报告》-2025.12.15 "人、货、场"迭代升级，关注情绪消费赛道机会 ——行业周报 黄泽鹏（分析师） 李昕恬（联系人） huangzepeng@kysec.cn 证书编号：S0790519110001 lixintian@kysec.cn 证书编号：S0790125100021 "人、货、场"演进升级，情绪价值驱动消费意向 2025 年伴随国家消费刺激政策陆续出台及线下业态积极调改变革，零售业态 "人、货、场"演进升级，"品质+服务"驱动下，情绪消费为行业带来新机会。 （1）人：情绪价值驱动消费意向，"研究型消费+悦己导向+长期主义"成 ...

Core Insights - The Beijing Municipal Bureau of Commerce reported that from January 1 to 3, 2025, key monitored retail sectors achieved a total sales revenue of 4.04 billion yuan, with an average daily year-on-year growth of 16.3% compared to the same period in 2025 [1] Retail Sector Performance - Specialty stores experienced a significant average daily year-on-year growth of 85% [1] - Department stores reported an average daily year-on-year growth of 41.3% [1] - Supermarkets saw an average daily year-on-year growth of 4.8% [1] - The restaurant sector had an average daily year-on-year growth of 4.6% [1] - E-commerce recorded a modest average daily year-on-year growth of 1.1% [1]

全文共1090字，阅读大约需要2分钟 山姆会员商店客服表示，已记录消费者关于"与其他超市共享供应商"的质疑，将反馈至相关部门核实，后续会跟进处理。 近日，有网友发帖称，小象超市与山姆会员商店的供应链已趋同，自己在两家实体店购买的多款产品来源一致，因而质疑"山姆会员卡是不是可以退了"。 小象超市客服回应称，品牌与超市的合作模式分为独家与多渠道供应，建议消费者根据自身需求选择购买渠道。山姆会员商店客服表示，将反馈核实。 该网友提供的截图显示，一款未标注超市信息的"生鲜鸡翅中"与小象超市所售"优质冷鲜鸡翅中"，生产商均为正大食品有限公司，且配料表成分相同。 但也有不少网友评论表示："供货商向多家商户供货也正常啊""鸡翅配料表相同，我找麻烦都找不出来这样的理由"。 正大食品有限公司客服确认，公司产品确实供应多家超市及线上平台，并表示有意向的商家均可联系采购。 小象超市客服回应称，品牌与超市的合作模式分为独家与多渠道供应，"都是一个厂家出的，产品基本上应该都是一样的"，建议消费者根据自身需求选择 购买渠道。 山姆会员商店客服则表示，已记录消费者关于"与其他超市共享供应商"的质疑，将反馈至相关部门核实，后续会跟进处理。 ...

Group 1 - Major shopping malls in Beijing have launched special promotions and events for the New Year holiday, enhancing customer experience through visual and interactive activities [1] - Wanda Plaza has themed its events around "New Year + New Year's Day," featuring unique IP scenarios and activities such as a large cake giveaway and a balloon rain event, which have been well-received by the public [1] - RT-Mart has organized a promotional campaign titled "Once a Year Low Price Storm," offering discounts on over 10,000 products, with prices starting as low as 30% off, ensuring a wide variety of goods are available for consumers [1]

Core Insights - The core focus of the article is the strategic renovation of Yonghui Supermarket's flagship store in Yunnan, which aims to enhance the shopping experience and product offerings by adopting the "Pang Donglai model" [1] Group 1: Store Renovation and Product Strategy - The renovated store covers an area of nearly 4,200 square meters and features a total of 8,505 products, with 10% being newly introduced items [1] - The product structure has been upgraded to reach over 80% of the quality standards set by Pang Donglai, emphasizing a balance between high-quality and affordable products [1] Group 2: Customer Experience Enhancements - The store has eliminated traditional supermarket traffic patterns, widening main aisles and standardizing shelf heights to 1.6 meters to create a more comfortable shopping environment [1] - Checkout efficiency has been improved with a total of 19 cash registers, including both manual and self-service options, along with smart scales and refrigerated packing facilities to reduce customer wait times during peak hours [1] Group 3: Service Upgrades - The upgraded customer lounge area now offers amenities such as drinking water, microwaves, free charging stations, medical kits, and blood pressure monitors, along with pet storage and drinking facilities [1] - The meat and poultry counters provide free processing services, while the seafood section offers cleaning, oxygenation, and live fish handling services, and the fruit section has introduced a "sweetness rating" and consumption sequence suggestions [1]

场景创新，是此次调改的一大亮点。全新打造的 "烟火食街" 成打卡热点，全新打造的 "烟火食街" 成打 卡热点，华南超市首家引入的 "转转火锅" 独具吸引力，10 元锅底搭配 7 元 / 盘起的现切鲜牛肉，一人 一锅适配单人用餐、好友小聚等场景，成为工作日 "能量补给站"。现制肉蛋堡、现烤牛羊肉串、零添 加酱卤等档口，让超市从 "购物地" 变身 "美食社交场"。 深圳商报·读创客户端首席记者 刘琼 零售业态加速迭代，商超调改潮来袭。12月31日，华润万家旗下Olé Supermarket 华南首家调改门店深 圳宝能太古城店焕新开业，商品、场景、服务的全方位革新，开业 4 小时客流即破万人次，给消费者带 来全新的购物体验。 价格直降20%，主打亲民场景 "我们这次调改的核心，是围绕真实生活需求，让好商品和好价格触手可及。" 华润万家 Olé Supermarket 宝能太古城店相关负责人表示。据了解，商品整体焕新比例高达80%，价格直降近 20%， 同时精选 200 款性价比单品，让消费者购物无需等促销、不用凑满减，轻松实现"好货不贵"。 价格更加亲民，是记者走进门店后最直观的感受。13.99 元 30 枚的鲜鸡 ...

Core Viewpoint - The opening of the new flagship store of Yonghui Supermarket in Kunming marks a significant upgrade in the shopping experience, focusing on quality products and customer service while maintaining affordability for essential goods [1][23]. Store Overview - The newly renovated store covers an area of nearly 4,200 square meters, with a total of 8,505 product offerings, of which 10% are newly introduced items, achieving over 80% alignment with the product structure of the "Learning from Pang Donglai" model [3][4]. Product Offerings - The store emphasizes quality and affordability, featuring competitive prices for various products, such as sugar oranges at 7.9 yuan/kg, frozen sea-caught fish at 31.9 yuan/kg, and fresh chicken eggs at 8.9 yuan/box [6]. - The vegetable section has significantly increased its offerings of organic and highland vegetables, while the prepared food area includes popular items like grilled chicken and lamb skewers [8][9]. Seasonal Promotions - In anticipation of the New Year shopping season, Yonghui has launched nationwide promotional activities, including over a hundred holiday products and essential goods, with strategies like "quality at a fair price" and "superior products" [11]. - The store will also kick off the "New Yonghui, New Year Flavor" festival in January 2026, featuring a wide range of products to meet various festive needs [13]. Customer Experience Enhancements - The store has improved the shopping environment by widening main aisles and lowering shelf heights to create a more open and comfortable space [18]. - Customer service enhancements include a new rest area with amenities like drinking water, microwaves, and pet storage, as well as a flexible return policy promising refunds for unsatisfactory food items [19]. Employee Welfare - The store has increased the number of frontline employees and improved overall salary levels, implementing benefits such as paid annual leave and free employee meals to enhance staff satisfaction and service quality [21]. Strategic Goals - The opening of the Century Golden Source store represents a new starting point for Yonghui in Yunnan, aiming to provide high-quality, affordable products and a respectful shopping environment, positioning itself as a trusted partner for consumers during the festive season [23].

Group 1 - The sales of products related to the "trade-in" program in 2025 exceeded 2.6 trillion yuan, benefiting over 360 million people [3] - The trade-in program included over 11.5 million cars, 12.9 million home appliances, 9.1 million mobile devices, and 12 million home renovation items [3] - The first day of the New Year saw a significant increase in cross-regional personnel flow, with over 208 million people traveling, a 21% year-on-year increase [3] Group 2 - The "Hualong One" nuclear power unit in Zhangzhou officially commenced commercial operation, marking the completion of the first phase of the project [5] - The Industrial and Commercial Bank, Agricultural Bank, Construction Bank, and others announced that starting January 1, 2026, they will pay interest on digital RMB wallets at the same rate as regular savings [6] Group 3 - The State Council announced an increase of 5 days in the holiday schedule for 2026, totaling 33 days [7] - The Ministry of Finance, Ministry of Commerce, and State Taxation Administration will support around 50 cities to conduct a trial for prize invoices to stimulate consumer demand [8] Group 4 - The Henan provincial government launched a subsidy program for the trade-in of automobiles, home appliances, and digital products starting January 1, 2026 [16] - Consumers can receive a subsidy of 15% on the final sales price for eligible home appliances and digital products, with specific caps on the maximum subsidy amount [19][20] Group 5 - The sales revenue of the Pang Dong Lai Group reached over 23.5 billion yuan in 2025, with supermarkets being the primary contributor [23] - The total box office for Chinese films in 2025 was 412.93 billion yuan, accounting for 79.67% of the total box office [51]

Group 1 - The core sales figure for the company in 2025 reached over 23.531 billion yuan, with supermarkets being the primary contributor at 12.643 billion yuan, followed by jewelry sales at 2.451 billion yuan and tea sales at 1.063 billion yuan [1] - The Times Square store achieved the highest sales among individual stores, generating approximately 6 billion yuan in sales [1] - In 2024, the company's total sales were reported at 17 billion yuan, which was surpassed by the 2025 figures by September [3] Group 2 - The founder of the company, Yu Donglai, had initially planned to limit the sales target for 2025 to within 20 billion yuan, indicating a significant overachievement of 3.5 billion yuan [3]