体育赛事运营

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力盛体育:多地赛车场运营各有特色,海南项目稳步推进
Quan Jing Wang· 2025-09-19 11:53
力盛体育(002858)2025年上海辖区上市公司集体接待日暨中报业绩说明会于9月19日举行。 公开资料显示,力盛体育是中国数字体育、全民健身的领跑者之一,领先的汽车运动运营服务商。公司 专注于体育运动业务开展,以体育赛事经营、体育俱乐部经营、体育场馆经营、体育装备制造与销售与 市场营销服务为主要经营业务。 更多详情,请点击:https://rs.p5w.net/html/175730251815077.shtml 公司董事、副总经理兼董秘马笑表示,力盛体育目前运营的赛车场有:上海天马赛车场(自有)、湖南 株洲赛车场(负责运营)以及海南国际赛车场(在建)。天马赛车场扎根上海长三角地区,凭借天马论 驾等特色项目吸引并服务客户。株洲赛车场融合文旅特色,进一步扩大服务受众范围。海南国际赛车场 建成后,后续或许能借助封关免税政策优势,覆盖更多人群,提供更为多元的服务。目前,海南国际赛 车场项目正稳步推进,公司通过严格的项目管理推动场地建设,建成后将凭借优质的管理与运营,实现 社会效益和经济效益双丰收。 ...
710亿投资机会!成都东部新区在大湾区发布合作清单
Sou Hu Cai Jing· 2025-09-19 11:26
Group 1 - The "2025 Chengdu Eastern New Area Goes to the Greater Bay Area (Zhuhai) City Value Promotion Conference" was held, showcasing investment opportunities totaling 71 billion yuan [1][3] - The investment opportunity list includes over 30 projects categorized into land, carrier, and scenario types, focusing on high-energy cultural tourism destinations, industrial park development, and urban community construction [3][4] - The event attracted 98 entrepreneurs from the Greater Bay Area and Chengdu-Chongqing economic circle, emphasizing collaboration and investment in the Chengdu Eastern New Area [3][4] Group 2 - The land category of the investment list aims to attract well-known enterprises in fields such as conference exhibitions, theme parks, cultural creativity, high-end commerce, and boutique residences [3][4] - The carrier category focuses on established industrial parks like the Western Financial Innovation Center, targeting enterprises in financial services, education, live e-commerce, and film production [3][4] - The scenario category aims to develop sports and entertainment venues, attracting operators and training institutions for water sports, mountain activities, and leisure tourism [4] Group 3 - The Chengdu Eastern New Area awarded the first batch of "Greater Bay Area City Partners" and "Greater Bay Area Investment Liaison Stations" to enhance cooperation and resource integration [7] - Hong Kong Express Airways and Macau Headlines Cultural Media were designated as liaison stations to facilitate international resource connections and project introductions [7] - The Chengdu Eastern New Area aims to innovate its investment attraction model, breaking geographical and informational barriers to attract upstream and downstream enterprises [7]
力盛体育(002858) - 002858力盛体育投资者关系管理信息20250919
2025-09-19 10:22
证券代码: 002858 证券简称:力盛体育 力盛云动(上海)体育科技股份有限公司 投资者关系活动记录表 编号:2025-006 | 投资者关系活动 | 特定对象调研 分析师会议 □ | □ | | | --- | --- | --- | --- | | 类别 | 媒体采访 业绩说明会 √ | □ | | | | 新闻发布会 □ 路演活动 | □ | | | | 现场参观 | □ | | | | 其他 (请文字说明其他活动内容) | □ | | | 参与单位名称及 | 投资者网上提问 | | | | 人员姓名 | | | | | 时间 | 年 月 日 (周五) 下午 2025 9 15:00~17:00 | | 19 | | 地点 | 公司通过全景网"投资者关系互动平台"(https://ir.p5w.net) | | | | | 采用网络远程的方式召开业绩说明会 | | | | 上市公司接待人 | | 1、董事长夏青 | | | 员姓名 | 2、董事、总经理夏南 | | | | | 3、董事、副总经理兼董事会秘书马笑 | | | | | 4、董事、财务总监陈平 | | | | | 5、独立董事顾鸣杰 投资者 ...
一场普通的体育比赛,为何被费尽心思「包装」?
3 6 Ke· 2025-09-19 02:21
体育赛事,迎来了「事件化」时代。 从NFL将「圣诞大战」单独天价售卖,到MLB在赛车道里建棒球场,体育联盟们正在疯狂地将比赛压缩成一个个充满 故事、情感和符号的独立爆款「产品」,只为推销出更多门票。 这背后,一场关于观众的注意力争夺战,已悄然拉开序幕。 01 体育联盟,要怎么更卖座? 打造一场场座无虚席的比赛,是体育联盟一直以来的努力方向。 为了打破尘封71年的常规赛上座纪录,MLB把棒球场搬上了NASCAR的经典赛道——布里斯托尔赛车场(Bristol Motor Speedway),工程花费了近1.7万吨碎石、340吨粘土、12.4万平方英尺的合成草皮,更有上百名工作人员的日 夜奋战。 最终,这场花费数百万美元打造的「赛道经典赛」也不负众望——一共卖出了9.1万张门票,创下了MLB历史单场比 赛观众人数的新纪录,该比赛在FOX电视台上的实时收视高峰达240万人。 图源: frontofficesports 把球赛搬出棒球场来进行,MLB已经不是第一次这样干了。 例如每年4月15日,MLB的球员都会穿上42号球衣参赛,以致敬打破种族隔离的棒球先驱Jackie Robinson;NBA则会 在每年1月的第三个 ...
联盛医药集团与我奥体育战略合作,助力全民篮球健康发展
Cai Fu Zai Xian· 2025-09-17 03:44
9月14日,"草木皆兵"全民篮球积分挑战赛启动仪式暨揭幕战在北京国家奥体中心成功举办。这场面向 大众的原创篮球赛事,以"草木皆兵"为主题,寓意着每一位篮球爱好者都能投身其中,共享这场全民篮 球的狂欢盛宴。 运动,无疑是保持身体健康的天然良方。联盛医药集团始终秉持"让生命更加健康瑞禧"的企业使命,积 极响应"健康中国"战略号召,深度参与本次"草木皆兵"全民篮球赛事,并与主办方我奥体育达成战略合 作,全力支持该赛事在全国范围内的推广,以实际行动为全民健康事业添砖加瓦。 此外,联盛医药集团联合我奥体育特别策划了集趣味与挑战于一体的快乐篮球罚篮"联"胜赛。罚篮连中 挑战环节成为全场焦点,吸引了多位篮球界知名人士与爱好者踊跃参与,包括篮球名宿宋晓波、篮球网 红"超级草根"魏师傅、CUBA历史三分王张佳滨等。最终,张佳滨凭借连续命中30记罚球的出色表现, 夺得该环节冠军。 作为一家专注于经皮给药的医药企业,联盛医药集团不仅在篮球赛事推广上积极作为,更以科技力量 为"健康中国"战略保驾护航。鉴于篮球运动对抗激烈,常见肌肉拉伤、关节扭伤等情况,集团公益赞助 三千余盒联盛贴片,为所有参赛选手提供肌骨健康保障,助力运动员安心竞技 ...
深圳成立科技体育产业基金,户外运动走向生活化与全民化
Huan Qiu Wang· 2025-09-15 00:59
Group 1 - Shenzhen has officially established a technology sports industry fund aimed at integrating high-quality enterprises in the sports industry, focusing on cutting-edge fields such as artificial intelligence and data analysis, high-end smart sports equipment, metaverse and virtual events, and digital cultural entertainment [1] Group 2 - China's sports industry total output reached 3.67 trillion yuan in 2023, with a year-on-year growth of 11.31%, moving towards the 5 trillion yuan target set for 2025 in the "14th Five-Year Plan for Sports Development" [4] - The number of people regularly participating in sports has grown to 521 million, driving the outdoor sports market to reach 522.7 billion yuan in 2024, with a year-on-year growth of 13.48%, surpassing the global market growth rate of 5.01% [4] - The market size of China's sports event operation industry reached 46.9 billion yuan in 2024, with a year-on-year growth of 9.84%, while the number of sports venues increased to 4.8417 million, indicating sufficient supply [4]
法国飓风伯努瓦:以极限运动为桥,链接中国体育市场的无限可能
Huan Qiu Wang· 2025-09-14 07:33
Core Insights - The 2025 Service Trade Fair in Beijing showcased over 60 offline enterprises, 350 online enterprises, and 40 international organizations, focusing on the theme "Sports City, Connecting the World" [1] - The French Hurricane Group aims to build the largest and most comprehensive extreme sports ecosystem in China, leveraging the country's potential to connect with global youth [1][3] Group 1: Market Potential and Growth - The Chinese sports market is recognized for its vast consumer base and growing enthusiasm for urban sports, indicating significant potential for extreme sports [3] - The Hurricane Group's initial entry into China in 2014 saw the introduction of the World Extreme Sports Tour in Chengdu, where the extreme sports sector was nearly non-existent [4] - By 2024, the World Extreme Sports Tour in Shanghai attracted over 55,000 spectators, demonstrating a shift in audience engagement and interest in extreme sports [4] Group 2: Globalization and Localization Strategy - The Hurricane Group emphasizes the importance of maintaining unified professional standards for extreme sports globally while adapting promotional strategies to local audience preferences [5] - The company plans to create an extreme sports carnival format that combines various sports and cultural elements to engage a diverse audience [5] Group 3: Infrastructure and Community Engagement - Post-event, professional venues will be made available for public use, allowing both professional athletes and amateurs to train in high-standard environments [6] - The company aims to collaborate with Chinese authorities to establish more extreme sports venues, enhancing accessibility for youth [6] Group 4: Technology and Sustainability - The Hurricane Group is exploring the integration of technology in extreme sports through media innovations like AI and VR, as well as training enhancements using data analytics [7] - The company is committed to sustainability, implementing eco-friendly practices in event operations, such as using electric vehicles to reduce carbon emissions [8] Group 5: Future Opportunities and Industry Ecosystem - The company sees potential in emerging extreme sports like drone racing and water sports, which could attract young audiences in China [8] - The Hurricane Group aims to engage in the broader Chinese sports industry ecosystem by collaborating with local enterprises and promoting extreme sports in schools [9] - The narrative of the Hurricane Group reflects the intersection of global sports service trade and the Chinese market, contributing to the high-quality development of China's sports industry [10]
走进服贸会:“在服贸会上播下合作的种子”
人民网-国际频道 原创稿· 2025-09-14 06:40
西班牙赛文米拉体育公司创建并全权管理城市运动世界巡回赛,赛事涵盖滑板、滑板车、小轮车、 三人篮球、霹雳舞、自由式蹦床和攀岩等城市运动项目,其中多项已成为奥运会正式比赛项目。去年巴 黎奥运会上,中国小将邓雅文夺得女子自由式小轮车公园赛冠军,摘得中国队在该项目上首枚奥运金 牌。"听到这个消息,我当时很惊喜,中国选手在该项目上取得优异成绩,进步迅速。这进一步鼓励中 国年轻人积极参与城市运动,展现顽强拼搏精神和青春活力。"加西亚说。 穿上AR设备体验"高山滑雪"、瞄准靶心享受"射击"刺激、近距离观看机器人足球赛……在2025年 服贸会上,以"赛事名城 链动全球"为主题的体育服务展区热闹非凡。科技与体育深度结合,给观众带 来全新体验,成为服贸会上热门打卡地之一。 在服贸会体育服务展区,观众体验"陶朱新造局"带来新材料制作的吉他。人民网记者 吴凯摄 在总面积达7650平方米的展区内,设有体育赛事服务、体育科技服务、户外与冰雪服务、国际交流 服务以及体育产业服务五大展区。吸引线上线下参展企业400多家,国际机构40余个。同时,"体育赛事 经济高质量发展大会""户外运动与冰雪经济发展论坛"等云集了国内外体育界专家学者和企业家 ...
政策与市场双轮驱动中国赛事经济迎来高质量发展新机遇
Zhong Guo Jing Ji Wang· 2025-09-13 23:46
Core Insights - The article highlights the growing importance of the sports economy in China, particularly in the context of the 2025 China International Fair for Trade in Services, which featured a dedicated sports services exhibition area [1][3]. Group 1: Sports Economy Development - The State Council's recent opinion emphasizes the significance of sports events, aiming to cultivate world-influential sports enterprises and events by 2030 [3]. - The sports economy is categorized into two types: the direct economic impact from events (e.g., broadcasting rights) and the broader economic effects driven by public participation in sports [3]. - The integration of sports events with regional development is noted, with cities like Beijing leveraging events to enhance international influence [3]. Group 2: Market Potential and Growth - In 2024, China's sports service trade imports and exports are projected to recover to approximately 41.68% of 2019 levels, nearing 70 billion RMB, driven by major international sports events [4]. - The sports industry in China has seen an average annual growth rate exceeding 10% over the past five years, indicating significant room for growth in per capita sports consumption compared to developed countries [5]. Group 3: Major Upcoming Events - Beijing is set to host several high-profile international sports events from 2025 to 2027, including the World Swimming Championships and the World Athletics Championships, which are expected to attract thousands of athletes from over 200 countries [8]. - The emphasis on sustainable operations for large Olympic venues post-Games is highlighted, focusing on diverse revenue streams through various events and activities [8].
2025中国运动休闲大会将在日照举办
Qi Lu Wan Bao· 2025-09-12 14:07
Group 1 - The 2025 China Sports Leisure Conference and Shandong Sports Consumption Season will be held from September 26 to 28 in Rizhao, Shandong Province, with the theme "New Sports Travel, New Consumption, New Vitality" [1] - The main venue will feature a variety of events including a mass walking and cycling race, a boat race, and various other sports and leisure activities, showcasing a comprehensive land, sea, and air event layout [1] - The event is organized by multiple entities including the China Sports Newspaper Group, Shandong Sports Bureau, and Rizhao Municipal Government, with support from various local departments [1] Group 2 - Rizhao will host 11 major provincial-level events in September, including the 2025 China Mountain Marathon Series and the National Athletics Championships, aligning with the main conference activities [2] - The conference aims to enhance the "viewing + city tour" experience, launching the "Good Luck Shandong" 2025 Sports Consumption Season and creating new water sports consumption scenarios [2] - The initiative includes a photography activity inviting enthusiasts to capture the vibrant moments of Rizhao during the events [2] Group 3 - Rizhao has adopted a "small city hosting big events" strategy, successfully attracting over 30,000 spectators and generating direct economic benefits of 242 million yuan from more than 70 provincial-level events held in the first half of the year [3] - The city promotes tourism through sports events, linking them with local attractions and commercial areas, and has created 28 provincial-level sports tourism projects [3] - The city has invested in infrastructure, including the construction of 22 large venues and 61.8 kilometers of coastal greenways, with 49% of the population regularly participating in sports activities [3]