《灰境行者》
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搜打撤赛道,这次轮到韩国大厂成炮灰了?
3 6 Ke· 2025-12-16 23:45
当《PUBG:Black Budget》(以下简称"黑域撤离")以"射击搜打撤"的身份进入玩家视野时,它天然背负着一个极高的预期。 原因并不复杂。《PUBG》研发商KRAFTON,毕竟是作为过去十年里深刻影响过射击游戏主流形态,做射击游戏最成功的厂商之一。另一方面,搜打撤 赛道本身,已经完成了第一轮市场筛选。玩家对玩法的理解、对完成度的容忍度,早已不同于"吃鸡"诞生之初。 从《黑域撤离》近期测试释放出的玩家反馈来看,该作的表现与外界预期存在明显落差。它所收获的反馈显得格外现实,并未因为出身而获得宽容。 从形式上来看,它就是标准的搜打撤。但在实际体验上,它仍保留了大量PUBG式的设计习惯。就比如《黑域撤离》中有着吃鸡游戏标志性的"缩圈机 制",驱动玩家向地图中心靠拢,高级资源也集中在地图中心地带。 游戏有这样的设定,可能是想构建以"打"为核心的搜打撤体验,这也是《PUBG》的核心玩法特色。可从当前的测试反馈来看,这一看似差异化的设定, 其实并没有取得预期中的效果。 在直观反馈上,《黑域撤离》的3C体验存在一定调优空间。作为常年游玩第一人称3D 射击、3D MMO产品的玩家,笔者第一次进入游戏时,居然出现 了"晕 ...
即时零售行业竞争趋稳,美团保持领跑
First Shanghai Securities· 2025-10-23 11:17
Investment Rating - The report indicates a stable competitive landscape in the instant retail industry, with Meituan maintaining its leading position [2]. Core Insights - The instant retail industry is experiencing a slowdown in growth, but competition is stabilizing, with expectations that quarterly losses may peak in Q3 [2]. - Meituan continues to lead the market with a share of 68% as of the second week of October, while Alibaba (Ele.me) holds 22% and JD.com remains stable at 10% [3]. - User growth is highlighted, with JD.com showing a remarkable weekly DAU growth of 35%, which is crucial for order volume increase [2][3]. Summary by Sections Instant Retail Industry - The competition in the instant retail sector is stabilizing, with Meituan leveraging its first-mover advantage [2]. - The cost of acquiring riders is normalizing, with a notable decrease in the overlap of 3P riders as of September [2]. - Meituan's delivery efficiency is particularly strong in lower-tier cities, while JD.com has achieved efficient fulfillment in certain areas, although its overall coverage needs improvement [2][3]. User Engagement - JD.com has the highest weekly DAU growth at 35%, while Alibaba's Taobao relies on its membership system for steady growth [2][3]. - Meituan has a large user base but needs to enhance user activity levels [2]. Competitive Strategies - Meituan focuses on quality competition and upgrading its 1P flash warehouses to strengthen branding [3]. - Alibaba is integrating resources to enhance collaboration between Tmall and offline merchants, while JD.com is deepening its supply chain advantages [3]. Market Performance - As of October 20, JD.com reported over 52,000 brands with transaction amounts increasing by over 300% year-on-year, with significant growth in consumer electronics and AI-related products [7]. - The global sales segment of JD.com is also experiencing rapid growth, with over 100% increase in transaction volume for various categories [7]. Cloud Services Expansion - Alibaba Cloud has launched its second data center in Dubai to meet the growing demand for cloud and AI services in the Middle East, expanding its global footprint to 29 regions and 92 availability zones [4][5]. Gaming Sector - Tencent's new game "Gray Realm Walker" has generated significant attention, showcasing its exploration in the global FPS market [6]. International Expansion - ByteDance's overseas app "Cici" has topped download charts in several countries, reflecting a strategic approach to leverage AI technology while minimizing geopolitical risks [8].
新力量NewForce总第6888期
First Shanghai Securities· 2025-10-23 10:48
Group 1: TSMC (Taiwan Semiconductor Manufacturing Company) - TSMC's revenue for Q3 2025 reached NT$989.92 billion, a year-on-year increase of 30.3%, equivalent to USD 33.1 billion, exceeding the company's guidance of USD 32.4 billion and Bloomberg's consensus of USD 31.5 billion[6] - The company's gross margin for Q3 2025 was 59.5%, up 1.7 percentage points year-on-year, with operating profit increasing by 38.8%[6] - TSMC's AI revenue is projected to grow at a CAGR of over 45% over the next five years, driven by the migration of customers to advanced process nodes[7] Group 2: Ningde Times (Contemporary Amperex Technology Co., Limited) - Ningde Times reported Q3 2026 revenue of RMB 104.19 billion, a year-on-year increase of 12.9%, with net profit rising by 41.21%[14] - The company's gross margin for Q3 2026 was maintained at around 28%, up 1.2 percentage points year-on-year, supported by an increase in high-margin energy storage business[15] - Ningde Times aims to expand production capacity significantly, with plans for new facilities in multiple regions, including a projected 100 GWh increase in Shandong by 2026[17]
寻找超预期标的和反转标的
SINOLINK SECURITIES· 2025-10-19 11:27
Investment Rating - The report suggests a focus on finding outperforming and reversal stocks in the market [2][11]. Core Views - The report indicates that Hong Kong internet stocks and overseas Chinese assets are unlikely to see significant short-term gains due to static valuations amid international conditions and upcoming quarterly reports. Major players like Alibaba may face short-term profit-taking, while companies with solid fundamentals like Tencent and PDD are recommended for continued investment [3][17]. - The cryptocurrency market is under short-term pressure with no new narratives, leading to retail sentiment-driven declines. The report suggests a cautious approach to virtual assets [3][17]. - The report expresses optimism regarding the policy landscape for cross-border internet brokerages, suggesting that investors should look for opportunities to increase positions [3][17]. - The report highlights potential outperformers in sectors such as outdoor sports wearables, leading coffee brands, overseas e-commerce platforms, and certain consumer goods, particularly in light of expected positive quarterly results [3][17]. Industry Situation Tracking Education - The education index decreased by 0.93%, underperforming the Shanghai Composite Index but outperforming other indices. Notable stock movements include 51talk up by 34.11% and Yuhua Education down by 11.48% [12][18]. Luxury Goods and Gambling - The luxury goods index rose by 3.92%, while the gambling index fell by 3.22%. LVMH reported a 10.93% increase in stock price, indicating a recovery in domestic consumption in China [22][31]. Coffee and Tea - The coffee sector remains robust with potential for increased per capita consumption, while the tea sector faces challenges due to increased competition and regulatory changes [12][33]. E-commerce - The e-commerce sector is experiencing pressure, with the Hang Seng Internet Technology Index down by 8.04%. Key players like Alibaba and Pinduoduo showed positive movements, indicating resilience amid competition [36][40]. Streaming Platforms - The media index fell by 8.3%, with major streaming platforms like Tencent Music and iQIYI experiencing declines. The report suggests continued monitoring of these platforms for potential recovery [44][45]. Virtual Assets and Internet Brokerages - The global cryptocurrency market capitalization decreased by 2.2%, with Bitcoin and Ethereum prices falling by 6.0% and 14.0% respectively. The report highlights the performance of brokerage firms like Tiger Brokers and Futu Holdings, which showed positive growth [47][49].
腾讯北极光再战射击品类 《灰境行者》今日首曝
Guo Ji Jin Rong Bao· 2025-10-15 09:24
Core Insights - Tencent has unveiled a new shooting game titled "Graywalker," developed by its Aurora Studios, which is known for creating popular titles in various gaming genres [2] - The game features a PVEVP "hunt and loot" theme, utilizing the UE5 engine and incorporating horror elements inspired by Cthulhu [2] - The shooting game sector is experiencing growth, with Tencent maintaining a dominant position through its successful titles [4][8] Game Development and Features - "Graywalker" allows players to assume different roles while navigating a mysterious space called "Gray Realm," where they collect weapons and compete against monsters and other players for rare treasures [2] - Aurora Studios has previously developed the competitive shooting game "Rules of Survival," which was discontinued in December 2023 [2] Market Analysis - The PVEVP gameplay combines elements of PvP and looting, creating a unique gaming experience that emphasizes unexpected encounters and strategic thinking [4] - The first-person shooter genre is primarily categorized into traditional battlefield modes, battle royale, and the trending looting modes, with some overlap among these categories [4] - Despite the popularity of shooting games, there is a noted "ceiling" in user engagement, as the player base for shooting games is relatively small compared to the overall gaming community [4] Revenue Performance - Tencent's titles, including "Honor of Kings," "Delta Action," "Peacekeeper Elite," and "Gold Shovel Battle," dominated the Chinese App Store's revenue rankings in September 2023 [4][8] - "Delta Action" saw a 78% month-on-month revenue increase due to its new season, while "Valorant: Source Action" experienced a nearly 120% revenue surge since its launch [8] Future Prospects - Tencent is exploring multiple shooting game projects, including new entries in the "Crossfire" series and other titles, indicating a strategy of diversification within the shooting game genre [8] - The company is adopting a "racehorse" model, continuously testing various shooting game types to find the next potential blockbuster following the success of battle royale games [8]
腾讯北极光再战射击品类,《灰境行者》今日首曝
Guo Ji Jin Rong Bao· 2025-10-15 09:08
Core Insights - Tencent has unveiled a new first-person shooter game titled "Graywalker," developed by its Aurora Studios, which is known for creating popular titles across various gaming genres [1] - The game features a PVEVP "hunt and loot" theme, combining horror elements with gameplay that emphasizes player encounters and strategic decision-making [3] - The first-person shooter genre is experiencing growth, with Tencent maintaining a dominant position in this competitive market, as evidenced by its multiple top-grossing titles [3][7] Group 1: Game Development and Features - "Graywalker" utilizes the UE5 engine and incorporates Cthulhu-style horror elements, allowing players to assume different roles while navigating a mysterious space called "Gray Realm" [1] - The game aims to provide a unique experience by blending PvP and loot mechanics, which enhances the unpredictability of encounters [3] Group 2: Market Position and Performance - Tencent's shooting games, including "Honor of Kings," "Delta Action," "Peace Elite," and "Gold Shovel Battle," dominated the Chinese App Store revenue rankings in September 2023 [3][7] - The tactical shooter "Delta Action" saw a 78% month-over-month revenue increase, while "Valorant: Source Action" experienced a nearly 120% revenue surge since its launch [7] - Tencent is actively exploring various shooting game types to identify the next potential blockbuster, employing a strategy of iterative development rather than solely relying on original concepts [7]