红绸映花灯，墨香绕古城。新春的西安，传统年味与现代文旅碰撞出别样火花。 从非遗市集到花灯夜游，从文旅消费到市井烟火，西安在新春里展现出经济回暖、民生向好的鲜活 图景。 书院门里，红纸铺展，墨香氤氲。春联、麦秆画等非遗手工艺品成了新春热门选择，老手艺融入了 市井消费。 夜幕下，城墙与芙蓉园的花灯次第点亮，"花灯+夜游""花灯+演艺"让古城夜生活格外热闹，外地游 客纷至沓来"沉浸式过年"。 大唐不夜城，千年唐韵，非遗文创热销，国风演艺轮番上演，文旅消费与文化体验在这里深度交 融。 城墙根下，陕北说书、秦腔、木偶戏轮番开演，老戏码焕发新生；街巷深处，肉夹馍、甑糕飘香， 文创雪糕、文创手账让"吃游"体验更丰富。 中国经济网记者 许怡 杨梦莹（实习） （责任编辑：张晓波 ） 【免责声明】本文仅代表作者本人观点，与和讯网无关。和讯网站对文中陈述、观点判断保持中立，不对所包含内容 的准确性、可靠性或完整性提供任何明示或暗示的保证。请读者仅作参考，并请自行承担全部责任。邮箱： news_center@staff.hexun.com ...

Core Insights - The recent viral travel video from Yibin, which blends local dialects with classic melodies, exemplifies a new trend in cultural tourism promotion, moving from grand narratives to more interactive and relatable expressions [1][3] Group 1: Transformation in Cultural Tourism Promotion - Yibin's cultural tourism success reflects a shift in promotional strategies, emphasizing warmth and interaction over traditional, one-sided narratives [3] - The rise of grassroots initiatives, such as community-driven events, has become a significant driver of this transformation, showcasing local culture in engaging ways [3][4] - The trend indicates a growing consumer demand for experiences that feel authentic and connected to local culture, moving away from generic tourism marketing [4] Group 2: Humanistic Economics and Cultural Empowerment - Humanistic economics, which focuses on human needs and values, aligns with the current trend of upgrading cultural tourism consumption, where visitors seek deeper cultural connections [4] - Successful examples include Yibin's integration of local culture into modern expressions and community sports events that foster local pride and engagement [4] - The phenomenon illustrates the powerful impact of cultural values on driving tourism economics, highlighting the importance of local authenticity [4] Group 3: Government and Market Collaboration - For sustainable growth in the cultural tourism sector, effective collaboration between proactive government initiatives and vibrant market dynamics is essential [5] - Governments play a crucial role in facilitating local creativity and improving infrastructure, as seen in Yibin's support for cultural events and policies [5] - The synergy between government support and market-driven innovation can help overcome challenges of homogenization in the tourism industry, leading to a more vibrant and diverse cultural landscape [5]

临近春节的一个工作日清晨，天津古文化街的街巷中早已游人如织。街巷两侧，非遗手作、民俗 文创与传统美食琳琅满目，引得游客频频驻足；多家老字号店内人潮涌动，特色年货备受青睐。 "我们专程从北京来买特色年货。"一位游客笑着对证券时报记者说，早就听说古文化街非遗精品 多，亲临其境，果然比闹市商圈更显年味。 走进古文化街，麻花与饽饽等传统美食的香气率先扑面而来，化作津门新春的浓郁年味。 "客流自1月中旬开始逐步增多，现在已经是门店最繁忙的时候。"位于古文化街天后宫附近的祥 禾饽饽铺店员告诉记者，为应对新春消费高峰，门店早已备足货源，还将根据消费者需求调整产 品。"大家现在更注重健康，我们今年推出的低油低糖点心，销量比去年同期明显提升。" 谈及近两年的"非遗文旅热"，吴亚星颇为感慨。"这是大家向内求索、追求更广阔精神世界的一种 体现。"她表示，当代年轻人渴望汲取中国传统文化的内在精华，深入感受其魅力；信息时代的 便利，也让非遗文化更容易被大众了解和接受。 今年春节，天津以"2026津游迎春"文旅消费嘉年华为牵引，打造多个沉浸式消费场景。天津鼓楼 商业街上，"天马耀鼓楼·祈福迎新春"潮玩美食光影市集正紧锣密鼓筹备。"春节期 ...

Core Viewpoint - The article discusses the innovative development model of "regional co-construction" in Huanjiang District, which integrates resources across villages to promote rural revitalization and economic growth through shared advantages and collaborative efforts [5][6][11]. Group 1: Regional Co-construction Model - Huanjiang District is implementing a new development model that breaks administrative boundaries and promotes cross-town cooperation, leading to resource sharing and complementary advantages among villages [5][6]. - The establishment of area-specific party committees has facilitated the integration of resources and improved connectivity, resulting in a coordinated development of cultural tourism and agriculture [6][7]. - The district has identified five major rural revitalization areas and 11 specialty industry areas, covering 120 administrative villages, ensuring structured collaboration and effective governance [6][7]. Group 2: Economic Impact and Resource Integration - The integration of resources has led to significant economic benefits, such as a 135% increase in annual rental income from tidal flats, demonstrating the effectiveness of the new management mechanisms [8][10]. - The establishment of a comprehensive rural revitalization center has enhanced product branding and market reach, with expectations of increasing e-commerce output by 20 million yuan [10]. - The development of a bamboo industry chain has created job opportunities for over 50 villagers, with collective annual income increases exceeding 200,000 yuan [10][11]. Group 3: Community Engagement and Support - The article highlights the role of community engagement in revitalization efforts, with local leaders facilitating partnerships between villages and external organizations, including educational institutions and businesses [12][13]. - The integration of various resources, including talent, funding, and technology, has created a new development pattern that supports sustainable rural growth [12][13]. - Collaborative projects between urban and rural areas have improved market access for agricultural products, enhancing the overall economic landscape of the region [13].

2月10日，第六届湖南旅游发展大会新闻发布会在长沙举行。会上宣布，第六届湖南旅游发展大会定于5 月22日至24日在湘潭举行，主题为"传承红色基因，赓续红色血脉，推动湖南红色旅游高质量发展"。 ■文/视频 三湘都市报全媒体见习记者 宋科铖 会上介绍，本届旅发大会是在湖南文旅产业迈上万亿新台阶、全面转向高质量发展的背景下举办，也是 长株潭都市圈城市首次承办的旅发大会。大会将紧扣红色主题，服务区域协同发展，突出产业升级与市 场化办会，遵循"节俭、绿色、安全、务实"原则，推动文旅融合向更深层次拓展。 此次大会整体将构建"3+5+1"活动体系。三大主体活动包括：开幕式暨"奋进新时代"红色经典思政课展 演，以情景式、沉浸式方式打造年轻化红色艺术课堂；文旅项目观摩活动，串联韶山红色资源与湘 潭"一江两岸"都市文旅新空间；湖南省红色旅游高质量发展推进会，系统部署全省红色旅游发展重点任 务。 五项配套活动涵盖红色研学、产业交流、文旅消费、美食旅游和艺术节等内容，包括"韶山大课堂"研学 基地首开式、第18届中国旅游商品大赛暨长株潭文旅消费购物季、"湘当有味·吃在湘潭"美食旅游推广 活动，以及第七届湖南（湘潭）齐白石国际文化艺术节 ...

该市聚焦业态焕新，培育科技感、时尚范的新业态，推动"文化+旅游+科技"深度融合。《今上岳阳 楼》等实景演艺有效破解"过境不过夜"难题；《只有岳阳·戏剧幻城》项目启动，进一步丰富文旅产 品。同时，实施"数智岳阳楼"项目，运用AI与数字孪生技术打造沉浸式千年对话体验。岳阳市博物馆创 新引入AI互动与演绎讲解，建成全省首个线下实体AI数字人导览系统。 依托湘超足球联赛等品牌节会赛，岳阳构建"节赛引流—场景焕新—业态联动"闭环，推行"赛事+商 圈"联动模式，凭赛事票根可享景区、酒店优惠，配套1至2日微旅游线路，进一步延伸消费链条。在岳 阳，省旅发大会系列活动及10余项全国性赛事拉动消费超20亿元，推动"流量"转化为"留量"；洞庭南路 历史文化街区被修缮盘活，"洞庭渔火季"等本地特色活动彰显出文旅融合的强大吸引力。 岳阳持续优化旅游配套，新增多家五星级旅游饭店、民宿，新改建停车场81处，提质主干道12条，新建 公园74座，升级智慧公厕191座。发放文旅消费券3600万元，推出景区联票优惠，节假日期间实施外地 车辆"轻违免罚"等人性化措施，游客获得感、满意度显著提升。2025年前三季度，"岳阳旅游"百度搜索 指数增长24 ...

每经记者：吴泽鹏每经编辑：何小桃,文多 2月10日晚间，ST雪发（SZ002485，股价4.81元，市值26亿元，即雪松发展）获悉，广州市中级人民法院（以下简称广州中院）已于当日就公司关联方雪 松控股集团有限公司（以下简称雪松控股）、实际控制人张劲等人涉嫌"集资诈骗、非法吸收公众存款、背信运用受托财产、妨害作证一案"宣判。 不过，截至目前，ST雪发尚未收到相关判决书，具体结果还需以广州中院作出的判决书载明的为准。公告还称，张劲除身为公司实际控制人外，不在公 司担任任何职务。《每日经济新闻》记者注意到，2月9日及2月10日，ST雪发均以涨停收盘。 需要说明的是，张劲未直接持有ST雪发股份，他通过广州雪松文化旅游投资有限公司（以下简称雪松文投）及广州君凯投资有限公司合计持有ST雪发 69.40%股份，但其大部分持股目前处于质押及司法冻结状态。约10天前，ST雪发发布了业绩预告，预计2025年继续亏损。 约3年前宣布实控人张劲"失联" 关于雪松控股及张劲一案，最早可以追溯到2023年。 根据公开报道，2023年5月7日，广州市公安局黄埔区分局发布通告，对雪松控股下属的广东圆方投资有限公司等涉嫌非法吸收公众存款案立案 ...

一则拿地消息让云南抚仙湖区域再次成为讨论热点。 2月8日，歌手华晨宇在巡演深圳火星演唱会收官站上重磅宣布：演唱会乐园模式将全面升级至2.0版本。 与此前租地搭建的方式不同，此次团队已在一个四季如春的地方，正式拿下三块地。实现从租赁场地到自建固定基地的跨越式升级。"那里有我们的乌托 邦，还有演唱会，有吃有喝有玩，还有我们温暖的房子。" 消息一出，"华晨宇拿下三块地"话题迅速登顶热搜，引发全网热议。作为云南文旅市场的核心板块，抚仙湖近年来经历了从开发热潮到生态管控、品质升 级的转型，此次华晨宇携明星IP入局，能否为抚仙湖区域文旅带来新突破？ 歌手拿地 尽管华晨宇在演唱会上并未直接透露地块具体位置，但最关键的线索实则已藏在一家与他歌曲同名的公司里。 天眼查信息显示，2025年12月1日，华晨宇持股99%的上海圣恒鸿音文化传播有限公司，与长期主办"火星演唱会"的北京亚美时代文化传媒有限公司携 手，共同成立了"云南温暖的房子文化旅游有限公司"，注册资本200万元，经营范围涵盖旅游业务、票务代理等，呼应了此次官宣中"温暖的房子"规划。 | | | 图源｜酷狗音乐 而这家公司的注册地址——云南省玉溪市澄江市右所镇马房村，正 ...

歌手华晨宇这两天很出圈，频上热搜，原因是他正在走一条部分同行想做却没有做成的路——买地开演 唱会。 根据华晨宇在深圳火星演唱会收官站上的说法，与之前租地搭建场地来开演唱会的方式不同，此次团队 已在一个"四季如春的地方"正式拿下三块地，实现从租赁场地到自建固定基地的跨越式升级。 这传递出一个很明确的信号：娱乐在破界、地产在转型、文旅在重生。 当前，房地产行业依然处于深度调整期，土拍降温，文旅产业发展也面临重重困境；但另一边，歌手跨 界拿地、影视公司自建IP乐园这类现象却开始涌现，如同一堂极具现实意义的行业公开课。 这似乎在告诉外界，时代的风口已变，文旅产业已从资源依赖转向内容驱动。而流量IP的实体化运营， 正在成为未来文旅竞争的核心战场。 事实上，华晨宇拿地，从一开始就与开发商的逻辑截然不同。传统房企拿地，核心是围绕土地的区位、 配套做价值挖掘，以住宅、商业的销售或租赁实现盈利，是典型的重资产模式且依赖行业周期；而华晨 宇拿地，锚定的则是粉丝的情感价值。 无论结果如何，华晨宇这次大胆的尝试都已开始改写游戏规则——跳出房地产的重资产陷阱，也跳出娱 乐圈的短视收割。而逆势爆发的情绪消费和演唱会经济，正在成为连接两个 ...

Core Insights - The 2026 Guangdong-Hong Kong-Macao Greater Bay Area Lantern Festival officially opened in Nansha, Guangzhou, with the theme "Bay Area Unity, Colorful Millennia," running from February 10 to May 10 for a total of 90 days [1] - The festival aims to enhance cultural tourism and economic activity in the region, building on the success of the inaugural event in 2025, which attracted over 710,000 visitors and generated nearly 4 billion online exposures [1] Group 1: Cultural and Technological Integration - This year's festival features a deep integration of intangible cultural heritage and cutting-edge technology, creating a "cyber lantern festival" experience that allows visitors to engage with the stories behind the displays [2] - Traditional lantern craftsmanship is combined with AI, VR interaction, and holographic projection, enhancing the visual appeal and expanding cultural expression [2] Group 2: Cultural Fusion and Economic Impact - The festival incorporates regional cultural elements and international perspectives, including activities like Mazu blessings and cross-border performances, reflecting the theme of "Bay Area Unity" [3] - The event serves as a vibrant practice of cultural and commercial tourism integration, featuring a variety of activities such as themed light shows, special performances, and esports competitions, catering to diverse visitor interests [3] - Ticket holders benefit from discounts on dining, accommodation, and entertainment within the area, effectively extending the tourism value chain and enhancing overall consumption [3] Group 3: Future Development of Cultural Tourism - The festival's unique cultural charm and technological sophistication illuminate the path for high-level cultural construction and high-quality development of the cultural tourism industry in the Greater Bay Area [4]