2025步入尾声，当R1SE、0713、朱主爱、林渝植等名字再度与综艺圈发生关联，综艺迷和秀粉们难免会有一种"今夕是何年"的错位感。 爱豆生涯原是梦，最好混成综艺咖。 以上这句调侃虽然损，却犀利道出了内娱糊豆出道后最稳定曝光源是综艺而非舞台的行业真相。只不过，过往杨超越等牛人是独闯综坛，如今圈内混了多 年的他们想必都明白"抱团取暖"才是真香。 最近一个月，"再就业爱豆"在综艺里频繁刷脸颇有秀粉提前过年的气氛 —— 先有《创造营2020》朱主爱、《青春有你1》林渝植惊喜亮相音乐恋综《有你 的恋歌2》，被网友调侃是"再就业爱豆大本营"；再有创造营系最火男团R1SE以5人小分队形式录制《欢迎来到蘑菇屋2》，因重现经典碰杯仪式被秀粉们 盖章"壶味纯正"；还有前三季已被粉丝看包浆的0713团综《快乐再出发》在招商会上确认立项，鼻祖级再就业爱豆团综的重磅回归指日可待…… 时至2025年底的今天，再度聊起内娱爱豆勇闯综艺圈这档子事，作为前秀粉的犀牛君感慨很多。最直白地讲，用"再就业"一词冠之其实暗藏了秀人们不少 无奈和心酸，但前些年07快男老哥哥们凭重聚团综集体翻火又给此类项目提振不少信心。这篇咱们剖析下，爱豆们上综艺再就 ...

喜人奇妙夜2社媒热度关键词 及品牌联动分析 扫码前往 Social Research 邀请好友送额度 扫描⼆维码获取专属的邀请链接 《喜⼈奇妙夜2》社媒营销效果评估报告 报告机构：Social Research | 报告基准时间：2025-12-08 11:11:12 执⾏摘要 《喜⼈奇妙夜2》⾃2025年9⽉26⽇开播以来，社媒热度呈爆发式增⻓，尤其在抖⾳和微博平台 表现突出。抖⾳平台凭借"技能五⼦棋"等爆款作品，互动量在10⽉达到峰值，⾼达4905万。 微博平台则通过艺⼈话题和节⽬宣传，声量在11⽉达到峰值，为37.07万。"技能五⼦棋"凭借 其"抽象喜剧"⻛格和"洗脑"魔性，以及明星的助推，在各平台引发了病毒式传播。 观众讨论的核⼼话题集中在节⽬作品和喜剧⼈本⾝，情感倾向呈现两极分化：既有对节⽬内容和 喜剧⼈表现的强烈喜爱与⽀持，也有对节⽬质量和"饭圈化"趋势的理性批判与担忧。 在品牌联动⽅⾯，美团团购作为总冠名商，通过深度视觉融合和⾼频曝光，实现了与节⽬的深度 绑定。ELLE通过时尚合作，提升了节⽬时尚感和话题度。安慕希等品牌也通过不同形式的合 作，有效利⽤了节⽬影响⼒进⾏品牌传播。 1. 主体介绍 ...

Core Viewpoint - The article discusses the rise of the entertainment group "Ten Kintian" and its innovative business model that combines fan culture with commercial success, drawing parallels to Disney's operational strategies [1][3][8]. Group 1: Fan Engagement and Economic Impact - The "Ten Kintian" group has successfully leveraged fan engagement, with their merchandise ranking high on sales platforms like Tmall, indicating strong consumer interest and purchasing power [3][8]. - The group's flagship store on Tmall reportedly generates over 3.5 million in monthly revenue from top-selling items, with an estimated annual revenue of around 50 million from clothing alone [8]. - The "Zhongdi Xingqiu" (Planting Star Planet) serves as a physical space for fans, enhancing their emotional connection to the brand and providing a unique experience that traditional theme parks cannot offer [12][13]. Group 2: Business Model and Strategy - The operational strategy of "Ten Kintian" mirrors Disney's model, focusing on content-driven emotional engagement that translates into consumer spending through merchandise and experiences [9][10]. - The group has created a continuous content matrix, including main and derivative shows, live events, and social media engagement, to maintain high fan loyalty and interaction [19][20]. - The physical space "Zhongdi Xingqiu" represents a successful integration of online and offline experiences, showcasing a sustainable model for urban tourism and community engagement [21][22]. Group 3: Community and Cultural Significance - The article highlights the importance of community in the success of "Ten Kintian," where fans are not just consumers but active participants in the brand's ecosystem, enhancing its cultural relevance [23]. - The collaboration between the entertainment group, fan communities, and local government has transformed a simple agricultural area into a vibrant cultural and commercial hub, demonstrating the potential of fan-driven economic models [22][23]. - The group's ability to create a living IP that evolves with its audience sets it apart from other brands, ensuring ongoing relevance and engagement [14][19].

Core Viewpoint - The company, 星空华文, is attempting a strategic shift towards AI music through a joint venture, aiming to revitalize its business amidst declining core IP value and financial losses [1][4]. Group 1: Joint Venture and Investment - The company announced a joint venture with 北京无界音场文化传媒有限公司 to establish an AI music company, with an investment of 115 million yuan for a 32% stake [1]. - The joint venture partner will invest 244 million yuan, holding a 68% stake, indicating a significant control over the new venture [1]. Group 2: Industry Challenges - The AI music sector faces multiple challenges, including unclear copyright laws regarding AI-generated content, leading to frequent infringement disputes [2]. - Data monopolies and a shortage of cross-disciplinary talent in AI and music creation hinder innovation for smaller companies [2]. - The standardization of AI-generated music may threaten niche genres and traditional cultural expressions, impacting the artistic quality of music [2]. Group 3: Financial and Operational Risks - The company reported a revenue of only 59.035 million yuan and a net loss of 11.002 million yuan as of mid-2025, raising concerns about cash flow with the new investment [2]. - The joint venture's structure, with the partner holding 68% control, may limit the company's influence on business direction and resource integration [2]. - The competitive landscape is tough, with major players like Tencent Music and NetEase Cloud Music dominating the AI music space, making it difficult for the company to establish a foothold [2]. Group 4: Brand Image and Market Perception - The company is still dealing with negative public sentiment from the "李玟事件," which may affect the market acceptance of its new business initiatives [3]. - The fallout from this incident has damaged the company's brand image, potentially impacting partner confidence and collaboration opportunities [3]. Group 5: Historical Context and Previous Attempts - The company has experienced a significant decline from its peak, with a notable drop in revenue and market value following the "李玟事件," which led to a 50% drop in stock price and a market cap loss of nearly 26 billion HKD [4]. - Previous diversification attempts, such as ventures into the metaverse and short dramas, have not yielded substantial results, highlighting the challenges of successful transformation [5][6]. - The current shift to AI music aligns more closely with the company's traditional content strengths, but it must navigate significant challenges in balancing technological innovation with artistic quality [6].

Core Insights - The article discusses the return of the comedy variety show "Single Row Comedy Competition 2," which aims to integrate online and offline experiences, leveraging Douyin live streaming for auditions and promoting local culture through innovative products like "Douban Coffee" [2][3][5] Group 1: Show and Product Integration - "Single Row Comedy Competition 2" utilizes Douyin live streaming for auditions, enhancing audience engagement and participation [5] - The introduction of "Douban Coffee," a fusion of Sichuan cuisine and coffee culture, serves as a unique product that embodies the show's abstract comedy theme and connects with urban culture [6][10] - The C6 Comedy Club in Shanghai, as the first offline experience space for the "China Comedy Dream Factory," has become a popular destination for fans and consumers [9][10] Group 2: Economic and Cultural Impact - The show represents a shift towards a new consumption model, termed "laugh economy," which integrates online engagement with offline consumer experiences [12][14] - The collaboration with Douyin facilitates smoother consumer transitions from online attention to offline purchases, enhancing the overall economic impact of the show [10][12] - The initiative aims to create a complete cycle from content production to cultural consumption, benefiting local tourism and cultural industries [14][18] Group 3: Strategic Development and Future Plans - Chengdu Cultural Tourism Group is strategically expanding its influence in the "film and tourism" sector, establishing a presence in Shanghai to leverage its market potential [15][16] - Future plans include the development of "Tianfu Small Box," a new consumption scenario that connects local products with entertainment IPs, further enhancing the integration of film and tourism experiences [18] - The ongoing efforts reflect a broader trend in the industry towards IP consumption and the exploration of new business models in the cultural tourism sector [18]

Core Viewpoint - The integration of variety content with regional culture is transforming laughter on screen into tangible consumer power, exemplified by the launch of the comedy show "Single Row Comedy Competition 2" in Shanghai, which features unique local coffee experiences [1][13]. Group 1: Event Launch and Unique Offerings - The "Single Row Comedy Competition 2" was launched on November 10 at the C6 theater in Shanghai, showcasing a blend of Chengdu cultural elements and unique coffee offerings [1][2]. - The event featured a special coffee called "Douban Coffee," which quickly gained popularity among attendees, highlighting the innovative fusion of local flavors and entertainment [2][14]. Group 2: Cultural and Economic Impact - The C6 theater represents the first offline experience space for the "China Comedy Dream Factory," aiming to create a new consumption scene that combines comedy with cultural experiences [8][15]. - The initiative aligns with national policies promoting the integration of online content with offline consumption, fostering diverse cultural consumption scenarios and enhancing service experiences [14][15]. - This innovative model of "variety content + regional culture + physical consumption" aims to transform Chengdu's cultural identity into tangible experiences, bridging the gap between watching shows and experiencing culture [14][15]. Group 3: Future Directions - Chengdu Cultural Tourism Group plans to leverage the success of the Shanghai experience to create a consumption loop that encourages visitors to explore Sichuan and engage with local culture [15].

Core Insights - The video platform industry is shifting its focus from mere "innovation" and "quality" to deeper user engagement and emotional connection as the key themes for the upcoming long video battle in 2024 [1][3] Group 1: Emotional Engagement - The recent Tencent Video V-World Conference highlighted the importance of audience emotions in content creation, with keywords like "emotional resonance" being frequently mentioned [3][5] - The demand for emotional release and connection among viewers has become increasingly prominent, with approximately 70% of variety show audiences prioritizing "joy and stress relief" over the past three years [5][19] - Programs like "Five Kilometers Peach Blossom Dock 5" and "Heart Signal 8" have become integral to users' daily lives, providing emotional support and companionship [8][19] Group 2: Content Strategy and Trends - The 2026 program lineup includes successful IPs such as "Now Departing 4" and "Earth Super Fresh 2," which continue to emphasize joy and emotional relief [6][19] - New content types, including music variety shows and innovative formats like "Crazy Vacation Experience," are being introduced to attract diverse audiences [9][20] - The industry is witnessing a shift from "attention economy" to "experience economy," integrating offline experiences with online content to enhance user engagement [27] Group 3: Audience Participation - The concept of inviting audiences to "join in" is becoming essential, transforming viewers from passive observers to active participants in the content ecosystem [31] - The success of shows like "Talk Show and Friends 2" demonstrates the potential for offline events and brand collaborations to enhance viewer engagement and industry growth [19][20] - The trend of focusing on specific cultural and emotional themes, such as "expired friendships," is gaining traction, aiming to create stronger emotional connections with audiences [31]

Core Viewpoint - The show "Escape from the 9-to-5 Love" shifts the focus of dating reality shows from elite individuals to ordinary workers, reflecting the struggles and realities of contemporary life in Beijing [3][10][15]. Group 1: Show Concept and Structure - The show features ten ordinary workers in Beijing who use their vacation to explore romantic connections, contrasting with previous dating shows that highlighted elite individuals [3][5]. - The format includes "travel alone + door-knocking dates," allowing participants to experience both solitude and the complexities of adult relationships [3][9]. - The narrative structure highlights the social anxieties of modern youth, showcasing both the romantic escape and the challenges of maintaining relationships post-vacation [9][19]. Group 2: Realism and Audience Reception - The show emphasizes realism, with participants discussing everyday issues like rent and job struggles, which were often avoided in previous dating shows [7][18]. - The shift towards realism in dating shows is a response to changing audience demands for more relatable and complex emotional narratives [10][15]. - However, some viewers express dissatisfaction with the lack of compelling romantic pairings, indicating a potential risk for the show's appeal [17][19]. Group 3: Industry Trends - The evolution of dating shows reflects broader societal changes, with a growing interest in authentic representations of love and relationships among ordinary people [10][14]. - The success of the show may depend on balancing the desire for realism with the need for engaging and aspirational content [19][21]. - The trend towards "ordinary" dating shows is seen as a response to audience fatigue with the overly polished narratives of elite dating shows [12][18].

Core Viewpoint - The article highlights the significant impact of the second season of "Comedy King Stand-Up Season" on the comedy industry, showcasing how it has transformed the perception of stand-up comedy and created a thriving market for it, particularly among younger audiences [5][19][60]. Group 1: Audience Engagement and Popularity - The show has become a weekend ritual for many young people, akin to traditional cultural practices, indicating its deep integration into social life [7]. - "Comedy King Stand-Up Season" has achieved high ratings, with an average score of 7.9 on Douban, outperforming similar shows [8]. - The second season has generated substantial online engagement, with over 61,000 posts on Xiaohongshu and 23.8 billion views on Weibo, demonstrating its popularity [11][13]. Group 2: Market Dynamics and Industry Growth - The rise of stand-up comedy has led to a significant increase in offline clubs, with a notable expansion into lower-tier cities, indicating a broader market penetration [17][19]. - The show has collaborated with over 35 comedy clubs across multiple cities and countries, enhancing its reach and influence [18]. - The stand-up comedy sector has seen a remarkable growth in ticket sales, with a 135% increase in box office revenue and a 54% rise in performance frequency [23][24]. Group 3: Brand Integration and Marketing Opportunities - The advertising revenue for "Comedy King Stand-Up Season" has doubled compared to the first season, reflecting its market appeal and the potential for brand partnerships [26]. - The second season has attracted a diverse range of sponsors, including both emerging and established brands, enhancing the program's commercial viability [28]. - The integration of brand marketing with comedy content has proven effective, with brands leveraging popular segments and humor to connect with audiences [51][52]. Group 4: Social Impact and Cultural Significance - The show serves as a platform for marginalized voices, allowing "small characters" to be seen and heard, thus contributing to social discourse [52][61]. - The emergence of new talent, particularly among younger performers, signifies a shift in the comedy landscape, making it more inclusive and representative [53][56]. - The program's ability to address real-life issues through humor fosters a deeper connection with audiences, transforming comedy into a medium for social commentary [60][61].

香港交易及結算所有限公司及香港聯合交易所有限公司對本公告的內容概不負責，對其準確性 或完整性亦不發表任何聲明，並明確表示，概不對因本公告全部或任何部分內容而產生或因倚 賴該等內容而引致的任何損失承擔任何責任。 STAR CM Holdings Limited 星空華文控股有限公司 （於開曼群島註冊成立的有限公司） （股份代號：6698） 延長使用所得款項的預期時間表 茲提述(i)星空華文控股有限公司（「本公司」，連同其附屬公司統稱「本集團」）日期 為2022年12月15日的招股章程（「招股章程」）「未來計劃及所得款項用途」一節； (ii)本公司日期為2023年1月19日的公告（「該公告」），內容有關部分行使超額配股 權、穩定價格行動及穩定價格期間結束；及(iii)本公司截至2024年12月31日止年 度的年度報告（「年報」），當中披露截至2024年12月31日止全球發售所得款項淨額 的使用情況。除另有界定外，本公告所用詞彙與招股章程及年報所界定者具有相 同涵義。本集團董事會（「董事會」）謹此宣佈，其已議決延長使用全球發售所得款 項的預期時間表，詳情披露如下。 延長使用所得款項的預期時間表 截至2025年6月3 ...