系统解读，推动政策精准直达 本次活动，双流区商务局特别邀请四川省商务厅外贸促进处、成都市商务局外贸运行处相关负责人，就 省市外贸相关政策作了系统解读，同时也对区级外贸政策各项支持条款做了详细讲解，帮助企业把握各 级政策重点和申报路径。政策宣讲聚焦企业拓展国际市场的核心诉求，详细讲解企业拓展海外市场、发 展外贸新业态、布局海外仓等具体支持事项，旨在将政策红利直接转化为企业开拓市场的"真金白银"和 实战工具。 双流区商务局相关负责人表示："我们将持续做好政策宣传'最后一公里'，确保企业应知尽知、应享尽 享，真正把政策优势转化为发展实效。" 多元赋能，构建全链条服务体系 本次活动还深度聚焦企业出海全流程，整合外事、金融、信保、AI数智化等优质资源，从探索利用AI 数字工具为出海注入新动能，到精准对接"工业中间品"出海这一专业化新赛道，再到专项解读由省财政 厅、省商务厅联合推出的"天府外贸贷"政策。一系列务实举措旨在为企业扬帆出海提供系统化、多方位 的支撑。 红星新闻网（记者 夏思扬）11月13日报道11月13日，由四川省商务厅、成都市商务局指导，成都市双 流区商务局主办的"拓市场 优服务"——双流区外贸企业赋能专题 ...

Core Viewpoint - The event aims to activate consumer potential through the "old-for-new" policy, promoting quality goods to rural areas and enhancing community services [1][6]. Group 1: Event Overview - The "old-for-new" event was launched in Feixian, organized by the Shandong Provincial Department of Commerce and the Linyi Municipal Government, with participation from various local government and business representatives [1][3]. - Approximately 150 attendees, including government officials, business leaders, and media, participated in the event, which featured performances to create a lively atmosphere [3]. Group 2: Policy and Business Engagement - The event serves as a platform for local government to optimize the consumption environment and ensure policy benefits reach consumers and market entities [6]. - Key enterprises, including automotive and electronics dealers, announced substantial subsidies and promotional offers for consumers participating in the "old-for-new" program [7]. Group 3: Consumer Benefits and Participation - The event showcased various consumer goods, including automobiles and home appliances, with significant discounts and promotional packages, enhancing consumer engagement [13]. - Initial statistics indicate that over 2,000 participants attended the event, resulting in more than 100 intention orders and an estimated direct consumption boost of over 5 million yuan [13].

Core Insights - The company has a strong market share in the European market, ranking at the top in the online home furniture category, and achieved double-digit growth in the third quarter of 2025 [1] - The company aims to strengthen its leading position in the European market while addressing underperformance in revenue growth in the U.S. market [1] - The gross margin for the third quarter of 2025 is reported at 35.17%, showing a certain degree of increase compared to the second quarter of 2025 [1]

Group 1: Impact of Tariffs on Guangdong Industries - Since April, the U.S. has imposed tariffs that have significantly impacted global trade, prompting Guangdong, China's largest economy and foreign trade province, to actively respond [1] - Various industries in Guangdong, including home furnishings, small appliances, and textiles, are adapting by exploring new development paths and leveraging platforms like the Canton Fair [1][2] - Companies are focusing on high-end customized products, building their own brands, and enhancing bargaining power while tapping into domestic demand and expanding overseas production capacity [1] Group 2: Market Strategy Adjustments - Companies like Hengjia Craft Products have shifted their market focus to Europe, particularly France, achieving substantial order volumes by aligning products with regional cultural demands [2] - Guangdong small appliance firms are targeting Southeast Asia and the Middle East, with companies like Xinyuntao Technology actively seeking new customers at trade fairs [3] - The strategy of transitioning from single-function products to scene-adapted offerings is being adopted by companies to better meet market demands [4][5] Group 3: Domestic Market Exploration - Companies are increasingly recognizing the potential of the domestic market, with some, like Shenzhen's Innovation Micro-Yue, pivoting their business focus to local consumers [5][6] - The toy industry in Guangdong is noted for its robust supply chain, making it difficult for U.S. markets to shift away from reliance on Chinese production [6] - Water product exporters, such as Guolian Aquatic Products, are adapting by offering high-quality products at competitive prices to domestic consumers [6][7] Group 4: Overseas Production and Bargaining Power - The ceramics industry in Guangdong is undergoing transformation, with companies like Kabuqichino investing in overseas production facilities to mitigate tariff impacts [8][9] - Lighting companies are enhancing their bargaining power and exploring new markets while establishing overseas production bases to reduce tariff effects [10][11] - The trend of relocating production to regions like Southeast Asia is growing, with companies like Zhaoming Technology acquiring local firms to facilitate production and distribution [11] Group 5: U.S. Market Concerns - U.S. businesses are increasingly anxious about the impact of tariffs, with associations warning that the new policies could destabilize local economies reliant on Chinese imports [12][14] - The wedding dress industry in the U.S. is particularly affected, with a significant portion of production occurring in China, leading to increased costs and supply chain delays [13][14] - The overall sentiment among U.S. retailers and consumers indicates a growing realization of the interdependence between U.S. and Chinese industries, emphasizing the unstoppable trend of economic globalization [14]