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“票根经济”崛起!一张票根带火一座城 文体商旅成促消费、扩内需“黄金组合”
Hua Xia Shi Bao· 2025-08-27 18:38
同时,交通的便捷性和互联网的普及也为"票根经济"的爆发提供了有力支撑。高铁、飞机等交通工具的 快速发展,让人们能够轻松实现跨地域出行,而互联网平台则提供了便捷的票务购买、信息查询和社交 分享渠道,使得消费者能够更加方便地参与到各类活动中,进一步推动了"票根经济"的繁荣。 "苏超"观赛游客留宿率超五成,带动综合消费超预期 今年夏天,各类民间足球赛事成为推动城市旅游消费的重要力量。"苏超""浙超""赣超""村超"等赛事热 度持续攀升,吸引了大量球迷和游客前往观赛并顺道旅行。 "为我喜欢的球队加油,顺便在这个城市玩两天,感觉特别值!"来自安徽的球迷张先生刚刚在江苏看 完"苏超"比赛,正计划着接下来的行程。 这个夏天,消费市场的活力被一枚小小的票根点燃,为了一场赛事、一场演出或一部电影而专程前往一 座城市不再是新鲜事。从"苏超"赛场超过五成的外地观众留宿率,到演唱会1元门票拉动4.8元周边消费 的乘数效应,再到《浪浪山小妖怪》带动山西古建搜索量暴涨380%,以一张门票为起点的"票根经 济"正展现出惊人的撬动能力,串联起食、住、行、游、购、娱的完整消费链条,成为扩内需、促消费 背景下的现象级新引擎。 中国城市发展研究院 ...
“票根经济”崛起!一张票根带火一座城,文体商旅成促消费、扩内需“黄金组合”
Hua Xia Shi Bao· 2025-08-27 14:34
Core Insights - The "ticket economy" is emerging as a significant driver of consumption, linking various sectors such as food, accommodation, transportation, tourism, and entertainment, thereby stimulating domestic demand and consumption [2][3][11] Group 1: Ticket Economy Impact - Over 50% of attendees at the "Su Super" matches are from outside the host city, indicating a strong trend of travel for events [3][4] - The "Su Super" matches have attracted over 1.1 million spectators in the first eight rounds, generating over 38 billion yuan in multi-scenario consumption [3][4] - More than 95% of attendees reported additional spending beyond ticket purchases, showcasing the multiplier effect of events on local economies [3][5] Group 2: Consumer Behavior and Trends - Consumers are increasingly seeking personalized and experiential consumption, with tickets serving as gateways to unique experiences [2][11] - The majority of attendees (91.8%) are aware of promotional activities linked to events, and over 65.9% reported spending exceeding their expectations [5][11] - Families are a significant demographic, with many attendees traveling with companions, indicating a trend towards group outings [4][5] Group 3: Government and Industry Support - The Chinese government recognizes the importance of sports and cultural events in driving economic growth and is developing policies to enhance event economies [6][11] - The integration of sports, culture, and tourism is seen as a "golden combination" for boosting consumption and expanding domestic demand [6][11] Group 4: Broader Economic Effects - Events like concerts and sports matches are not only entertainment but also stimulate local economies, with a reported ratio of 1 yuan spent on tickets generating 4.8 yuan in surrounding consumption [7][9] - The summer of 2025 saw a significant increase in movie-related travel, with ticket sales leading to a surge in tourism to filming locations [10][11]
兰生股份: 东浩兰生会展集团股份有限公司关于2025年度“提质增效重回报”行动方案半年度评估报告的公告
Zheng Quan Zhi Xing· 2025-08-27 08:13
Core Viewpoint - The company is committed to enhancing operational quality and investor returns through a comprehensive action plan for 2025, focusing on core business development, technological innovation, and sustainable practices [1][6]. Group 1: Business Development and Strategy - The company aims to enhance its core competitiveness by restructuring and driving growth through both internal development and external acquisitions, aspiring to become a globally recognized exhibition service brand [1]. - The company is expanding into the "pet economy" sector, achieving record attendance and participation at its exhibitions, and has made strategic acquisitions to penetrate the southwestern market [2]. - The establishment of a wholly-owned subsidiary in Hong Kong is part of the company's international strategy to integrate domestic and overseas business operations [1]. Group 2: Technological Innovation - The company is advancing its "digital exhibition" transformation, focusing on agile iterations and local innovations to enhance service capabilities [2]. - The company is developing a technology service platform aimed at becoming a global leader in artificial intelligence ecosystem services, with various sub-brands to cover diverse needs [2][3]. - The company is enhancing its exhibition services through the construction of smart exhibition facilities, thereby increasing both social and economic value [3]. Group 3: Investor Returns - The company has established a long-term cash dividend policy, committing to distribute at least 50% of its distributable profits as cash dividends from 2025 to 2027 [4]. - In 2024, the cash dividend is projected to account for 51.92% of the net profit attributable to shareholders, continuing the tradition of high dividend payouts [4]. Group 4: Investor Communication - The company has actively engaged in investor relations, conducting nearly 30 events in the first half of the year, including roadshows and performance briefings, reaching over 170 investors [5]. - A live-streamed annual performance briefing attracted over 100,000 views, reflecting a 30% increase in engagement compared to the previous year [5]. Group 5: Governance and Compliance - The company is reinforcing its governance framework by adhering to legal and regulatory requirements, ensuring efficient operation of governance meetings, and enhancing the capabilities of key personnel through training [5]. - The company is actively monitoring regulatory developments and optimizing its decision-making processes to ensure compliance and effective governance [5]. Group 6: ESG Initiatives - The company has released its first ESG report, achieving significant improvements in ESG ratings, and has been recognized for its supply chain impact [6]. - The company integrates ESG principles into its operations and investor relations, promoting sustainability and value creation through various communication channels [6].
43天260场赛事:云浮云安“村BA”点燃乡村振兴“热引擎”
Zhong Guo Xin Wen Wang· 2025-08-27 06:30
Core Insights - The third "Village BA" basketball tournament in Yun'an District, Guangdong, concluded with a total of 260 matches over 43 days, engaging 91 teams and 1,415 players, attracting over 20 million online and offline viewers [2][4] Group 1: Event Overview - The final match saw the team from Dongquan Village win against the team from Xian Village with a score of 75:66, securing the championship title [3] - The event spanned across 7 towns and 114 villages, showcasing grassroots sports and community involvement [2] Group 2: Economic Impact - The tournament contributed to a significant increase in local agricultural product sales, with total sales reaching 28.8 million yuan from January to July, marking a year-on-year growth of approximately 34% [2] - Local enterprises sponsored the event, enhancing brand visibility while providing practical prizes to participants [4] Group 3: Community Engagement - Over 3 years, more than 3,600 local athletes participated, and initiatives like free summer basketball classes were organized to engage youth [2] - The event has led to the establishment of a local sports facility manufacturing company, filling a gap in the local market and boosting employment [4] Group 4: Tourism and Night Economy - The tournament promoted local tourism, with a 90.37% increase in visitors and a 112.96% rise in tourism revenue in 2025 [4] - The "event + night market" model enhanced the local economy, attracting crowds to food stalls and cultural experiences around the tournament venue [4] Group 5: Product Promotion - The tournament featured local specialties as prizes, helping to elevate the profile of products like Yun'an beef and other regional delicacies [5]
2025年CBA夏季联赛(青岛)开赛 青岛国信制药取得开门红
Zhong Guo Xin Wen Wang· 2025-08-27 02:26
Core Viewpoint - The 2025 CBA Summer League in Qingdao has commenced, featuring eight teams and serving as a significant platform for CBA teams to maintain competitive form during the off-season [1][3]. Group 1: Event Overview - The opening match saw Qingdao Guoxin Pharmaceutical defeat Xinjiang Yili Te, with a score of 80:63 [1][3]. - The tournament includes teams such as Beijing Enterprises, Jiangsu Kentia, Shanxi Fenjiu, Shandong High-Speed, Tianjin Pioneer, and Fujian Jinjiang Cultural Tourism [1][3]. - The event adopts a "dual-city linkage" model, with Group A matches held at Qingdao Guoxin Sports Center and Group B matches at Pingdu Olympic Sports Center [3]. Group 2: Impact and Significance - The league serves as an important platform for CBA teams to practice and assess players during the off-season [3]. - Qingdao's basketball season has been officially launched, supported by the Chinese Basketball Association and authorized by CBA, with over 40 basketball-related events held [3]. - The 2025 Qingdao Basketball Season aims to host 20 events, including various fitness and youth basketball activities, significantly enhancing the scale and impact compared to previous years [3].
“苏超”“汉超”“川超”!一脚足球踢出了……
Jin Rong Shi Bao· 2025-08-26 12:32
Group 1 - The 2025 Wuhan City Football Super League ("Han Chao") opened with 46,780 spectators, marking the second-highest attendance for amateur football events in China [1] - The local football league craze is spreading across the country, with events like "Su Chao," "Gan Chao," and "Chuan Chao" igniting enthusiasm and creating vibrant scenes of travel for matches [1] Group 2 - Sports events are driving consumption, with visitors enjoying local food and tourism while attending matches, significantly impacting transportation, tourism, dining, and accommodation industries [2] - The sports industry in China has seen an average annual growth rate of over 10% in the past five years, with event economies and outdoor industries thriving [2] - In the first half of the year, Guizhou's accommodation and catering industries grew by 5.6% and 8.2% year-on-year, respectively, boosted by events like "Han Chao," which attracted around 100,000 people and generated nearly 30 million yuan in consumption [2] Group 3 - The "Su Chao" event has gained immense popularity, with 230 million views and 135,000 discussions on social media, significantly boosting local consumption in Jiangsu province [3] - 95.9% of attendees reported spending beyond ticket purchases, with average travel costs for out-of-town visitors ranging from 1,000 to 2,000 yuan [3] - The "Su Chao" event has driven a total consumption of 38 billion yuan across various sectors in Jiangsu, demonstrating the effectiveness of community sports events in stimulating local economies [3] Group 4 - The State Council has emphasized the need to stimulate sports consumption and expand consumption scenarios, encouraging local governments to host sports events and implement consumer-friendly measures [4] - Recent policies aim to promote high-quality development in the sports industry, encouraging the creation of unique event brands and integrating sports with tourism [4] Group 5 - Financial support is crucial for enhancing sports consumption, with recent guidelines from the People's Bank of China aimed at promoting high-quality development in the sports sector [5] - Local initiatives in Jiangsu have shown early success in integrating financial services with sports events, leading to over 40% growth in service revenue across tourism, dining, and accommodation related to "Su Chao" [5] - The successful implementation of events like "Su Chao," "Gan Chao," and "Chuan Chao" indicates a promising future for community sports competitions and their economic impact [5]
“奔跑吧·少年”全国青少年街舞俱乐部公开赛(山东赛区)落幕
Qi Lu Wan Bao· 2025-08-26 09:35
Core Insights - The second National Youth Street Dance Club Open Competition in Shandong successfully concluded, attracting over 2,000 young street dance enthusiasts from across the province [1][3] - The event featured participation from more than 180 teams and included three main categories: team dance, individual performances, and FREESTYLE 1VS1 [3] Group 1: Event Overview - The competition spanned three days and was held at the Happy Mahua Theater in Jinan High-tech Zone, showcasing a vibrant street dance festival [1] - The top three winners in each category will represent the Shandong region in the national finals [3] Group 2: Economic Impact - The event is part of the 2025 Jinan Trend Sports Consumption Season, serving as a new engine for driving sports consumption [5] - The competition has positively influenced local tourism, with many out-of-town families visiting Jinan, boosting local accommodation, dining, transportation, and tourism sectors, thereby enhancing the city's night economy [7] Group 3: Educational and Developmental Aspects - Street dance provides children with physical exercise and personal growth opportunities, emphasizing the importance of parental support for their children's dance aspirations [9] - The event is seen as a platform for youth to showcase their passion and develop their skills, highlighting the dual role of the competition as both a competitive and educational environment [9] Group 4: Integration of Sports and Culture - The successful execution of the street dance competition exemplifies the integration of sports and cultural tourism, aiming to create new consumption scenarios and elevate consumer engagement [11] - The event is supported by various organizations, including the Shandong Provincial Sports Bureau and the National Youth Sports Federation, indicating strong institutional backing for youth sports initiatives [13]
2025中网与Letsvan奇梦岛战略合作
Jing Ji Wang· 2025-08-26 09:28
Core Viewpoint - The collaboration between the China Open and the domestic original trendy toy brand Letsvan Qimeng Island represents an innovative attempt in event IP development and cultural-sports integration, providing new opportunities for both parties and enhancing the event economy [1][2]. Group 1: Strategic Collaboration - The strategic signing ceremony and product launch event took place on August 22 at the National Tennis Center [1]. - The collaboration resulted in the launch of the "WAKUKU × China Open" limited trendy toy series, which includes 10 products such as the "Fatty Limited Plush Doll 800%" and "Cool Grand Slam Limited Plush Tag" [1]. - All co-branded products will be globally released on September 14, available through various sales channels including the Letsvan Qimeng Island online flagship store and event sales points [1]. Group 2: Market Positioning and Future Plans - The China Open aims to promote tennis popularity and support high-quality development in the capital [2]. - Letsvan Qimeng Island is recognized as a benchmark in the original trendy toy sector, showcasing strong IP incubation and commercialization capabilities [2]. - By 2025, the official merchandise system of the China Open will be upgraded to include seven categories, exceeding 240 individual products, marking a significant increase of nearly 100 items compared to 2024 [2]. Group 3: Product Design and Target Audience - The co-branded product design combines the tension of tennis competition with the artistic language of Qimeng Island, focusing on both practicality and collectible value [2]. - Some limited edition items will incorporate global fashion trends, catering to the young consumer demographic's desire for personalized expression and social currency [2]. Group 4: Event Details - The 2025 China Open will take place from September 14 to October 5 at the National Tennis Center in Beijing, featuring the largest scale in Asia and the highest total prize money [2]. - The women's event is classified as WTA 1000, while the men's event is the only ATP 500 event in the country, with the youth event being the highest level ITF J300 in China [2].
第26届山东省运会将于2026年8月26日在临沂开幕
Qi Lu Wan Bao Wang· 2025-08-26 06:56
Group 1 - The 26th Shandong Provincial Games is scheduled to open on August 26, 2026, lasting for 10-12 days, with the opening and closing ceremonies held at the Linyi Olympic Sports Park Stadium and Gymnasium [1] - This year's Provincial Games will feature a 19% increase in events compared to the previous edition, totaling 38 major events and 1,081 minor events, with a total of 1,608 gold medals to be awarded [3] - New sports such as equestrian, baseball, golf, water polo, figure skating, and ice hockey will be included in the official competition for the first time [3] Group 2 - Over 13,000 athletes are expected to participate, along with more than 3,000 team leaders, coaches, and referees [3] - Linyi City is actively raising funds for the construction of sports facilities, with 34 venues being newly built or renovated across 4 districts and 9 counties, including Linyi University [3] - Key projects such as the Linyi Olympic Sports Park Stadium, Gymnasium, and diving swimming pool are nearing completion, with all venue construction tasks expected to be finished by the end of December this year [3]
排球之乡江门:打出文体旅融合“好球”
2 1 Shi Ji Jing Ji Bao Dao· 2025-08-26 06:43
Core Viewpoint - The article emphasizes the integration of sports, culture, and tourism in Jiangmen, known as the "Hometown of Volleyball," highlighting how the upcoming 15th National Games and Special Olympics will drive economic development and enhance the city's profile through sports events [1][2]. Group 1: Volleyball's Cultural and Economic Impact - Volleyball has become deeply embedded in Jiangmen's culture, with a history dating back to its introduction by overseas Chinese in the early 20th century, leading to a vibrant local sports scene [2][3]. - The city has attracted 50 cultural and tourism projects in 2024, with a total investment of nearly 10 billion yuan, showcasing its commitment to leveraging volleyball as a means to enhance its cultural soft power [2]. - Approximately 350,000 residents in Taishan regularly participate in volleyball activities, indicating a strong community engagement with the sport [3]. Group 2: Infrastructure and Event Hosting - Jiangmen will host eight events during the upcoming National Games, marking the highest number of events the city has ever organized, which will test its event management capabilities [2][4]. - The city has been recognized as a training base by the China Volleyball Association, having hosted over 60 international and national events since 2018, enhancing its reputation in the sports community [6][14]. Group 3: Economic Growth and Tourism - The sports industry in Jiangmen comprises 70 key enterprises with a total revenue of approximately 27.2 billion yuan, reflecting a growing sports economy [10]. - In 2024, Jiangmen received 25.46 million tourists, generating tourism revenue of 29.31 billion yuan, with significant year-on-year growth of 12.5% and 17.2% respectively [11][12]. - Major events have directly boosted local consumption, such as the 2025 Chinese Fencing Club League, which brought in about 60 million yuan in direct spending [10]. Group 4: Future Development Strategies - Jiangmen aims to enhance its sports economy by focusing on three areas: optimizing event economics, boosting sports consumption, and strengthening the sports manufacturing sector [13]. - The city plans to create multi-layered cultural tourism experiences centered around sports events, integrating local culture and ecological tourism to attract visitors [14].