Core Viewpoint - Aux Electric Co., Ltd. officially listed on the Hong Kong Stock Exchange on September 2, marking a significant milestone in the air conditioning industry and reflecting the company's commitment to quality and innovation [1] Group 1: Industry Positioning - Aux has been recognized by Frost & Sullivan as one of the top three global sales leaders in home split air conditioners from 2018 to 2024, reinforcing its position as a leader in the air conditioning sector [3] - The company has successfully navigated market cycles and consumer upgrades, establishing a differentiated capability through a global layout, ecosystem co-construction, and full lifecycle service [3] Group 2: Innovation and Technology - Aux pioneered the "Xiao Ao Direct Sales" model, breaking traditional sales barriers and allowing high-quality products to reach users directly, optimizing the industry operation chain [5] - The company is the first in the industry to implement offline interactive voice recognition for dialects and foreign languages in air conditioners, showcasing its commitment to technological innovation [5] - Aux has achieved integration in the research and production of core components like compressors, ensuring a self-controlled industrial chain and promoting the transition from Chinese manufacturing to Chinese creation [6] Group 3: Strategic Development - Aux plans to deepen its global market presence and accelerate its multi-brand strategy, with brands like "AUX," "Hua Suan," "AUFIT," and high-end brand "ShinFlow" to meet diverse user needs [8] - The company aims to transform from an air conditioning manufacturer to a smart air solution service provider, achieving a systemic transformation in business and industrial models [8] Group 4: Future Vision - Aux is committed to leading future development with its philosophy of quality and innovation, creating original products through innovative technology, and enhancing user experience with exceptional service [10] - The company emphasizes understanding and responding to the diverse needs of users across different countries, illuminating its value path with a commitment to industrial principles [10]

Core Viewpoint - On September 2, 2023, Aux Electric Co., Ltd. officially listed on the Hong Kong Stock Exchange, but its market debut was lackluster, with shares closing at HKD 16.48, down 5.40% from the issue price, resulting in a market capitalization of approximately HKD 26.2 billion [1]. Group 1: Company Background and Market Position - Aux Electric has over 30 years of experience in the air conditioning industry and previously listed on the New Third Board for a brief period in 2016 [2]. - After delisting, the company integrated its air conditioning business under Ningbo Aux Electric and initiated listing guidance for the Shanghai Stock Exchange in October 2018, which was completed in June 2023, but further actions were delayed [3]. - In January 2025, Aux submitted its listing application to the Hong Kong Stock Exchange, marking a strategic shift [4]. Group 2: Market Performance and Financials - The global air conditioning market is experiencing slow but steady growth, with sales projected to increase from 233 million units in 2018 to 261 million units in 2024, a CAGR of 2.0%. China's market is expected to grow from 107 million units to 115 million units, a CAGR of 1.2% [5]. - Aux is the fifth-largest air conditioning provider globally with a market share of 7.1% and the fourth-largest in China with a market share of 7.3% as of 2024 [5]. - From 2022 to 2024, Aux's revenue grew from CNY 19.528 billion to CNY 29.759 billion, with a CAGR of 23.4%, while net profit increased from CNY 1.442 billion to CNY 2.910 billion, with a CAGR of 42.1% [5]. Group 3: Revenue Sources and Profitability - Aux's revenue primarily comes from product sales, with household air conditioning accounting for nearly 90% of total revenue [6][7]. - The gross margin for household air conditioning was 19.2% in 2024, compared to competitors like Gree and Haier, which had higher margins [7][8]. - The company has faced challenges in maintaining its low-price strategy, which has historically driven sales but has led to lower profitability [9][10]. Group 4: Research and Development - Aux's R&D spending from 2022 to 2024 was relatively low, at CNY 3.98 billion, CNY 5.67 billion, and CNY 7.10 billion, representing only 2.0% to 2.4% of total revenue [12]. - The company has been involved in multiple intellectual property lawsuits, notably with Gree, which has impacted its reputation and financial resources [12]. Group 5: Cash Flow and Dividend Policy - As of the end of 2024, Aux had cash and cash equivalents of CNY 2.908 billion, with significant short-term and long-term bank borrowings [16]. - The company has experienced a decline in net cash flow from operating activities, dropping from CNY 4.004 billion in 2022 to CNY 2.518 billion in 2024 [16]. - Aux declared a substantial dividend of CNY 3.794 billion in 2024, raising concerns about the sustainability of its cash flow and the rationale behind such a distribution [17].

Core Viewpoint - Aux Electric Co., Ltd., led by entrepreneur Zheng Jianjiang, has successfully listed on the Hong Kong Stock Exchange after seven years of preparation, marking a significant milestone for the company in the air conditioning industry [1][5] Company Overview - Aux Electric primarily focuses on air conditioning manufacturing and was officially listed on September 2, 2025, with an initial share price of HKD 17.42. However, the stock price fell by 7% on its first day, closing at HKD 16.73, giving the company a market capitalization of approximately HKD 257.27 billion [1] - Zheng Jianjiang, at 64 years old, has now taken his third company public, having previously listed SamSung Medical and Aux International [1] Industry Context - Aux has rapidly risen in the air conditioning sector through smart products and competitive pricing strategies, gaining positive consumer feedback, particularly for its mobile app remote control features [3] - The company has been embroiled in a long-standing patent dispute with Gree Electric, which has filed 27 lawsuits against Aux for patent infringement since 2013, winning all cases [3] - Despite the ongoing legal challenges, Aux has demonstrated strong financial growth, with revenue increasing from CNY 19.528 billion in 2022 to CNY 29.759 billion in 2024, and net profit rising from CNY 1.442 billion to CNY 2.91 billion during the same period [3] - In Q1 2025, Aux reported revenue of CNY 9.352 billion, a 27% year-on-year increase, and a net profit of CNY 0.925 billion, up 23% year-on-year [3] Market Positioning - Aux's journey to listing has been marked by several attempts, including a brief stint on the New Third Board in 2016 and an unsuccessful bid for A-share listing in 2023. The company finally turned to the Hong Kong market, submitting its application in January 2025 and successfully passing the hearing in August [5] - The competition between Aux and Gree represents a broader market struggle, with Gree maintaining a stronghold in first- and second-tier cities, while Aux has adopted a "rural encirclement of cities" strategy, leveraging low prices and e-commerce channels to capture market share [5] - Despite Aux's impressive growth, it still lags behind Gree, which reported revenue of CNY 190.038 billion in 2024 compared to Aux's CNY 29.759 billion. However, Aux's successful listing is expected to provide the necessary capital to enhance its competitive position and address ongoing patent disputes [5]

Core Viewpoint - The recent IPO of Aux Electric marks a significant milestone for the company, which has faced intense competition and legal battles with Gree and other industry giants. The success of the IPO and the strategic allocation of raised funds will be crucial for Aux to navigate its challenges and improve its market position [2][24]. Financial Performance - Aux Electric issued 238 million shares at a price of HKD 17.42 per share, raising HKD 4.15 billion, with a subscription rate of 557.2 times. The opening price was HKD 16.10, and it reached HKD 16.64, giving it a market capitalization of HKD 26.43 billion [2]. - Projected revenues from 2022 to Q1 2025 are expected to grow from CNY 19.53 billion to CNY 29.76 billion, with net profits increasing from CNY 1.44 billion to CNY 0.93 billion. However, average selling prices and gross margins are declining [2][21]. Market Position and Strategy - Aux is known as the "price butcher" due to its aggressive low-price strategy, which has allowed it to capture significant market share, particularly in the e-commerce boom. It became the third-largest air conditioner brand in China [2][11]. - The company has focused on the lower-tier markets and has successfully transitioned to online sales, with online revenue growing from less than CNY 500 million in 2011 to several hundred billion by 2019, achieving a compound annual growth rate of 90% [9][10]. Competitive Landscape - Aux faces fierce competition from established brands like Gree, Midea, and Haier, which have improved their online and cost-performance strategies. Xiaomi has also emerged as a significant competitor, leveraging its ecosystem and brand loyalty [11][18]. - The ongoing legal battles with Gree have drained resources and distracted Aux from focusing on strategic growth [19][12]. Challenges and Future Outlook - Aux's reliance on low pricing has led to declining average selling prices and profit margins, which are significantly lower than Gree's. This has limited its ability to invest in R&D and brand development [21][22]. - The company has attempted to expand globally, shifting from OEM to ODM models, but this has resulted in lower profit margins compared to competitors who focus on OBM strategies [22][24]. - The market for air conditioners remains competitive, with Aux's market share at 7.3% as of 2024, while it still holds a leading position in the lower-tier market with a 25.7% share [21][25].

Core Viewpoint - The article discusses the recent IPO of Aux Electric Co., Ltd. on the Hong Kong Stock Exchange, highlighting its initial stock performance and the competitive dynamics with rival Gree Electric Appliances, Inc. [1][2] Company Overview - Aux Electric was founded in 1986 and has evolved significantly over the years, with its name symbolizing a pioneering spirit. The founder, Zheng Jianjiang, started from humble beginnings and entered the air conditioning market in 1994 [4][12]. - The company has diversified into various sectors, including real estate and healthcare, but faced challenges in the automotive industry due to regulatory barriers [4]. IPO Details - Aux Electric went public on September 2, with an initial offering price of HKD 17.42 per share. However, the stock closed at HKD 16.48, a decline of 5.40%, resulting in a total market capitalization of HKD 256.62 billion [1]. Competitive Landscape - Aux Electric and Gree Electric have had a contentious relationship for over a decade, characterized by patent disputes, talent poaching allegations, and public confrontations [8][10]. - Gree has established a vast distribution network with approximately 30,000 exclusive stores, while Aux has expanded its offline presence to over 40,000 outlets [5][6]. Legal Battles - Since 2015, there have been at least 58 legal disputes between the two companies, primarily focused on patent infringement. Notably, a 2017 lawsuit resulted in Aux being ordered to pay HKD 40 million, marking a record in the air conditioning industry for patent claims [10][11]. - Aux has also faced reputational damage due to Gree's allegations of producing substandard products, which Aux has countered as unfair competition [10][11]. Financial Performance - In 2024, Gree's revenue declined by 7.31%, while Aux Electric reported a revenue growth rate of 23.45%, indicating a shift in market dynamics [14]. - Zheng Jianjiang, the founder, now oversees three publicly listed companies, including Aux Electric, Aux International, and Samsung Medical [15].

Group 1 - The listing of Aux Electric Co., Ltd. on the Hong Kong Stock Exchange marks the largest IPO project in the Hong Kong market this year, excluding A-share companies issuing H-shares [2] - The total issuance scale is approximately HKD 41.50 billion before the green shoe option and approximately HKD 47.73 billion after the green shoe option, assuming full exercise [2] - CICC acted as the sole sponsor and lead coordinator for the project, leveraging its deep understanding of Aux Electric's business to highlight its investment value and potential [2] Group 2 - Aux Electric is a leading and rapidly growing professional air conditioning provider, ranking among the top five in the global air conditioning market and first in the Chinese mass air conditioning market [5] - The company utilizes an innovative "online and offline integration" model to capture growth opportunities, particularly in lower-tier markets in China [5] - Aux Electric operates in over 150 countries, with more than 50% of its revenue coming from overseas, enhancing its market share through high cost-performance products and quality delivery [5] Group 3 - CICC's involvement in this project exemplifies its commitment to supporting Chinese manufacturing enterprises in enhancing their competitiveness through capital operations [3] - The company aims to continue its mission of "rooted in China, connecting with the world," leveraging its professional capabilities and international business advantages to assist Chinese enterprises in improving global competitiveness [3]

Group 1 - The core viewpoint of the article is that Aux Electric Co., Ltd. has successfully listed on the Hong Kong Stock Exchange, but its stock price has fallen below the initial offering price on the first day of trading [1][3] - Aux Electric's IPO price was set at HKD 17.42 per share, but it closed at HKD 16.73, representing a 7% decline, with a market capitalization of HKD 25.727 billion [1] - The company plans to use 50% of the funds raised from the IPO to upgrade its smart manufacturing system and supply chain management, while the remainder will be allocated for global research and development, as well as expanding sales and distribution channels [3] Group 2 - Aux Electric, founded in 1986 by Zheng Jianjiang, focuses on air conditioning products, including household and central air conditioning systems, with applications in various sectors such as residential, commercial, and industrial [5] - The company operates in over 150 countries and regions, ranking as the fifth largest air conditioning provider globally with a market share of 7.1% as of 2024, while Midea Group leads with a 27.5% market share [7] - Aux Electric is noted for having the highest growth rate among the top five air conditioning companies from 2022 to 2024, and it is among the top three air conditioning exporters in countries like Brazil, Mexico, and Thailand [7]

Core Viewpoint - Aux Air Conditioning officially listed on the Hong Kong Stock Exchange on September 2, 2023, but experienced a decline on its first trading day, indicating challenges in the current market environment [1] Company Summary - Aux Air Conditioning (02580.HK) raised approximately HKD 4 billion through its IPO [1] - The stock opened lower and fell by 7% to HKD 16.2 per share, below the issue price of HKD 17.42 [1] - The company's current market capitalization stands at HKD 25.226 billion [1] Industry Summary - The domestic air conditioning market is facing intense price competition, which has put pressure on Aux Air Conditioning [1] - The company aims to accelerate its global expansion in response to these market challenges [1]

Group 1 - AUX Electric officially listed on the Hong Kong Stock Exchange on September 2, with an IPO price of HKD 17.42 per share, resulting in a market capitalization of approximately HKD 27 billion [1] - The founder, Zheng Jianjiang, transitioned from a car repairman to the head of the world's fifth-largest air conditioning supplier, utilizing a low-price strategy to gain market share [1][2] - Since 2018, AUX has been preparing for its IPO, moving from the A-share market to the Hong Kong market, reflecting the current trend of companies seeking to list in Hong Kong [1][4] Group 2 - Zheng Jianjiang, born in 1961 in Ningbo, Zhejiang, started his entrepreneurial journey by taking over a struggling parts factory, eventually entering the air conditioning industry in 1994 [2] - AUX's pricing strategy involved setting prices 60% lower than imported products and 30% lower than domestic competitors, allowing the company to become the fourth largest in China within five years [2][3] - The company faced criticism for disrupting the market, particularly from competitors like Gree, leading to ongoing legal disputes over patents and trade secrets [3] Group 3 - According to the prospectus, AUX's revenue projections for 2022-2024 are CNY 19.528 billion, CNY 24.832 billion, and CNY 29.759 billion, with adjusted net profits of CNY 1.449 billion, CNY 2.511 billion, and CNY 2.935 billion respectively [3] - AUX's market share is projected to reach 7.1% by 2024, solidifying its position as a major player in the global air conditioning market [3] Group 4 - AUX has expanded its overseas market presence since 2015, with sales in over 150 countries, contributing nearly half of its revenue [5] - The company plans to use funds from the IPO to enhance global research and development, upgrade smart manufacturing systems, and strengthen sales channels [5] - The Hong Kong IPO is seen as a strategic move for global expansion, aligning with the trend of many Chinese companies seeking to establish a presence in international markets [5][6]

Core Viewpoint - AUX Electric Co., Ltd. successfully listed on the Hong Kong Stock Exchange, raising approximately HKD 41.50 billion through the issuance of 238.24 million H-shares at a price of HKD 17.42 per share, with a net amount of about HKD 39.94 billion [5][6]. Group 1: IPO Details - The IPO was oversubscribed, with the public offering receiving 557.2 times subscription and the international offering receiving 8.3 times subscription [5]. - Five cornerstone investors participated in the IPO, collectively subscribing for USD 124.3 million (approximately HKD 974 million) of the shares, accounting for about 3.52% of the total shares post-IPO [5][6]. Group 2: Shareholding Structure - After the listing, the major shareholders include China Prosper, controlled by Zheng Jianjiang (85%), Zheng Jiang (10%), and He Ximan (5%), holding a combined 81.91% stake through AUX Holdings [6][7]. - Other foreign holding platforms own approximately 3.09%, while public shareholders hold 15% of the shares [6][7]. Group 3: Company Overview - AUX Electric has over 30 years of experience in the air conditioning industry, providing design, research, production, sales, and services for both household and central air conditioning systems, with operations in over 150 countries and regions [7]. - According to Frost & Sullivan, AUX is the fifth largest air conditioning provider globally by sales volume, with a market share of 7.1% in 2024, and ranks first in the Chinese mass market for household air conditioning with a market share of 25.7% [7][8]. Group 4: Market Strategy - The company operates under the main brand "AUX" and employs a multi-brand strategy to enhance market penetration, incubating brands such as "HuaSuan" and "AUFIT," and launching high-end brands like "ShinFlow" [8]. Group 5: Stock Performance - As of the midday close, AUX Electric's stock was trading at HKD 16.20, with a total market capitalization of approximately HKD 25.23 billion [9]. - The stock's highest and lowest prices were HKD 16.79 and HKD 16.10, respectively, with a price-to-earnings ratio of 6.36 (trailing) and 8.15 (forward) [10].