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广安重点围绕三张名片,加快建设重庆都市圈北部文旅副中心 让好风景与新业态相互赋能
Si Chuan Ri Bao· 2025-07-21 08:16
Core Insights - Guang'an has officially opened the Huaying Mountain Happy Valley, attracting over 500 visitors on its first day, with plans to develop additional attractions such as a water park and themed accommodations to enhance its cultural tourism brand [1][3] - The local government emphasizes the importance of developing the cultural tourism industry as a strategic pillar, aiming to create a cultural tourism sub-center in the northern part of the Chongqing metropolitan area [2][10] Scene Development - The Happy Valley project has seen unexpected popularity, with previous operations only attracting over 50,000 visitors annually through a single rafting attraction, indicating significant untapped consumer potential [3][4] - Guang'an aims to retain tourists by diversifying its cultural tourism offerings, with new attractions like Wusheng County's ancient town and the Guang'an Night City [4] Visitor Statistics - During the Spring Festival, Guang'an received over 4 million visitors, generating a total tourism revenue of 8.65 billion yuan, both figures marking historical highs [5] - The "May Day" holiday saw a 44.48% year-on-year increase in visitors to major attractions, with Chongqing tourists increasing by 15.29% [5] Investment and Future Projections - The Happy Valley project is strategically located at the foot of Huaying Mountain, with expectations to attract over 200,000 visitors and generate annual revenue exceeding 30 million yuan within three years [6] - New projects, including boutique homestays and wellness tourism resorts, are set to enhance Guang'an's cultural tourism offerings [6] Cultural and Entertainment Integration - Guang'an is developing a unique cultural tourism complex centered around traditional performing arts, with the first project, the Quyi Hundred Flowers Garden, expected to open in October [7] - The project will feature multiple performance venues and interactive experiences, aiming to create a full-day tourism experience [7] Sports and Events - Guang'an is hosting various sports events, including the U16 National Youth Basketball International Challenge and the upcoming Guang'an Marathon, to enhance its cultural tourism appeal [8][9] Collaboration with Chongqing - Guang'an is strategically collaborating with Chongqing to develop the Bashu Cultural Tourism Corridor, with over 60% of its out-of-province tourists coming from Chongqing [10][11] - The region has established multiple cooperative agreements with Chongqing, focusing on cross-regional tourism routes and joint promotional efforts [11] - Recent incentives, such as free highway tolls for Chongqing vehicles, aim to boost visitor numbers, with the anticipated opening of the Xiyu High-Speed Railway further enhancing accessibility [11]
粤东粤北五市共建文旅“山海联盟”
Nan Fang Ri Bao Wang Luo Ban· 2025-07-21 07:32
Group 1 - The core idea of the news is the establishment of a cultural tourism alliance among five cities in Guangdong, aiming to enhance collaboration and resource sharing between coastal and mountainous regions [1][2] - The "Mountain-Sea Alliance" was formed by the cultural and tourism departments of Shaoguan, Shantou, Shanwei, Chaozhou, and Jieyang to promote regional tourism resource advantages and customer sharing [1][2] - A new flight route between Shaoguan and Jieyang has been established, reducing travel time to 1 hour with daily flights, facilitating easier access for tourists [1] Group 2 - The five cities will leverage their resource advantages to jointly plan and promote boutique tourism routes that connect mountain and sea features, enhancing visitor experiences [2] - The collaboration is expected to create a more efficient channel for tourists to explore the diverse cultural and natural attractions of Lingnan [2] - The event included giveaways of Shaoguan specialty gifts and free flight tickets to demonstrate the commitment to cooperation [2]
蒙牛在内蒙古成立乳趣文旅公司
news flash· 2025-07-21 07:30
企查查APP显示,近日,内蒙古乳趣文旅有限公司成立,法定代表人为储伟,注册资本300万元,经营 范围含旅游业务、食品销售、游览景区管理、教育咨询服务等。企查查股权穿透显示,该公司由内蒙古 蒙牛乳业(集团)股份有限公司全资持股。(人民财讯) ...
从“看风景”到“造时空”:沉浸式体验重塑文旅未来
Tai Mei Ti A P P· 2025-07-21 07:05
Group 1 - The tourism industry is experiencing a recovery, with domestic tourist numbers expected to reach 5.615 billion in 2024, an increase of 724 million from 2023, representing a year-on-year growth of 14.8% [1] - Domestic tourism spending is projected to reach 5.75 trillion yuan in 2024, an increase of 840 billion yuan from 2023, reflecting a growth of 17.1% [1] - The average spending per trip in 2024 is estimated at 1,024 yuan, showing a year-on-year increase of 2.0% [1] Group 2 - Consumer preferences are shifting, leading to changes in tourism themes, which presents both opportunities and challenges for tourism operators [2] - Non-traditional tourist destinations can attract large crowds quickly but face challenges in infrastructure, attractiveness, and repeat visitation [2][3] - Long-term visitors, such as families and artists, contribute significantly to the local tourism landscape, contrasting with the transient nature of typical tourists [3] Group 3 - The tourism user base is diversifying, with a shift from elite-focused travel to family-oriented leisure travel, as evidenced by the increase in family and parent-child trips [4] - Rural residents show a high willingness to travel, with 78% expressing interest in tourism, and their spending growth outpacing that of urban residents [6] - The demand for diverse pricing in tourism products is rising, with various destinations catering to different user groups [6] Group 4 - Successful tourism brands maintain their unique characteristics while offering a wide range of products to attract loyal customers [7] - The definition of tourism supply has evolved beyond natural and cultural attractions to include immersive experiences that create emotional connections with users [7][8] - Companies that transition from sightseeing to immersive experiences are more likely to succeed in the current tourism landscape [8] Group 5 - Key operational data from listed tourism companies shows that many are experiencing stagnant or negative revenue growth, while those focusing on leisure and vacation experiences are performing better [9] - The evolution of the tourism ecosystem indicates a shift from natural sightseeing to immersive experiences, with a focus on user engagement and experience time [8] Group 6 - The case of Japan's "MACHI*ASOBI" festival illustrates the effectiveness of strong marketing and differentiated immersive experiences in attracting tourists [11] - Creating immersive experiences requires breaking down self-perceptions and providing multi-sensory stimuli to engage users fully [12][14] - Successful tourism experiences often involve a high level of scene-setting and emotional engagement, as seen in events like concerts that drive additional spending [14]
2025四子王羊杂美食活动将于8月举办世界烹羊大赛等15项活动
Zhong Guo Jing Ji Wang· 2025-07-21 05:18
Core Points - The 2025 Siziwang Banner Sheep Offal Food Festival will take place from August 2 to August 7, 2025, at the Gengentala Grassland Tourism Area in Inner Mongolia, featuring 15 main activities including an opening ceremony, a World Sheep Cooking Competition, and a Sheep Offal Industry Summit Forum [1][4] Group 1: Event Overview - The festival aims to promote the sheep offal industry through a comprehensive promotional matrix centered around food [1] - The event is guided by the China Cuisine Association and the Inner Mongolia Agricultural and Animal Husbandry Department, and is hosted by the Inner Mongolia Restaurant and Hotel Industry Association and the Siziwang Banner People's Government [4] Group 2: Partnerships and Collaborations - A cultural and tourism integration development framework agreement was signed between Beijing's Huairou District and Siziwang Banner, along with tourism market expansion cooperation agreements with several travel agencies [2] - Eleven local enterprises showcased regional specialty agricultural and livestock products during the event [2] Group 3: Industry Development - The festival will establish a "distinctive, complete, and competitive" pre-prepared dish industry system, promoting sheep offal as a culinary treasure of the grasslands [4] - The event will feature a World Sheep Cooking Competition with chefs from over 10 countries, highlighting diverse culinary cultures using local high-quality beef and lamb [5] Group 4: Cultural Promotion - The festival will introduce the "Shenzhou Grassland Food Tour" themed itinerary, connecting various resources to boost overall tourism consumption [5] - A photography competition will be held to promote grassland culture through visual arts [7] Group 5: Innovation and Health - The event will showcase over 60 innovative products from the first domestic intelligent sheep offal pre-prepared dish production line [7] - A health product development tasting event will explore the nutritional value of sheep offal from a "food and medicine sharing" perspective [7]
暑期文旅市场“百花齐放” “夜经济”引领夏日消费热潮
Yang Shi Wang· 2025-07-21 04:54
央视网消息:眼下,在福建泉州市惠安县,滨海旅游持续升温,许多游客来到海边体验非遗服饰,打卡拍照。 晚上7点多,在上海一家海洋乐园,不少亲子家庭在工作人员带领下,开始了趣味十足的夜游之旅。他们近距离观察鲨鱼、企鹅、海狮海 豹等动物,了解它们的生活习性和趣味知识,让游客们在园区就能一站式体验夜游、夜食、夜购的便利。 在惠安西沙湾,绵延1000多米的沙滩吸引了许多游客前来,大家尽情享受大海带来的清凉和快乐。进入7月以来,滨海游的客流量不断增 长。 在崇武古城海滩上,还有许多游客穿着惠安女服饰拍照。国家级非遗——惠安女服饰融合了百越文化、中原文化和海洋元素,极富辨识 度,也成为了许多游客到惠安的必打卡项目。7月以来,惠安县30多家惠安女服饰体验店越来越忙碌。 根据惠安县文旅局统计,7月份以来,当地滨海旅游客流量超40万人次,其中,过夜的旅客占比在不断增加。当地推出美食节、实景演 出、落日音乐会等夜间活动,来丰富游客的旅游体验。 上海:多家景区推出夜游服务 丰富夏日夜经济 为应对夏日高温、丰富游客的多元化需求,上海多家景区纷纷延长开放时间,推出丰富多彩的夜游活动。 而在上海佘山景区内,一场"音乐+科技"的梦幻表演正在夜 ...
篮球赛带火一座城!宝清县赛事背后的产业“赛点”
Xin Lang Cai Jing· 2025-07-21 03:08
Core Viewpoint - The "Dadi Liucai - 2025 Northeast Four Provinces (Regions) and Beautiful Countryside Basketball League (Village BA) and Heilongjiang Division Finals" event is expected to significantly boost the local economy of Baoqing County through increased tourism and community engagement [1][11]. Economic Impact - The event is projected to attract 27,000 tourists and generate over 5 million yuan in tourism revenue during its duration in 2024 [10][11]. - The "Cultural Tourism +" initiative in Baoqing County aims to integrate various cultural and tourism events, contributing to a total tourism revenue of 510 million yuan [11]. Community Engagement - The Village BA event encourages participation from local teams, fostering a sense of pride and community spirit among residents [3][5]. - The majority of the events are free for local citizens, enhancing community involvement and support for the teams [3][5]. Product Promotion - The "Village BA Cloud" market features 140 booths showcasing local agricultural products, cultural items, and food, promoting regional specialties [9][10]. - Local businesses are leveraging the event to expand their market reach, with products like high-protein beans and health-oriented processed foods gaining attention [10]. Tourism Development - Baoqing County is promoting tourism through themed routes that highlight local attractions alongside the Village BA event, encouraging visitors to explore the area's natural beauty and cultural heritage [15]. - The integration of sports events with tourism initiatives is seen as a strategy to enhance the county's visibility and attractiveness as a travel destination [11][15].
暑期各地文旅市场“热”力足 清凉“夜经济”激发消费新活力
Yang Shi Wang· 2025-07-21 01:33
Group 1: Cultural and Tourism Events - The "Torch Festival" in Liangshan, Sichuan, features over 20 themed activities, including ecological torch experiences and intangible cultural heritage carnivals, alongside the distribution of 7.4 million yuan in consumer vouchers [1][3] - The summer travel peak sees the Hengqin Chimelong Resort hosting a fireworks show themed on "Journey to the West," with dynamic fireworks and drone displays creating immersive scenes [5] - In Nanchang, Jiangxi, the "Ganjing Pearl" cruise offers nighttime tours along the Gan River, allowing tourists to enjoy scenic views and a stage performance [9] Group 2: Night Tourism Growth - In Tangmo Village, Anhui, the introduction of night tours featuring fish lanterns has led to a 30% increase in visitor numbers this year [10][12] - The scenic area of Hangu Pass in Sanmenxia, Henan, presents a historical performance and water night tours, integrating various cultural elements to enhance tourism experiences [14] - Urumqi, Xinjiang, has developed a vibrant night market scene, significantly boosting the hotel industry and doubling visitor numbers, with local businesses reporting substantial revenue increases [16]
坚决打赢决胜之年决胜之战
Liao Ning Ri Bao· 2025-07-21 01:13
Economic Overview - The province's GDP reached 15,707.9 billion yuan, with a year-on-year growth of 4.7%, indicating a steady but slowing trend compared to the first quarter [4] - Concerns about economic growth prospects and the ability to meet annual targets are present [5] Economic Resilience - The province's economy is characterized by resilience and vitality, with three key trends remaining unchanged: steady progress, a positive outlook, and a focus on high-quality development [8] - Key indicators show collaborative growth across three industries, sustained investment, robust consumption, and rising exports [8][9] Employment and Income - Urban employment increased by 281,000, achieving 59.8% of the annual target, surpassing the national average [10] - Per capita disposable income grew by 5.1%, outpacing economic growth [8][10] Consumption and Logistics - Retail sales of consumer goods increased at a rate higher than the national average for 28 consecutive months, with tourism revenue growing by 16.92% [9][10] - The logistics sector showed recovery, with increases in freight turnover across various transport modes [9] Innovation and Industry Transformation - The province is experiencing accelerated industrial transformation, with significant growth in key industries such as shipbuilding and high-tech manufacturing [13] - Innovation capabilities are improving, with numerous research projects underway and a focus on new technologies [13] Business Environment - The province is actively improving its business environment, with policies aimed at reducing bureaucratic hurdles and lowering financing costs [14] - The average processing time for business-related matters has been reduced by 74% [14] Future Outlook - The second half of the year is critical for achieving economic goals, with a strong emphasis on high-quality development and proactive measures to seize opportunities [17] - The government is committed to completing annual targets and fostering a stable economic environment [17][18]
万联晨会-20250721
Wanlian Securities· 2025-07-21 00:46
Core Viewpoints - The A-share market experienced a rise last Friday, with the Shanghai Composite Index increasing by 0.5% to close at 3534.48 points, marking a new high for the year. The ChiNext Index rose by 0.34%, and the Shenzhen Component Index increased by 0.37%. The total trading volume in the Shanghai and Shenzhen markets reached 1.57 trillion yuan [5][6] - In terms of industry performance, sectors such as non-ferrous metals, basic chemicals, and steel led the gains, while media, electronics, and light industry lagged behind. Concept sectors like lithium extraction from salt lakes, rare earth permanent magnets, and acrylic acid saw increases, whereas animal vaccines, avian influenza, and low-radiation glass experienced declines [5][6] - The Hong Kong market also saw positive movement, with the Hang Seng Index closing up 1.33% at 24825.66 points, and the Hang Seng Technology Index rising by 1.65% [5][6] Industry Insights - The social service sector is expected to support stable economic growth, with a focus on boosting consumption and expanding domestic demand. The potential of lower-tier markets continues to be released, while overseas expansion opens up new growth opportunities. Service consumption is approaching a 50% share, likely accelerating its role as the main component of household consumption [7][8] - The restaurant industry is witnessing accelerated chain development, with the chain rate expected to rise from 12% in 2018 to 22% by 2024. As competition intensifies, chain leaders with scale and brand advantages are anticipated to have more growth potential [9] - The tourism market is experiencing a rise in both volume and price, with natural scenic spots outperforming artificial ones and hotels. The average spending per customer has surpassed 1000 yuan, exceeding pre-pandemic levels. The potential of ice and snow tourism is being realized, supported by favorable policies [9][10] - The travel agency sector is undergoing market consolidation, with inbound tourism presenting growth opportunities. The post-2023 period is expected to see rapid industry expansion, with structural growth opportunities arising from the recovery of inbound tourism [9]